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"Soft technology?"

It's not the first time Qiu Bojun has heard the word soft technology, but he doesn't know what soft technology in software means.

"Yes, these are things that are easy for us to do, but they don't involve hard technology, I call it soft technology. For example, the soft technology in Word is relatively strong. For example, in his editing options, we see the edit button, then we will think that by clicking this button, we can edit the text. So, in logic, editing the following sub-items also means copying, pasting, and searching...... Wait a minute. In the same way, the same is true for the insert option, we see the insertion, we will think, click this button, we can insert the image, insert the function, etc. These are all soft technologies. ”

"Mr. Zhang, I understand. When you talk about soft technology, in fact, it is not technology, but a kind of human thinking, or logic. This soft technology does not require technology, but there are countless software created by experienced soft technology, and it is more convenient to operate than software that also implements functions. ”

"Yes, that's it."

Zhang Ning nodded, "Our software development is not only to realize the function of this software, but at the same time, our software development should also make it as simple as possible for users to master." If we implement a function, but the operation is extremely complex, I think that even if such a function is realized, our software will not be of much use. Just like our WPS, we have the confidence to say that our technology is no worse than Microsoft, and we can also achieve the functions that can be realized in Microsoft Word. However, Microsoft Word not only implements these functions very well, but also makes it easier for users to grasp them. On the other hand, in our WPS, there is no certain correlation between the various options, but only for the purpose of implementing the function. Eventually, our WPS market fell again and again. ”

WPS established a new company, and Zhang Ning also changed the name WPS to us.

"I kind of get it."

Qiu Bojun is the first generation of software developers in China, and has a very high level of research on technology.

Just by hearing this, he understood what Zhang Ning meant. At the same time, Qiu Bojun also understands better in his heart, no wonder WPS continues to develop new functions and new versions, but no one cares. It's not that their WPS isn't strong, it's that their soft technology isn't as good as Word.

"This is just like the Internet software developed by Mr. Zhang, there are many people who develop the same kind of software, and there are many software companies that develop instant messaging. Their technical strength is actually the same. However, for a good instant messaging software, it must have a wealth of soft technical strength. Among them, the soft technology embodied in instant messaging is simple operation. I now understand why your QQ was able to win out of many instant messengers back then. ”

It's just that, thinking of this, Qiu Bojun smiled bitterly, "Mr. Zhang, in fact, I have also learned a little bit about this soft technology before. It's just that if we want to do this now, I'm afraid it's difficult. ”

"It's true, it's hard."

Zhang Ning also nodded.

In the soft technology, he is better than the hard technology.

You say that hard technology will not, you can find some experts to implement these functions.

But without experience in soft technology, you simply can't make perfect operating software.

"If Microsoft hadn't monopolized the global market, they wouldn't have been able to make such a classic word."

This sentence made Qiu Bojun wonder, "How can you say this, does monopoly also help Microsoft improve its soft technology capabilities?" ”

"Of course."

Monopoly has the benefits of monopoly, in addition to earning endless profits, monopoly brings endless users.

"Mr. Qiu, think about it, before your WPS came out, Microsoft's Word was not very good, right?"

"That's right, Microsoft didn't have much market for Word back then, and our market share was once stronger than Word."

"Then why did Word's market share increase all of a sudden?"

"Forehead ......"

Qiu Bojun was a little embarrassed.

"Hehe, please general, this has nothing to do with your WPS, it is still the same, it is because of Microsoft's monopoly. Microsoft relies on monopoly, and they attract countless users. At the same time, they also rely on monopoly and accumulate countless soft technology experience. Just like the most classic word 2000 version now, he doesn't know how many hundreds of millions of users continue to give feedback, and the continuous modification is completed. Think about it, how strong the soft technology in Microsoft Word should be. And this is also something we can't surpass. ”

"So what do we do?"

With a sigh in his heart, he begged Bojun to cooperate with Zhang Ning, hoping that Zhang Ning would have some way.

But as soon as the two got in touch today, Qiu Bojun had the idea that word could not be defeated.

As Zhang Ning said, even if your hard technology can reach the same level as Microsoft, where can you find your soft technology?

If WPS has a large number of users, that's okay to say. They can continue to build according to the continuous feedback of countless users, and then constantly revise it, and finally reach the same point as Word. However, there are really not many users using WPS now. A qiē consideration, a qiē modification, and a qiē update can only be done by these program developers.

But in fact, what programmers and developers develop may not be works that users are satisfied with.

In other words, in fact, the programmer develops the product himself, and he doesn't know that the user is not satisfied.

"Hehe, please general, don't be nervous, we are not impossible. If there is no way, what do we do to form a new company together. ”

made a little joke, and Zhang Ning showed a relaxed look.

"It's me who's in a hurry."

Qiu Bojun also relaxed his nervous face, "I'm very curious about what Mr. Zhang has a good solution." ”

"Whether it is a good way or not, it's hard to make a conclusion for the time being, but I definitely know that such a method will work."

The more he spoke, the more curious Qiu Bojun became, and his eyes looked at Zhang Ning eagerly.

"Okay, let me tell you, in fact, this method is mold defense."

"Mold defense?"

Qiu Bojun was a little surprised.

"Yes, it's mold defense, what's wrong?"

"No, are we anti-word?"

"That's right, it's anti-word."

"But, but this ......"

Qiu Bojun squeaked, and he couldn't speak for a while.

After sorting out his thoughts, he asked Bojun to say, "Mr. Zhang, this is not good." ”

"Why not? Our QQ is the ICQ of mold defense, of course, in fact, this is not called mold defense, it is called borrowing. ”

"Mr. Zhang, I know, it's just that QQ is a small software, and his function is instant messaging. Moreover, your QQ has also added a lot of other features. However, office software is not the same as QQ, office software is a systematic software, and its complexity is even equivalent to thousands of QQ. Moreover, your QQ anti-ICQ is not a mode-proof, but the function is the same, but your code is completely different from ICQ. ”

"I know that our WPS code can be completely different from Word."

"That's not what I mean."

Qiu Bojun felt that his head was big, but he still kept explaining, "As I said just now, office software is not only software for achieving a certain function, but at the same time, he is also a tool, he is a tool software for office." Since it is a tool software, in addition to implementing the function, he must also have a way to implement the function. And the method, in fact, is also a function of office software. If we modulate the word, from a technical point of view, we can completely mold it. However, if we even imitate all of their methods of operation, then we are plagiarizing. ”

Moldage defense and plagiarism are still different.

Mold-proof will not infringe, but plagiarism, he will definitely infringe.

"Oh, you're talking about a method that is anti-copy, and it's also plagiarism."

Zhang Ning didn't expect it, but he said, "What if we don't copy their operating methods?" ”

"Don't copy their how-toes?"

Qiu Bojun shook his head again, "Mr. Zhang, how is this possible." If we have all the anti-mechanical settings of his various functions, then we must also follow their operating methods. Otherwise, we wouldn't have been able to do that. ”

"Not necessarily."

Zhang Ning seemed to have thought of this problem for a long time, and said unhurriedly, "Although our various settings can be the same as Word, we can develop another set of operation methods." For example, when we click the edit button, press the settings in word, click edit, and it will pop up copy and paste. However, why don't we change the way to operate, we directly copy, paste, find, and find these on our navigation bar, and make them into shortcut keys, so that our operation method is not different from word? ”

In order to make his point clear, Zhang Ning made a navigation bar that looked like a web page.

"Hey, isn't this a navigation bar? Mr. Zhang, how did you use the navigation bar in the web system? ”

"Yes, it's the navigation bar. Why can't we use the navigation bar technology on the web page, in fact, the navigation bar on our office software is actually the same as the navigation bar on the software. It's just that, because of the previous definition of word, many people think that the navigation bar of office software must be clicked and then a drop-down box pops up. But why don't we navigate differently. Like, the navigation interface we have now. ”

While speaking, Zhang Ning operated.

In the operation, please see it.

Whenever Ning Ning's mouse is placed on a navigation bar, the navigation will automatically display all the content contained in the navigation bar.

It's just that the previous word was represented by a drop-down box, but now the navigation has turned the entire function into a shortcut key, and put it in the navigation interface. Moreover, the function buttons of the navigation interface are no longer text display, for example, the image button inserted into the picture, in word, it will only display the word picture. However, in Zhang Ning's navigation bar, he used the word picture to represent the word picture with a small icon with a pattern, which means that if you click on this, what you insert is a picture.

Zhang Ning demonstrated step by step.

Microsoft, which has been invincible in the eyes of Qiu Bojun, and Word, which has been unable to defeat, finally exploded at this moment.