Chapter 616 Used Car Trading Channels
Keep asking for support!
After a rough turn around several office floors of Autohome, a close contact with the company's employees, and a handshake and conversation with many people, Jin Xiaoqiang was very satisfied with the working atmosphere of the Autohome website. 1ββ
Originally, the original purpose of creating this website was to open a breakthrough for his Huayang Power in the field of publicity, and Huayang Power, which had just been created at that time, was not strong.
In the field of traditional advertising, it has always been the traditional giants of several major automobile manufacturers who occupy the majority, and it is very difficult to seize a part of the publicity resources from them.
Moreover, at that time, the Chinese people's automobile consumption ideas were mainly focused on joint venture cars and imported cars, so the main purpose of establishing this Autohome website was to take the lead in the field of network propaganda that would flourish in the future, and on the other hand, it was to reverse the traditional consumption concept of the Chinese people.
In recent years, Huayang Power has developed rapidly, and has successfully reversed the status of domestic cars in the hearts of the Chinese people, Jin Xiaoqiang's original purpose has been achieved, but he didn't know much about network operations in his previous life, and he didn't make money on the Internet, so he would never have thought that this Autohome website would be such a money-making tool.
From the beginning of the start-up, he was not worth investing more than 100 million yuan, and a large part of it was the cost of selling office buildings, which means that Zhang Chi only used tens of millions to build a website and recruit people.
Up to now, the website has sat in the position of the Tianchao Automobile Portal, the company's staff up and down, more than 300 people, and the annual profit can exceed 500 million, such an achievement, how can Jin Xiaoqiang not be surprised?
At present, the development of the Autohome website is so hot, of course, he hopes that his company can go to a higher level and bring greater profits to the company.
After many visits abroad, Jin Xiaoqiang had a certain idea in his heart, that is, to make the Autohome website bigger and stronger, and to make it a world-class automobile forum website.
By allowing all car enthusiasts around the world to participate, the number of customers facing the Autohome website is unbeatable.
Fortunately, if this Autohome website is operated and listed, I am afraid that the speed of his asset upgrade may be even more terrifying than that of his own Huayang Power.
In the large conference room on the 27th floor of the Autohome website, it is full of middle and high-level people of the Autohome, and in the past two years, with the expansion of the Autohome website, the company's internal management personnel have gradually increased, and many of the current middle and senior managers are recruited by Zhang Chi later.
Moreover, there are many people who have not been engaged in the automotive industry before, and most of them are elites who specialize in e-commerce or network marketing, and these people have contributed to the rapid expansion of Autohome's website in recent years.
And Jin Xiaoqiang and Zhang Chi are also not thin, with high salaries and generous positions, plus large dividends every year, which also makes these people loyal to the company.
In 2006, when online sales were not as developed as a few years later, the salary and development prospects of Autohome were quite attractive.
These marketing elites, although they also have a wide range of social relations with this word, and managers with annual salaries of hundreds of thousands, or even millions, but in the face of Jin Xiaoqiang, they are really out of admiration, and they can no longer say a word.
Because whether it is in terms of personal assets and suitable career career, Jin Xiaoqiang, who sits in the top position, is undoubtedly an idol that they can only worship!
"Hello everyone, I think there are a lot of people who are meeting me for the first time today." β¦,
Jin Xiaoqiang sat on the stage and made a brief self-introduction, which was regarded as an opening remark, and the people in the audience had a good impression of a big boss like Jin Xiaoqiang, who had no shelf.
"First of all, I would like to thank all of you here, it is your dedication to the Autohome website for so many years, which has led to the glory of our Autohome website today, and everyone here can be said to be the heroes of our Autohome website. So I have to express my sincerest gratitude to you! β
After Jin Xiaoqiang finished speaking, he stood up and bowed to the elites present, indeed, among the several industries under his control, Huayang Power and Huayang Seiko are the ones he spends the most time on, and even the thoughts he spends on the biological cell laboratory are more than the thoughts on the Autohome website.
In addition to the fact that he made a large investment at the beginning, and then added several millions of investments, he was simply a big shopkeeper and did not manage it, and even the number of times he came to the company was to chat, and if there was any problem, he just communicated with Zhang Chi on the phone.
But it is precisely under the condition that he does not care at all that this company can grow to this day, it really depends on these elites here, and in order to develop smoothly in the future, these people still have to be heavily encircled.
Jin Xiaoqiang's statement, but let the middle and senior managers of the Autohome website here very moved, you must know that in these years, especially in the era of the emergence of private networks, various websites have sprung up like mushrooms after a rain, but because of the fierce competition, not all online businesses have a good time.
Even many of them used to work in other network companies, they were living a precarious life, but after coming to the Autohome website, not only their lives and work are stable, but also the company's salary and benefits are not low.
And the big boss of the company came to the meeting, not like the kind of large-scale meeting they participated in before, as soon as they came up, they talked about it for a long time, saying some empty words, clichΓ©s, but they were approachable, and thanked everyone sincerely, which also made the managers who attended the meeting feel very moved, this is really the first such humanized Celestial Empire company they met in the Celestial Empire!
After expressing his gratitude to the managers again, Jin Xiaoqiang said some words with an active atmosphere, and interacted with the company's managers, so that they put forward some suggestions and views on the future development of the company, so the atmosphere of the meeting was lively all of a sudden, after all, they are not the kind of old-fashioned state-owned enterprise old fritters, everyone's views on the future development of the company also have their own unique angles, and insights, are some insights, these managers talk about their experience, It really made Jin Xiaoqiang feel a little open.
"Alright! Now that everyone has spoken freely, I would also like to offer some of my views and insights on the future development of our company. For the future development of the company, I believe that we should not only be limited to the Internet and e-commerce business, but also get involved in the service field. In the next few years, the automobile market of our Celestial Empire will develop very rapidly, the private ownership of cars, and the annual sales volume will also increase at a very fast rate year by year, and at the same time, the elimination rate of cars will also become correspondingly faster, so we should pay attention to the development of the second-hand car and car rental market. Especially second-hand cars, now many car owners want to change cars, then their second-hand car sales have become a problem, to the 4S store to replace, the price is too low, to find a second-hand car dealer, the price will be lower, so we can set up a national subdivision to the township level platform, car owners around the country when they want to eliminate their second-hand cars, is it possible to publish the information of their cars on the Internet, and then directly communicate with buyers who intend to buy cars? ββ¦,
Jin Xiaoqiang said his thoughts, in the Celestial Empire second-hand car market is not very standardized, many second-hand car owners who want to change their cars, are suffering from no sales outlets, can only replace their cars at a low price to 4S shops, or sell to second-hand car dealers at a low price, which will make many car owners suffer an economic loss.
In foreign countries, second-hand car websites like the one he proposed are very popular, and many consumers who want to buy a car can communicate directly with the owner of the car who wants to buy a car, see the car on the spot, and reach a purchase intention.
Moreover, such a website, in foreign countries with developed automobile culture, is moving towards glory, and Jin Xiaoqiang feels that such a website is also worth a try in the Celestial Empire.
The website administrators of Autohome here also began to think about Jin Xiaoqiang's proposal.
"I have visited such second-hand car trading websites abroad many times, their business model is very interesting, that website is an auction site, car owners who want to sell cars, can mark their cars at a reserve price, and then set a deadline, and then potential buyers of the car can communicate with the owner by phone, or go to the field to inspect the vehicle, and then bid on the website, the highest price wins, of course, the final sale can be done, but also depends on the communication between traders. This kind of online purchase method is very fair, and it also provides a good platform for people who want to buy and sell cars, so I think this model is worth learning from, I don't know what everyone thinks? β
Jin Xiaoqiang smiled and once again said the conclusion he reached after investigating foreign second-hand car trading websites, and then provided it to the managers present.
And this way of doing business is really new to these website managers, and everyone has never experienced such a second-hand car trading model before, which does sound very attractive.
"Okay, it's really good, and you can also let those second-hand car dealers bring in and provide them with one more trading channel, can they also have multiple sales channels?"
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