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"No, Peter, don't blame yourself, I'm very satisfied with your current R&D progress - kbook update"

Jin Xiaoqiang smiled faintly at Peter. Rishier said that this is really not mixed with water, in fact, as Jin Xiaoqiang himself this year, he really has no plans to design a new car.

Peter's movements still surprised him a little, he didn't expect this guy's movements to be so fast.

After a few more greetings with Peter, Jin Xiaoqiang returned to his office, and the secretary of the president's office immediately sent him a report on the movements of Huayang Power's main opponents this year, as well as some market analysis, which were all Jin Xiaoqiang's investigation team in Hong Kong, which took months of hard work and research.

Looking at the thick report in his hand, Jin Xiaoqiang felt proud, but at the same time, the pressure doubled!

In the past two years, Huayang Power has expanded very rapidly, and it is almost launching new cars one after another in the market.

And although South Korea's Hyundai and Kia, as well as many domestic independent brands, are grabbing food in the low-end car market, Octavia has always relied on the most cost-effective, stable and solid skills, and firmly occupies a place in the low-end car market.

This is still because of Huayang Power, the current main battlefield is not in the low-end car market, if they divert their attention and enter the low-end car market, then I am afraid that there will already be a burst of bloody rain.

In the middle and high-end model market, which Huayang Power has always attached importance to, they even have three levels of car configurations: Yidong, Qoros, and K series.

You must know that any large car company in the world can have a product and series in the middle and high-end car market.

However, the current Huayang Power is so luxurious that there are three car series, and in the market, they are all popular models, which is enough to prove that the competitiveness of Huayang Power in this level of the market, and it is precisely by relying on the joint strangulation of these three car series that Huayang Power has established a situation of dominating the world in the middle and high-level car market.

Even the Volkswagen, which has the name of a god car, was overturned by them, and the Japanese and American systems were beaten by them and fled, and now they can only rely on price reduction promotions and the successive launch of new cars to confront Huayang Power.

Huayang Power has three product lines in the middle and high-end car market, and these three product lines almost cover the low-end, mid-range, and high-end aspects of the middle and high-end models.

First of all, the entry-level of Yidong has basically dropped to the early 150,000s, and then from the lowest 2.0DVVT model to the 2.4T turbocharged model, a total of eight models, covering the entry-level market of mid-level cars from 150,000 to 220,000.

Although the K5 starts at 160,000 and nearly 170,000, his reliable power configuration, coupled with a beautiful sci-fi shape, and a more solid chassis than the Yidong, allow this car to cover the space of a 170,000 to 240,000 naturally aspirated engine.

As for the Qoros series, it starts from 240,000 yuan and reaches more than 400,000 configurations, covering all the price ranges of the mid-to-high-end of the mid-level car, and the dynamic shape of the Qoros 6 and Qoros 8, coupled with the powertrain combination of Ecoboost price Powershift, makes this car have the technical ability to step into the threshold of high-end cars.

It is this kind of market division, as well as a comprehensive study of consumer psychology, that these three car series of Huayang Power are already basically monopolizing the mid-level car market of the Celestial Empire.

Even Audi, the original dominating mid-to-high-end crossover, has begun to show fatigue in the face of Huayang Power's strong offensive in the past year or so. …,

In terms of the procurement of medium and high-end cars, and even government cars, Audi is constantly losing points and losing ground, while Huayang Power is quietly encroaching on Audi's position as a representative of high-end cars in the Celestial Empire for many years.

It is the models he designed and launched that have been successful in the market that makes Jin Xiaoqiang feel that in the past year or two, it is no longer the time to continuously innovate.

It's time to digest the market and consolidate their position as the leader of the Huayang Power Celestial Empire market, although in the past year or two, Volkswagen, Toyota, Honda, General Motors, and Ford will have a series of big moves in the Celestial Empire market, and even launch a series of new cars.

However, according to Jin Xiaoqiang's own understanding of them, the models they launched may not pose much challenge to Huayang Power for a while and a half.

After all, their new models, in Jin Xiaoqiang's view, are actually nothing new.

Speaking of which, among the new models that these car companies are going to withdraw, I am afraid that the threat of GM's upcoming new cars is relatively greater.

Volkswagen, in terms of this year, will launch several new cars in a row, including the Golf Peel out of the Sutar, the new Passat, and their highlight, the Magotan from their home model Phaeton and the Tiguan they have pulled out of the Golf model.

Among these models, the new Sutar is not a big threat, compact models, and there are no bright spots in terms of powertrain, if Volkswagen is still in line with their usual arrogance, and use the means of increasing prices and reducing configuration in these models, then they will only die ugly.

Don't think about the Sutar and Passat, Volkswagen will definitely not make adjustments in terms of power, but there are still some things to look forward to in the Magotan and Tiguan cars.

In the previous life, Magotan was scolded miserably because of the dual-clutch transmission, but now Volkswagen has obtained the transmission cooling oil from Huayang Power, so the transmission problem will not be the biggest problem of this car, but the key is to depend on the pricing of Volkswagen.

And the Tiguan car, if it is decent in terms of power and has no highlights, it is still his pricing that depends on it.

In the last life, when this car was first launched, it was a hot one, and the dealers of Volkswagen even put forward the slogan of raising the price by 50,000 yuan, but in this life they may not have this opportunity.

Not to mention the price increase of 50,000 yuan, I am afraid that if the public dares to set the price of this car so high, they will die ugly.

As for Toyota, I heard that in order to meet the challenge of Huayang Power in the mid-level car market, they not only launched the latest generation of Camry, which intends to be listed in China at the same time, but also took out a car from their Lexus high-end brand, renamed Ruizhi, and joined Toyota's mid-level car series to meet the strong challenge of Huayang Power.

In the same way, the most critical problem they have to face is pricing, if they also hold their own identity and set the price too high, then they will definitely die ugly.

Honda will also face this problem, and they will launch the latest generation of the Accord this year, which is said to be unveiled globally at the Beijing Auto Show in the Celestial Empire, to show the importance of the Celestial Empire market.

At the same time, they will also take out a model from their high-end brand Acura, join Honda's banner, and plan to name it what Spiri.

Their problem is also the pricing of these new cars......

And the actions of these car companies, as well as the successive launch of new models, also made Jin Xiaoqiang feel some pressure, and more surprised. …,

In the original history, Ruizhi was indeed listed this year, and Magotan, Tiguan, and Spruis were all born in advance, which also shows that these large international manufacturers are gradually increasing their attention to the Celestial Empire market, as well as their attention to Huayang Power, a competitor.

These car factories are not small, but Jin Xiaoqiang doesn't care too much about them in his heart, the Volkswagen side doesn't need to say, the Germans have always looked down on the Celestial Empire people, and they have been doing it in the Celestial Empire market for more than 20 years, they think they have eaten the consumption psychology of the Celestial Empire people, and although the name of the Volkswagen God Car is a lot weaker, the brilliance is still there, so they will definitely not lower their own prices, and the price of the new car is too low.

And Toyota and Honda are the same, little Japan is uneasy and kind at the same time, but they are also the same as the Germans, looking down on the Celestial Empire, so the price of their new cars will definitely not be too low, plus they have always wanted to look at the mentality of the Germans, the price of their new cars, if they die, will be a little lower than the German car, but it will certainly not be too low.

These companies are too high to look at their self-righteous brand image!

However, in addition to these companies, GM's actions in the United States are not small, and the early birth of Kaiyue, Cruz, as well as Mindrybu, and the Ecotec engine born under the global resource integration strategy, from these models and power systems, it can be seen that GM must be under the cost this time.

And the most important thing is that GM has always been the most willing to put down the company among these foreign companies, thinking that when their Cruze first entered China, the entry price of more than 130,000 yuan immediately detonated a sales frenzy.

And now that global sales are declining and the technology is not leading, GM will definitely put its posture lower, and the price will definitely be lower than when it was in the previous life.

And once this happens, with the name of GM as a world manufacturer, they can really compete with Huayang Power in the low-end market of mid-level cars and the compact car market......

What a tough opponent to deal with!

After a comprehensive comparison, Jin Xiaoqiang found that this year, the biggest impact on Huayang Power is likely to be GM.

However, he soon saw some research reports on domestic car companies, so he quickly summed up the countermeasures......

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