059 Landing
"Beauty, raise your hand a little more and point to the side, yes."
In the studio of an advertising planning company in Ishikawa, in the middle of a slightly empty venue, an uncle videographer commanded Han Xiuyin, who was standing in front of a dark blue background.
Li Mo was standing not far away, looking at Han Xiuyin in the shooting, which was quite pleasing to the eye.
At this time, Han Xiuyin was wearing a black collegiate pullover, white trousers, and a shawl with long hair, smiling and pointing to the side according to the cameraman's prompts, giving people a pure and connotative image vision.
Since this student took the initiative to apply to be the spokesperson for her own products, and she also recognized her image, Li Mo brought the other party to shoot the promotional poster at the first time, in order to add the new spokesperson before the advertising copy was delivered.
"Very good, very good."
After taking a few photos in succession, the middle-aged videographer gestured with OK and praised again and again, "At first glance, you have rich shooting experience, girl, you have also worked as a graphic model before, right?" Novices are certainly not as natural as you, and they also have a special sense of lens. ”
Hearing this, Han Xiuyin responded with a smile, "I haven't been a graphic model, but I just shot a few micro-movie promotional posters a few days ago, so I may be more proficient." ”
"Really? I can invite a beautiful woman like you, the investor is quite rich, can you tell me which company it is? If Ishikawa is a local, I might know each other. ”
While removing the camera from the tripod, the uncle asked.
"Pepsi Company."
Hearing this reply, the videographer, who was looking through the photo effects in the camera, raised his head and looked at Han Xiuyin again, although he was a little skeptical, but he still smiled and teased, "Girl, you are really funny." ”
"To tell you the truth, our spokesperson is really a new generation of Pepsi actresses, and you will be able to see her works on the Internet in two days." Seeing the cameraman's suspicious look, Li Mo stepped forward and explained with a smile, "So you have to help me make the poster look better this time, otherwise I will smash my own brand by myself at that time." ”
"Is it really that powerful? Tsk..."
Immediately, the cameraman uploaded the photo to the computer, and respectfully asked Li Mo and Han Xiuyin to choose their favorite photos, and then used this photo for post-editing processing.
"Jingle bell, jingle bell~"
Just as he was looking at the photos, the mobile phone in Li Mo's pocket rang again.
"Look first, I'll answer the phone first."
After saying this, Li Mo stepped aside and took out his mobile phone, "Hello, I'm Li Mo." ”
"Boss Li, there is a big customer in the store, and he said that he wants to discuss the product agent with the person in charge, can you come over."
On the other side of the phone was the employee in charge of the sales of the first "Ugly Fish Monopoly" at HKUST, and from time to time there was a noisy voice on the phone, "Bring me two mechanical pencils", "Dude, do you have any other color pens"...
"Got it, I'll go over now, you let him wait a little longer."
This specialty store just opened yesterday afternoon, and Li Mo went home directly after drinking with his roommates in the evening, so he didn't know what the sales situation was for the time being.
He had planned to go back and check it out this afternoon after shooting the poster, but now it seemed that he had to go one step ahead.
"Xiuyin, I'll trouble you and the videographer if it's a photo, I still have something to leave."
Putting down the phone, Li Mo said goodbye.
"Okay, I'll go back to the dormitory and send it to your email address on the computer after I've chosen." Knowing that the senior in front of her was extremely busy with many hats, Han Xiuyin didn't ask anything, and said considerately, "Senior, don't worry about you." ”
"Brother, don't worry, I said that I am a female star of Pepsi, and I have to help you process it."
The cameraman on the side also hurriedly agreed.
Nodding with a smile, Li Mo turned around and left, taking a taxi downstairs to the school.
…
Although he had also imagined the hot buying trend that might be triggered after the mechanical pencil was launched, when standing outside the store marked with the words "Ugly Fish Stationery Monopoly", Li Mo was still startled by the scene in front of him.
At this time, the crowd of people who bought had already lined up from the counter in the store to the entrance of the supermarket next to it, and many people were looking forward to when it would be their turn to buy in the house.
And not far away, there are still people walking in groups of threes and twos towards this side, with a clear goal, that is, to run for the ugly fish monopoly.
Such a hot scene is even more prosperous than the business of the copy shop before the end of the period.
Not only Li Mo, but even the two school leaders who gathered nearby to watch the excitement were amazed, but they didn't expect that just a pencil would arouse such enthusiasm among the students.
If it weren't for their identity, they would really have the heart to join the agency industry of this stationery company and make money!
"Hey, buddy, don't cut in line, I want to buy and line up in the back."
"Let's talk about quality, everyone's time is precious."
…
Seeing that Li Mo planned to enter this stationery store directly, a few boys in the team immediately reminded loudly.
“…”
Hearing such a warning from these alumni, Li Mo couldn't laugh or cry, and didn't know how to explain it for a while.
"Hey, you guys are really two, he is Li Mo, the owner of this shop! Our school star. ”
Fortunately, there were two classmates in the team who knew Li Mo, and they immediately came forward to help Li Mo publicize it.
"I'll rub it, he's Li Mo?"
"Wow, that's really handsome..."
Hearing that Li Mo himself appeared, there was immediately a commotion in the team, and those who didn't know Li Mo also leaned out to look around at this time, wanting to see what this legendary alumnus looked a little longer than him, why he was so dragged.
Even a few girls in line were full of joy, completely ignoring the boyfriends who were completely black-faced on the side, and praised Li Mo's talent.
"I'm sorry, but in the future, I will open two more stores to improve efficiency and avoid people waiting in line for a long time."
After saying this sentence with a slight apology, Li Mo, who had earned enough limelight, turned around and entered the store, and found the "big customer" in the mouth of the clerk, a fat man in his thirties with a round face and fat belly.
At this time, the other party was sitting at the counter, looking at the students who came to buy goods in front of him, with a look of envy.
"Hello, I'm the person in charge you're looking for, Li Mo."
Walking in front of this customer, Li Mo first introduced himself.
"Oh, I've been looking up for a long time, my name is Cui Hao, a stationery agent, it's okay to call me Haozi Xiao Cui." Hearing Li Mo's self-introduction, Cui Hao, who was originally sitting there, hurriedly stood up, "Your business is quite good." ”
"Hehe, I've won the award, I heard that you want to act as an agent for our products?" Li Mo, who didn't have time to praise each other with the other party, went straight to the point and said, "Are you a first-class agent or do you open a store and sell by yourself?" ”
"Both, both." Cui Hao hurriedly said, "I don't know what kind of strategy our brand plans to take?" ”
It is said that he should be more arrogant as a customer, and Li Mo, as a producer, should beg to buy more products by himself, but after witnessing such a hot sales scene, Cui Hao knew that even if he did not join, this ugly fish could make a lot of money.
Therefore, he came to discuss agency matters with Li Mo with the idea of taking a piece of the pie.
Li Mo replied, "I want to open a direct sales agent, that is, a brand franchise, according to the sales performance." ”
As we all know, almost all goods are sold without the first and second level agents, who deliver the products to the final store for sale, after all, the responsibility of the factory is to produce the product, and the sales are far less than the wide range of customers of these agents.
But from his own point of view, Li Mo is more inclined to direct sales, that is, to open chain stores by himself, avoiding first- and second-level intermediate agents.
After all, the practical surname and target consumer group of this product are not in the county town or ordinary shops, but in major secondary schools, so the sales scope only needs to radiate these colleges.
It's just that Li Mo doesn't have much money to open a chain store at the moment, if he wants to accelerate the expansion of the scale, he can only use the power of these agents to provide his own goods and give them some benefits to help them develop the market, so that he can't make much money, but he can avoid many troubles and risks.
"That's right..."
Hearing this, Cui Hao also thought about it a little.
Joining this brand according to Li Mo's meaning means that you have to lease the store by yourself and then get a share of the sales, which is basically equivalent to being attached to this company and advancing and retreating with it.
The advantage is that you can get the source of sales as soon as possible, and you can rely on its brand awareness, and if you have good results, you will make much more money than simply selling it; The disadvantage is that there are more restrictions and risks, and if the sales performance is not good, it is likely that even the rent will be compensated.
However, looking at the current posture, the risk of the latter seems to be negligible.
"And our company is not limited to the manufacture of mechanical pencils, I plan to recruit a new group of R & D personnel, in addition to the functional transformation of existing mechanical pencils, will also develop other new stationery products, when the chain store franchisee will be the first to enjoy the supply of partners."
Seeing the posture of the other party, Li Mo once again took out one of his trump cards and further tempted, "It can be said that the current ugly fish is in a period of vigorous development, and only those who dare to help the ugly fish land on the beach and win this market are successful businessmen who have the hope of making a lot of money." ”
Hearing Li Mo's ambitious exposition, Cui Hao couldn't help but be moved in his heart, the hot sales scene in front of him and Li Mo's self-confidence made him feel that joining Ugly Fish was definitely a worthwhile business.
"That's okay, then I'll join the chain store, and you can see where to open a store and notify me, and we'll sign the contract."
In the end, Cui Hao nodded and agreed to Li Mo's request to join, planning to use the resources at hand to open a new store to test the waters.
"The plan has been made, if Mr. Cui wants to talk, he can come to our company to sign a contract now, and there will be a special legal counsel and manager to discuss specific matters."
Li Mo continued to instigate, "And you'd better speed up, it is said that there are several other customers brought by the salesman waiting to be negotiated, and I plan to do five chain stores in Ishikawa's market." ”
As the leader of the "ugly fish culture", Li Moji is now only responsible for the overall layout, including product research and development, designating the location of the store in the future, and the specific sales and negotiation affairs are all handed over to the person in charge of the more professional company.
"Okay, I'll go to your company to finish the matter and try to open for business as soon as possible."
Hearing that the opportunity was so rare, Cui Hao, who was still a little hesitant, had no doubts at all, and hurriedly wanted to take down an agency.
Li Mo's statement about the beach-grabbing landing just now is correct, business opportunities are reserved for those who are prepared, and only by being one step ahead of others can they have the opportunity to make a lot of money.
Seeing the back of Cui Hao's satchel and hurriedly leaving to the Ugly Fish Culture Company, Li Mo couldn't help but smile, "It's really rich to make ghosts grind, I didn't expect that I could be like Apple, let customers beg manufacturers." ”
As for the location of the next "ugly fish monopoly", Li Mo has already planned it, that is, the second largest consumer group gathering place, Beihe University of Technology.
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