In the conference room of "Sifan Trading Co., Ltd.", in addition to Lin Fan, the heads of various departments have been present, Lin Fan went to Longgang, so he did not participate in today's meeting, but he knew the topic of the meeting in advance, and has repeatedly discussed and communicated with Xu Si, so Xu Si did not wait for him to come back, and held a meeting of department heads.

After the completion of several daily work arrangements of the company, Xu Si asked the commodity department, finance department, operation department, and human resources department to stay, and the rest of the supervisors dismissed the meeting first.

After these people left and the venue was quiet again, Xu Siqiu's eyes glanced at a few people and said, "I want to keep you here today, mainly because there is an issue related to the company's future development priorities to be discussed with you." ”

Several supervisors listened to Xu Si's solemnity and sat down busily.

"At present, the company's development is in good condition, which is clear from the operating data in May and June, I believe everyone has seen it very clearly, the success of the first and second stores of Zhonghai Pedestrian Street not only makes the 'Yaxi' brand easily gain a firm foothold in the retail market of Qing Province, but also provides a financial foundation for our subsequent rapid development. This point will be more obvious after the opening of the upcoming Feilong Road store and the Nanhu store of eLong Department Store. ”

"Everyone should have seen that the company has been asking the operation department to reserve personnel, and in the case of serious overstaffing in the existing stores, spare no effort to reserve front-line shopping guide personnel, from this point I believe you have guessed that our wave of store opening peak is about to begin. It is precisely because of this that the marketing department submitted a plan of 15 new stores as of the end of this year, in view of this, this autumn and winter orders, after discussion, we are scheduled to order a total of 10 million, this order is based on the expected opening time of the new store, according to the actual business week of the new store this year and the estimated performance to estimate. Everyone knows this, but what everyone doesn't know is that just this morning, I have discussed with Minister Wu of the Ministry of Commodities to order another 10 million goods. ”

In addition to Wu Yanyan, Han Lei, Shan Tianbiao and Jiang Hui all gasped, to be honest, even if it was the previous planned order of 10 million, they were all beating drums in their hearts, after all, Lin Fan's plan to open 15 new stores was just a plan, what is a plan? Plans are possible to not be achieved, once the store plan can not be achieved that will bring a series of consequences, the first is the sell-out rate of goods, if the number of stores is not enough, the digestion of goods can not meet expectations, will cause a large amount of inventory backlog, on the one hand, occupy a lot of cash, make the next quarter's order funds difficult, at the same time the discount of inventory will also bring a large loss. What is the inventory discount, for a simple example, taking the current 'Yaxi' goods in Qing Province as an example, the seasonal goods are generally 20% off, the lowest 7% off sales, but if these goods become inventory, then take them out and sell them in the next year, because they are old products, at most 5% off sales, which means that the value of these goods has decreased by almost 35%, if the backlog of 5 million inventory, the inventory discount in a year is almost 1.75 million.

Now that another 10 million has been ordered, what is the boss thinking in his heart, and what a big risk is this taking? Once the speed of opening a store cannot keep up, the inventory cannot be turned into cash in time, and the company's capital chain is broken, not to mention development, it will collapse immediately.

In fact, for retailers, high inventory pressure is a bad thing, because of the loss of inventory discounts, as well as the tying up of capital. But it's not okay to have no inventory at all, because every time it's time to do promotions during holidays, new products can't pull the discount so low at once, and then you can take out the old products in stock, reduce the discount, and attract consumers. Therefore, retailers have a certain inventory, but it must be controlled within a certain range.

It is really appalling that Xu Si dares to order 20 million in the autumn and winter when there are only 2 directly operated stores. It's no wonder that Han Lei, Shan Tianbiao and Jiang Hui were shocked. The two looked at each other, and at the same time glanced at Wu Yanyan, who was calm and composed, and was even more puzzled in their hearts, but the two did not rush to speak, but listened to Xu Si continue to speak.

Xu Si naturally noticed the change in the expressions of the two, and she continued: "Such a large order volume means that our new retail terminals will have to be doubled or even more in the original plan, because the original plan of 15 new stores has two high-output stores such as Zhonghai Pedestrian Street, and after the completion of the layout of the pedestrian street, the performance contribution ability of stores in other blank markets naturally cannot be compared with Zhonghai Pedestrian Street stores. It can even be said that a Zhonghai Pedestrian Street store is almost equivalent to the performance contribution capacity of 10 stores in third- and fourth-tier cities. ”

"It can be seen that before the end of this year, the company must complete the layout of at least 50 stores, and these stores should be opened as soon as possible, in order to digest these orders, if the new store is opened at the end of the year, it is equivalent to not opening, and the contribution to the digestion of goods in the autumn and winter of this year is almost negligible."

A few people were moved, even Wu Yanyan, who has been sitting there steadily, has already known part of the inside story, can not be an exception, open 50 stores, easy to say, actually more difficult than to ascend to the sky, you must know that it is now close to the middle of July, the time left for the marketing department is only 5 and a half months, according to the 50 stores opening plan, it is equivalent to saying that 10 stores will be opened every month, the current marketing department plus Lin Fan has a total of only 3 people, and each person has to open 3.3 stores per month, which is simply a fantasy.

Fortunately, they know that Xu Si has always been calm and wise, and his steps are steady, and when he says these words, he will definitely not be untargeted, I believe that there is still a following, and several people are a little anxious and anxious, looking forward to what amazing words will be said by this beautiful general manager of the country.

In fact, if it is really as Xu Si said that so many new stores can be added by the end of this year, then the company's existing staffing must be expanded immediately, first of all, the operation department and the commodity department, the operation department currently has only one supervisor in charge of the management of all the front-line store managers of "Yaxi", this is because the company has few new stores, only two stores, even if it is considered to be the Nanhu store of eLong Department Store and Feilong Road store to be opened, there are only 4 stores, and a supervisor can take care of it. Under normal circumstances, a supervision and control of 7-8 stores is the most reasonable, no matter how much is full load, not to mention the hard work of supervision, because the jurisdiction area is too large, some stores will inevitably neglect management, and it will also directly affect the performance output of first-line stores.

Then there is the commodity department, and the commodity department currently has only one cargo control specialist, because there are few stores, she is completely busy alone, but if 50 stores are added in the second half of the year, it will be the life of this commissioner, and she can't be busy. Therefore, according to this plan, at least 3-4 cargo control specialists will be added.

In addition, the large warehouse may not be enough, the temporary warehouse is already overloaded, and it is imperative that we rent another large warehouse, and the logistics personnel must be added, otherwise we will not be able to cope with the receipt and delivery of so many stores.