Chapter 173: It's all under control
"You are all advanced players in the film market, some of you have been satisfied in the last two months, others have not. Don't ignore this sentiment. If there is one kind of movie that can achieve success in this year's summer file after the successive outbreaks, it must be "Greek Wedding", a comedy romance film, in line with the wedding theme of women's fantasy, with enough freshness to give people a reason to enter the cinema - Greek style. With these three points, "Greek Wedding" is the most suitable work to harvest the box office in the post-summer season, and I believe that with your experience, you should be able to understand this. β
Daniel glanced at everyone's facial expressions, except for Matthew. Fox remained dismissive, and the other three were thoughtful.
He motioned for the staff to circulate a copy of the report.
"This is an investigation report that we commissioned from Shanying. The survey was conducted among men and women of all ages, with men under the age of middle generally saying they had no plans to watch movies anytime soon β they were already fed. The ladies, on the other hand, have very high expectations for some small comedies and romances, but at the same time, they are also worried about the quality of the film, so they are hesitant. Several jΓΉ are listed in the report, and we believe that at this time, a guaranteed good film can satisfy them and get market feedback. β
"Guaranteed? Daniel, you are very popular, but not everyone will think that you are a guarantee of quality, you have to be an Oscar supporting actor and not an actor. β
Matthew. Fox couldn't wait to speak.
This time, Daniel ignored Rita's hints and reassurances.
"Matthew, you're right, President Bush didn't have everyone's support, but he still became president, why should I be a guarantee of quality in everyone's minds? That would be impractical, and it would never be possible. I don't quite know exactly how Carmicha's Cinema works, and I don't quite know your attitude towards the results of the analysis, but if you think I, Daniel, can't be used as a guarantee of quality, Tom. Mr. Hanks' production also didn't get enough people to trust the film. Well, I'm sorry, I probably won't be able to convince you that you have enough power over your own theater. β
"So, Brent, can you tell me what you think?"
Daniel no longer bothered Matthew. Fawkes, although his face was already very bad.
"Daniel, do you think there's no difference between releasing a movie and acting in a movie? You've never done anything like that, and I've been in the industry for twenty years. Can your sophistry and a report that goes beyond its sources tell the story? Twenty years of experience in the industry told me that this is a work that is unlikely to be successful, it is niche, and the people who make it obviously do not know themselves clearly. β
Daniel was expressionless, but very happy inside.
Yes, attack me, Matthew, the more straightforward the better, the more direct the better.
In that case, your so-called industry influence will become bullshit, and everyone will think that you are communiquating personal vendettas, and you just can't look down on me, not that you don't like this movie. That's enough, Carmichael is indeed ranked fourth in the U.S. theater chain, but it's not indispensable in Los Angeles, and it's the right thing to do to ditch Carmichael and go for Regal, AMC, and Sunnymark.
Signaling with her eyes that Rita and David don't have to worry.
Daniel looked at Brent.
The older gentleman carefully flipped through the contract of the Mountain Eagle Company, the report of the Matthew Company just now was "unknown", which was purely vexatious, the reputation of the Mountain Eagle Company has been established in the industry, the cinema chain is one of their biggest partners, and Carmich is no exception. It seemed that he was indeed mad by Daniel's unceremonious anger.
"Brent, is regal really going to take a risk for such a film that has no future?"
Matthew instead began to convince Brent.
Yes, let Daniel suffer a big loss, and then he knew that Hollywood is not something that can be played by one person, he can be the darling of the studio, but here in the theaters, sorry, he doesn't have extra face.
Perhaps it was the thought that he was still struggling to make ends meet in his early twenties, or perhaps it was simply because Daniel's Audemars Piguet was more luxurious than his own Omega, and Matthew developed indescribable negative feelings about Daniel β something many of his peers found incomprehensible.
This includes Brent.
"I'll think about it, Matthew, I'll think about it, regal will make the right decision, and Carmichak has that power."
Brent's salty response made Matthew realize that something was wrong.
Daniel didn't give him any more time to think about it, though.
"Theaters that can confirm the schedule plan today can be finalized with our staff, and DD and IFC will immediately start the distribution of materials, as well as the printing of promotional materials."
This is for those small movie theaters, and the three major levels cannot be determined at a screening today. There are only so many screens, the more you give them, just cut off someone else's. The interests involved are intricate and must be followed up step by step, but the next work is David and Melissa's.
DD has made a lot of preparations, not only market analysis and research reports, but also the word-of-mouth and evaluation of movies in various fields and even various ethnic groups, which will be an important factor in determining the sitting.
The theaters that are willing to determine the schedule today all stand up and connect with the staff of DD, and the three major theater chains are also planning to leave.
"Daniel, I was surprised by your watch, you were a little convinced, I'm looking forward to your team's excellent watch." Brent and Daniel shook hands and said goodbye, AMC, as today's host, has not expressed his position, but in fact they have a good relationship with Rita, and they also have good intentions towards Daniel, which is the most sure of the three. As for Sunnymark, they are still waiting to see the decision of regal and AMC, but he has a report from Mountain Hawk to tell the story.
Matthew. Fox actually went to the end.
"Daniel, your watch really amazes me."
"I'm honored to hear that."
"But don't think you've succeeded, they give you a day at most, and if you're not good enough, you'll know the cruelty of the market."
"But you already know it now, don't you?"
Daniel didn't plan to get used to Matthew's stinky fault, the interests are two-way, the studio and the theater chain are on the same side, as long as the interests are big enough, no one will live with hatred. If the Greek Wedding is not good, Matthew will of course gloat, but if the result is completely the opposite, and the table is very good, it is impossible for Carmichael to insist on not showing it - if nothing else, Matthew is just the head of Carmichael's area in Los Angeles, and there are quite a few bosses above him.
"This time, you're him off." Rita stood next to Daniel, "This is a grumpy person. β
"I can see it, but don't worry, I'm confident in Greek Wedding."
"Do you think regal and AMC will accept our request?"
"Blockbusters are slowly harvesting the box office, and new films are not coming out, at this time to take out the screen to test the waters of "Greek Wedding", it is not as difficult as we imagined, the single screen of "Spider-Man" has dropped to less than 1,500 US dollars, and even "Spy Shadow" is now only in the early 2,000s. Besides, I'm a popular actor after all, aren't I? And he is also a guy who has the heart to get involved in investment and distribution, who knows if we will produce a work like "Spy Shadow" next time? They have to save some time for the next time they compete for the first round of screenings. β
This is another small point where the distributor has jurisdiction over the theatrical chain.
Some popular films usually have a first round of screenings, that is, the number of screenings in a certain area, in order to form a promotion for the movie-going community, and limited resources will always arouse more interest.
Although the first round of screenings usually lasts for a short time, it will always cost the theater some money - especially the long-awaited film, and the first course is still well worth eating.
Interestingly, the first round of screening rights is often a weapon to divide large theaters and independent theaters, and generally speaking, when competing for the first round of screening rights, the conditions given by large theaters are not as good as those of independent theaters, but in order to win for theaters to be able to schedule more films for themselves nationwide, distributors will ignore independent theaters with better conditions - this violates the control measures of American law on theater chains, but it often exists - this is a matter of your love after all.
This time the independent theater gave Daniel a surprise, and he had to thank Exxon. Mr. Cooper, his decision has made the theater chain more deliberate - the three major theater chains account for more than 40% of the screen in Los Angeles, and dozens of independent theaters account for the remaining half, so no one will ignore the decision of the other side.
"The next thing is hard for you and David, I have to be busy doing something else." Daniel said this as he said goodbye to Rita. Rita knew he was going to lead the promotion of the film - a way of promoting it based on the Internet, new social media and web advertising.
After sending Rita to the car, Daniel and Melissa got into their car together, and David went back to the company, different ways.
"Give Exxon a call, he's good, I'll keep my promise, reassure him."
Melissa nodded unexpectedly, found Exxon's phone number from her phone, and after getting through, the two had a brief conversation and finalized Daniel's itinerary for a post-screening meeting at the Oriental Cinema - this is generally the treatment of large cinemas and independent theaters of considerable size.
"Exxon sold his grandfather's prestige for a good price." Melissa put down her phone, "a smart person" (to be continued.) )