Chapter 30: Ding Dong! It's money

At 11:55 p.m. on Sunday, less than 5 minutes before the start of the first homepage promotion of Buy.com, this time the promotion time is 1 day, from 00. 00 minutes start!

At this moment, Fan Wan and Chen Xiaojun are sitting in front of the computer, quietly waiting for the arrival of the event, you must know that there are only two people in the story of the small town so far plus the boss, in order for the customer service work to operate normally, Fan Wan specially let Chen Xiaojun rest during the day, just for the battle at night.

After buying drinks and instant noodles, I eat them directly when I am hungry, and the logistics support work is in place throughout the whole process, it can be said that Fan Wan has done everything that can be thought of at present.

In fact, it stands to reason that this event does not need to be so long at all, if it is changed to Fan Wan, he can arrange a number of stores to take turns on this day, but he is out of the perspective of businessmen, and the purchase network is to test the large number of 24 hours, that is, to count the customer's purchase and consumption power in detail, so there will be such an arrangement.

The city of Hangzhou under the dark curtain began to be quiet, and Fan Wan's community gradually fell into a deep sleep, but in his house, the battle had not yet begun, even if it was almost early in the morning, Fan Wan still did not feel sleepy, but his heart was full of excitement.

Since Buy.com has been promoting on the homepage for two days, not only are there many customers waiting, but even 60% of the merchants on Buy.com are looking forward to it, and they are curious to know which stores will be able to stand on the promotion position for the first time.

What are their categories? What is being sold?

Also, how much they sold in the first hour!

This is what merchants need to know, because if this event is successful, then these stores will also instantly open up the gap with other merchants in their respective categories, and maybe they will also have the opportunity to promote on the homepage in the future, but the first time always has a special meaning.

At the same time, the headquarters of Hangzhou Purchasing Network did not get off work, and all the employees were waiting for this moment, and the boss Lu Tao sat in the staff hall, together with his subordinates, waiting for the first time to count the number of times.

Liao Lin, the manager of the planning department, was very nervous, because these 5 stores were all selected by their departments, so don't go wrong.

Almost at the moment when Liao Lin held her breath, the clock on the wall rang, and the first official homepage promotion activity of Buy.com officially kicked off.

At this time, the homepage of the purchase network that had been set up was updated as soon as possible, and Fan Wan also clicked on the refreshed page at the same time.

Swish!

The page was reopened, and a large advertising slogan appeared under the search box on the homepage of the purchase website, and at the same time, five stores from men's clothing, women's clothing, electrical appliances, daily necessities and hardware were also displayed under the slogan!

And the story of the town happens to appear behind the men's clothing, in second place, and the picture shows the best-selling autumn clothes he tested earlier, and it has been marked with a discount tag!

"Boss, here we go!" Chen Xiaojun shouted outside, his nervousness was clearly felt in his voice, and after this period of work, he began to understand the purchase network, and also understood what kind of situation the story of the small town is in now.

However, the room was still quiet, the computer in front of him did not respond, and the stereo that had been turned on also stayed there quietly, as if the speaker had been removed.

A full three minutes passed, and the room was still quiet, Fan Wan was a little anxious, in his opinion, even if no one placed an order, then someone would come to consult, but the current situation was a little weird.

Ignoring Chen Xiaojun's surprise in the living room, Fan Wan silently lit a cigarette.

The two people in the room were once again stuck in a long wait.

At this time, the headquarters of the purchase network, the number of 5 stores participating in the homepage promotion activities is constantly being refreshed, they can view the whole process from the background, Liao Lin stood behind the boss Lu Tao, staring at Fan Wan's small town story with her eyes.

At the same time, in an office building in Shanghai, a men's clothing shop Pù was still working, and a total of four employees finally welcomed their first customer after a seemingly long wait.

And in Hangzhou, in a certain community, the long-silent sound finally issued a pleasant call!

Ding dong!

The sound was from the computer in the living room, and Fan Wan, who was holding a cigarette, seemed to be awakened, and the ash shook on his thigh, which was only wearing a pair of underwear, and his body suddenly became numb!

However, before Fan Wan came back to his senses, the voice from the stereo began to soothe his anxious feelings.

Ding dong!

Ding dong!

Ding dong!

Ding dong!

Ding dong!

The sound of customer service prompts like the bombing of planes began to ring in my ears, and the computer screen in front of me began to pop up one window after another.

"Boss? Are you there?"

"How's the quality of this one?"

"Boss, buy two less, is it okay?

"Do you have an S size? This one looks a bit big! ”

Commodity trading tips: [2003 autumn new women's fashion elastic waist short sleeve chiffon dress mid-length thin temperament fairy skirt] price 86 yuan, the buyer has placed an order!

"Is it there? How long does it take to send it to Tianjing? ”

"Boss, it's cheaper!"

Commodity trading tips: [2003 summer new lace dress feminine temperament women's big swing sleeveless dress slim long skirt] price 79 yuan, the buyer has placed an order!

Ding dong!

Commodity trading tips: [2003 autumn new women's fashion elastic waist short sleeve chiffon dress mid-length thin temperament fairy skirt] price 86 yuan, the buyer has paid, please do your best to ship!

Looking at the dialog box that kept popping up in front of him, Fan Wan was a little dumbfounded, even if he was mentally prepared in advance, but at this moment, he couldn't calm down at all.

However, just as he was about to reply to the customer, Chen Xiaojun in the living room shouted outside.

"Boss, the computer is stuck!"

it! Fan Wan looked at the computer that was also stuck, and the right hand holding the mouse suddenly stopped, and she was speechless for a while!

Gradually, from the chaos at the beginning gradually turned into calm, although there were still prompts in the stereo, but Fan Wan had already become numb, he could only type quickly and reply to one customer after another, but when there were more and more orders, Fan Wan found that his stockpiling was probably far from enough, but now he couldn't take care of it so much, and he didn't even have time to pee.

Some customers come to ask, get a satisfactory answer and pay directly, some come back after thinking about it for a while, and some people just come to ask, basically Fan Wan has to receive more than 20 customers at the same time, the computer can only open the customer service software, and even the web page does not dare to click.

If Chen Xiaojun hadn't shared some of the pressure on him, it was estimated that he would be completely exhausted tonight.

This is all thanks to the advertising effect of the purchase network, can the official recommendation be bad? And there are only 5 stores recommended, which means that a large part of the scattered traffic on weekdays has begun to enter these five stores, and the clothing category is the most popular.

Like Fan Wan, the other four stores are Alexander, but relatively speaking, the hardware category is the most relaxed, and even in terms of the number of customer visits, it is not at the same level as the other four.

Liao Lin looked at the backstage at this time, as of 00:30, the highest traffic was the story of the small town and the daily necessities store from Gwangju, followed by men's clothing from Shanghai, and then electrical appliances from Gwangju, and finally hardware!

It can be seen from the number jù that the purchasing power of women's clothing categories and daily necessities is the strongest, why, most of the people who like to go shopping are women, and women are the most like to pick up cheap, these stores are very tacit today to do promotional discounts, naturally it is to capture the psychology of these buyers, especially the men's clothing is set up free shipping, sales are also greatly increased.

As for the women's clothing store called Tales of a Small Town, the number of orders placed is even more amazing, and more than 70 orders have been accumulated in half an hour, which means that at least 2 orders have been successfully completed every minute, and this terrifying volume of transactions is simply astonishing.

The only thing that can compete with it is the daily necessities store from Gwangju, but in terms of unit price, the latter is much lower.

As time passed, this crazy trend began to slowly decline, and the sound no longer made a rapid ding-dong sound, and Fan Wan could finally breathe a sigh of relief, but even now, he couldn't leave, because the number of people asking was still huge.

As of 01:00, this crazy order trend began to weaken, and he could also take the time to click on the backend of the web page to see how many jù!

However, what Fan Wan never expected was that he had refreshed it many times, but the number of jù was still in the statistics, and it seemed that this promotion activity was indeed a bit terrifying!

Fan Wan glanced at Chen Xiaojun in the living room, and saw that this kid replied as quickly as a madman, his hands that could only play games flew on the keyboard, and a pair of eyes stared at the screen, eager to plunge into it.

Moreover, Fan Wan vaguely heard what he kept muttering in his mouth, and listening carefully, it made Boss Fan cry and laugh.

"Ding-dong! It's money! ”

"Ding-dong! It's money! ”

・・・・・・

Chen Xiaojun read words there, and Fan Wan also began to check the other 4 stores in the process of replying to customers, there is a tacit understanding, the five stores are all doing promotions, and the men's clothing store in Shanghai has played a sign of free shipping, Fan Wan smiled when she saw this, and silently closed the webpage.

Boss Fan didn't think about doing free shipping, he was just waiting for time, you must know that this event is a whole day, what is the use of lighting up the hole cards now, you have to pay attention to step by step!

Under the advertising effect of the shopping network, the customer's order is almost obsessed, but this ** has a strong and weak effect and time limit, and Fan Wan's idea is that when this ** begins to gradually decline or even drop to the freezing point, she will play the brand of free shipping again, pull back those who are hesitant, and let her store pù usher in the second high-tide!

Finally, until 01:20, the number of jù in the seller's background was updated, and the number of orders in an hour was finally counted.

Fan Wan looked at the counted figures, her fingers trembled slightly, and her mind was full of mush.

The story of the small town, the number of visits in one hour is 15,321 people, and the total number of orders in one hour: 115 orders, which is close to the sum of the three days in the past!

Note: Don't compare the current number jù with the previous one, because at that time, online shopping had not yet formed a trend, especially when zhifubao had not yet come out, this number jù was more reasonable, after all, this qiē was built on the user base!

If you want to talk about the conversion rate, the conversion rate of the homepage activity cannot be compared with the conversion rate of natural search on weekdays, because the natural search click is the customer rushing to this product, and the homepage click is formed by too many factors, I am a man may go to order a picture of women's underwear, so the algorithm is different!

There is also an answer to a book friend's question, about the typos in it, I think it should be to see the place name, the specific reason is that the qidian background reminds that it is best not to use the place name in real life, so it will be easy to cause disputes!