Chapter 645: Volga is in a hurry

Pyotryukinko's attitude towards Jin Xiaoqiang was very polite, he is the general manager of the Volga Automobile Manufacturing Co., Ltd., the general manager of the Moscow region, and today he also received a telephone notification from the person in charge of the factory, and only then did he know the news of the sudden arrival of Jin Xiaoqiang, the big boss of Huayang Power.

If he can grasp it well, then in the next few years, maybe his position within the Volga company will be skyrocketing, and even the board of directors of the company may have a great opportunity in the future, so he rushed directly from the head office in the city to the CKD factory in the suburbs.

It turns out that since the collapse of the former Soviet Union, Russia's heavy industry system has entered a period of decline, with serious brain drain and shortage of funds, so that the once world-famous Russian heavy industry is stagnant.

The Russian automobile manufacturing industry is not very developed, the early gas cars, by imitating the United States during World War II Wesley Jeep, and the reason why the Volga car factory Lada can be famous all over the world is also the introduction of models and technologies from Fiat, their own research and development technology, has always been not very strong.

In addition, in the former Soviet Union, the local industrial sector of the former Soviet Union spent its attention on the national defense heavy industry, compared with the investment in the automobile industry, there was not much investment, so at that time, the Russian automobile manufacturing industry, out of some defense-related enterprises have been developed to a certain extent, and the breakthrough and technological accumulation in the field of civilian automobiles has not been large.

Since the beginning of the Russian era, the economic and political situation in Russia has been in a state of chaos, and the economy of the whole country has been set back by ten years, not to mention development.

At that time, because the common people were short of money, and Russia itself was not short of oil, and that period was also a period when the Russian people opened their eyes to the world and collided violently with the ideas and cultures of Western Europe and the United States. In addition, the income of ordinary people in the country at that time was not very high.

Therefore, the old Lada car produced by the Volga Depot at that time was still enough for the situation in Russia and the people, so the Volga Depot lived quite comfortably in those years, and was able to continue to monopolize the domestic market and has been playing the role of the big brother in the domestic auto market.

However, with the penetration of the Western economy, and the deepening of the understanding of the outside world by the domestic people. Some ordinary people have gradually stopped liking the kind of ugly Lada car produced by the domestic Avtodo car factory that has not changed for 20 years, like a square box, and there are many small problems, and it is particularly fuel-intensive.

This can be seen from the fact that the Far East market is dominated by Japanese used cars and Korean cars. Since then, the Volga car plant has also begun to make painstaking calculations for the design and production of a new car that truly belongs to Russia.

Unfortunately, their car design and manufacturing culture is too poor, and the brain drain is serious, and the funds are also very short, so their new car plan has been delayed.

However, during this time, the European part of Russia, the best part of Russia, also began to be infiltrated by the economically developed Western European countries. Some of the tycoons who got rich first began to buy luxury cars from abroad, and luxury cars such as Mercedes-Benz, BMW, and Cadillac on the streets of Moscow and St. Petersburg began to increase.

And ordinary people have begun to follow suit, even if they can't afford expensive European luxury cars. Then inexpensive Japanese and Korean cars, and even Celestial Empire cars are also very good choices.

As a result, the position of AvtoVAZ cars in the market began to become precarious, and their market share was losing more and more. …,

Even in the end, even their traditional position, the Russian government's orders for the purchase of official cars, began to be lost one after another, and were snatched up by the big car manufacturers in Western Europe.

Those rich countries, the Ministry of Commerce, and the resource department have all brought Mercedes-Benz or BMW from Germany to make official cars. In the end, even the poorer Moscow police department began to purchase Mercedes-Benz and BMW from Germany to make police cars, which made Volga feel very difficult to accept.

In the past, the police department, which had the largest proportion of official cars, used police cars, has always been the world of the Lada brand produced by the Volga car factory. He is sturdy and durable, and even if it is an old car that is more than 20 years old, it can still be on duty on the road.

But now, with the concept of energy conservation and environmental protection deeply rooted in the hearts of the people, and the inflation caused by the rising oil prices, even in oil-producing countries like Russia, ordinary people are feeling the pressure brought by inflation.

Moreover, ordinary people and civil servants are also tired of the fact that they have to frequently go in and out of the garage when they buy AvtoVAZ products, so the market share of the AvtoVAZ Lada brand has been shrinking since President Putin came to power in 2002 for two years and the country's economic situation began to improve.

And this shrinkage will be more and more serious in the next few years, until last year, and even the entire Moscow civil service department purchased car orders, they actually got only 10 percent of the car purchase orders.

This situation finally angered the leaders of the Volga company, and on the one hand, they began to lobby parliamentarians from all walks of life in the Kremlin, and even blew the wind to President Putin through their connections, hoping that the country would support the Volga company, after all, no matter how angry the company was, he was still a local Russian automobile manufacturer.

Buying domestic products and letting the meat rot in the pot, no matter what, is also a support for local companies, and this kind of rhetoric is said that President Putin and many senators are a little moved.

But after all, there is another reality there, that is, the quality of the products produced by the AvtoVAZ company is too poor, the fuel consumption is too high, and there are too many small problems, even if the Russian people have a very strong ability to endure, but now they have entered the 21st century, but you still use the old products of the sixties and seventies of the last century to fool consumers, are you embarrassed?

Even if you are embarrassed, President Putin has the heart to help you, but it is not good to speak for you in public, after all, your products are too unconvincing.

As a result, while the AvtoVAZ company was doing the work of several important leaders of the country on the one hand, it also began to look for partners all over the world.

However, because of the Yukos case in the past two years, Russia does not have many real friends in this world, and they have successively contacted France's PSA to discuss their intention to cooperate.

However, the conditions of the PSA were harsh, and they even demanded the acquisition of a part of the shares of the Volga company, which was difficult for the Russians to accept.

After that, they went to the German Volkswagen, but the Volkswagen seemed to be making money in the Celestial Empire, and they didn't take the Volga company seriously at all, even if they agreed to talk about cooperation, but their conditions were very harsh.

After that, they also came into contact with the Japanese, but unfortunately the conditions of Toyota and Honda were higher, and the cooperation was okay, but there was no way to transfer technology.

This made the AvtoVAZ feel very desperate at that time, but fortunately, the president at that time recommended them to Huayang Power from the Celestial Empire, originally the AvtoVAZ company did not look at Huayang Power very much, but later Huayang Power made a series of moves at the International Auto Show, which made them completely re-understand the company.

Companies that have been able to disgrace companies such as Volkswagen, Toyota, Honda, Mercedes-Benz, and BMW at several auto shows really have their own set of unique features. …,

Moreover, their technology, after the research of Russian experts, is indeed different from the advanced points of Europe and the United States, and it is indeed a very good partner for cooperation.

Then the two sides started cooperation negotiations, and with the sincerity of both parties, the cooperation agreement was quickly finalized.

However, the Russian side is also dissatisfied, because in this cooperation, the two sides have only finalized the technology transfer of the 1.6L engine used by Octavia, and even if it is such an engine technology, it will not be transferred to the AvtoVAZ model technology until five years of cooperation.

They are not in a hurry about this technology transfer, they are anxious because they want a higher level of technology, that is, Huayang Power's EcoBoost engine technology.

This set of technology, in the past two years, with the rise of Huayang Power, and the Qoros car series equipped with this technology, has been sold all over the world, and has become the top technology in the field of engines in the automotive industry and in the ordinary civilian field, and it can even be said that it has become a generation of classics.

Models equipped with such engines are widely popular in the market, because he can meet people's needs for high horsepower and fuel economy at the same time, so it can be said that he is a perfect combination.

And if AvtoVAZ wants to regain the Russian government's official car orders from those German companies, then they need such top-level civilian technology that is currently popular in the world.

It's a pity that the stupid guy who was in charge of the contact negotiation with Huayang Power before was really bad, his attitude was too tough, and finally angered the negotiators of Huayang Power, and the other party did not agree to transfer this technology to the AvtoVAZ company at all, and even the cooperation was not even discussed.

But now they are finally reaping the consequences, the list of procurement of official cars of the Russian government for several years has come out, and the Volga side is still in the name of Sun Shan, and even last year's share of 10 percent has not been retained.

How can the Volga not be in a hurry?