Ask for a subscription, ask for a monthly pass!

The Great Wall brand, in fact, has always been a domestic independent brand that Jin Xiaoqiang appreciates, as early as in his last life, Jin Xiaoqiang once dreamed that if he had money, he must buy a Great Wall SUV car.

Compared with Ricky, who has not been clearly positioned, and Ligie, who has been slow to innovate, and BY, who likes to take the lead, it seems to be more modest, and their products also have such characteristics, and moderation has become synonymous with this brand.

But it is precisely because of such a modest style and low price that this brand has won countless loyal consumers in China.

In particular, they insist on taking low-priced SUVs as the entry point, and they have a good grasp of the psychology and pulse of consumers in the market, and have achieved great success in the market.

When other auto companies are still having a headache about how to compete with those joint venture brands, the steady Great Wall has already quietly occupied their place in the auto market.

In particular, their home models pickup truck and 06V are not only widely welcomed by consumers in China, but also have a large number of consumers even abroad.

In Russia, SUVs and pickup trucks are well bought at Great Wall in Australia, and they have even set up a joint venture car factory in Russia to cope with orders from Russia.

At present, in the consideration of his own brand image and the development of his main business in the future, Jin Xiaoqiang does not plan to expand production and add new brands within Huayang Power, so he hit the idea on Great Wall Motors.

In the history of the last life, the Great Wall launched the Great Wall Haval H3 next year, this car made the Great Wall an instant hit in the hearts of many consumers, the design is not too out-of-place, just enough powertrain, and low price, soon let the Haval series in the automobile market to break out a considerable reputation, and attracted a large number of loyal consumers.

Then three years later, they launched the Haval HB, then they launched the Haval, and at the same time they also launched two family sedans, the Great Wall 030 and the Great Wall.

They are not fast in introducing new technologies, but the biggest difference between them and other domestic independent brands is that almost every car they launch can get a good reputation and results in the market.

For example, their first family car, the Great Wall 030, once achieved a good monthly sales of more than 10,000 units, and then the 050 also achieved good sales.

And their first urban SUV, the Haval 196, which they have carefully built over several years, has been very popular with consumers since it was launched.

It is this concept of steady progress and not blindly following that makes Great Wall stand out in the fiercely competitive low-end car market, and has begun to have the capital to faintly challenge Ricky, who is known as the boss of domestic independent brands.

This is also what makes Jin Xiaoqiang feel the most favorable to this company.

However, this company is not without its own shortcomings, such as weak technology research and development capabilities, too slow to innovate, sometimes poor workmanship and quality of products, etc., these are the products of this company in the previous life, often show problems.

However, these are not the main problems of the Great Wall, the main problem of the Great Wall is that their research and development skills in gasoline engines are too poor, which can be seen from the fact that they later launched the Haval 06V model, which is still using Mitsubishi's old nose.

However, in terms of powertrain, it is now precisely the strength of Huayang Power.

And Jin Xiaoqiang has a lot of thoughts about this company, and he also has his own plans.

In the coming period, as his companies expanded, such as Yukos in Russia, coal field acquisitions in Mongolia, and venture capital companies in the United States.

His energy may be more distracted by the enterprises under his name, and at present, the development of Huayang Power is on track, and it is unlikely that he will devote himself to this enterprise as before. …,

And as far as the development of automobiles in the future is concerned, in the future, especially after the worldwide financial turmoil in 2007 and 08, the competition in the automotive industry of the Celestial Empire will be more intense.

With the inclination of national policies and the promotion of the concept of energy conservation and environmental protection, the competition in the market of low-end cars with small displacement will be more intense, and this market will become an increasingly important part of the domestic automobile market.

However, at that time, Jin Xiaoqiang really didn't know if he still had the time and energy to take care of Huayang Power in front of him, especially when he didn't plan to continue to expand the product line and increase the brand.

In the field of low-end cars, he does not plan to let Huayang Power participate in the competition, but it does not mean that he will give up this market, he intends to find a spokesperson for himself in this market.

And the Great Wall Motor, which has a stable style in front of him, has naturally become the best choice in his eyes.

However, at present, the business situation of Great Wall Motors is quite good, and if I tell others that I want to buy shares, it is likely to attract strong opposition from Great Wall Motors.

It may even lead to a strong backlash from this company, which is in the city near the capital, and has a considerable background in the center.

These are not terrible, but what is terrible is that if it attracts a backlash from the Great Wall, it will bring a blow to the image of Huayang Power.

You must know that Huayang Power is currently the largest technology provider and partner of many independent brands in China, and for many independent brand automobile companies, Huayang Power has always been a very friendly image, and we are now in the honeymoon period of cooperation.

But once they want to forcibly take a stake in the Great Wall, it will cause a strong backlash from the Great Wall and be hyped, then the image of Huayang Li will not be so good.

Moreover, it will arouse the vigilance of other independent brands, and even in order to avoid Huayang Power, it is not impossible to choose to terminate the cooperation with Huayang Power, in that case, the loss to yourself will be too great.

This is also the main reason why Jin Xiaoqiang is so generous and patient in this negotiation with the Great Wall, and now the Great Wall has someone who can talk to him, and he has also expressed considerable interest in his proposal, so it is the best start to start boiling frogs in warm water.

His ultimate goal is not to completely control Great Wall Motors, but to choose to cooperate with them, but compared with Huayang Power, which is currently at the aircraft carrier level, Great Wall Motors is just a light cruiser.

If you don't want to scare the other person away, then you must be gentle and slow down at this time.

Sure enough, after listening to Jin Xiaoqiang's proposal, Manager Zhao, who came to the Great Wall, was moved, and this Huayang Power really seemed to be a buddy.

They were able to offer such superior conditions, but were they a little too enthusiastic, knowing that there was no such thing as a free lunch in this world?

After many years of business career, this manager Zhao quickly raised his vigilance in his heart, because from any point of view, the conditions of Huayang Power are too generous, and they are a bit too generous.

"Mr. Jin, what is the price of your conditions?"

Manager Zhao saw that Mr. Jin was also a cheerful person, and he also showed considerable sincerity, so he simply asked Jin Xiaoqiang directly, what do you want if you are so enthusiastic?

"Well, we don't want much, I help you design each car, if you finalize it, then you have to give me 10% of the profit, and if you help you in my factory, the cost of the work will also be paid to us according to a certain proportion, and after you have the production capacity, you will pay us a one-time cost of 30 million.........,

This is the year, not yet the era of the stock market explosion, the government has not yet begun to increase the horsepower of the money printing machine, and the four trillion yuan has not yet been printed, so the purchasing power of 30 million yuan at this time is still considerable.

When this Manager Zhao heard this, he suddenly felt a little painful, it is true that this Huayang Power is really helpful, but this slaughter is not merciful!

Each car gives him 10% of the profit stratification, and the OEM car also charges a certain amount of cost, and then has to pay off the cost of 30 million at one time, which seems to be not much, but it adds up to a lot of money.

However, it was this kind of price that also made Manager Zhao lower the vigilance he had just mentioned, after all, the other party's asking price was so ruthless, which showed that the other party had no idea of hitting his own or anything.

"Mr. Jin's 10% profit is a bit high, I think 5% is appropriate, right?"

"Nine out of a hundred......

"Six ...... percent"

"8.5 percent 、、、"

In the end, the two sides finalized the proportion at 7%, and then Manager Zhao launched a series of negotiations with Jin Xiaoqiang in other details, both sides showed a certain sincerity, and finally this negotiation has been from the morning of the day to 10 o'clock in the evening, and a certain consensus was reached in a considerable number of details.

After reaching a consensus, Manager Zhao immediately informed the headquarters of the results of the day's negotiations, waiting for the decision of the headquarters.

The conditions are acceptable, but please ask Mr. Jin to take out the new model he wants to design for the Great Wall first, and then talk!

And for such conditions, Jin Xiaoqiang has also been prepared, about the new models provided to the Great Wall, in his heart, he has already had a case, one is the Haval H6 that they independently developed a few years later, and the other is the fourth generation 09V launched by Honda a few years later! Clear