Chapter 573: Chen Hongdao's request
Of course, if you talk about it in detail, Wang Laoji was not invented by Chen Hongdao.
Wang Laoji was invented by Wang Zebang during the Qing Dynasty, also known as Wang Aji.
However, it was Chen Hongdao who carried forward Wang Laoji and promoted it to the whole of China.
"Mr. Zhang, Hongdao Group doesn't want to just advertise on our instant messaging, they also want to use our instant messaging to be able to completely promote their products, that is, their red can herbal tea Wang Laoji."
Zeng Liqing is currently in charge of the external advertising business, but the strategic cooperation mentioned by Hongdao Group made Zeng Liqing unable to make up his mind for a while. Their instant messaging is a good platform, but they're only responsible for advertising, and as for how to package their products, it seems that they should find a product planning company.
However, Zeng Liqing feels that this is the business direction of their Penguin Technology development in the future.
Now they may not have the ability to package Wang Laoji in all directions for the time being, but they can also try it.
"So how do they want to work together?"
"At the moment they have only sent us an expression of interest, and we have not been in contact with them yet."
"Oh."
Zhang Ning's forehead, and then, he looked up information about Wang Laoji on the Internet for a while.
After a while, Zhang Ning said, "In this way, Li Qing, you call Hongdao Group and say, I want to meet with their chairman, Mr. Chen Hongdao." ”
"Okay."
……
A few days later, Chen Hongdao, chairman of Hongdao Group, met with Zhang Ning from Xiangjiang.
"I have long heard that the chairman of Penguin Company is young and handsome, and when I saw it today, it was indeed the case."
Chen Hongdao is in his thirties, with a small flat haircut, a pair of glasses, and a smile from time to time, very easy-going.
As soon as he met Zhang Ning, Chen Hongdao took out a string of Buddhist beads, "This string of Buddhist beads was consecrated by Master Shi Yongchan himself. ”
"Oh, Mr. Chen believes in Buddhism?"
Zhang Ning felt a little weird.
Zhang Ning knows less about Chen Hongdao, after all, Chen Hongdao is not a person in the Internet IT area.
As for why he knew Chen Hongdao, it was also because Wang Laoji's reputation was too great, and he had watched it in his previous life.
"Yes, I have believed in Buddhism since I was a child. Although this string of Buddhist beads may not be able to have all the miraculous effects of the legend, it can be placed in the bedroom, but it can relieve Mr. Zhang's daily busyness. ”
"Thank you so much Mr. Chen."
Zhang Ning did not refuse, and accepted Chen Hongdao's string of Buddhist beads.
At the same time, I also understand a little bit in my heart.
Later, after the Wenwen and Sichuan earthquakes, why did Wang Laoji, who was unknown at that time, donate 100 million yuan directly.
It turned out that it was also related to the fact that their chairman Chen Hongdao has always believed in Buddhism.
However, it can be regarded as Chen Hongdao's kindness, and since then, Chen Hongdao's Wang Laoji has become a well-known drink in China. Basically, as long as you eat at the table, most people must order Wang Laoji.
"By the way, Mr. Chen, a few days ago, I took a look at your cooperation intention for our company. The strategic cooperation you mentioned, we at Penguin Technology are very welcome. However, I wonder what Mr. Chen's plans for this strategic cooperation are? ”
"Truth be told, I don't have much on my mind."
Chen Hongdao shook his head, a little embarrassed.
"This ......"
Zhang Ning was a little strange.
I have no idea to reach a strategic cooperation with Penguin Technology.
You know, this kind of strategic cooperation is not like advertising to you.
The reason why strategic cooperation is called strategy is that it can be achieved in all aspects.
"Mr. Zhang, I know that my intention is a little abrupt, but you listen to me first."
Chen Hongdao was a little apologetic and spoke slowly.
Ten minutes later, Chen Hongdao explained to Zhang Ning one by one.
It turned out that this Chen Hongdao wanted to reach a strategic cooperation with Penguin Technology, but he actually wanted Zhang Ning to help.
It's just that he doesn't know Zhang Ning.
But he also heard a friend say that Zhang Ning of Penguin Technology is definitely a master of product operation.
Although he is engaged in the Internet, thousands of products are the same.
Just like Shi Yuzhu, didn't he also sell health care products at that time, but now he has also entered the Internet.
With a hint of expectation, Chen Hongdao also handed over the strategic cooperation intention to Penguin Technology.
Unexpectedly, Zhang Ning was really interested in this strategic cooperation, and actually met with him in person.
"That's why."
Zhang Ning couldn't laugh or cry.
This kind of beverage product operation work has also found me, and I dare to open a planning company.
However, Chen Hongdao and Zhang Ning still have a good impression.
Not only did Chen Hongdao send a string of Buddhist beads with profound meaning as soon as he came up just now, but more importantly, Chen Hongdao donated 100 million yuan to the disaster area in later generations. You know, Wang Laoji was not particularly famous at that time. 100 million yuan, they have to sell at least 100 million cans of herbal tea to earn back the 100 million yuan.
And that's not all.
Compared with Wang Laoji, a small company at that time, there were some companies with assets of hundreds of billions, and some only donated hundreds of thousands. This comparison reflects how much Wang Laoji and Chen Hongdao's donation is.
"Mr. Chen, thank you for your appreciation of me. It's just that I'm just an Internet product, and I'm afraid I don't understand the drink. ”
"I believe in Mr. Zhang's ability. Moreover, if Mr. Zhang is willing, we can consider you to invest in our Wanglaoji company. ”
"Invest in shares."
Zhang Ning shook his head inwardly.
He didn't really have much interest in drinks or anything.
Just as he was about to refuse, at this time, Chen Hongdao handed his eyes to Zhang Ning again.
In his eyes, there was infinite anticipation.
"Mr. Zhang, let me tell you the truth. Our current situation is not good, and in 2000, when China joined the WTO, foreign market beverages suddenly rushed into our domestic market. Giants, led by Coca-Cola and Pepsi, have almost monopolized the entire beverage industry. On the one hand, we have insufficient experience in the field of domestic beverages. On the other hand, there is also limited funding. There's really no way, so I found you Penguin Technology......"
"Well, I'll think about it first."
With a soft heart, Zhang Ning did not refuse again.
Back to the company, Zhang Ning once again looked up some information about the domestic beverage market.
Sure enough, it was the same as Chen Hongdao.
Not only Wang Laoji, but also the domestic beverage market has basically been defeated by Coca-Cola and Pepsi.
To this end, Zhang Ning also walked out of the office and entered the staff office hall.
Casually sweep, the drinks on everyone's desks are either Coca-Cola or Pepsi.
Although there are also other drinks, some of these drinks are also one of Coca-Cola's drinks.
Like Sprite, Milinda and the like...... All the drinks have been controlled by foreign giants.
As for domestic drinks, Zhang Ning really didn't see a few people drinking them.