[I sincerely wish all book friends a happy Mid-Autumn Festival, family reunion, happiness and health!] 】

"Crackle-crackle-"

On Sunday, in an inconspicuous corner of a university in Ishikawa, a string of firecrackers was set off in front of a newly opened store.

The red paper, mixed with firelight, reflects a few maverick characters on the signboard, "Ugly Fish Monopoly".

Not far away, a group of people had gathered to watch the excitement.

When I heard that a mechanical pencil specialty store had recently opened in my school, these students who had already asked their friends or ran to buy mechanical pencils by themselves and were amazed by them gathered at this small shop like fans.

Many people have already held banknotes or clenched their wallets, planning to rush in to help friends or out-of-town classmates snap up a few as soon as the opening is announced.

The power of the Internet is powerful, and after some HKUST students spontaneously took pictures of their mechanical pencils and mapping effects on Renren or Penguin Space, they triggered crowds of onlookers.

Since mechanical pencils are currently only available in Ishikawa City, college students in other cities in Bac Ha Province or other provinces can only ask a friend or come here to buy them themselves for the time being.

And those who have never touched this pencil saw its powerful functions, and the degree of surprise was no less than that of Chu Shanhu and others, who were not highly educated, and while shouting and bragging, they couldn't help but ask their classmates and friends in Ishikawa to help mail two.

After discovering that the product was really the same as what was said on the Internet, these ugly fish black quickly switched to ugly fish powder to help this new domestic brand wave the flag.

Although it was not intentional, but this kind of inadvertent hunger and thirst sales attracted more attention to the mechanical pencil, and even some Taobao stores that operated stationery supplies temporarily put this product on the shelves, and the shopkeeper came all the way to buy products from the ugly fish in batches, and then sold them at a higher price, and the sales were quite hot.

For these online sellers who can provide him with a large amount of circulating funds, Li Mo neither opposes nor supports it for the time being, and plans to wait for the brand to develop into a series in the future, and then open his own online store.

…

"I rubbed it, and finally bought it."

"It's not easy, my cartography is saved..."

Many people clenched the mechanical pencils sealed in plastic boxes like compasses in their hands, rushed out of the store excitedly, and hurried back to try them out and have a look at their classmates from other places.

Most people have a herd mentality, and I've always heard how awesome this mechanical pencil is, and today I finally bought it myself, and this happiness is self-evident.

"Students, our store is specially supplied by the ugly fish stationery factory, and the supply is sufficient, please rest assured to line up to buy."

As soon as the store opened, the front of the store was crowded with students who came to buy it, and this kind of consumer enthusiasm may not be enjoyed by some well-known brands.

Seeing that the popular scene of HKUST was also reproduced in his own store, as the first agent to join the ugly fish, the fat man Cui Hao couldn't help but be excited, holding a loudspeaker to promote loudly.

After a series of negotiations and discussions, including this "Ugly Fish Monopoly" chain store, two new stores exclusive to Ugly Fish Culture have opened one after another.

At present, Cui Hao is in charge of a railway vocational and technical college on the outskirts of the city, and another polytechnic university near Ishikawa University of Science and Technology, which is run by an agent surnamed Cheng.

The operation of the two stores is all responsible for the franchisee, and the products are directly supplied by the ugly fish stationery factory, and the early stage is temporarily divided into 55% of the profits, and the later stage depends on the situation.

In this way, although half of the income has to be distributed to the partner, it is not much different from the maintenance expenses of renting a store and recruiting store staff.

And compared with their own operations, these agents have a more professional sales strategy, so Li Mo did not care too much about this.

Compared with other industries such as box office and publishing, such a ratio is already eye-catching.

Due to financial problems, Li Mo was temporarily unable to obtain other stationery materials such as erasers, rulers, etc., but this did not mean that he would give up dealing in these traditional goods.

Therefore, in addition to mechanical pencils, other stationery can also be bought in the Ugly Fish Monopoly, and because of the first cannon fired by mechanical pencils, other traditional stationery products have also been snapped up by customers.

Whether it is the earliest coffee shop or today's stationery factory, the short board theory has never been true for Li Mo, as long as he has a top-notch product, it will trigger a collective brand effect.

And this is also the root cause of those who hope to imitate Li Mo's management, but have repeatedly failed.

…

That night, Li Mo went to the finance department and watched the accountants count the day's income.

On the first day of opening, the sales of the two new stores exceeded 10,000 yuan each, and relying only on the three stationery stores, Li Mo said that the net profit reached about 12,000 yuan.

In addition, this is the sales performance of the three stores in Ishikawa City, and if they can occupy the entire Bac Ha province and the national market in the future, then the prospects can be described as magnificent.

"Boss, if this momentum continues, our company may be able to rent a place in the CBD in the future."

As former employees of "Red Star Stationery", it was the first time to see such a considerable income, and the male and female accountants were also excited, glad that they did not blindly resign and leave.

As long as this boss is not a cold-blooded animal, it is a matter of time before the salary is raised according to this kind of sales performance, and it depends on how much it can be raised.

"I didn't expect a pencil to have such a big appeal, if I can develop other stationery, our company will not send it."

A young assistant girl followed the fantasy from the side.

"Ahem..."

Hearing this, Li Mo couldn't help but cough dryly, and there was a black line in his head, feeling that it was so easy to make a new product by himself, it was all smashed with money.

"By the way, how busy am I arranging Manager Wei's recruitment?"

Thinking of another important matter for himself, Li Mochao asked an assistant standing beside him.

"It seems that I have collected a lot of resumes from the talent market and put them in the office, do you want to read them now, or can I help you get them?"

"No, I'll take it home myself later."

Li Mo waved his hand, then walked out of the room and walked towards the personnel office, intending to take the recruitment materials arranged for the personnel manager home to study.

Although he is now relying on a mechanical pencil to barely set up a signboard, Li Mo himself knows that this is far from enough, not to mention that the market will be saturated sooner or later, and from the perspective of enterprise survival, it cannot all rely on this product.

If you want to develop more solidly, in addition to making money as soon as possible and coming up with other new products, you must develop more series on the basis of this mechanical pencil.

For example, the simple and detailed version suitable for middle school students, the refined and subdivided version of different professional drawing functions, the functional enhanced version that can match the lead core of multiple bell models, etc...

Since he is not from a related professional background, and Li Mo has no way to research and develop it himself except for buying from the mall, his thirst for talents is extremely prominent.

Counting the existing technical workers in the factory, there are no more than five people who can participate in Li Mo's new product reform plan, not to mention that these people don't even understand the production principle of this pencil for the time being.

To this end, taking advantage of the graduation season, Li Mo also specially arranged for one of his managers to go to major universities to participate in recruitment, especially to recruit from key universities with high rankings in mechanical, design and other majors.

Among them, there are many Harbin Institute of Technology, Xi'an Jiaotong University and other domestic mechanical engineering top ten first-class key universities.

Of course, it remains to be seen whether it is possible to attract high-achieving students from such colleges and universities to their temporary small broken factory.

"I hope I can find a talent that meets my requirements..."

Holding a stack of resumes from various universities, Li Mo secretly prayed while rushing home, compared to money, he was really short of people on hand.

;