Chapter 340: Global Automobile Wars

Biatti's battery production base is undergoing transformation and expansion, and the installation of COMAC's robotic arm has just begun, but the two production lines of BIATTI and COMAC are not enough to meet Zhang Wenhao's requirements for developing new products, so not only to transform the production line, but also to improve the suppliers of spare parts, Zhang Wenhao is not subject to the habit of others, so these core components, he must achieve self-supply. 1――

Aerospace is a very complex process, a new model, often take one or two decades to complete the whole process from design to mass production and put into use, many of the mainstay military aircraft in the United States today, most of them are products of the last century, and even if it is a civil airliner, an aircraft from the start to delivery, it also takes at least five years.

Zhang Wenhao knows that this kind of thing can't be rushed, so he hopes to be able to do all the preparatory work before the full launch, and Dongchen's core technology must realize Dongchen's self-manufacturing.

Several domestic companies that produce aerospace-related accessories have been listed by Zhang Wenhao and handed over to a professional team to start a wholly-owned acquisition.

At this moment, Zhang Wenhao is thinking about how to make Dongchen Automobile's sales in North America go to a higher level.

The national situation in the United States is not the same as that of China, in China, family cars basically tend to two directions, one is a traditional five-seater sedan, the other is a five-seater off-road, few families will choose a pickup truck on their own car, or choose an MPV with more than seven seats. However, this is not the case in the United States.

The vast majority of American families are composed of more than three or more members, and the proportion of families with a family population of more than five people is very large, which makes many family cars in the United States consider multi-purpose vehicles, that is, MPVs, such as Honda Odyssey, Buick GL8, etc., which are commonly used as commercial vehicles in the Chinese market. Sales of this car in the United States have been very stable.

The sales of pickup trucks in the United States are even more staggering, and the American lifestyle is very different from China. American families are very happy to do things that can only be done by professional construction workers in the eyes of Chinese, such as simple house decoration, painting, simple furniture making, house remodeling, etc. Americans are all very keen to take matters into their own hands.

Moreover, the United States is vast and sparsely populated, most people live outside the bustling metropolis, almost every family has an independent small cottage, courtyard and garage, and most people will have a large number of construction tools in the garage, it is this national condition that makes pickup trucks very popular in the United States.

For Lao Mei, pickup trucks are very practical, almost the most perfect private cars, and the sales of pickup trucks in the United States are also very high. The total annual sales volume is more than two million units.

This time, Zhang Wenhao is ready to develop two new models, specifically for the North American market, and he wants to fully occupy the family car market in North America, only in this way. In order to be able to gain a firm foothold in North America, once his product line is enriched, then the next step can be directly considered to build a factory in the United States.

Pickup trucks, for the habits of Americans, must first have a very burly and majestic shape and lines, which is very easy for Zhang Wenhao. Just take out the models of Ford and Chevrolet ten or twenty years later and transform them a little; Secondly, the power of the car must be sufficient, which is easier for Dongchen, whose engine technology has always been leading the world.

As for MPV, first of all, we must pay attention to practicality, and families who choose this kind of nanny car generally put the family concept in the first place, so this kind of car does not need to be very fashionable in appearance, but it must be practical, and people can feel the sense of security at a glance. …,

As for the safety of MPV, Dongchen can first use the safety experience taken from the hands of Woerwo, and secondly, Zhang Wenhao is also ready to use high-strength steel alloy to manufacture the anti-collision beams around the car, and then with advanced buffer energy absorption device, the safety of this MPV will be greatly enhanced.

Considering that Americans generally have high purchasing power, Zhang Wenhao has positioned the price of both models at more than 100,000 US dollars.

Pickup trucks and MPV sales in China has been ordinary, the former in China's national conditions almost do not have practicality, high fuel consumption, large body, making the car in urban life very inconvenient, and the price is high, and not the third-tier cities or even the countryside can bear the burden, so in China has become a rich man's modification of cool playthings, and MPV in China is the loss of the core concept of family, the vast majority of single-child families, fewer family members, ordinary five-seater car can be competent, MPV is very chickenTherefore, in China, it has become a narrow exception to commercial vehicles.

When Zhang Wenhao positioned these two cars, he started from the North American market and even the entire Western market, and the design was very relaxed, directly adopting the design scheme of the two future models, and then slightly modifying a production line of Dongchen in Jiangcheng to produce these two cars.

Dongchen's pickup trucks are divided into the P series, and the MPV is directly defined as the M series, these two series, a total of four models are designed in advance, namely the 500 horsepower model, and the 650 horsepower enhanced model, defined as P1 and P2, while the two models of the M series, respectively, are 280 horsepower 8-seater model, and 350 horsepower 8-seat model, which are defined as ...... In addition to performance and fuel consumption, the core advantages of the series of pickup trucks are its domineering appearance, powerful lines, and also adopts Dongchen's 8-speed gearbox, its own four-wheel drive system, and A1 and A2 interactive systems.

The core advantages of M series MPV are more safety and practicality, first of all, the allocation of space in the car is very scientific and reasonable, and the utilization rate is high, secondly, its passive safety performance has been greatly enhanced, Dongchen's special steel alloy is very strong, and coupled with the newly developed buffer energy absorption device, the safety has been greatly enhanced, although the weight has been improved a lot, which has an impact on the performance, but the MPV car, the person who buys it, the first consideration, is by no means performance.

The four models of these two series, when they were just announced, the Chinese people were not very enthusiastic about it, which was also expected by Zhang Wenhao, however, users in North America were very excited about the news, and the official website of Orientstar conducted a detailed analysis of the internal traffic sources, and found that since the four models were announced on the website, the corresponding pages of the four models, most of the visits came from the United States, accounting for 7% of the total visits to these four pages.

Topstar dealers in the United States are also very interested in these four models, and asked if Topchain has any plans to launch these four models in the North American market, and if so, when will they be able to submit an application to the U.S. government.

Dongchen's reply was very simple, these four models will be sent to the U.S. government for review in the near future, and once the review is passed, the export will be started as soon as possible.

Sometimes, consumers are very easy to be guided, and even easy to be moved, North American users did not expect that Tecchain not only exported all its own models to the North American market, but also developed two models suitable for Americans for the North American market, which greatly enhanced the goodwill of North American users towards Tecchain.

This is the way of business, Zhang Wenhao is not ready to benefit the people of North America, but to earn foreign exchange in their hands, only by making consumers happy, can they make money from their hands. …,

Dongchen produced a total of 16 prototypes of various models of the P and M series, eight of which were sent to Yanjing and eight to the United States, and it was this action of Dongchen that caused Toyota to fall into an apocalyptic panic in an instant.

Toyota's MPV has five models on sale, and two pickup trucks are on sale, which is the largest number of models in these two fields in Japanese companies, and now, Dongchen has taken out four models at once to enter these two fields, which is equivalent to Toyota is now in front of Dongchen, is a comprehensive enemy!

The North American market has always been Toyota's blessed land, but this time, Dongchen seems to intend to wipe out all of Toyota's space in Dongchen, and the extremely powerful Dongchen manufacturing capacity allows Toyota not to look at the specific parameters of these four models, and also knows that Dongchen's new products can definitely blow up several streets of themselves, and the cost performance is very high, if it continues like this, I am afraid that Toyota will soon be driven out of the North American market

In recent days, the market value of Toyota Group in the stock market has reached the level of 10 billion US dollars, the company up and down is firmly shrouded in a pessimistic mood, if Toyota really can not keep the North American market, then he can only retreat to Japan, in the narrow Japanese market, such as Honda, Mitsubishi, Nissan, Wuling and many other Japanese local companies to compete.

Seeing that Dongchen was full of murderous spirit and wanted to monopolize the entire North American family car market, Toyota finally decided to speed up the pace of their position transfer.

The so-called position transfer, is Zhang Fujifu in the board of directors before, the core business from the first-line, second-tier countries, to the concept of the third world countries, the main ultra-low-end car market, the use of Toyota has not been affected by the production capacity, in the third world to occupy a place, its fundamental purpose is very simple, I know that the market in this field is not broad, but Toyota's plate is too big now, if it really closes most of the production capacity, then the daily loss will be an extremely large number, by that time, Toyota will simply be dragged to death by itself.

One of the most profitable automobile manufacturing groups has fallen into such a situation now, but there are countless companies like Toyota, Volkswagen is struggling, Mercedes-Benz BMW has lost its former glory, Honda even has the heart to transfer the core of its business to the field of motorcycles, and General Motors, Ford first-class is even more sad, so Japanese companies are fighting abroad, but now, Dongchen has burned the war to its own doorstep!

The global automobile war has entered the most critical moment, the rise of Dongchen, for other enterprises, is completely devastating, if in this war continue to lose the armor blindly shrink, I am afraid, will be killed one after another, it is only a matter of time! RQ

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