35%, that's about the same, right?

Haoxue scratched his head and asked, "Can you improve it a little, like 50% or something?" ”

"Impossible!"

Zhang Xixi smiled bitterly: "In the prime time of summer vacation, no film can reach 50% independently, even if it is the son of the theater owner, you can't just toss your business for the sake of your son." In the final analysis, it still depends on the data, if it is really praised, the follow-up film scheduling rate will be adjusted as appropriate, and then some bad films that do not perform well will be taken offline in advance. ”

"What is the relationship between the scheduling rate and the attendance rate?"

This question is actually not difficult to think of logically, but since there is a senior industry insider, Haoxue also asked casually, and he should be able to say it in more detail.

Zhang Xixi continued to do enlightenment education, "In fact, the one-sided pursuit of the film scheduling rate is not necessarily a good thing, if the attendance rate can't keep up, and the audience doesn't buy it, the huge theater is sparse, which itself is a negative impact on word of mouth." On the contrary, if the scheduling rate is slightly lower but the quality is bursting and the venue is full, then no one needs to say that the theater itself will increase the next scheduling rate and pursue higher benefits. After all, they are just profit-seeking businessmen. ”

Understand!

Haoxue smiled: "I basically understand." Well, you tell them that from the next day, that is, after the free period, the regular release stage, if my "Prequel to the Condor Heroes" does not reach 100% attendance...... Uh, isn't it a bit exaggerated, then 80%, if it doesn't reach 80%, then the bad part, I'm responsible for paying out of pocket to make up for them! ”

Yes?

Zhang Xixi was stunned again, this guy didn't play cards according to the routine at all!

In response to what he said, the problems that can be solved with money are not problems.

But in this way, this movie is not the way of a commercial film, could it be that Mr. Hao wants to play with feelings or something, just to shoot it for self-appreciation?

80% attendance, that's nonsense!

Don't look at the fact that many big city movies are hard to find during the hot screening, and there are even occasional scalpers reselling, but if you calculate it on a national scale, this attendance rate is actually not optimistic.

The first problem that cannot be avoided is that there is no guarantee of attendance during non-holiday periods.

Even if the blockbuster is full on the weekend, when it comes to Monday and Tuesday, it is definitely cold. After all, there won't be too many people going to work, school, and taking time off to watch a movie, what a true love it must be!

According to Zhang Xixi's understanding, in the 2015 Chinese film market, from a macro point of view, the attendance rate was just over 15%, which is an incredible data that outsiders may think, but this is a fact.

Don't mix in the circle, maybe everyone just saw the popularity of theaters during the weekend, but subconsciously ignored the dismal data on non-holidays.

Taken together, 15% of this data is relatively objective.

Even if some excellent films are much better-looking, they are hovering around 50% at most, such as "Mermaid", which was popular all over the world before, and the attendance rate in the first 3 days was only 42%.

A film that has always maintained an 80% attendance rate during its release?

It can only be said that the person who said this does not understand movies at all!

For example, the emotional blockbuster "Warcraft", which was just broadcast a while ago, tens of millions of gamers across the country supported the box office of 300 million on the first day, and in the next few days of holidays, it was also unlimited, and it was easy to enter the 1 billion club.

However, once the holidays are over, it is not surprising that there can be seven or eight people in the cinema at each show, which is already considered good.

So, Zhang Xixi had a somewhat helpless smile on his face, and said earnestly: "It's not okay to do this, Mr. Hao." No movie has ever reached such a high level of attendance, this thing...... It's not the kind of situation you imagine, you have to consider the working day, but also consider some towns and towns that don't have the habit of watching movies at all, and combined, it can reach 60%, which is a big hit that shocks the whole country. 80%…… It's scary, it's incredible. ”

"Do it!"

Haoxue is too lazy to explain, everything speaks with strength. He has confidence in "The Prequel to the Condor Heroes", in Mr. Jin Yong, in Feng Yige, and in those martial arts masters specially invited from the martial arts world!

This one......

In the face of Haoxue's obstinate behavior, the expression on Zhang Xixi's face was like a dog, where is this a movie, this is clearly to send money, it is better to donate to Hope Primary School, or maybe you can mix up the naming right or something.

"Mr. Hao, are you sure you have to promise the theater that if the attendance rate does not reach 80%, then the insufficient part will ...... Pay out of pocket? ”

"Sure!"

Crazy, this kid is completely crazy!

Fortunately, Lao Tzu had the foresight, and yesterday he changed the buyout contract, 360 million has been credited to Tianhong Pictures, and my own bonus has also been put in place.

Next, how this kid wants to toss and burn money, I just need to cooperate well, don't look like we Tianhong Pictures are out of the money.

As for how much he will lose, whether he will cry or not, anyway, I have tried my best to say and persuade, and it is my business!

It's ridiculous, yesterday I was still wondering how much I could make from this film.

But now it seems...... The direction is reversed, I should do a good calculation, this film has been released for half a month, how much can Haoxue lose......

It is estimated that I have to spit out a lot of the money I made by reselling pig's trotters before and making a fortune this wave.

80% attendance, according to a rough calculation of 35% film scheduling rate, the box office must be about 300 million every day!

300 million, which is already the peak data that the best movie can reach on the first day. Even "Fast and Furious 7", which holds the first-day box office record, has only just touched the threshold of 400 million.

The popular "Mermaid" and "Warcraft", with the feelings of Stephen Chow and World of Warcraft, are close to 300 million within 24 hours.

The problem is that on the first day of the best results, he was given away by this kid with a big reward for bloodletting......

What is the next box office of 300 million per day on average?

Isn't that!

Kill "Mermaid" in just ten days?

Why don't you go to heaven!

When the time comes, you don't need to slap you in the face with attendance and box office, just the overwhelming source of pirated films in major forums across the country, it's time to teach you to be a man, young man......

Zhang Xixi has nothing to do with himself, and with a mentality that is almost compassionate, he predicts the tragic situation that Haoxue will face in the future.

However, the person concerned didn't care at all, fiddling with the Apple six-bag non-mobile phone, and his expression changed uncertainly, but it was not because of the trivial matter of worrying about the box office of the movie. (To be continued.) )