Chapter 856: Willful will eat Weilong spicy strips
"$10?"
Lin Fengwei had some smashing tongues.
$10 is more than 80 yuan a pack, which is simply a sky-high price of spicy noodles.
"Isn't it too expensive?"
"It's not expensive, how can it seem that our spicy strips are high-end?"
Zhang Ning didn't think so.
If low price means low end.
Well, high price is synonymous with high-end.
Even if such a product is not high-end, but as soon as the price goes up, you will feel high.
Just like the Apple mobile phone of later generations, if an Apple costs 1000 yuan, will you think this is a tall mobile phone?
Now let's know why Apple doesn't cut prices even if it's dead.
It's not that they can't drop, but they won't drop, and if they drop the Apple phone, it won't be a high-end mobile phone brand.
"By the way, in addition to our price to be raised, our packaging advertising must also be changed."
Zhang Ning was extremely interested at this moment, which had nothing to do with him a dime, but what he said at this time was as if the spicy strips were their penguins. In addition, on the workbook, a series of advertising words such as "fresh", "convenient" and "trivial" were written.
"In short, our advertising should be as high as possible, so that these Europeans and Americans feel that our spicy noodles are high-end food, so that they will be willing to pay for it."
"Also, we need to target the spicy strips. Boss Lin, what do you think about how our spicy strips should be positioned as the target group of European and American people? In other words, to which groups of people to promote our spicy noodles. ”
"Since it is a high-end food, it should be promoted to those industry elites."
Lin Fengwei said.
But Zhang Ning shook his head again, "There are only so many elites in the industry, if the food is only eaten by these industry elites, our spicy strips should not be sold." ”
"Mr. Zhang Ning, didn't you say that our spicy strips are defined as high-end food. Can ordinary people eat such high-end food? ”
"Of course you can eat it."
Zhang Ning nodded directly, "High-end goods are also liked by ordinary people, not only that, the more high-end goods are, the more ordinary people like them." If you look at some of the luxury goods, most of them are bought by ordinary people. Have you seen how many people in the industry, really successful people, buy those products? So, our target group is still the ordinary people. They can be office workers, gamers, or government workers......"
chatted with Lin Fengwei for nearly two hours, and Zhang Ning ended it.
"How's that, are you interested?"
Looking at the book with a lot of content written on it, Zhang Ning said.
"If you're not interested, then you can sell the overseas agency rights of Weilong Spicy Noodles to our penguins, and we will help you promote them."
Although he has no interest in the food industry, Zhang Ning also wants to try it in order to verify the advertising platform for explainer videos.
"Mr. Zhang Ning said with a smile, and he will do it according to this plan."
Although in the past 2 hours, there are some contents that Lin Fengwei can't figure out. But Lin Fengwei still wants to seize this opportunity, no matter whether it is a success or failure this time, climb the big tree of penguins, and they Weilong Company will send it. Without a trace of hesitation at the moment, Lin Fengwei nodded directly in agreement.
"Well, that's good, Boss Lin, you can go back and discuss it with your team. Oh yes, you'll have to find some great game commentators, from North America, from Europe, from all over the world. I believe that it won't be long before your spicy noodles can be promoted to the whole world. ”
With the plan discussed by Zhang Ning, Lin Fengwei returned to China.
After discussing with the company's senior management, Lin Fengwei officially began to implement the plan.
The first is to select some game commentaries in major countries around the world, although this is not easy to find, after all, the game commentary industry has just begun. The most famous is undoubtedly Zhang Ning. However, Zhang Ning refused to be the commentator again. He asked Lin Fengwei to find it himself, and if he couldn't find it, he would cultivate it himself. Although this is more troublesome, this part of the investment is not large, as long as you find some game masters, let them learn to explain the game like Zhang Ning, that is.
Of course, in addition to the search for the game commentary, Lin Fengwei also made a large-scale replacement of the packaging and advertising words of the entire Weilong spicy strip. Domestic Weilong is already the first brand of spicy noodles, which is not necessary to change too much, mainly abroad. Under the planning of Lin Fengwei's team and Zhang Ning's previous statement, the new packaging and publicity plan of Weilong spicy noodles was officially released.
Weilong spicy strips are brand new, and each design is for your life experience.
Select the best grains, select the best raw materials and good production areas, select the top wheat materials that have been grown with high quality for 270 days, and provide special supplies from the Nanhe base in the wheat breeding province, and the strong cooperation of the pure COFCO flour industry to create high-quality and delicious products.
The world's most high-end aseptic production room is used to strictly control each production process to ensure the excellent quality of products.
Fresh taste, remember the heart.
Eat it willfully, Weilong spicy strips.
As soon as Qiē was ready, Weilong Company made an all-out attack.
More than a dozen excellent commentators, under the guidance of Zhang Ning, began to record a series of spoofed and highly technical game commentary videos.
North America invited the first master to reach the rank of Transcendent Master.
France invited a gaming guild boss.
Germany invited a popular beauty.
Dozens of blockbuster game commentary videos poured out.
Hello everyone, it's time for us to brag and chat again, no, it's time to play League of Legends.
I'm a cute rabbit, I haven't seen you for a long time, and I haven't missed it.
With Timu, it is so confident.
There are funny, there are cute, and there are domineering...... All kinds of commentary videos have entered the field of vision of countless players.
Originally, influenced by Zhang Ning's commentary video, many people have begun to have some interest in the game commentary video. When these various and characteristic game commentary videos came out, these game commentaries quickly succeeded in attracting them. Whether you like spoofs, or you like beautiful women to be cute. These players, they just feel that watching these game videos is not only to learn technology, but more importantly, it is also a kind of entertainment. Yes, it's like watching a movie. Watching game videos is actually a very refreshing entertainment.
Naturally, under the clicks of the crowd, these game commentary videos have created a series of click myths.
5 million.
10 million.
20 million.
More than a dozen videos, with a minimum of 5 million clicks.
Not to mention, the power of more than a dozen videos combined, how huge he is.
At the same time, under the strong recommendation of more than a dozen game commentary videos, Weilong Spicy Strip made a strong debut again.
What you eat is fresh, Weilong spicy strips.
While playing with the computer, I ate spicy strips.
If you are willful, you will eat Weilong spicy strips.
More stylish than smoking cigars, more lofty than snacks, Weilong spicy strips, give you full noble enjoyment.
Weilong spicy strips, global sales of 5 billion packs.
What are you waiting for, hurry up and log in to the Amazon Weilong Spicy Strip Zone, take a step slower, you won't have anything you want to eat.