200 Unspoken Rules
Lin Zhenhua put on a posture of humbly seeking advice, and Ji Labong probably felt that the young Chinese man in front of him was a talent that could be created, so he gave Lin Zhenhua a trade lesson without reservation.
As the saying goes, if you don't know, the world is wonderful. Lin Zhenhua is a technologist, and the equipment sales in his mind is to make a set of things and install them for others, and everything will be fine. And in the international market, there are a lot of tricks in equipment sales, installation, worker training, maintenance, accessories, all of which can make money. In particular, it is almost an international practice to take advantage of the technological gap to blackmail countries that have a generational gap in technological level. Those who don't do this are typical fools.
Lin Zhenhua quoted the price of complete sets of fertilizer equipment as 2.45 million, directly ignoring the installation cost, which is a typical ignorance of the market. Lin Zhenhua calculates the installation cost based on the labor cost in China, so he will consider this cost to be insignificant. He never thought about how much a high-level skilled worker like the Hanhua factory would be worth in a country like Thailand, where there was a serious shortage of skilled workers in heavy industry.
Among them, the same is true in China, when China introduces equipment, it is necessary to invite foreign technicians to come to debug, and the labor cost is also sky-high. A little hairy child from Germany came to China, and the money he earned in one day was enough for an ordinary Chinese worker's salary for a year.
Falling behind does not necessarily mean being beaten, but being slaughtered is inevitable.
"I understand what Director Jilabhorn means." Lin Zhenhua nodded gratefully, "I blame me for not making this matter clear." Actually, the price I quoted to the director of the Sucha Agency at the Ministry of Commerce that day was only the price of equipment and installation, and the other prices were not included. ”
Ji Labong said solemnly: "Mr. Lin, since we are going to cooperate, you should make all the prices involved clear, otherwise it will be insincere." ”
Lin Zhenhua said: "Okay, let me introduce it to you in detail." In order to ensure the safety of the equipment during operation, we recommend that your country send 50 managers and technicians to China for training. The training fee we charge is very low, only $3,000 per person, a total of $150,000, and of course, the accommodation is self-financed. ”
"Well, the cost is reasonable." Jilabhorn nodded.
"For the needs of regular maintenance of equipment, we recommend that each set of equipment should be equipped with a set of special tools required for maintenance. We sold these tools at cost price, and each set only cost $50,000. ”
"It's required. We can't always rely on others to maintain our equipment. "The Cabinet also wants us to be able to achieve our reading autonomy. ”
"Also, the equipment we provide is all in Chinese. I think there may be some barriers for workers in your country to read Chinese. If you need to translate the manual into Thai, you need to charge a small fee, which is about 50,000 US dollars. ”
…… The two of them unknowingly made up a price increase of more than $2 million, so that the total price of the four sets of equipment reached $12 million. At the same time, the two sides also finalized that 500,000 of the US$12 million will be paid to Kelabhorn as a "consulting fee", which will be deposited by Lim Zhenhua into a reliable overseas bank and then provided to Jilabhorn.
"Mr. Lin, I find it very pleasant to do trade with you Chinese." Ji Rapong finally said, "The price of my equipment is very high, and in terms of sincerity of cooperation, it is far inferior to Mr. Lin. ”
"That's natural, the Chinese people have always been very friendly to their neighbors, and I myself have always been aggressive." Lin Zhenhua said.
Jilabhorn said with an angry face: "My grandfather also participated in the boycott of goods in the past, and he has always taught us that we must remember the bloody and tearful crimes I committed against our Thai people. ”
The matter of the big fertilizer equipment was thus negotiated. Jilabhorn told Lin Zhenhua that he must arrange for someone to submit further detailed information as soon as possible. In the next step, the Thai side will arrange for the introduction of equipment related departments, enterprises to send representatives to China for on-the-spot inspection, if everything goes well, the Thai side hopes that the Chinese side will start production as soon as possible to ensure that the equipment is put into production as soon as possible.
After saying these things, Ji Labong began to chat with Lin Zhenhua about his idle days, and he asked curiously: "Mr. Lin, forgive me for taking the liberty of it." As far as I know, in China, both import and export trade is run by the state. But why do you say that your trading company is your private property? ”
Lin Zhenhua had been prepared for this question for a long time, he pretended to smile mysteriously, and said: "Mr. Jilapong, if I say that I have a little friendship with the Chinese [***] side, will you believe it?" ”
"I see." "No wonder Mr. Lin was able to become the general manager of an import and export trading company at such a young age. It turned out to be a gate tiger. ”
Belch...... I don't seem to have said that, Lin Zhenhua was a little depressed. Obviously, Jilabong understands him as a second-generation official with someone on top of him, but it's okay to have a mysterious background, which can make Jilabhorn trust him more, which is also good for doing business in the future.
"I've heard that Mr. Jirapong's family background is also very prominent." Lin Zhenhua said in turn.
Jilabong said proudly: "Actually, it's not a big deal, my grandfather had some credit for the country back then, and my two uncles still hold certain positions in the military." ”
"What, you have ties to the military?" Lin Zhenhua asked sensitively.
"Let's talk a little bit." "What, Mr. Lin is also interested in doing business with the military?" ”
Lin Zhenhua hesitated for a moment and made a gesture to Schumann on the side, who stood up knowingly and exited the private room. Seeing Lin Zhenhua's cautious appearance, Ji Labong's expression became serious.
"Mr. Jilabhorn, to tell you the truth, my main mission in this visit to your country is to sell some products for the military. As for the fertilizer equipment, it's just some of my personal interests. Lin Zhenhua said.
"Can you tell us what the product is?"
"Navy." Lin Zhenhua spat out the truth little by little, while nervously observing Jilabhorn's performance.
Jirapong thought for a few seconds, and then asked: "You are talking about it, it can't be a corvette, right?" ”
This time, Lin Zhenhua was surprised: "That's right, it's the corvette, where did Mr. Jirapong get the news?" ”
"Coincidentally, one of my uncles, who happens to be in the navy, once told me to help him understand the corvette market in the international arms market. A few days ago, he told me that a group of Chinese had come and were interested in selling a frigate to the Navy, and asked me to help him sort out some information about the level of Chinese workers. I didn't expect that it would be you who wanted to sell frigates by such a coincidence. ”
"It's a coincidence." Lin Zhenhua was overjoyed.
Previously, Lin Zhenhua had been worrying about how to get in touch with the Thai [***] side, although Fang Jilei could help him make an appointment, but to develop a further relationship, Fang Jilei couldn't count on it. In a place like Southeast Asia, it is very difficult to do business with both eyes in the dark. What's more, the situation in the military is not the same as in the political and business circles, and if you don't understand the unspoken rules, even if you have a good product, it will be in vain.
Now that there is the line of Chiraphorn, it is really a bright flower. He has just negotiated an agreement with Jilabong to share the spoils, which already meets the third item of the "Four Irons", and belongs to the iron buddies who have shared the spoils together.
"Mr. Jilabhorn, can your uncle speak in the navy? The frigate, can you take a moment from it? As for the remuneration, I think Mr. Kiraphorn can rest assured. Lin Zhenhua said bluntly.
Ji Lapong said: "Mr. Lin, I need to know about your products first. In the past, I checked the relevant information for my uncle, and I also know a little about frigates. If your products can meet our requirements, I am very willing to help. ”
"Okay." Lin Zhenhua said.
After accepting the task of selling frigates, Lin Zhenhua went to the Ship Institute for a few days to carefully understand the various indicators related to corvettes, and even dabbled in various naval combat modes, because if he wanted to discuss the sale of frigates with the other party, it would inevitably involve these contents.
All of this information is required to be provided when contacting the other party, so it is not a secret. Lin Zhenhua introduced these situations to Jilabhorn one by one.
Jilapong listened carefully, nodded, and said: "As far as my feeling is concerned, the frigate you provide is quite consistent with the needs of our navy. ”
"That's natural, the strategies of our navy and the Thai navy are both coastal defense, so the naval equipment of our two countries must be the same."
"What is the expected sales price for such a frigate of yours?"
"80 million." Lin Zhenhua replied.
Before setting out, Zhang Zhifang had organized experts from relevant departments to discuss the issue of the price of the frigates, and their opinions were different; some believed that they should be sold for $100 million in accordance with the international market conditions, and some held that the price should be 20 million yuan according to the principle of cost plus profit. The final price is quoted at $40 million, and the final bottom line is $30 million.
The delivery price of the frigate in China is 15 million yuan, which is equivalent to about 6 million US dollars at the exchange rate. If it can finally be sold for 30 million US dollars, it will be 5 times the domestic price, and the military industry is very satisfied with this price.
Lin Zhenhua also thinks the price of 40 million is more suitable. However, he thought about it in advance, and when he made an offer, he could quote 60 million, leaving 20 million for bargaining. After chatting with Jilapong just now, his mind became active, and he felt that the 5 times price set by Zhang Zhifang and others was too conservative. Under the condition that there is a technological gap, a set of fertilizer equipment can be quoted 5 times the price, let alone arms?
Thinking of this, he raised the original 60 million to 80 million at once, waiting for Jirapong's reaction.
(To be continued)