"You're saying let's have Breeze Records do the Mulan musical in Hong Kong?"

On the rooftop of Zichen Restaurant, two hundred employees of Concord were enjoying the gluttonous meal prepared for them by Wang Xiaohu, and Long Zichen stood in the corridor at the door, looking at Wang Xiaohu with incredible eyes. 【】

Wang Xiaohu smiled and said: "No, you got one thing wrong, Lifeng Records not only has to host the musical of "Mulan", but you also have to be a pianist. ”

"Hah, how did you come up with that?" Long Zichen suddenly showed a very strange expression, and said in surprise: "But I am not mentally prepared at all. ”

"Huh?" Wang Xiaohu leaned against the wall of the corridor, touched his chin and thought about it, and said, "It seems that you don't need to prepare for this, right?" I heard you play "Liang Zhu" at Uncle Hui's place a long time ago, and you can play that kind of complex repertoire on the piano, but a track like "Mulan" is not easy for you to grasp? ”

"Huh." Long Zichen suddenly laughed, pointed at him and said, "Ah Hu, you don't have to put a high hat on me, I know that "Mulan" is more important to you, but I am afraid that my level will affect your publicity plan." ”

"Alright, this is settled, and I believe you can do a good job." Wang Xiaohu said: "In the past few days, you and Uncle Hui have discussed it first, and after the repertoire is determined, the rehearsal will be completed, and then we will go back to the mainland with our company." ”

"To the mainland?" Long Zichen's slender eyebrows furrowed, his eyes suddenly dimmed a lot, and he heard her say: "If my grandfather knew that he was going to the mainland, I don't know what kind of mood he would have, he has been nagging our juniors to return to their roots over the years." ”

Wang Xiaohu can understand that kind of mood, he can really understand it, otherwise he would not recognize his ancestors and return to his ancestors, and patted her on the shoulder and comforted: "Zichen, if this cooperation goes well, Lifeng Records may open up the mainland market, as long as the partnership with the mainland is determined, it will be much more convenient for the old man to go to the mainland in the future." ”

"Really?" Long Zichen raised his head and looked at Wang Xiaohu, the hope in his eyes was self-evident.

Wang Xiaohu nodded heavily and said, "That's right, I'll handle this matter, you can concentrate on the musical." ”

"I'll tell Grandpa the good news right now." When Long Zichen heard this, he immediately trotted out of the rooftop and returned to the office to report the good news to his grandfather

The whole film of "Mulan" cost more than 15 million Hong Kong dollars in total, and if it is implemented according to Wang Xiaohu's global promotion plan, its publicity expenses far exceed the cost of the film, such a peculiar phenomenon is unique to me both in Hong Kong and Hollywood.

If Wang Xiaohu did this a few years ago, Hong Kong people would definitely say that Wang Xiaohu is crazy, and this kind of crazy behavior that is tantamount to gambling can only be done by Wang Xiaohu.

This time, no one will stand up and say that this is too crazy, too sloppy, who made "Mulan" a double winner of Cannes, two high world film awards are enough to dispel any doubts, they all obediently shut their mouths, marveling at the strong strength of Concorde.

Everyone knows that this Concord is determined to win, and everyone understands that the box office of "Mulan" will set a new record in Hong Kong, and they are quietly waiting, looking forward to, waiting for this exciting moment to come.

In mid-June, the global promotion strategy of "Mulan" was launched, and Hong Kong companies and Southeast Asian companies immediately got busy, posting various types of "Mulan" posters in major cities, and the mainland side also cooperated with the Ministry of Culture to fully publicize it in 9.6 million square kilometers of land across the country.

In the past, there was only one projector in each township, but now there are five projectors and more than a dozen projectionists in the larger townships, and the smaller towns and villages also maintain two cameras and five or six projectionists.

Moreover, in those remote mountainous areas, every other month, there will be a screening team to go deep into the past, showing domestic and Hong Kong movies for the villagers in a timely manner, which greatly enriches the spare time life of the people.

This time, the rural mobile screening team undertook more than 75% of the domestic propaganda tasks, and the promotional props distributed by Concord Company have not shrunk: posters, trailers, cultural shirts, etc. are readily available, which is to make a national propaganda momentum.

At present, the film company invested by Shen Zhong behind the scenes has been completely handed over to Wang Hongxing, and after Shen Zhong and Wang Xiaohu have agreed, the film company under 14k has become a satellite company of Concord, mainly responsible for all publicity and distribution matters in this book.

Wang Xiaohu made this decision after careful consideration, after all, 14k had a deep connection with the Yamaguchi group a long time ago, although Old Man Shen hated himself, he did not prevent the brothers below from cooperating with him, and making money from himself was also a kind of resistance, right?

This kind of anti-Japanese sentiment has developed to this day, and under the far-reaching influence of Wang Xiaohu, it has been upgraded to making money from movies, in Shen Zhong's words: making movies is faster than making white powder, and you don't have to worry about it all day long

After entering the Hong Kong summer season, the local film battle has gradually entered a white heat.

Directed by Mai Jia of New Arts City, "Difficult Brothers" starring Shi Tian, Lin Zixiang, Tsui Hark, Teddy Robin, Zhang Aijia, Zhong Chuhong, and Alan Tam led the box office list of this year with 16.16 million Hong Kong dollars.

After Huang Baiming used "The Wrong Car" to earn a lot of tears from the citizens of Xiangjiang in Xinyicheng, the bald Mai Jia and the seven little monsters of Xinyicheng finally made a comeback, and the film absolutely swept the box office list.

Not only that, "Little Life is Afraid", written by Huang Baiming and Gao Zhisen, and directed by Liu Jiarong, sold 13.93 million Hong Kong dollars, closely following "Difficult Brothers".

In third place is Sammo Hung's "Beware of Little Hands".

And "Youth on Fire", directed by director Xu Anhua and starring his brother Leslie Cheung, which Wang Xiaohu has been paying attention to, is indeed sluggish at the box office, with only 2.3 million Hong Kong dollars in the cash, which suddenly shows the various deficiencies of the film in the box office in the later stage of the new wave.

"The take-off era of Hong Kong films has finally begun!" Wang Xiaohu looked at the latest issue of "Film Fortnightly" in his hand and was full of emotion.

Yes, since Brother Xiaolong's death, he has been making various preparations for the golden decade of Hong Kong films.

Under his spur, Xinyicheng did not continue to shoot other films after filming "Best Partner", but devoted himself to studying various commercial scripts, and came out again after five or six years of forbearance, and suddenly occupied the top two places in this year's box office list.

In fact, after the mid-to-late 70s, they have been dragged by Wang Xiaohu to participate in the filming of big productions such as "Myth", "Shaolin Temple", and "Mulan", and the training they have gained from it is by no means comparable to other Hong Kong filmmakers.

If Sammo Hung , Jackie Chan , and Yuan Biao go through the short run-in of "Plan A", it will be absolutely easy to compete with Xinyicheng for the top three in the box office list in the future.

After the propaganda work in Asia was in order, Wang Xiaohu took the time to go to the home of Hong Kong Governor MacLehose as a guest, and the Governor of Hong Kong can also be regarded as a microphone for the propaganda work in the British region, and learned from the Governor that the British people attach great importance to the propaganda work of "Mulan".

Moreover, China and Britain have recently been busy with the return of Hong Kong, and "Mulan" won two awards in Cannes, which has also become a rare topic of discussion between Chinese and British leaders when they have free time for negotiations.

"Tiger, everything is fine." MacLeho patted his chest and reassured.

Wang Xiaohu nodded, and said in his heart that he hoped so.

In late June, Wang Xiaohu flew to Los Angeles to check on the progress of Hollywood's publicity efforts.

Pushing open the office of the assistant to the president of Concord International, Wang Xiaohu saw that Winterdur was receiving a young man.

"James, I said it, we don't need this kind of script at the moment, yes, we're too busy right now, and we're making the final sprint for the release of "Mulan"!"

Winterdur didn't seem very impatient, and he tried to keep a polite tone of voice to persuade the young man in front of him.

"But I think my script is very commercially valuable, come on, it won't take you a few minutes, if you feel like it's taking a lot of time to review the script, you can take a look at the concept art I prepared for this movie."

The young man said, taking out a few pieces of paper from the briefcase he was carrying, and spreading them out in front of Winterdur, "Look, this guy is a machine killer from the future, he wants to kill the protagonist's mother, so the protagonist sent another machine to protect his mother, look at his muscles, it will definitely attract the audience." ”

"No, he's ugly in my eyes, young man, our meeting today is over, you know, I still have a bunch of tedious things to deal with, and I don't have time to look at these kindergarten works you painted."

Winterdur finally got impatient, and waved his hand without raising his head, and said, "Now please go out, I need to be quiet!" ”

"Oh God! Do I have Tiger in my hand? Won't Wang's letter of introduction work? The young man grabbed his hair in frustration, pulled out a well-preserved business card from his jacket pocket, and said in a pleading tone: "Please, I don't want to sell my script to Italians." ”

"It's not a letter of introduction, it's just a simple business card!" Winterdur said angrily, "The devil knows where you stole it from. ”

"No, I didn't steal, it's Tiger. Wang gave it to me in the theater a few years ago! The young man said stubbornly.

Wang Xiaohu frowned, he had been listening to the conversation just now, especially when this young man said the content of the script, he vaguely felt that the script was somewhat familiar, until he saw the business card, he smiled, is "The Terminator" coming?

(To be continued)