"Coming out?"

"Yes, two million and eight hundred thousand on the first day." Melissa's expression was a little excited, more than half of the summer file, and R-rated films like "Gladiator" are not very advantageous in the summer file, so the plan to take a long-term line on the global side is obvious, the highest first-day prediction they gave is 15 million, and the first week is very good at 25 to 30 million, so that it can exceed 100 million in one month, and in general, North America can win 150 million, and more than 200 million overseas, and the expectation has been achieved.

Clearly, the first day far exceeded the Globe's budget and, equally, the forecasts of various media outlets.

Today during the day, oh, it should have been yesterday daytime, and it's already past one o'clock in the morning, and the New York Times is giving a first-day forecast of twelve million, while the Los Angeles Times is eleven million.

"Looks like Universal is going to party tonight." Daniel is also in a good mood, "Steven should be in a good mood too. ”

Probably realizing that he shouldn't have slept tonight, the phone calls kept coming from the moment he got the news.

Universal's top executives, "School Blues" producer Michael, and Paul Walker – it seems like he's paying special attention, and as a star under Universal, it's no surprise that he got the news so early. Surprisingly, Steven Spielberg, who was mentioned earlier, actually made a special phone call.

Daniel, of course, was flattered and replied to him, Joson Zhu's Best Short Film Award was received from Steven, and the two of them were somewhat familiar, but the status gap was too big, and there was no more topic to talk about, just after congratulating each other, they hung up the phone, Daniel believed that Ridley and Crowe must be much busier than him, but nevertheless, he still took the time to call Ridley, and after a few words, he thoughtfully hung up.

The news of 20 million on the first day of "Gladiator" undoubtedly conquered the whole of Hollywood, in absolute terms, this may not be a particularly shocking number, but it is a bit unbelievable to exceed two-thirds of the predicted value, you must know that the prediction of the first day box office of "Gladiator" by professional media including "Variety" and "Hollywood Reporter" is about 12 million, and this is not a prediction a month before the release, but a prediction on the day of release. The professional estimates given by factors such as market popularity and subject matter are so large that they are surprising.

What was the reason for such a big surprise?

Of course, the media is very keen to explore the reasons for this, and the box office is a very subtle element, it is the professional number of the film, but it is also in the field of entertainment, it is about the industrial economy, and most importantly, the audience is very sensitive to numbers. This leads directly to the breadth of the topic.

"Gladiator" dived to 12 million the next day, fell slightly to 11 million on Sunday, 43.84 million in the first three days of Sunday, Universal has prepared to celebrate the merits, but the box office decline is still a bit shocking, the box office on Saturday and Sunday is very in line with the expectations of all parties, which can only show that there are factors other than the forecast at the box office on the first day, and the factors that affect the box office on the first day are often as follows, the first point is the hardcore fans of the theme, some people can't walk when they see Superman movies, and some people have a soft spot for romance films, as well as horror movies, detective films, etc., these people generally contribute to the box office on the first day of the new film; The second point is the believers of the main creative staff - including would-be fans and real fans who trust their vision for filming, such as Daniel's fan group led by Cathy, which is undoubtedly the latter; The third point is the rigid demanders, so many people need to watch movies every day, and a large part of them have no goals, and new films and blockbusters will make them the first choice.

In general, there is indeed more uncertainty at the box office on the first day, and there is a need and soil for a big discussion.

The box office curve has stimulated this kind of discussion, and the discussion itself will increase the popularity of the movie, and of course Universal will be happy to see it, and even Russell Crowe and Daniel Sandler have excluded additional trips outside of the contract - of course, Universal needs to pay extra, and that's what the contract is about, and the rights and obligations of each other are very clear, and I can give you a friendly price, or even not charge money, but it depends on my willingness.

Film interviews, newspapers, magazines, etc., Daniel was busy in the first week of the film's release, and some of the work originally arranged had to be postponed, after all, the main creators' views on the box office were very concerned.

The Hollywood market observation company Shanying is a forward-looking analysis company, and although they were not well-known before, their ingenious analysis methods for several released films have recently allowed them to emerge from the analysis of new theories such as audience feedback, media attention, and crowd segmentation, and publish a short version of the report for free, and sell the full version for profit through guò.

This time, they monitored and collected the number of parties almost immediately.

In addition to the results collected from the routine number of the first day, Shanying Company then accumulated the number of before and after watching the movie in dozens of theaters in Los Angeles, New York and other major cities.

This is indeed significant, and the conclusions drawn are surprising.

In the question "Why did you come to watch Gladiator".

Before watching the movie, "interested in movie themes and stories" accounted for the largest proportion, about thirty percent of the audience is this reason, of course, every movie has, nearly 13% of people belong to "no special reason", the remaining more than half of the candidates, then began to distribute, 10% said that they were attracted by "big directors and high investment", thinking that this would be a well-made masterpiece, 26% said it was for "Russell Crow", don't doubt that a superstar has such appeal, Nearly a quarter of the attention was contributed, 18 percent said it was for "Daniel Sandler," and the rest were for other actors or other reasons - such as older unmarried women and men who have a special reverie for muscular men.

After watching the movie, the praise rate reached 88%, which is very consistent with the rating on IMDB, after the first week, "Gladiator" has a whopping score of 9.1 on IMDB, although it will have a significant drop, but the audience's high reputation is already certain. When asked about the most appealing part of the film, the plot was less than five percentage points, which clearly shows that the film's criticized weak plot is not an isolated one, and the scenes and production are well received, with Russell Crowe receiving the support of 43% of the audience, who believe that Crow has created a different kind of masculine charm and contributed a memorable character. Daniel Sandler has a 32% approval rating, and the praise for him is even more significant, with unexpected, surprising, amazing performances and, of course, unabashed "too handsome" comments.

One interviewee's comment was excerpted into the analysis report, "The film contributes two male figures worth watching, the heroic Maximus and the conspirator Commodius, one mature and one young, one represents complete justice, and the other is full of flesh and blood, full of selfish desires, and the two brilliant characters make this film avoid becoming a historical didactic film...... Overall, Russell Crowe was reassuring and Daniel Sandler was pleasantly surprised. ”

Shanying's analysis doesn't stop at movie theaters, with internet discussions, TV program ratings, newspaper sales, and routine feedback.

The vigorous discussion continued until "Gladiator" won 39.61 million the next week, and it was doomed to break 100 million in three weeks, and on Monday of the third week, Mountain Eagle released their simplified version of the report, and the full version has now appeared in the hands of the seven major Hollywood studios, including Universal, major independent studios, professional media and all those who care about "Gladiator".

Daniel certainly has one in his hand.

(ps: Two shifts will start tomorrow.,It may not be very stable.,I'll try my best.,Thank you Kira and Brother Jiangnan for the tip)