Chapter 294: Propaganda

Chen Feng nodded heavily and said, "Then how long do you expect it to take to extend the production time?" His expression was also very solemn when he asked this sentence, after all, this is related to the question of when the movie "Dusk" will be able to meet everyone, and it is also related to some of his next plans.

"About two weeks......" Yao Yi gave him a more certain answer after thinking for a while: "We should be able to make the film before July." ”

"That's it" Chen Feng groaned, repeatedly calculating the release time of this movie in his heart, wanting to think about whether this can be caught up and whether it can be in time. He originally imagined that the film would be released around November 25, 2o12, and he was considering whether it could go as planned.

After thinking about it carefully, Chen Feng said, "This degree is not bad...... Since it was able to be done before the beginning of July, although it was a little rushed in time, it was still in time...... I'm glad I did it. ”

"It's okay, that's what we're supposed to do." After Yao Yi said a word, he was about to continue when Chen Feng interrupted him and said, "What about the funds?" Since the process is more complex and requires more time and energy in many places, the production cost must also increase accordingly. ”

"Yes, I was just going to tell you about it." Yao Yi looked embarrassed: "To be honest, it does require higher capital investment now, and compared with our original prediction, the difficulty of special effects production has increased by ......"

Hurricane Special Effects Studio is a special effects studio under Huayu Entertainment Company, Huayu Entertainment Company has many studios, but most of them are screenwriting studios, and there are some studios such as cameras, but there is only one Hurricane in terms of special effects.

Although it is said to be a studio under Huayu Entertainment Company. But the brothers are clear about the accounts, and they can invest as much as they should in terms of special effects. Huayu Entertainment will put the money directly into the account of the hurricane special effects. And this time, the original forecast of "Twilight" was 250 million for special effects, which sounds like a scary number, but in fact, 250 million is also a pretty generous price. If you want a foreign company to be responsible for this kind of special effects, it is estimated that at least 100 million US dollars will be invested, and the effect will definitely not be comparable to that of a hurricane special effects studio.

Now, because the special effects production is more demanding, it is only natural to increase the investment.

Chen Feng nodded, and then said, "You name a number...... I will be satisfied. ”

"Another 20 million...... It couldn't be lower than that. ”

"Okay......" Chen Feng nodded directly in agreement with Huayu Entertainment, and the company is now strong. The company has at least billions of mobile funds on its account. Twenty million was actually just a drizzle for Chen Feng and them.

Chen Feng doesn't want to affect the quality of the movie because of 20 million, you must know that Chen Feng spent a lot of money and used a lot of advanced shooting technologies during filming, such as facial capture headsets and facial performance capture restoration systems. Since more than 60% of the film's footage was captured through acting, the special effects actors had to wear performance capture suits. There is also a hat, known as a facial capture headset, that is equipped with a miniature HD camera head. The cameras, which are just a few inches away from the actors' faces, are then aimed at the actors' faces, capturing their facial expressions and subtle eye movements, and then feeding them into a database to enrich the CG virtual alien characters' action performances. The all-new expression capture system captures every subtle expression of the actor. Hurricane Studio's artists use state-of-the-art computer-generated imagery to transform the people and environments into photorealistic virtual images, transporting the viewer to a vast futuristic world. …,

Another even more amazing invention is the facial performance capture restoration system. In traditional film production, if there is a need to change lines and reset facial movements in the later stage, the ADR system, that is, an additional dialogue capture system, is generally used to modify it, that is, when the mouth shape cannot be matched. The non-facial part of the living character in the distant scene will be selected for re-shooting to avoid goofs. With a facial performance capture restoration system, these troubles can be solved. It can generate new required facial scans and dialogue captures from existing performance data, making modifications a breeze.

In fact, many of these techniques have been used in "Zhu Xian", but compared to it, "Dusk" is used more. It's just more thorough, so let alone 20 million, it's 200 million, Chen Feng has to grit his teeth and scoop it out. Of course, the money is well spent, and Twilight achieves flawless results in many technical aspects.

First of all, the CG of the film is perfectly combined with live shooting. The combination of CG and live-action shooting in ordinary films is no longer a new technology, which we will see in advertisements on TV all the time, but if it is a 3D film, it is not a simple cutout, overlay, etc. Stereoscopic shooting requires at least 2 cameras to shoot simultaneously, but this is only the process of shooting live-action, and there are more complex CG content to deal with. At this time, it is not simply a problem of 2 camera image processing, but also to deal with the focus of CG content, eye distance, etc., not only the 2 pictures in the real scene content are consistent, and the 2 pictures in the CG are consistent, but also the 2 real scenes and 2 CG pictures must be consistent, so as to produce a perfect stereoscopic video. From this point of view, the filming technology of "Dusk" has been very advanced in post-production.

Secondly, the use of rich lenses is commendable. In the process of ordinary film shooting, the use of the lens is very easy to do, if you want to shoot from that angle, how long you want to lengthen the shot, you can always do it. But in stereoscopic shooting, it's not that simple. First of all, stereoscopic shooting is the simultaneous shooting of 2 cameras, so it requires the coordination of 2 cameras, this one zooms away and the other also needs to zoom in synchronously, and it needs to be exactly the same, and the eye distance and depth of field must be synchronized and changed. It can be very difficult to use complex lenses in the process of shooting on these foundations. Because once there is a discrepancy between the two eyes in the process, it needs to be deleted and retaken, unless there is no need to consider the feelings of the audience at all.

The third point is that the overall handling style is rigorous and meticulous. One of the things that is very different from previous 3D movies is the position of the subtitles in the subtitle version. The subtitles of ordinary films are fixed in one position, but in the film "Twilight", the subtitles are running around. Why? Also to take care of the feelings of the audience. Because subtitles, as a part of a stereoscopic video, will also affect the overall effect of the film. The depth of field position of the subtitles, the focus position, etc. are generally unchanged, but the content of the film is changing, if the subtitles are superimposed on the content of the film without any scruples in this process, it will make the audience have an illusion of the three-dimensional effect, and the human eye will continue to adjust itself, so the result is a word "halo"! The audience will see the subtitles running around, because the reserved subtitle positions in the film avoid the superposition points of the stereoscopic images, so that the eyes do not force them to adapt.

Another point is that although the film is said to be a stereoscopic film, not all the content is stereoscopic, which means that not all the content of the film is a two-eye picture. If you haven't been involved in stereoscopic photography, you may not have noticed this. In the film, the background with a distant depth of field is generally not stereoscopic, because the human eye does not have a three-dimensional sense of the scenery that is too far away, just like we can't tell the stars in the sky which are close to us and which one is far away from us, and we can't tell the position of the scenery 1 km away! It is precisely by taking advantage of this that in the process of producing and filming "Dusk", the long shots and backgrounds are generally not processed, and only the close-up content is three-dimensional, which not only adapts to the principle of bioscience, but also greatly saves the production cost. …,

Chen Feng believes that these will become the most effective weapons for "Dusk" to attract audiences, and the birth of "Dusk" is not only a milestone in the development of film technology, but also the wealth he has accumulated for the development of other fields is even more breathtaking!

The production of "Dusk" is progressing quickly, and Yao Yi assures that he can indeed do it, and the film should be completed within June.

The first version of the trailer was finally edited, and under Chen Feng's supervision and creativity, the effect of this trailer was quite good.

These trailers have appeared on many movie websites, and the trailers are also shown in many places.

The publicity of "Dusk" is a big problem, and the publicity in China does not usually require much energy and money. Just a new work by Chen Feng plus 3DH stereoscopic effect plus Chen Feng's epoch-making 3DH stereoscopic film technology they preach...... It's enough to attract everyone.

The most important battlefield of "Dusk" now is naturally the mainland, Hong Kong, Taiwan and other Asian countries and regions, of course, Omi is also a very important battlefield.

Publicity in these places will definitely be a lot of money, in the era of "Zhu Xian", Chen Feng just spent nearly 200 million on publicity, and this time, he felt that 200 million might be a little insufficient...... Because what he wants to promote now is a sci-fi blockbuster, the reason why "Zhu Xian" is so popular is because of its uniqueness, because there were no Xianxia movies before, and there is no need to compare with anyone, but "Dusk" is different, this is a sci-fi film, sci-fi films are also a popular theme, there are countless classic movies in it, and "Dusk" has to make greater efforts if it wants to achieve good results. (To be continued.) If you like this work, you are welcome to (.) to vote for recommendation, monthly pass, your support is my biggest motivation. )