Chapter 469 New Haval H6

Today's small outbreak, how about asking for a monthly pass?

After the success of the first SUV of their Haval series, the Haval H3, Great Wall has launched the second and third SUV models of the Haval series in a row. ()

Among them, the second SUV model, which is very similar to the previous Haval H3, is a hard-core SUV model, and the change in the appearance of the body is not big, but the front face and interior have been adjusted. ‘

In fact, the configuration of the powertrain has not changed much, it can be said that it is a generation of products that have changed the soup without changing the medicine, although a small adjustment has been made in the powertrain, but those changes are not enough to change the core of the entire car series.

However, the sales of that car have been maintained well after its launch, and the credit is of course due to the market positioning mechanism of the Great Wall, which has won the consumers of the general rudder by relying on the low price and shaped their own reputation.

And their third model, Haval H6, in this car on the Great Wall is a certain breakthrough, although the breakthrough in the powertrain is still not big, but in the body structure, and the shape of the body they have made a considerable breakthrough.

Finally, they created an urban SUV model suitable for urban driving, changing the original hard-core SUV route to an urban SUV route.

After all, as far as the current domestic situation is concerned, the non-paved road is less and less, and the means of transportation such as family cars are generally exercised on the paved road, even if you want to walk some non-paved roads, it is also a very rare situation, as long as you have a high body and ground clearance, with the right power and driving technology, it is not a problem to cross some small range of bad roads.

Moreover, most consumers who buy urban SUV models actually value the spacious space and large enough load capacity of the car, and are not real off-road enthusiasts, so models like hard-core SUV models that are purely for off-road are not suitable for today's domestic situation.

The Haval H6 launched by the Great Wall was a great success after it was listed, and after the financial crisis, the aftermath was not dissipated, and the international oil prices were high.

Although this car has been criticized by many people for copying Honda's CRV in terms of appearance, or that the appearance of this car is too mediocre and ordinary, there is nothing new.

But it is precisely such a middle-of-the-road appearance that has won the love of many consumers, especially in the Celestial Empire, a country that pursues a culture of moderation, the emergence of this car can be said to provide the best choice for many consumers.

Many consumers have a price of about 100,000 yuan in their hearts, but consumers with such a car purchase ability do not necessarily like those family cars, they may prefer urban SUV models with taller bodies and more spacious interior space for one reason or another.

The Great Wall's urban SUV, Haval H6, is a good way to meet the psychological needs of this part of the consumer, just to fill the gap in this part of the market, which makes the Great Wall brand more stable in the hearts of consumers.

In a few years, as the Celestial Empire consumers have a deeper understanding of the car, more and more consumers will choose urban SUVs as family cars, after all, the tall body provides the driver with a wide field of vision, as well as interior space.

In addition, although such a model is pseudo-off-road, it still has the ability to run on bad roads and has good passability, which makes such a model quickly become the first choice of consumers in the Celestial Empire.

This can be seen from the fact that just a few years later, Honda's CRV sold more than 18,000 units a month in the Celestial Empire. …,

But not everyone has the money to afford the car that costs more than 200,000 yuan, so the Great Wall's Haval H6 has become the first choice of many people, this car was launched in 2011, and sales are all the way up, and by June 2012, the monthly sales of employment exceeded 10,000 units.

In that era when domestic independent brands are facing the encirclement and suppression of large international car companies and joint ventures, and are struggling to survive in the cracks, such sales performance has to be said to be a miracle.

Now the Great Wall has agreed to Jin Xiaoqiang's conditions, but the premise is that when he comes up with a suitable model to take a look, Jin Xiaoqiang of course first thinks of this car.

Now their Huayang Power's Yihu has created a precedent for urban SUVs in the Celestial Empire's automobile market, but because it is a boutique route, and the original purpose is to compete with Toyota's RAV4 and Honda's CRV, so Huayang Power's Yihu can be said to be not cheap in price.

The price of the Wing Tiger was priced at more than 200,000 when it was first launched, and now in order to cope with the challenge of Honda RAV4 and Honda CRV, which have entered China in advance to compete for the market, the price has dropped to more than 190,000, but this price is still a big burden for more consumers.

Jin Xiaoqiang believes that in the low-end SUV market, there will definitely be a lot of room for survival, which is being ignored by major automakers.

At present, they Huayang Power has no energy to participate in the competition for this market, and they do not plan to participate, after all, they want to leave a part of the living space for other domestic brother enterprises.

Now, as those international manufacturers begin to pay attention to the low-end car market under the pressure of Huayang Power, Jin Xiaoqiang does not mind, and let Great Wall take the lead in occupying the market of low-end SUV models with his own help.

After all, the Great Wall, in his heart, has become a very important piece of the puzzle in the territory of his future automobile kingdom.

Great Wall's Haval H6,In fact, it is not completely without shortcomings,In terms of appearance design,Although it is mediocre,Very mediocre,But it is not so easy to attract current consumers just by relying on such an unpretentious appearance。

In the past two years, because of the emergence of Huayang Power, and to the automobile market of the Celestial Empire, a variety of powertrain configurations with quite high technical content have been brought to the Celestial Empire's consumers, so the consumers of the Celestial Empire have also begun to be picky about the powertrain configuration of each car.

In the powertrain, it has always been a weakness of the Great Wall, you must know that the powertrain configuration of the Haval H6 that they developed a few years later is actually not outdated in the use of the old Mitsubishi produced by Nanyang Aerospace that has been chewed up for many years.

And in the transmission of this car, the transmission of Great Wall also uses the technology of an old manual transmission born from Aisin, but in order to save costs, they have made some changes to the design of that transmission.

But it is such a simple change, but it has become the failure of the whole transmission, in the later generations of consumers who bought Haval H6, the most complained is that the car is difficult to hang, especially the first and second gears, and the gears are not clear, so that consumers are difficult to feel the fun of driving.

The Great Wall has not responded to this for a long time, after all, in their opinion, you can buy an SUV model for only about 100,000 yuan, what else do you want?

A car at this price should have such a configuration, you always have to think about it for our manufacturer, we can't lose money to do business, right?

At that time, Great Wall felt that consumers' complaints were no big deal, and they didn't take it seriously at all, but today, in Jin Xiaoqiang's eyes, such an attitude is absolutely unacceptable. …,

Now the technical threshold of Tianchao automobile manufacturing has been raised by Huayang Power that suddenly appeared a notch, and the appetite of Tianchao consumers has also been raised by the new cars continuously launched by Huayang Power.

If the current Great Wall still uses such an attitude to fool consumers, then even if this car is designed well, I am afraid it will be impossible to escape the end of being eliminated by the market.

What's more, the customer service of the Great Wall has always been known for its notoriety?

Therefore, at the beginning of the 'design' of this car, Jin Xiaoqiang already planned to equip this car with the appropriate power configuration, so that this car will become a car that truly satisfies consumers.

Jin Xiaoqiang did not make too many changes to the shape design of the body, not much in the interior, he changed the gear design of the original Haval H6 imitation of Honda CRV, and turned it into a normal placement.

In this way, although it will not be like the original H6, there is more space near the central control, but it makes the whole vehicle less imitation and copycat feeling.

And the engine he configured for this car is the castrated version of the Yidong engine they negotiated with Great Wall before, which is actually the red-top nose used by Mitsubishi, removing the variable valve timing technology, as well as the 2.0L and 2.4L engines with turbocharging technology.

Although these two technologies are missing, the double overhead camshaft and multi-point EFI technology are retained, and even if this engine does not have those two blessings, it is still very good in terms of data, otherwise this engine will not be called a classic.

The transmission uses the five-speed hand-speed transmission they currently use on the Octavia model, and this transmission is completely destroyed by their copycat Volkswagen on the Polo, which has been called a classic for many years.

Such a powertrain configuration, coupled with the mediocre appearance of this car, made this car full of praise when it was just handed over to Manager Zhao, and patted his chest to assure that they would definitely release this car, and there must be no problem in cooperation, Mr. Jin is really too brother......

And Jin Xiaoqiang just smiled, as long as the Great Wall side ate this first bite of bait, then if they want to get rid of their dependence on Huayang Power in the future, it will be difficult......

! @#