Chapter 24 Copycat Phones
January 18, 2006, morning, half past eight.
Shenzhen belongs to the extreme south of China, although it is the season of winter, but the temperature is very good, cool, not very cold, not to mention the cold in the north.
Wear a coat and you'll be able to sustain a winter.
He Dong and He Lihong got up at more than seven o'clock, He Lihong listened to He Dong's plan last night, put on a pillow, and thought about it all night, He Dong's plan was too crazy, with two million funds, he actually wanted to sit on a business of hundreds of millions, he was a little nervous no matter how he thought about it, so he couldn't sleep at all.
And He Dong slept very sweetly, but he was woken up.
After eating the expensive breakfast at the hotel, the two of them changed into formal suits, tidied up, and prepared to go out.
He Dong's tall body is matched with this set of 18,000 oceans of Canali silver casual suit, as well as a Cadia watch worth more than 20,000 oceans on his wrist, shiny leather shoes, and his handsome and somewhat childish face, a young brother who is alive.
He Lihong is not bad, with a boxy face, a black and rigorous suit, and a trace of bearing that he has been doing business for many years, if there is a trace of small farmer atmosphere, he is a perfect outstanding CEO.
These equipment were all bought by them from Shenzhen overnight, which made He Lihong feel very distressed, and the equipment on the two of them cost them nearly 100,000 oceans in total.
In He Lihong's words, his set of equipment can be more expensive than the clothes he has worn for a lifetime.
He was originally a simple person, although he had a little money in business, but he was not very particular about his food, clothing and clothing.
"Second uncle, can you not be bitter, we are going to talk about business, I don't know, I thought you were going to see the enemy!" He Dong walked out of the room, wearing a pair of sunglasses, put his hands in his pockets, glanced at the depressed He Lihong, and said lightly.
"Dongzi, Uncle is on your thief ship!" He Lihong smiled bitterly: "We haven't started to see people yet, and now we've spent 100,000 yuan, uncle's net worth, but there are not a few 100,000, and it is estimated that we won't survive for a few days!" ”
"Yes!" When He Dong heard this, he patted his forehead, He Lihong still couldn't twist this hurdle, in fact, it's right to think about it, people can't change all at once, it's normal for He Lihong to have such thoughts.
A thrifty and moderate small peasant thought, it is still a little difficult to let him go at once, in his state, he relies on a lot, and today, he still has to go into battle shirtless.
"Beauty, where's your manager?"
Walking to the lobby of the hotel, He Dong leaned on the counter, took off his sunglasses, looked at a girl with light makeup at the front desk with bright and clear eyes, and asked with a smile.
"Sir, what is the matter with our manager?"
This girl at the front desk was careful and her liver was fluttering, all because of the depth of time in He Dong's charming peach blossom eyes, which was too attractive to girls.
In addition, He Dong is now wearing a brand-name suit, handsome and golden, and the lethality of girls.
"That's right, I want to rent a car at your hotel!"
He Dong was smiling, his eyes were shining, and he almost didn't generate electricity, and the little girl was dark.
"Hello sir, my lobby manager here!"
A middle-aged man, holding a walkie-talkie in his hand, strode out of the small restaurant on the left, looked at He Dong, and asked, "Does Mr. want to rent a scooter in the hotel?" ”
Their hotel has this service, but different specifications of cars and drivers have different prices, he looked at He Dong, and his heart moved slightly.
"Hmm!" He Dong nodded.
"What grade of car does Mr. want?" The lobby manager asked with a straight face.
"What's the grade?" When He Dong heard this, he thought hard: "It's not too good, but it's not too unpleasant, it's best for the driver to be familiar with this part of Shenzhen, this requirement is not too much!" ”
"It's normal!" The lobby manager smiled slightly, nodded, and recommended: "That's it, I recommend one, Mercedes-Benz A6 is generous and practical, including the cost of the driver, 1,500 yuan a day, many people who come to Shenzhen to talk about business are using it to travel, not exaggerated, not ashamed!" ”
“OK!”
He Dong made a decision very directly, and let He Lihong next to him jump up with a puff of his liver, 1500 a day, even if he walked around Shenzhen, it would only be two or three hundred a day to get out of the car and take a taxi.
Forget it, the courage of this little nephew has opened his eyes a little bit, he wants to go crazy, why doesn't he fight with him.
The business he has been doing for more than ten years has also stood still, and he has achieved great success, this sentence is sometimes true, this little nephew may really be able to make his life brilliant.
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Shenzhen.
This Chinese metropolis on the coast of Hong Kong was actually just a small fishing village more than a decade ago.
In 1992, there was an old man in Huaguo, he drew a circle on the map of Huaguo, this circle is Shenzhen, and since then, it has flourished and become the pioneer of Huaguo's economy and technology.
China's industrial revolution began to ferment here, and it is the vane of electronic equipment and network technology. For communication technology, from fixed telephones, then BB machines, to mobile phones that are inseparable from daily life, this is the largest source of sales.
The Audi A6 car slowly drove in the streets and alleys of Shenzhen, and He Dong, who was sitting in the back seat of the Audi A6, looked at the high-rise buildings outside the window.
Shenzhen and Nanzheng are two very different cities, Nanzheng is backward, the tallest building is only a dozen floors, and Shenzhen, a majestic and towering building, can be seen everywhere.
However, for a person who has returned from the afterlife, there is nothing worth surprising about this, he has been in Pearl City for eight years, and the so-called urban environment, high-rise buildings have already seen his appetite.
However, He Lihong, an old turtle, looked at the magnificent and novel buildings, but he kept screaming in surprise, as if he had entered the Grand View Garden, and the environment was new to him.
Today, they are going to MediaTek, whose full name is MediaTek Co., Ltd., headquartered in Treasure Island, is a global IC design manufacturer.
The chairman and founder of MediaTek is Cai Mingjie, the father of the famous copycat machine in later generations, Cai Mingjie is very interested in the research of chips, and MediaTek is also leading the world in mobile phone chips.
What He Dong wants to do is to copy the mobile phone.
The so-called copycat machine is a three-no brand, and now the copycat machine is not popular, although there are a lot of deposits, but in Motorola, Nokia, Waveguide...... These brand machines survive in the cracks, and there is no market at all.
But this does not mean that there is really no market for copycat mobile phones, the market for copycat phones is huge, to the point of unimaginability.
Because there are many more poor people in China than those in the well-off class, the people who can't afford to use brand mobile phones have gone to the sea, and in small and medium-sized cities and rural markets, consumers tend to pay more attention to the function and appearance of mobile phones, and their demands for brands are relatively low.
Copycat phones only broke out in 2006.
He Dong has done a lot of research in this regard, from 2006 to 2009, the production of feature phone copycats, more than 300 million units, more than 100 billion capital market.
Of course, copycat phones originated in China, but about 60% of copycat phones are sold overseas, especially in emerging markets such as India, Russia, Brazil, Africa and the Middle East.
He Dong obviously knew that such a big piece of cake, if he didn't want a bite, it would be unreasonable, and he didn't want to take a bite, he was the first person to eat crabs in a copycat.
So MediaTek is a hurdle he has to overcome.
Speaking of the origin of copycat mobile phones, it is still in MediaTek, because MediaTek provides Huaguo's mobile phone companies with a mobile phone chip developed by themselves.
This is a mobile phone chip that they developed themselves.
It will be released in June or July today, and He Dong estimates that the initial debugging of this chip has now been kept secret.
At this time, they may not be able to succeed in mass production, but He Dong believes that they always have to try, dare to eat, and only eat what they have, not try, and never know the answer.
This new mobile phone chip includes five modules: CPU processor, channel encoder, digital signal processor, modem and interface, which has freed the mobile phone from the core technology of buying several chips to carry out combined production.
Because of the birth of this chip, the production of mobile phones has completely lost its core technology.
This is also the beginning of the proliferation of copycat mobile phones.
Their car circled for half an hour, and stopped in front of the Taizheng Business Building, which is a business building, and MediaTek is on the third floor of this business building.
In 2003, MediaTek established a branch in Shenzhen, which is located on one of the floors of an inconspicuous six-story building in Luohu, Shenzhen.
Later, MediaTek was once rated as one of the top 50 companies in Asia by Forbes magazine, worth more than 100 billion yuan.
Today's MediaTek, although the scale of the treasure island is not small, but in the anger, it is really not very bright, in addition to providing a single chip developed in 2003, there is not much business in the mainland.
"Uncle Ming, please wait for us here!" He Dong looked at the middle-aged driver and said with a smile.
"No problem!" The driver was a steady middle-aged man, he was a driver of the hotel directly under him, he was very talkative, and He Dong talked to him in the car.
He Dong and He Lihong got out of the car, looked up at this inconspicuous business building, and went straight to the third floor.
MediaTek is also a big company, although they have not yet made a name for themselves in the mainland, but they still won a branch on the first floor, after stepping out of the elevator, you can see MediaTek's signboard in front of you, and there is a front desk on the left.
At a glance, it is clear at a glance, there are several rooms on the left and right, which are high-rise offices, and there are not many MediaTek personnel in the hall.
There are a few uniformed girls at the front desk, tall and tall, with good faces, hair coiled, looking neat and professional.
"Sir, what can MediaTek do to help you?"
The little sister on the left had a sweet smile and a crisp voice, and the two of them, who were watching, walked in and hurriedly asked.
This floor is MediaTek's office, and when you walk into this floor, you must have come to MediaTek.
"I'm looking for your general manager!" He Dong has always been very calm, but when he arrived at MediaTek, when he thought of meeting the general manager of MediaTek, he fought face-to-face, and when he was close to a kick, his palms were still a little sweaty.
He used to be just a nerd who did research in the research room, and if he wanted to do business, he was really a big girl in a sedan chair, the first time.
It is still unknown whether the general manager of MediaTek can be persuaded to get the new chip that MediaTek has just developed and has not undergone any market verification.
"Excuse me, do you have an appointment?"
This little sister's name is Han Xia, her beautiful eyes are shining, and she looks at He Dong and He Lihong without leaving a trace, He Lihong was quickly ignored by her, this is a follower.
And He Dong, this young man is obviously not very old, although he looks very stable, but the childishness on his face cannot be concealed, but he is dressed up, his style is not small, and his temperament is extraordinary, at least he is also a son-in-law, so she still asked more cautiously.
"Nope!" He Dong tried his best to remain calm, not in a hurry, and said calmly: "We are from Xidong Jinglong Electronics, and we came to your general manager to discuss a relatively large business, but the time is relatively urgent, so I am a little presumptuous, please forgive me!" ”
"I'm sorry, our general manager is busy, so you need to wait a while, sit here, Xiaoyu, you go to pour tea for the guests, I'll go to the general manager to report!"
Han Xia hadn't heard of Donglong Electronics, but He Dong's aura made her dare not underestimate her, she hurriedly stretched out her hand, summoned a little sister on the left, and greeted He Dong and the two, and she stepped on three-inch high heels and walked in.
"Dongzi, are you reliable?" Sitting in the living room of MediaTek's office, He Lihong's palms were a little cold, and Donglong Electronics was still an empty shell.
"Fifth uncle, business is a thing, whether it is successful or not, it depends on whether it can be talked about or not, fifth uncle, calm down!" He Dong leisurely held a cup of tea and said lightly: "Give some self-confidence, so that people can believe you!" ”
"You're talking light!"
He Lihong was speechless, but he was not a small farmer who had just come out of the cage, he couldn't see the big scenes, and he could be regarded as having seen a lot of small scenes.