Chapter 533: Transformers

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And the most popular foreign model in Japan may surprise many people, because the most popular foreign model in Japan will be the Volkswagen Golf.

On the main roads of Japan, you can see modified golf balls of any shape!

In fact, since Japan's Honda's CIVIC was a great success in the field of small cars, and the performance of the naturally aspirated engine was squeezed to the extreme, the steel cannon culture began to be born spontaneously from Japan.

In the 70s of the last century, for a long time, in the field of small steel cannon models around the world, it has always been Japan's Honda's Civic that has been dominant.

It wasn't until the 90s of the last century, after Volkswagen made enough money in the Zhongtian Dynasty, that they began to reposition and package their core work Golf, and after the launch of the latest generation of TSI's Golf the year before last, the German small steel cannon began to gradually catch up.

And because Honda has not made too many breakthroughs in the power field of CIVIC in recent years, many Japanese consumers who prefer small steel cannon models have begun to switch to the door of Golf.

This has also caused the popularity of Golf in Japan, and it is the popularity of Golf in Japan that has also caused German cars to make quite a breakthrough in the Japanese market, and in terms of market share, German cars have even surpassed American cars that entered the Japanese market earlier.

Volkswagen's Passat has also been transformed into a station wagon in Japan, and it has been bought well, not to mention the Audi A4A5, which is not very popular in the middle class car A6 because Japan itself has very strong products such as the Camry and Accord.

As for other German brands, such as Mercedes-Benz or BMW, needless to say, such cars are a must-have killer for those rich second-generation and rich boys to show off no matter where they are, so you can often see them on the streets of Japan.

Jin Xiaoqiang, who has such a detailed research report on the Japanese auto market, is quite confident in entering the Japanese auto market.

Japan's car culture is very developed, and it can be said that they are a group of consumers who are very eager to maximize the performance of the engine, and will also demand the most strict effects of energy saving and emission reduction.

And this goal is also the goal that Huayang Power has been committed to developing, and it can be said that Huayang Power's models, no matter which one, will be very much in line with the appetite of the Japanese.

Especially the small steel cannon Captain America that they just announced at the Detroit Auto Show recently, with a displacement of 1OL, and a high-power version type of 180 horsepower, I am afraid that such a model, as soon as it is taken out in Japan, it will definitely be very popular.

Therefore, what Huayang Power has to do is almost the same path as Volkswagen, relying on the performance of small steel cannons to blast the Japanese market, as for the next one, it depends on the research and development skills of Huayang Power's hybrid vehicles.

If the research and development is strong enough and fast enough, then Lonely will soon be able to catch up with the progress and ability of the Prius, and then it will soon win the attention and love of a considerable number of consumers in the Japanese market.

Thinking of this, Jin Xiaoqiang felt more and more that he had a spectrum in his heart, but when he looked back at the Nick sitting opposite. Reilly, the old fellow, was sitting across from him at this time, wondering what he was thinking.

Before they knew it, the two of them had been silent with each other for more than half an hour.

Nick. Reilly also felt the look in Jin Xiaoqiang's eyes, in fact, he was just thinking about how to deal with Suzuki, and told the company's senior directors. …,

After all, there are pros and cons to this, but in the long run, there are more benefits, and the most important thing is that GM throws a bone and then watches the Japanese and the Celestial Empire fight for the virtue of life and death.

And just when they were fighting for life and death for that bone, GM might have adjusted its strategy and completely got out of the predicament.

"Hmm...... So be it! Nick, if GM has any intention of selling Suzuki's shares, please let me know as soon as possible. ”

Jin Xiaoqiang spoke to Nick, who was sitting opposite. Reilly said.

And Nick. Reilly, the old fox, forcibly suppressed the dirty thoughts in his heart, and also pretended to be righteous and awe-inspiring and said to Jin Xiaoqiang.

"Rest assured, Misterkin, if the company is really interested in selling Suzuki's shares, I will not only notify you as soon as possible, but I will also try my best to lobby the company's top management to agree to sell Suzuki's shares to you.

After all, are we old friends! ”

Nick seemed to be very interesting, if Jin Xiaoqiang knew what this guy really thought in his heart at this time, I am afraid that he would be pinched to death.

But Jin Xiaoqiang didn't think so much, his thoughts are different from the Americans, the Americans don't pay attention to what the Japanese have, they just stuff the domestically produced models into Japan, but Huayang Power is different, they will adjust their designs according to the appetite of the Japanese, so in the future Japanese market, who will die, and will it be according to Nick. It's hard to say that Reilly's idea goes on!

"By the way, Nick, do you know anyone in Hollywood?"

Jin Xiaoqiang suddenly remembered that he came to the United States this time, and another thing he wanted to do.

"What? Misterkin, do you still have ideas about investing in movies now? ”

Nick. Reilly said half-jokingly, thinking that this guy on the other side might soon be put on his own, Nick. Reilly's heart was filled with a thrill.

You must know that in the first few negotiations and confrontations with this guy, I have suffered enough from this guy, and it is a very unpleasant thing to be defeated by such a strong guy.

But it's very likely that he will win back a city in future negotiations with Suzuki, and this guy's financial company is still making money for itself, think about it, Nick. Reilly's heart was dark, and it was rare to joke with Jin Xiaoqiang at this time.

"No, uh...... Hehe, it can also be said that there are some ideas, but it is not related to investing in movies, but I heard that recently in Hollywood, there is a guy who is making a movie related to cars. ”

Jin Xiaoqiang smiled at Nick.

Reilly said.

"Aha!! You're talking about Transformers! ”

Nick. Reilly reacted immediately, you must know that this movie, outside of Paramount, GM can be said to be the biggest sponsor of this movie.

Their models, not only Chevrolet Camaro will appear in this movie, not to mention Hummer, Walt electric car, Spark concept car and other avant-garde models.

In short, the most popular models in this movie are, of course, GM's brands.

"That's right, I'm talking about this movie, I don't know Nick, can you help contact us, so that our Huayang Power car will also show its face in the movie?"

Jin Xiaoqiang smiled tentatively at Nick. Reilly said. …,

When it comes to cars and movies, there are really endless topics, and this kind of car movie has also become popular in the United States.

From the "Fast and Furious" series, which debuted two years ago, to the recently hyped "Transformers" series, the connection between these movies and cars can be said to be very strong.

Although these movies don't have much to say in terms of artistry, you can't help but admit that these movies are very good popcorn movies, and the influence of some cars in the movies often has an unignorable promotion effect on some car brands.

For example, it was this "Transformers" series of movies that finally made Chevrolet's Camaro muscle car catch up with or even surpass Ford's Mustang in popularity.

And thinking about it again, a few years later, the series of films in the "Transformers" series has raised car culture and embedded advertising to a certain height, so Jin Xiaoqiang decided to start first.

In the first two years, when their Huayang Power had just come out, when he attended the gathering of his son's buddies in the capital, he had already invested in and sponsored a step of the domestic TV series "Endeavour".

The TV series will be completed this year, and will start broadcasting on TV stations in various provinces and cities across the country around the end of the year.

You must know that in the last life, this TV series caused quite a sensation among the young people born in the 80s, although many people think that the plot of the TV series is quite nonsense, but it does not prevent it, this TV series is a big hit across the country.

As one of the main sponsors of this TV series, Huayang Power, of course, their model products will also appear frequently in this TV series.

Therefore, Jin Xiaoqiang believes very much that the brand of Huayang Power will become popular again across the country with this TV series.

But as for the world, I'm afraid that now we have to rely on the influence of Hollywood, and "Transformers" will be a very good choice for a share.

However, it is said that Murphy, the producer of this movie, began to prepare for a film in 03, and the film seems to be starting in a few years, so I don't know if Huayang Power can catch up this time.

So now Jin Xiaoqiang has to turn to the fact that this movie is the biggest sponsor other than Paramount, GM!

"Haha, don't worry! No problem, me and the producer of this film, Don. Murphy is an old friend, and I'm good friends with a lot of Paramount executives......"