"Director Fu, I heard that the operation of the cigarette factory has encountered certain difficulties?"

Fan Hongyu took a sip of red wine and asked with a smile.

Fu Dezhen's eyes narrowed slightly, and then he said with a smile: "It's not difficult to talk about, it's just that there are many triangular debts now, and it is difficult to recover some money, and there is a little inventory and accounting." ”

Fu Dezhen is dying to save face.

Peng Na once made it clear to Fan Hongyu that the current inventory and accounts of the Hongzhou Cigarette Factory are already an astronomical number, almost 80 million. In the 80s, a factory had 80 million bad debts, which was an extremely terrifying thing.

If it weren't for the cigarette factory, such data would be enough to crush the entire factory.

Ling Hefan is known as a young handsome man in Hong Kong, and all the assets under his name add up to the Chapter 266 market needs famous brands, which is less than 20 million Hong Kong dollars, which is mainly due to the recent hot sales of handheld game consoles.

However, it seems that Fu Dezhen is indeed not particularly anxious.

Speaking of which, the factory is state-run, and he Fu Dezhen is the director appointed by his superiors, and if the factory really collapses, it will not affect his rank and position, and he will still be an official in another place. Naturally, whether the new position is still as fat as the director of a tobacco factory is not necessarily.

"Director Fu, as far as I know, triangular debts mainly appear in infrastructure units, and tobacco is a state monopoly, so the impact of triangular debts will not be great, right? The difficulties encountered by tobacco factories are mainly due to the problems of formula and market. The market is liberalized, and there are more channels for dealers to purchase goods, and the sales of Hongzhou Tobacco Factory and local cigarettes will definitely be affected. ”

Fan Hongyu unceremoniously pointed to the real crux of the problem.

In today's conversation, no matter what, he must seize the initiative, otherwise this matter will drag on indefinitely. Fan Hongyu himself doesn't matter, he is young enough to afford it. But Fan Weiguo is not young anymore, but he can't afford it.

Aunt Zheng chimed in, "yes. Now the sales situation of the tobacco industry is too chaotic, saying that it is a state monopoly, and as a result, dealers have all purchase channels, especially Chapter 266 The market needs brand-name smuggled cigarettes, which is too much. Now many people in Hongzhou smoke outside...... If you want me to say, Lao Fu, you have to report to the provincial bureau, it can't go on like this. Measures should be taken. It is forbidden for outside smoke to flow into our market in Aoyama. Otherwise, if this continues, the factory will not even be able to pay wages, and you will not have any glory as the factory director! ”

Zhao Ge pursed his lips and smiled.

Aunt Zheng's words, no matter what the purpose is, are at least indirectly helping Fan Hongyu.

Fu Dezhen glared at her. Unpleasantly, he said, "What do you know? What is a market economy? If the provincial bureau can issue such a document, it will be called a planned economy, and it will be in opposition to the state's major policies. ”

Sometime last year. There have been personnel changes at the highest level, and the new chief has become more determined than his predecessor in speeding up the process of reform and opening up. A number of drastic measures have been taken. With the further liberalization of the market economy, the administrative measures of various local governments have become relatively enlightened, or at least appear to be enlightened, for fear of being labeled as "local protectionism" and "resisting the policy of reform and opening up."

The tobacco market in Thanh Thanh Province has been fully liberalized. It's a necessity.

Fan Hongyu said with a smile: "Aunt Zheng, reform and opening up, the market economy is the trend of the times, and it may be more difficult to rely solely on administrative orders to engage in production and operation." In order to revitalize the Hongzhou Tobacco Factory, it is necessary to find a way to operate and manage. ”

"That's right. Mayor Fan, I know that although you are young, you are a genius in economic construction. Your maple forest model is now famous in the province. According to your opinion, how can Hongzhou Tobacco Factory get back on its feet? ”

"Director Fu, I don't dare to talk nonsense, you are the real expert in a cigarette factory."

Fan Hongyu smiled and flattered Fu Dezhen.

Fu Dezhen waved his hand and said, "Mayor Fan, there are no outsiders here, don't be polite, I sincerely ask for advice." Although the Hongzhou Tobacco Factory is a state-owned unit, if it declines in my hands, there will be no light on the face. ”

That's true.

Fu Dezhen is also a face-loving person.

Besides, the efficiency of the cigarette factory is not good, and consequentially, the "treatment" of his factory director is also much worse.

Seeing that Fu Dezhen said sincerely, Fan Hongyu was no longer polite, playing with the glass in his hand, and said in a deep voice: "Director Fu, please forgive me, at present, the cigarettes of our Hongzhou Tobacco Factory are too old, the taste is average, and there are no characteristics at all. This is the main reason for the formation of unsalable. In the past, there was no reform and opening up, and there was no problem in practicing a planned economy and producing and selling in the province. Now with competition, it's different. The psychology of the masses, to put it simply, sometimes really likes the new and hates the old. The same brand of cigarettes with the same taste has been smoked for more than ten years and decades, and everyone wants to change the taste. In this regard, Hongzhou brand cigarettes are not competitive. The variety is too single. If you want to get out of this predicament, you must first work on this aspect. ”

Fu Dezhen nodded, thought deeply, and said: "What Mayor Fan said is very reasonable, we are currently organizing scientific and technological research, and Lao Peng is the leader of the research group...... Oh, Lao Peng is the son of Peng Na, the female reporter of the provincial newspaper, you should know Peng Na, right? She seems to have been to your Maple Grove Town to interview. ”

Aunt Zheng hurriedly said, "Look at your memory." When Mayor Fan came to his house to celebrate the New Year, Nana came with him. They are good friends. ”

As she spoke, Aunt Zheng couldn't help but glance at Zhao Ge's beautiful face.

originally thought that Peng Na and Fan Hongyu were in love, but now it seems that his guess was wrong, this charming and rich Chairman Zhao is Fan Hongyu's girlfriend.

To tell the truth, although Peng Na's little girl is not as beautiful as Zhao Ge, she is very cute. From a fair standpoint, Aunt Zheng believes that Peng Na and Fan Hongyu are also a good match.

Of course, Fan Hongyu is better with whoever he ends up with, Aunt Zheng can't be the master.

Zhao Geyan smiled, not impressed at all.

As a cadre, Fan Hongyu takes it for granted that he deals with female comrades at work, and Zhao Ge will not eat such dry vinegar.

"Ah, yes, yes, you see, I forgot...... Oh, Mayor Fan, it's still good to be young, once this person is over forty, no matter how much energy or memory he has before, he is not as good as before. ”

Fu Dezhen said with a haha.

Looking at this posture, Fan Hongyu can conclude that Aunt Zheng has never mentioned to Fu Dezhen about her New Year's greetings to his family. As the head of a factory, he has great power, and the people who pay New Year's greetings to the Fu family during the Spring Festival are afraid that they can't be counted, where would Aunt Zheng deliberately mention this matter to Fu Dezhen?

Fortunately, this section is irrelevant now, and Fan Hongyu will not "investigate".

"Director Fu, just researching a new formula may not be enough to change the overall situation. Hongzhou Tobacco Factory is a large state-owned enterprise, and to revitalize it is a systematic project, and it takes more energy. Especially for the market demand, we must study more and find out thoroughly. ”

"Systems engineering? What is the market demand? ”

Fu Dezhen repeated Fan Hongyu's words, a little confused.

Fan Hongyu couldn't help but be surprised.

It seems that at this stage, the so-called "system engineering" has not yet been fully popular, such as the "engineering flow" in which the government built a toilet in the later generations under the name of "so-and-so project" has not yet reached its heyday.

As for talking to mainland cadres about market demand at the moment, it is even more advanced.

"Director Fu, after the cigarette factory develops a new formula, how do you plan to price the new cigarettes?"

Fan Hongyu put aside the system engineering and market demand, and asked straight about the technical details.

"We plan to build another brand, in addition to the Hongzhou brand, the new cigarettes are planned to be named after 'Qingshan', and the retail price is set at three grades, three high-end ones, two mid-range ones, and low-grade eight cents."

Fan Hongyu smiled and shook his head slightly.

Fu Dezhen hurriedly asked, "Mayor Fan, do you think there is a problem with our pricing?" Or is there a problem with the name? ”

"It's all problematic!"

Fan Hongyu said unceremoniously this time.

Fu Dezhen was not angry, and said with a smile: "Then what is Mayor Fan's suggestion?" ”

"If the name is to be changed, it is not impossible to use the name of the province as the name, but it is too limited. As for the price, I think it's too low. ”

"Three yuan is not low, we have discussed, according to the average salary of ordinary workers in the province to set the price."

Fu Tingting interjected and asked: "Mayor Fan, you are a big guy, so you say, how high is the price to be set?" ”

Fan Hongyu said with a smile: "I'm not a big guy, I'm a state worker...... Director Fu, I think that the price of the new cigarette brand is set at about 20 yuan, which is more appropriate. ”

"Twenty dollars? A pack? ”

Fu Dezhen almost jumped up, and Aunt Zheng, Fu Yulong, and Fu Tingting also widened their eyes together.

"How can this work? The masses simply can't afford to consume ......"

Fu Dezhen immediately shook his head again and again, feeling that Fan Hongyu was just talking about it.

Fan Hongyu smiled slightly and said, "Director Fu, since Yunxuan Shopping Plaza can have 22,000 sets of Pierre Cardin, why can't Hongzhou Tobacco Factory have 20 yuan a pack of cigarettes?" ”

"This ...... That's not a concept, is it? ”

"A concept, of course. What is the market? The market is the psychology of consumers. The same set of clothes, made by a street tailor and made by Pierre Cardin, are two completely different goods. The former is clothing, the latter is luxury, a symbol of status and status. It's like in the past two years, foreign cigarettes have suddenly become popular, Sanwu, Marlboro, and Hilton, and the prices are basically more than ten yuan. In terms of taste, foreign smoke is actually difficult to smoke and is completely unsuitable for our national conditions. Why did it become so popular all of a sudden? The key is to show off! Many people think that if they can afford to smoke a pack of cigarettes for ten yuan, it means that they are rich and superior. That's what the market needs. In that case, why don't we create a brand name for the market? People need luxury, and we give him a luxury. The so-called pulse of the market, to put it bluntly, is as simple as that. ”

Fan Hongyu waved his hand lightly and said in a very firm tone. rq！！！