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There is a tradition in the Hong Kong film industry that any film has to go through the midnight test screening before it is released on a large scale. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo.

The midnight test screening can be a good way to brush down bad movies, and it is still very effective for many Hong Kong movies that are low-cost. The investment cost of a film is small, and the possibility of bad movies is great, in order to prevent too many bad movies from flooding the market, it is very necessary to set up this midnight test screening.

Chen Shaoyi's previous two films "Modern Bodyguard" and "Nightclub" have both experienced this midnight test screening, but this time "Home Alone" is released, Chen Shaoyi is not ready to conduct another midnight test screening.

According to Chen Shaoyi's words, a blockbuster should have the style of a blockbuster, and let a blockbuster with an investment of tens of millions of Hong Kong dollars and a small-budget movie with an investment of only a few hundred thousand yuan be screened at midnight together, it is too cheap, how to reflect the difference between blockbusters. What's more, this "Home Alone" is still released simultaneously around the world, and it would be very inappropriate if there was any midnight test screening.

When "Nightclub" was released before, Chen Shaoyi did not give up the idea of midnight test screening, but at that time, Chen Shaoyi was only a pink and tender cutting-edge director after all, and he didn't have much right to speak, and Golden Harvest, as the largest old cinema chain in Hong Kong, had its own set of rules, and with Chen Shaoyi's small arms and legs at that time, it was impossible for Golden Harvest to give up the midnight test screening regulations. Chen Shaoyi was very self-aware, so he didn't propose it at that time.

But this time "Home Alone" was released, it was different.

First of all, Chen Shaoyi's identity has changed, and he has become a veritable 20 million director, and his voice in the industry is getting bigger and bigger; Secondly, Lei Juekun and Chen Shaoyi are currently standing on the united front, and the two have the same interests, in a little local terms, the current relationship between the two is good enough to wear the same pants; Finally, although the Golden Princess Cinema is not an emerging cinema chain, it is currently in a period of transition, and it needs something different to attract the attention of Hong Kong audiences and expand its popularity and influence.

Therefore, when Chen Shaoyi proposed that "Home Alone" give up the midnight test screening and adopt a new premiere, Lei Juekun suddenly became interested. After a series of things experienced, Chen Shaoyi is already a mysterious symbol in Lei Juekun's eyes, and so many tricks can be done with just one publicity, and this premiere is definitely not bad.

After Lei Juekun learned about the benefits of the premiere, he immediately decided to use the premiere of "Home Alone" without saying a word, and Princess Jin will do everything to cooperate with Chen Shaoyi's premiere.

Not only Lei Juekun is interested in the premiere, but also the media reporters are very interested in this premiere, after all, there is no premiere in Hong Kong at present, and novel things always attract the attention of the public, and they definitely have a great role in promoting the sales of newspapers and periodicals.

There are also reporters who used to interview a new movie, they had to watch the new movie at midnight, but this time Chen Shaoyi did not conduct a midnight test screening, and put the premiere of the movie in the evening, what a blessing for reporters, no one wants to always stay up all night.

And now everyone has a common understanding, that is, Chen Shaoyi is especially able to come up with some new things, the innovative and funny lines of "Nightclub" are still a hot word in Hong Kong, and the bus publicity plan is refreshing, this time what kind of premiere, everyone believes that Chen Shaoyi will definitely bring surprises to everyone.

On December 15, Golden Princess Cinema.

In the evening, it was already full of people, and there were many people coming.

When everyone rushed to the Golden Princess Theater, where "Home Alone" premiered, they found a different scene.

The theater rolled out a nearly two-hundred-meter-long red carpet from the gate, and the red carpet was so noble and dazzling on the concrete floor all around. Guards are drawn around the red carpet, and every few meters there is a powerful guard, and any journalists and fans who want to approach the red carpet will be politely dissuaded.

"You say, what is the purpose of this red carpet made by Princess Jin?"

"The red carpet leads to the entrance of the theater, it should be for people to walk, right? It's similar to some foreign parties, right? ”

"Then why don't you let us get closer?"

"You stupid, you can't guess this, this is obviously for people with status to go, our little reporter is a fart."

"Pick, they're discriminating on the job."

"Idiot, if you have the ability, you can reason with them."

"Hehe, forget it, let's wait for the interview."

Walking on the red carpet is such a classic idea, Chen Shaoyi will naturally not forget that this red carpet was made by Chen Shaoyi. In addition to making the red carpet, Chen Shaoyi also invited two emcees of men and women, namely Zeng Zhiwei, who was invited to the New Arts City by Mecca after starring in "Ghost Horse Zhiduo Star", and Shen Dianxia, the gold medal emcee of wireless.

It is relatively simple to invite Zeng Zhiwei, after all, Zeng Zhiwei is already a person from Xinyi City, and Lei Juekun's words did not make Zeng Zhiwei come immediately. But Shen Dianxia is relatively troublesome, although Chen Shaoyi and wireless do not have a great hatred, but there is a little contradiction, Chen Shaoyi wants to invite the wireless pillar Shen Dianxia is really not easy, and in the end, Chen Shaoyi still invited the first female emcee in Hong Kong through the relationship of Huang Sticky.

In a blink of an eye, it was six o'clock, and the two emcees, Zeng Zhiwei and Shen Dianxia, walked out of the theater and stood at the end of the red carpet at the entrance of the theater.

"Haha, I didn't expect it to be Sister Fat, you came to partner with me." Zeng Zhiwei took the lead in making a joke about Shen Dianxia.

"You little fat man, you don't go to make movies, you even come to our master of ceremonies to mingle, I think you are getting more and more confused." Shen Dianxia also joked.

"There is no way, the boss has an order, and if you don't come, you have to come, but with my appearance as a jade tree in the wind, I believe that it is not a problem to become the first handsome master of ceremonies in Hong Kong."

Zeng Zhiwei's witty words made everyone at the scene laugh.

"Haha, the little fat man is ambitious, I didn't embarrass Sister Fat, Sister Fat, I, the No. 1 beauty emcee in Hong Kong, support you."

"Haha."

As soon as Shen Dianxia's words fell, the scene once again burst into uncontrollable laughter.

"Sister Fat, you see everyone smiling so happily, you must be fascinated by the demeanor of the two of us."

"Absolutely."

The two people invited by Chen Shaoyi are really worthy of being clever people, and the opening alone made the atmosphere of the scene extremely joyful.

Many veteran reporters nodded secretly, this so-called premiere is much more interesting than the previous rigid midnight test screening, although it has not yet been fully peeked into the whole picture, just a master of ceremonies hosting scene is refreshing, and they all feel novel and interesting.