The headquarters of the "National Enquirer" has been besieged for seven days, but the demonstrators have not extinguished their anger in the slightest, and they still show up at the gate of the headquarters on time every day to start a sit-in demonstration, and the scene is completely blocked.

Although the demonstrators did not make any real move, the substantive gaze was as cold and violent as chilling.

At the beginning, the "National Enquirer" still insisted on the dignity of the uncrowned king, and was always unwilling to compromise, raising its proud head high. What's more, just three days later, the crew of "A Beautiful Mind" resumed filming, and the "Los Angeles Times" also released an official statement from the crew, clarifying all previous rumors, saying that the crew has no problems at present and is fully engaged in filming. This makes the "National Enquirer" even more arrogant: since Hugo is all right, what are these demonstrators still pursuing? The crew itself did not condemn it, and the bystanders stayed wherever it was cool.

However, the "National Enquirer" did not expect that since the "rebellion" three years ago, the authority of the uncrowned king has been seriously damaged, people's complaints against the news media have accumulated to a high level, and everyone knows how to strongly express their protest demands, so it will not be so easy for the "National Enquirer" to get through the confusion as before.

The seven-day protests soon made the "National Inquirer" miserable from top to bottom, and what was even more terrifying than the sit-in demonstrations was that a movement to "reject the 'National Enquirer'" was launched all over the United States, and as a result, the sales of the newspaper quickly dropped from the average of 3 million to 1.8 million, a very tragic decline, which made the entire newspaper gloomy and gloomy, and even the "New York Post," "USA Today," and other newspapers that had previously fanned the flames next to them were implicated, and their sales declined in different ways.

The National Enquirer is a supermarket tabloid newspaper that is distributed free of charge in the supermarket, and most housewives enter the supermarket to pass the time. It is precisely because of the large base of consumers that this gossip tabloid has a high advertising volume, and in many cases it sells even better than many major newspapers in the United States. The National Enquirer does not survive on sales, but on advertising, but advertising is measured by the level of sales.

As a result of the seven consecutive days of protests, the National Enquirer newspaper was faced not only with a drop in sales, but also with a frightening drop in its reputation.

Originally, as a supermarket gossip tabloid, the "National Inquirer" did not have a so-called reputation to speak of, so even if it lost several previous head-to-head confrontations with Hugo, and was even one of the main drivers behind Michael Jackson's unjust case, it still survived tenaciously - because people already knew that this newspaper was chasing after the wind, and most of the time it was read as an after-dinner joke.

Now, however, the "National Enquirer" is facing accusations of "fabrication and slander, slander and criticism, malicious distortion, personal attacks, and disease discrimination." This has gone beyond the scope of "gossip and gossip" and has risen to the issue of individual rights. So sensitive. The topic of consciousness is something that no organization dares to touch lightly.

In an instant, the entertainment effect of the "National Enquirer" was no longer there, on the contrary, it was also infamous for infringing on personal rights and interests, making its non-existent image directly develop into a negative value.

The butterfly effect that followed was the decision of a large number of advertising sponsors to withdraw their sponsorship, which can almost be said to cut off the back road of the "National Enquirer". This is the fatal blow that makes the whole newspaper really miserable.

In "Hugo staying at the Magpie's Nest? Seven days after the news was published, the "National Enquirer" finally couldn't resist the pressure and published a clarifying news, "'Beautiful Mind' was suspended for three days and restarted", reporting on the "Beautiful Mind" crew from an objective and truthful point of view in the news report, and most of the content quoted the official statement of the crew, so that readers can know the truth.

Originally, everyone thought that this protest was coming to an end. But it didn't.

On the eighth day, rain or shine, the sit-in procession appeared in front of the office building of the National Enquirer, and the situation became even more serious, not only in New York, but also in many offices in Seattle, Los Angeles, Houston, and Chicago.

Dressed in the same white T-shirts, all in the same costumes of the "Tempest" World Tour, the teams hid neatly and quietly in the front square of the office building, orderly and orderly, with a huge momentum but without any impact on social life, apparently carefully planned and arranged.

What's even more exaggerated is that during the rush hour, many office workers also joined the demonstration, making the entire lineup more grandiose.

Faced with such a situation, the editors-in-chief of the "National Enquirer" were almost furious, so angry that they almost fainted with high blood pressure...... What else do they want! ”

Fox TV once again showed the demeanor of the nation's No. 1 news television station, interviewing the demonstrators at the scene at the first time, and giving answers to everyone.

"Our anger has not subsided! We still don't feel the sincerity of the media! When the media, for the sake of their own interests, fabricates, and exaggerates facts, not only deceives the public and plays with the so-called 'right to know', but also harms the parties concerned, which is an insult to public opinion supervision and press freedom, and even turns the people's rights into a sharp weapon to harm others, but they think that a 'clarification report' can calm our anger? No, it's absolutely impossible! Apologize, we need him to make a formal official apology! We need to see the sincerity he shows, we need to see the sincerity shown by the media! The crown of the uncrowned king is worn by the masses for you, but in the same way, the masses have the right to take it off! ”

Joshua Cranston, who stood in front of the media, was impassioned, and his words were neither humble nor arrogant, sonorous, and powerful, and even made the reporters who came to interview speechless for a while, and they could not respond directly at all.

After the "rebellion" three years ago, the journalistic awakening of the general public has been unstoppable, and with the gradual popularization of computer use, the Internet is gradually improving, and the era of uncrowned kings is gone. It is only today that the news media are deeply aware of this.

Fox TV reported on the 8 p.m. prime-time news at this time, escalating the whole incident even further.

In the face of such provocations, the "National Enquirer" was still unwilling to compromise. In media circles, many old-fashioned media people have sided with the "National Inquirer" - they are not defending the supermarket tabloid, but defending their dignity as the uncrowned king, who have maintained their pride and pride for more than a century, and will never allow these ordinary people to be tarnished. These supports have emboldened the "National Inquirer" newspaper, but on the contrary, it has lifted its spirits and is unwilling to compromise.

However, the new generation of media people has vaguely realized that a new era of media has inevitably arrived. Meg Ryan and Tom Hanks starred in the "e-love letters" that went viral last year, proving that. Just like the historical development process of the film industry, the historical pace of journalism cannot be stopped.

Over the next three days, the demonstrators grew stronger and stronger, not only from ordinary people, but also from all walks of life. The first thing that happened is still the voice from the film industry, with Hugo's current appeal and popularity in Hollywood, there are definitely not a few people who are willing to stick a knife in his ribs.

The first to stand up was Sean Penn, the actor who has always had a bad relationship with the media did not hesitate to give Hugo support, followed by Al Pacino, Jack Nicholson and Meryl Streep, three top actors also expressed their support; After that, Steven Spielberg and George Lucas also took the initiative to give interviews to the media, standing behind Hugo, and most surprisingly, even James Cameron lashed out at the media - but this is not surprising given his poor relationship with the media.

Little by little, the incident was escalating, and Mark Canton was the first to take the lead, "I think the National Enquirer should apologize. "Things are completely out of control. Although Mark did not make any other arguments, only directed at the National Inquirer, as the CEO of a large company, they have to be careful in their every move, and they can't point the finger directly at the media - it may be ten years from now, but it is not possible now in 1999. Therefore, Mark's view is already very valuable, which also means that Hollywood's top presence has also joined in to occupy it, so that the balance of victory is beginning to tilt.

The pride of the "uncrowned king" is given by the masses, and the presence of the "uncrowned king" is inextricably linked to Wall Street, when the masses stand against them, and when Wall Street also begins to pressure them, the "New York Times" is the first to defect, followed by the "Washington Post" and the "Los Angeles Times", then the "Wall Street Journal" and the "San Francisco Chronicle".

The sit-in demonstrations grew in size, and by the fourteenth day of the demonstration, more than 50 million people had joined the ranks of the demonstrations in New York. On the fifteenth day, the front page of the National Enquirer newspaper made a compromise in red letters, with the sentence "Sorry, once again formally apologize for the inappropriate remarks, apologize to Hugo Lancaster himself and the crew of 'A Beautiful Mind', and apologize to the readers and the masses at large", drawing an end to this mighty media war.

The uncrowned king, the proud head that carried the crown, slowly lowered.