It was already 1 a.m. when Zhang Yuanji came to the company's office, and although it was late, he still used his special right to call several executives, and at the same time contacted several leaders of the South Korean headquarters to hold a temporary video conference.

At the meeting, he confidently put forward his super idea, and said that this is the only way to get Samsung out of the NOTE dilemma, and even, this move will completely defeat the advantage of dragon claw to become famous and rise, so that Samsung can regain its strategic advantage and dominance.

Because Zhang Yuanji has already suffered a crisis of confidence within Samsung, for him, this ingenious plan that he thought of when watching TV just now will be a lifesaver for him to regain his footing. Therefore, he immediately used his highest authority to call three members of the Standing Committee of Samsung's mobile phone business department in South Korea, and even invited Lee Jae-yong, the president of Samsung Electronics.

Lee Jae-yong is the only son of Samsung boss Lee Kun-hee, that is, the future head of Samsung. He entered the core leadership of Samsung very early, and was promoted to president of Samsung Electronics last year because of his strength and vision.

Previously, Zhang Yuanji and several heads of South Korea's mobile phone business jointly proposed a large-screen mobile phone strategy, using China as a breakthrough to fight against the newly rising dragon claw, which was promoted with the support of Lee Jae-yong.

It's just that this plan was later made a laughing stock by Zhao Qi's deliberate sniping, which not only made Zhang Yuanji's status unsafe, but also made Lee Jae-yong lose face, after all, the outside world has questioned Lee Jae-yong's ability many times and doubted whether he can manage Samsung well after Lee Kun-hee. So, even though he didn't have to be physically present at this meeting, for these reasons. He decided to check it himself.

When I saw that Lee Jae-yong also appeared on the screen. Zhang Yuanji was slightly surprised. However, he was not nervous, but more excited.

Although this plan was a temporary idea, it was a flash of inspiration, but it was not that Zhang Yuanji was poorly prepared. In fact, he has a high IQ and first-class reflexes and planning skills, and he has already sorted out the whole plan on the way to the company by car. There are even a lot of repeated arguments in some details. He firmly believes that this is a good plan that is practical and immediately effective.

The plan is simple, but also bold — to turn the seven-inch tablet that Samsung is currently working on into a tablet that can make calls.

Speaking of Samsung's tablet research history, it is actually not long, because Samsung was not involved in the tablet industry at the beginning. Samsung only began to realize the value of tablets after Dragon Claw and Apple launched their respective tablet products, they only began to develop tablet products in the second half of last year, and have now launched a 9.7-inch tablet, with average sales and response.

And they found out through secret channels. Apple is working on a small 7-inch tablet, and. It looks like Apple will launch the product in the first half of this year. This made them smell the crisis, so they also invested a lot of technology and capital in this area.

Not long ago, Samsung's seven-inch tablet research was successful, and it has obtained a mature technology that can be mass-produced.

That's why Zhang Yuanji put the idea on the seven-inch small tablet.

Another reason is that Dragon Claw's new product Dragon Wing, known as the call tablet, also gave Zhang Yuanji inspiration. After all, although the Dragon Wing is known as a talking tablet, it does not meet the specifications of a tablet, and although the 6.3-inch screen is huge enough, it is not a tablet in the true sense.

"I don't agree with this plan, I think that mobile phones and tablets are two completely different products, and there are no conditions and values for combining the two at all!"

Zhang Duan, a member of the Standing Committee of the Chinese National People's Republic of China in South Korea, first expressed her opposition after listening to Zhang Yuanji's proposal. She entered the senior management of Samsung China as early as 04, and then made outstanding contributions when Lee Jae-yong and other senior Samsung officials visited China, so she was promoted to the senior management of Samsung step by step, so her opinion is quite weighty.

The other two members of the Standing Committee of the South Korean Standing Committee also hesitated after listening to Zhang Duan's objections.

Several subordinates on Zhang Yuanji's side did not clearly express their support, and the meeting was a stalemate for a while.

Zhang Yuanji was a little anxious and thought for a while: "In fact, the difference between smartphones and tablets is limited to the screen size and the differentiated experience brought by the different sizes. Therefore, with the increase in the size of mobile phones and the miniaturization and portability of tablets, there will always be times when these two products will blend, and the reason why the dragon wing of the dragon claw can occupy an advantage in the competition with NOTE is because its screen size is much larger! However, I have thought about it carefully, the size of the dragon wing is still a bit conservative, we can make the size 7 inches, this is the maximum limit of the mobile phone, but also the minimum limit of the tablet, and this limit is precisely the intersection of the mobile phone and the tablet! So, I think tablets and mobile phones can be perfectly integrated! ”

Zhang Duan shook his head: "You're right, the biggest advantage of Longyi over NOTE is indeed the screen size, but this does not mean that we can succeed by launching a larger size product!" I don't believe anyone needs a phone with a 7-inch screen! That's too big! ”

Zhang Yuanji retorted: "Isn't 6.3 inches big? It's also huge! However, consumers are still enthusiastic, why? Because there is simply no such product on the market, let alone a bigger one! Scarcity is expensive! ”

Zhang Duan is good at management and execution, but not good at debate, so in the face of Zhang Yuanji's defense, she couldn't think of enough reason to refute it for a while, so she could only shake her head and be silent.

At this moment, Lee Jae-yong spoke. Much like his father, Lee Kun-hee, he rarely speaks, but every time he speaks, he gets to the heart of the matter.

"What are the benefits of launching a 7-inch talk tablet? You can limit your eyes to the competition with Dragonclaw within China, but we have to look globally. The 7-inch tablet is an important part of Samsung's tablet strategy, and it is no longer in the mobile phone business, so strictly speaking, you have no right to interfere. ”

Lee Jae-yong's words are very reasonable and shallow, without enough benefits and benefits, he will not change the established strategy. After all, the 7-inch tablet was developed to counter Apple's upcoming small tablet.

Zhang Yuanji has already prepared his words, he said: "The launch of the 7-inch call tablet is not only good for our China strategy, but also very important for Samsung's global layout!" Our 7-inch tablet technology is very mature, and Apple is going to launch the same product soon, so we have to be ahead of them and be more powerful than their product in order to compete with Apple. And adding the call function to the tablet is a good means of competition, which is a feature that Apple will never and dare not implant! Therefore, the launch of the 7-inch call tablet is not only conducive to our competition with Dragon Claw for the Chinese market, but also conducive to blocking Apple's small tablet. ”

Lee Jae-yong nodded, thinking about it.

"Mobile phones, it's hard to be small, but it's relatively easy to be big! It's a great way to keep costs down! At the same time, we can reap the benefits of considerable benefits! Zhang Yuanji added a sentence in due course.

"Oh? Tell me about it! Lee Jae-yong's eyes lit up suddenly.

The rest of the people also showed puzzled looks.

Zhang Yuanji explained: "First of all, the process of smartphones is very complex, everyone is racking their brains to design the components to be small, to increase the battery density to the maximum, and the tablet is huge because of the size of the space, so we do not need the most elaborate manufacturing process to fit the components, and moreover, a lot of extra space allows us to put in a larger battery to provide more powerful battery life." Secondly, we don't need to use an ultra-high-resolution display like Longyi, we only need to reach 1728X1080 resolution, which is already very good in the tablet world! Moreover, the average person's eyes can't see much difference. Finally, we don't need to be as thin and light as the dragon wing, we just need to control the thickness to about 9 mm, which is enough. This allows you to put down more batteries without affecting your use! As a result, the cost of this product will be significantly reduced. With all due respect, Mr. Li, the specifications of the 7-inch tablet you ordered in advance are similar to what I said, right? And what is the price? ”

Li Zaiyong was stunned for a moment, and then said: "The specifications are not much different from what you said, and the price is not very expensive, after all, our strategy is different from the dragon's claw, but like Apple, the positioning of the tablet is lower than that of the mobile phone." Therefore, the scheduled price of this 7-inch tablet, if changed to RMB, is almost 3000 yuan. ”

Zhang Yuanji smiled: "Very good!" Now we only need to add the call module and handset to the original design, and then make the bezels on both sides a little narrower, and then we can change the tablet into a call tablet! And this tablet can be divided into two versions, which can be called and cannot be called, and the price of the non-call version can be set at 3099 yuan, and the call version is set at 4099 yuan! ”

The eyes of many executives who attended the meeting suddenly lit up, this is a product sold as two products! Not only can it save development costs, but it is also in line with Samsung's consistent multi-pronged strategy.

The meeting ultimately approved Mr. Jaang's proposal, and Mr. Lee promised to release the new tablet within two weeks, almost two months ahead of Samsung's scheduled release date.

As a result, Zhang Yuanji also temporarily got rid of the embarrassing situation of a "sinner".

Because the research of Samsung's 7-inch tablet has been completed, the foundry has already been found, and Zhang Yuanji's urging has deliberately accelerated the speed of trial production, so the release time of this product is still earlier than Lee Jae-yong's promised time.

On April 23, Samsung launched a cross-field flagship product, a 7-inch callable tablet, priced at only 4099 yuan, 1000 yuan cheaper than Longyi!

For a time, the Chinese smartphone market once again changed dramatically. Many people understand that this is the revenge battle of Sanxingdui Dragon Claw Technology!

It's just, what exactly is this Jedi Counterattack? Or is it self-defeating?

This question can only be answered by sales! (To be continued.) )