421 China-Africa Forum (Asking for a Monthly Pass)

"Central?" Lin Zhenhua still didn't understand, "Old Xiong, what do you mean, can you explain it clearly?" ”

Xiong Lijun said: "Zhenhua, I read in the newspaper that the national market is now weak, not only household appliances, but also the sales of other consumer goods are also declining. If you can solve this problem, then the central leadership will definitely praise you, and at that time, will the province dare to continue to censor you? ”。

Lin Zhenhua smiled dumbly: "Old Xiong, your idea is very good, but it is also very unreliable." Isn't it a joke that the country can't solve a problem that you let me solve as a flat-headed citizen? ”。

Xiong Lijun said very seriously: "Zhenhua, I'm thinking about you, how can you say it's a joke?" Think about it, when you encouraged the Ministry of Foreign Trade to organize domestic manufacturers to participate in the Frankfurt Equipment Exhibition, didn't you also break a new path? You didn't think about doing it again? ”

"Frankfurt?" Lin Zhenhua's heart moved, "Old Xiong, do you mean that we can find a way to sell things abroad?" ”

Xiong Lijun said: "Exactly. Domestic sales, Yanzi and I have tried yijing, whether it is a price reduction or a gift promotion, there are so many consumption that can be stimulated, yijing can't do it bigger. To expect domestic sales to grow, we can only wait for the entire domestic economy to return to its original level. However, the situation abroad is different, as long as we can open up a little market and drive some sales, we can alleviate the current domestic pressure. ”

Lin Zhenhua said with a smile: "I haven't seen you for three days, you should be impressed." Listening to Lao Xiong's words, there is quite a bit of an economic brick family. However, what you said, others have raised it. Isn't the problem now that foreign countries are imposing sanctions on us, which hinders our exports? What skills do I have to open up foreign markets? ”

Xiong Lijun said: "Zhenhua, why are you confused, think about it, who are you selling equipment in Frankfurt?" ”

"African" Lin Zhenhua finally understood what Xiong Lijun was referring to. Yes, European and American countries are imposing economic sanctions on China, but Africa has not joined the sanctions. If we can open up the African market as we did when we sold equipment, wouldn't it open up a new way for domestic manufacturers of home appliances and other consumer goods?

In that year, domestic product exports were mainly aimed at Southeast Asia, which was relatively close, as well as economically developed European and American countries. Although some companies have noticed the markets in Africa, Latin America and other regions, due to the underdeveloped economy of these regions, the distance from China is relatively far, and the marketing cost is relatively large, so these companies are only moving ideas, but do not actually trade with these regions.

Nowadays, China's sales channels to Europe and the United States have shrunk due to economic sanctions, and there is a serious problem of unsalable light industrial products in China, and the value of the African or Latin American market is highlighted. In the past, the market was not worth exploring because the profits were too thin, but in the current situation, it is a lifesaver for everyone.

From Xiong Lijun's point of view, what can xiangdao is these, but Lin Zhenhua's eyes don't just see such an angle. If he can open the African market on a large scale at this time, it will still be a political success for the country. Doesn't the West's attempt to isolate China frustrate the West's attempts to isolate China while the Western countries are blockading us and sanctioning us, while African countries are still trading with us?

Lin Zhenhua further said that when it comes to political significance, economic considerations can take a back seat. As long as the African market can be opened, the country may not hesitate to spend money. In other words, even if domestic things are sold to Africa at a lower price, the state will support it.

"Old Xiong, your idea is very good, and now is indeed the time to sell light industrial products to Africa." Lin Zhenhua said, "When you say this, I also remember, when I was in Africa last year, the officials there also told me about such a thing, saying that the people of Africa also need color TVs and refrigerators, and they also want to live a modern life." ”

An Yan heard Lin Zhenhua's affirmation of Xiong Lijun's proposal, and she also came to the momentum, she asked: "Brother Lin, then according to your meaning, should we go to Africa to promote our household appliances?" Otherwise, Brother Xiong and I will each go to Africa to open more than a dozen branches. Lin Zhenhua shook his head with a smile and said, "No, we went to Africa to sell appliances, and the movement was too big." There are many countries in Africa, and we organized a group of home appliance manufacturers to go over, and the cost is too great. I have an idea, we should invite the ministers of commerce and industry of those African countries to China, and we will have an order meeting. Wait, I think about it, let's not call it an order meeting, it sounds too earthy. We can call it the China-Africa Economic and Trade Cooperation Forum, what do you think? ”

"China-Africa Economic and Trade Cooperation Forum?" Xiong Lijun muttered for a while, nodded and said, "Zhenhua, you really have you, when you hear this, it seems to be quite foreign." ”

An Yan asked: "Brother Lin, you said that if you invite African ministers to China, will people come?" If such a forum is effective, then won't the Canton Fair be enough? Is there any difference between let's have such a forum and the Canton Fair? ”。

"Of course there is a difference." Lin Zhenhua said. He was originally a very quick thinker, and he still had a large number of cases from later generations in his mind, but now inspired by Xiong Lijun, his ideas suddenly gushed out like a spring.

"First, we took the initiative to invite them over, and we can provide them with their travel expenses. In this way, even if they don't have any desire to buy, they will come out of the idea of free travel. Once they're here, we'll have a chance to pitch to them.

Secondly, the Canton Fair has always been a showcase of the best domestic products, which is not very attractive to African countries. And this time, our goal is very clear, which is to provide a high-quality and affordable product that adapts to their tastes.

Third, we insist on doing so in the name of the people, so that we can bypass political considerations and dispel the misgivings of those African countries in such a sensitive period as this. ”

Tao Hui asked: "Zhenhua, you said that we provide travel expenses for those African officials, how much does it cost?" Can we earn this money back? ”

Lin Zhenhua said: "An African official came over, and the round-trip ticket plus the cost of accommodation here is almost 1 to 20,000 yuan." Let's invite officials from 40 countries, count 500 people, 10 million yuan is enough. Do the math, 10 million yuan, can we raise it? ”

Xiong Lijun said with a smile: "No problem at all, since we hold a forum, we have to charge tickets for those manufacturers." If a manufacturer pays 200,000 yuan, they will definitely not find it expensive. It shouldn't be a problem for us to find 50 manufacturers who can afford tickets. ”

An Yan also added: "I think we can divide the levels. Those who pay 200,000 tickets can enjoy a kind of treatment. If you can't afford 200,000 yuan, but are only willing to pay 100,000 or 50,000 yuan, you can also participate in this forum, and Danshi wants to lower the level of treatment. ”

Xiong Lijun and An Yan have both been in the mall for many years, and they are familiar with these famous halls. They quickly finalized the details of the entire China-Africa Economic and Trade Cooperation Forum.

According to everyone's agreement, this forum will set up two venues in Shanghai and Nanjing, and these two venues are naturally the main stores of Daxiong Household Appliances and Jiankang Household Appliances in the two cities. Among them, the main store of Daxiong has more than 30,000 square meters, and the main store of Jiankang has more than 20,000 square meters.

The products to be promoted by this forum are naturally mainly hardware and household appliances. Since this is a separately planned forum, the products of Hanhua home appliances are highlighted in the forum, and it is estimated that other manufacturers will not mind. Even if they mind, Xiong Lijun and An Yan can also call Hanhua a big sponsor, and the more money they pay, the more prominent their status is, who can say anything? I'm really not convinced, you also paid one or two million sponsorship fees?

The liaison of domestic manufacturers will be in charge of Xiong Lijun and An Yan respectively, and they have a very close relationship with each manufacturer, and they can recruit people with a few phone calls>.

In foreign countries, it will be arranged by Lin Zhenhua. He has traveled to more than a dozen countries in Africa before, and GCA Heavy Industries still has more than a dozen engineering projects in Africa at this time, as long as these relationships are used, it should not be a problem to send an invitation to African countries.

This matter is of great benefit to Lin Zhenhua, Jiankang and Daxiong. From Lin Zhenhua's point of view, if he can do this, he will indeed get the attention of the central leadership as Xiong Lijun said, so as to get out of the current predicament. For Jiankang and Daxiong, through this incident, they can consolidate their position as the leader of the alliance in the field of household appliances.

"So, that's how it was settled?" An Yan asked happily. can not only help Lin Zhenhua, but also seek benefits for Jiankang household appliances, this kind of multi-kill thing, she feels very excited.

Lin Zhenhua said: "There is another key step to do, and that is to obtain the consent of the state. We can do this in the name of the people, but it must be officially recognized, even if it is a tacit approval. However, you don't have to worry about this matter, I will go to Beijing to find He Haifeng and Gao Zuxing immediately, I think they will definitely be highly supportive. ”

"Great, Zhenhua, you should hurry up and contact Beijing, and Yanzi and I will start to work as a manufacturer immediately." Xiong Lijun said.

Lin Zhenhua thought for a while and said, "That's it, Lao Xiong and Yanzi, you two should also go to Beijing with me, and go to meet the officials of several ministries and commissions together." Take advantage of this opportunity to build your own relationships as well. ”

421 China-Africa Forum

421 China-Africa Forum, to the website