The operation of Songlin Road Commercial Street, under the joint operation of Ye Shaofeng and Shi Kehua, has spread in the clothing retail industry of Zhonghai City without any advertising.

Many merchants have paid attention to this, this period is not like the commercial projects of later generations are everywhere, many retailers are now eager to seek opportunities to open stores, a project recommended by Ye Shaofeng and Shi Kehua, naturally let them pay more attention.

After word of mouth, the advantages of Songlin Road have long been highlighted, one is the regional advantage, there is no mature business district in the entire government affairs new area, Songlin Road as the first commercial pedestrian street project, the success rate is extremely high; Secondly, the entry of "Kebiduo" supermarkets and the ability of large supermarkets to attract customers are self-evident, which has a great effect on promoting this business district; Secondly, the planning of the business format is very reasonable, and the commercial places integrating eating, drinking, and Tesco meet the needs of all kinds of people, and also improve the superiority of the business combination of the entire business district; Coupled with the great development of the new government affairs area in recent years, the population density of the district is getting larger and larger, and the various districts around Songlin Road are brightly lit every night, which shows that the occupancy rate is already very high.

In view of these points, all the businesses with some vision have a lot of confidence in this commercial street, of course, planning is always planning, only the final implementation, is effective, otherwise once there is a change, this commercial street will be greatly affected, such as "Kebiduo" supermarket can successfully settle in, and for example, those benchmark brands can really enter.

Some are eager to try, and some are still waiting, but no matter what kind of people they are, they have begun to frequently understand and pay attention to this commercial street and contact investment. This naturally includes Zhang Xing of "Longteng Clothing", Li Dahai of "S Horse", and Huang Bing and Wang Ziqing of "M State".

These people are all well-known figures in the retail industry of China Shipping, and there is no need to come forward in person to contact with the investment promotion in the early stage, and the people in the marketing department have already reported the information collected, including some of the preliminary negotiations.

In Zhang Xing's office, Li Dahai and Wang Ziqing are already frequent visitors, because the products they operate do not conflict with each other, and they are also operating vigorously, so they often communicate with each other, and more importantly, they are currently planning to jointly fund and cooperate, so they have been in close contact recently.

"Mr. Zhang, are you going to enter the project of Songlin Road Commercial Street?" , the questioner is Wang Ziqing, who runs the shoe city business.

Zhang Xing nodded and said: "I am more optimistic about this project, I have already arranged for someone to negotiate, I plan to open 2-3 stores, what about you?" ”

Li Dahai said with a smile: "Mr. Zhang is optimistic about the project, I naturally want to keep up!" ”

Zhang Xing glanced at him and said: "You don't come, the casual brand is very hot recently, your 'S horse' single store sales far exceed my Longteng clothing, and the leasing capacity is higher than mine, you will definitely enter this street, but don't follow me." ”

Li Dahai laughed and said: "I was guessed by Mr. Zhang, I plan to open 3 stores on this commercial street."

"You're all ready to enter, and I'm left to hesitate alone!" , Wang Ziqing said in a deep voice.

Zhang Xing and Li Dahai glanced at each other, if Wang Ziqing entered, even if he only opened one store, the business area required would be much larger than his own three stores, no wonder he had to be more cautious, not mentioning rent, the decoration cost alone is a large expense, far exceeding Li Dahai and Zhang Xing's investment.

This kind of thing, no matter how good the relationship is, he will not persuade him, and the business will be good in the future, if Wang Ziqing invests a huge amount of money to settle in under the persuasion of the two, and the business loses, it will not be very good, and it will hurt the harmony between friends.

Of course, Wang Ziqing has his own considerations, and he will not be influenced by others.

"Lao Li, what did you think about the brand we talked about some time ago?" , Zhang Xing asked Li Dahai.

Li Dahai said: "I went to the other party's headquarters, and had preliminary contact with them, with the strength and resources of several of us, there is no problem in winning this franchise, mainly to see if we have evaluated whether this brand is worth investing!" ”

Zhang Xingdao: "This brand has been developed for 5 or 6 years, and it is already very famous in China, not worse than 'Yaxi', I think you can start!" ”

The prince said quietly: "'Urban Mood' is a good women's shoe brand, the market feedback is very good, and its workmanship materials are not weaker than 'Yaxi', and after years of development, this brand has a very clear understanding of the competitor 'Yaxi', it can be said that the best-selling models of 'Yaxi', 'Urban Mood' will be produced quickly, and sold at a lower price than 'Yaxi', so as to seize the market share of 'Yaxi'!" I also think I can get it! ”

Li Dahai said with some worry: "But after all, its popularity is still a little weaker than 'Yaxi', and at present, the development of 'Yaxi' in Qing Province has become the leading boss in the shoe circle, and it is not easy to defeat 'Yaxi' with 'urban mood'!" ”

Zhang Xing waved his hand and said: "Lao Li, this is not like the wise and decisive, courageous you, 'Yaxi' has only developed for a short period of 3 months, you and I and Lao Wang have been rolling in business for several years, there is no problem in experience, and there is a current customer base all over the province in terms of resources, what is there to fear?" ”

Wang Ziqing said: "We do 'urban mood' to make money, and it's not all about competing with 'Yaxi' for the position of the leading boss, as long as we can achieve profitability, we can slowly try to surpass their goal of becoming the first in Qing Province." ”

Li Dahai sighed and said: "Two brothers, I thought the same way before, but since the two of you handed me the burden of expanding the women's shoe business, I have collected a lot of 'Yaxi' recent actions, as well as its development trajectory. ”

Oh? Zhang Xing and Wang Ziqing knew that Li Dahai was not an alarmist person, so there must be a reason for saying this, so they couldn't help but look at him.

Li Dahai said: "I provide a set of data, of course, this set of data may not be the current full picture of 'Sifan Commerce', 'Sifan Commerce' since the opening of the first Zhonghai Pedestrian Street store in May, a total of 6 direct retail outlets have been opened in 3 consecutive months, of which the average monthly single point of the two stores in the pedestrian street is 2.3 million / month, the average monthly single point of the "Kebiduo" supermarket store is 800,000 / month, the monthly single point of the Feilong Road store is 500,000 / month, and the monthly single point of the Nanhu store of eLong Department Store is 1.3 million / Month (three days before the opening of the big promotion performance contributed 900,000, the actual store monthly sales point is about 500,000), the three stores of eLong Department Store have just opened, the average daily single point is 15,000 / day, all statistics are expected to be the average monthly single point of the 6 stores in 1.1 million / month, the average profit is 580,000 / store / month. (To be continued.) )