The number provided by Shanying's short version of the announcement is undoubtedly proof that Daniel has played a far greater appeal than expected.

Before the release of the movie, the general estimate was that the attraction of actors to the film should not exceed 30%, mainly Russell Crowe, and Daniel Sandler overestimated it by five percentage points, which is not a small number, and the attractiveness of actresses such as Connie Nelson in the forecast is almost zero. More digitally, five percent is $1 million for a first-day box office of 20 million, which is Daniel's salary, and Crowe contributes 24%, nearly 5 million on the first day, but the salary he set in his contract with DreamWorks is 14 million, which means that in terms of box office returns, Daniel is more worth investing than Crowe - of course, this is meaningless, except to show that the forecaster recognizes Daniel's box office value.

What about the facts? Even though many forecasters are already bullish on Daniel, they still underestimate him very significantly. Eighteen percent think Daniel prompted them to see the movie, just eight percent less than Crowe, and it's needless to say how trivial the difference is when you think about the number of coffee spots between the two.

According to the number after watching the movie, 32 percentage points of people support Daniel is the best part of the movie, 43% support Russell Crowe, it seems that Daniel is a lot lower than Crow, but the story of "Gladiator" revolves around Maximus, Commodius is just a supporting character and villain, considering this, Daniel's nearly 30% support rate is already incredible. Even more jaw-dropping is the following, in the ranking of the three elements that "Gladiator" most appeals to you, Crowe undoubtedly occupies the most first place, 43%, and Daniel Sandler has the number of first places less than him, 32%. But Daniel's second largest number is far better than Crow's, accounting for 59%, which means that everyone else thinks he is at least the second best, except for Daniel who thinks he is the best.

It's a number that Daniel is proud of.

Underestimating Daniel Sandler's appeal is the most important reason for the failure of the forecasters.

Why does Daniel have such a charisma and is not known?

Shanying believes that forecasters' disregard for the influence of the Internet and the underestimation of Daniel's audience perception are the most important reasons.

"This Hollywood actor, who has the conditions to become a super idol, has gained unprecedented Internet influence in the past year or so, a very intuitive example is that our company has observed that under Daniel's blog page, more than 200 people have joined the movie viewing activities spontaneously organized by his online fans, all over the United States, and with Daniel's excellent watch Xiàn is well known, the scale of this event is still expanding, we can think that in the next few days, There are many more Daniel online fans who will go to the cinema to support their new idols.

Is online popularity monetization a trend? We think it's too early to draw conclusions. However, there should be no doubt that Internet popularity has its own unique advantages for the spread of movies, it has the characteristics of small groups, high trust, initiative, etc., when you get the news of the movie and its promotion points from your online friends, you will think that it can be trusted, and then through the Internet, you can take the initiative to get more information about the movie - of course, including the release date and the materials given by the publicity company to attract you to the cinema.

In addition, according to Guò's analysis of the media number in the past year, Daniel Sandler's media attention is very high, which means that the audience's awareness of Daniel is not as shallow as everyone thinks. Previously, the forecasting agency thought that Daniel did not have enough convincing works, but in fact, the audience's willingness to watch movies is increasing, and curiosity about Daniel and Daniel's good media image have become part of his box office appeal. ”

This report may be an internet enlightenment for Hollywood's promotional distribution companies.

Daniel's home in Malibu, with a non-thin book on the coffee table, was the full report.

Melissa sat on the couch with the form text open in her notebook.

"The global communications strategy has changed significantly, and the focus has shifted a lot towards you." Melissa pointed to him the graph, "This is the number provided by the Mountain Eagle Company, did you really decide to let Fred come to the front of the stage?" ”

It was indeed a decision Daniel made a few months ago to get Fred and his network team out there.

"We don't have the ability to give them blood all the time, so they have to make a profit. And Fred is becoming more and more aware of his abilities and powers, and we can't expect him to always like to help me in the shadows in obscurity. Daniel's face was calm, he had already thought it through, "It's best now, the number of analysis companies, their software, analysis theories, etc., are all provided by me, Fred signed a business exclusion contract, I gave him 30% of the shares, let him dominate the Mountain Eagle Company, he is not a greedy person in terms of money and vanity, this is what I am glad of, so we can continue to cooperate, this is all I ask for, he can serve my career." ”

Melissa nodded, "I've been a bit of a mess lately, and it's beyond my ability to adapt. Have you decided to meet with Evan? ”

"Melissa, I've given you a lot of extra work," Daniel smiled apologetically, "Evan will leave it to Fred, I've already talked to Fred, Davy, and Mark, if they can get along, then we'll get involved, if not, Google won't have any negative actions against their crown bloggers." ”

Evan Williams and Fred exchanged views on traffic monetization, a wasteland that no one felt was a matter of secrecy, not to mention that Evan and Daniel's network team had a lot of conversations. After Fred discussed with Daniel, or Daniel talked about some topics about traffic monetization, in fact, this topic is not unfamiliar to ordinary people, and several major social platforms in China, whether they are still alive or dead, are all having a headache for traffic monetization.

Some of the efforts they have made have also been used by Daniel, such as the VIP payment system, such as the reward system, as well as traditional advertising, group buying, cooperation with hotels, cinemas, map providers, etc., the traffic export of social platforms and the docking of online business platforms, in fact, are the ideas of many social platforms. For sites such as blogs, measures such as specialized paid content and value-added services for VIP paying users are also important methods.

Daniel isn't a professional, but Fred, who has an internet mindset, understands the implications of these things.

So Daniel felt fortunate enough that Fred wasn't greedy, and he really didn't mean to keep these ideas for himself - and if he had, Daniel wouldn't have told him that. He mentions Daniel and Evan for a talk and injects capital into the blogger, with Daniel and Davy.

Daniel hesitated that playing the Internet was a money-burning job, but Fred didn't think so, as an emerging industry, Internet companies are relatively easy to be favored by investors, as long as the blog shows its unique competitiveness, and it doesn't even have to be a clear profit prospect, it will not lack investment.

The blogging dilemma now is largely due to the fact that investors don't see its prospects – it feels like it's at a dead end.

Melissa understands what Daniel is doing outside of Gladiator's promotional work, which makes her a little awe-inspiring at Daniel, but also increasingly powerless.

"Qinggong faction, right?" Daniel looked at his watch, then at the door, Andy was supposed to be coming in.

"Gladiator" broke 100 million in 12 days after its release, and the prediction agency's prediction for it has been pushed up from the original 150 million to about 220 million, outside of North America, "Gladiator", which has been released in various countries one after another, is also very good, the largest box office in the United Kingdom, exceeded 20 million US dollars in two weeks after its release, and is expected to exceed 50 million in the end, and the total global box office will exceed 200 million after the end of this week.

It is only natural that the universal celebration of the world should appear.

As if hearing Daniel speak, Andy walked in with a few outfits, followed by Sylm.

"Versace?"

Daniel saw the conspicuous Medusa logo.

"There are other options, if you like Burberry, or, Givenchy?"

Daniel nodded, "I think so, Burberry, doesn't look that exaggerated." ”

"You don't wear anything tonight, and you can't keep a low profile."

Shrugging his shoulders, "That's why you need to keep a low profile." ”

Watching Andy turn around and get Burberry's suit, thanks to Daniel's maintenance of his taste, these top luxury men's clothing companies are now working hard to publicize him, Burberry once provided him with sponsorship, but Versace is bigger this time, Givenchy and others are not far behind, the awards season is not long, Daniel must have something to gain, at least the Teen Choice Award, MTV Movie Awards, Daniel is still somewhat sure, these brands hope to use Daniel to convey the intention of youth and success is also obvious.

"Tell Kevin, I've been too busy lately, please forgive him, we'll talk later."

Melissa stood up, ready to take care of the business first, and later she would have to go with her, but when she heard Daniel's words, it seemed that he had just remembered.

"Okay, I'll see you later."

(PS: Thank you Brother GG for the reward, continue to run naked)