Chapter Ninety-Seven: Shi Kehua

After listening to Lin Fan's words, Wang Ping rolled her eyes angrily and said: "You just say what I know, even an idiot will understand, what does it mean to have no technical content." ”

Lin Fan said with a smile: "You're right, even idiots know that doing business here will make money." ”

"You can make money if you come in here, why should others ask someone to find you? Shouldn't you be begging him? ”

Lin Fan said: "No one asks for anyone, everyone takes what they need, we retailers want profits, and supermarkets want brand image and improve supermarket grades." Whether it is a department store or a supermarket, when they choose tenants, they do not look at who has a high price, but first determine the brand and category they want, if you are what they need, they will not only give you the best location, but also give you the lowest rent, and do everything possible to bring you in, in order to enhance the overall brand atmosphere of the supermarket, and raise the grade of the supermarket, for a simple example, the same two supermarkets, one has introduced KFC, and the other has introduced the public's fast food, which shopping mall do you think is more tasteful and classy, Where would you rather go? ”

Wang Ping listened to his words and said, "In that case, their rental income will not be much lower." ”

Lin Fan smiled: "How could it be? They introduce low rents to the most representative and benchmark brands, which has boosted the overall brand atmosphere of supermarkets, and when the slightly worse brands want to enter the supermarket, the supermarket can squeeze them, make up for the rental income from them, and even make more profits. In this way, the supermarket grade is improved and the rental income is also guaranteed, and because the overall business atmosphere of the supermarket is improved, it attracts many consumers and increases the customer flow, and the supermarket store itself and the operators of the shopping street will benefit from it, and the sales will increase, so that when the next contract period is renewed, the rent increase is a matter of course, so you will find that every department store or supermarket store is keen to adjust and upgrade the brand, which is the reason. ”

Wang Ping nodded as if she didn't understand, walked and walked, suddenly stopped, looked at Lin Fan sideways, and said with a smile in her beautiful eyes: "You said that our old Wang can come in and open a store." ”

Lin Fan said: "You are quite Gu family, you think about your old king for any good thing, well, I will help him talk about it then." As Uncle Wang's representative, the result of the communication, you will discuss it with Uncle Wang after you go back. ”

Wang Ping chuckled: "Fertilizer and water don't flow into outsiders' fields." ”

As soon as he finished speaking, he suddenly remembered something and sighed: "Ah, this store is estimated to be impossible for Lao Wang to open!" ”

Lin Fan wondered: "What's wrong?" What's the difficulty? ”

Wang Ping lowered her head and said hesitantly: "It costs money to open a store, all my family's money has been invested in the Feilong Road store, Lao Wang now promises to be the provincial agent of the 'Trojan Horse Man', and there is still a deposit of 500,000 yuan that has not been given to the other party, how can I have the money to open a store now." ”

Lin Fan looked at her dejected appearance, and was amused in his heart, it was rare to see Miss Wang's expression, and said: "It's okay, just have the goods, this store is opened, I don't expect the performance to be worse than the store on Feilong Road." ”

Wang Ping shook her head and said: "No, it's still not open, our family won't borrow your money, you have more places to use money now, and the funding gap is definitely much larger than ours." ”

She heard Lin Fan tell her not to worry about money, thinking that Lin Fan wanted to borrow money to support her family.

Lin Fan scratched his head, he didn't mean to lend money to the Wang family, listening to her think of herself as so "great", she was embarrassed, and said abruptly: "In fact, the investment in opening a store here is not large, the rent payment method of the supermarket store is generally paid monthly or quarterly, I will help you get the rent paid monthly, then what you have to invest in the early stage is the basic decoration and goods, which I believe is difficult Uncle Wang, if the money is really not enough, I can support it, this money has little impact on me." ”

Wang Ping heard Lin Fan say this, and thought carefully in her heart, if the rent can be paid monthly, then the initial investment is much smaller, once the store starts to open, the rent in the following months will naturally not be a problem. But she said suspiciously: "You haven't seen anyone yet, so you know that the other party will promise you to pay the rent monthly?" ”

Lin Fan smiled: "You just put 120 hearts, and you'll know later." ”

When the two walked into Shi Kehua's office, Shi Kehua was not surprised by Lin Fan's youth, obviously he already knew Lin Fan's general situation from Zhang Wu.

shook hands with Lin Fan and said, "Mr. Lin, this young lady, please come in quickly." I've been looking forward to Mr. Lin for a long time! ”

Shi Kehua is in his early 30s, medium height, with fair skin, and a pair of glasses, he looks very gentle, and while inviting the two to sit down, he personally poured two cups of tea.

The two thanked them and took the tea.

"I should have come to visit Mr. Shi a long time ago, but I have been too busy recently, I wanted to come over to visit after a while, but I didn't expect that by chance, Mr. Shi and Zhang are always good friends, and with Mr. Zhang's recommendation, I have the opportunity to meet Mr. Shi so soon."

Shi Kehua said modestly: "Mr. Lin is polite, I want to thank Mr. Zhang for his introduction." ”

"What is this young lady called?" Shi Kehua looked at Wang Ping and said.

Lin Fan was about to introduce, and Wang Ping had already said generously: "Mr. Shi, my name is Wang Ping, and I am Mr. Lin's assistant!" ”

Lin Fan looked at her in astonishment, when did he become his assistant again, he couldn't help but think of the last time Wang Ping said that he would give him a "secretary", his heart was hot, and he hurriedly lowered his head to drink water to hide his unbearability.

Shi Kehua smiled: "It turned out to be Assistant Wang, fortunately, fortunately!" ”

Lin Fan is not easy to explain, originally he took Wang Ping with her, so that she appeared as a representative of the "Trojan Man" brand, but I don't know what she thinks, so she introduced it as her assistant, it is estimated that Shi Kehua is also strange at this time, this person came out to talk about a project with a beautiful female assistant.

Shi Kehua did have this doubt in his heart, but then he was relieved, who doesn't have a little habit, this Mr. Lin is young and promising, I'm afraid he also made the same mistake that most people have, young and romantic!

The two did not stop on the topic of the assistant, and each listened to the other's own development ideas.

Lin Fan's idea is also the first time to speak freely with Party A, he told Shi Kehua that the "Yaxi" brand is currently developing rapidly, and the women's shoe market in the entire Qing Province has not yet entered a strong brand, so he wants to take this opportunity to complete the opening of all third-tier cities, that is, the prefecture-level city market layout by the end of next year at the latest, so that the influence of the "Yaxi" brand will spread to every corner of Qing Province and penetrate into the hearts of consumers.

Shi Kehua also talked about the future of the "Kebiduo" supermarket in Kyong Province to open a store, the supermarket business in the past two years is very good, and many large real estate developers in order to enhance the value of residential or surrounding shops, often seek to cooperate with large supermarket stores, so it is not difficult for supermarkets to obtain a good property location in the past few years, "Kebido" supermarket is ready to take this opportunity to enter a period of rapid development, planning to open 3-5 large supermarkets in Kyong Province every year.