Chapter 473: Joining Forces

84_84310 Shi Lei returned home, he already knew that Li Guozhong planned to quickly launch new varieties of beer, and also engage in promotions, and fight a price war with ice and snow beer, which would greatly stimulate the consumption of Bingcheng beer, but the two companies may not be able to make any money, in short, let those who like to drink beer pick it up, beer has become cheaper.

Shi Lei can't figure out what business opportunities can be here, and in the short term, Bingcheng Beer will not accept the investment of Anshai Company, so the stock price of Bingcheng Beer may not rise, this time it seems to be in vain.

Shi Lei felt a little unwilling, he knew from Xu Guofu that Anshai was willing to buy the shares of Bingcheng Beer at a premium, and this determination was very great, because Bingcheng Beer also has a lot of shares circulating in the market, combined with what Hu Changsheng said, it is clear that Anshai is planning to control Bingcheng Beer, and even intends to buy all of Bingcheng Beer and become a wholly foreign-owned company!

But Bingcheng beer doesn't sell, so you can't buy it if you want to. Shi Lei thought about it from a different angle, if he is an Anshai Group and is bent on acquiring Bingcheng Beer, how to lay it out in order to succeed.

The first thing should be to suppress the stock price of Bingcheng Beer, but how to suppress it, fake news, or really hit the market of Bingcheng Beer?

Anshai and the parent company of Ice and Snow Beer are competitors, that is to say, this time Ice and Snow Beer attacked the Ice City market and invaded the interests of Ice City Beer, which should have nothing to do with Anshai, but it also touched Anshai's nerves.

If Bingcheng Beer is defeated by Ice and Snow Beer, then Ice and Snow Beer is really a dominant company in China, and the remaining Qingdao Beer and Jingcheng Beer are no opponents of Ice and Snow Beer unless they can be united. Now Anshai has the same interests as Ice City Beer, and Ice and Snow Beer must not be allowed to succeed. So what should Anshai do?

Anshai has only one brand of Baiwei beer in China, and the main product is mid-to-high-end beer, which is completely different from mass consumption. Ice & Snow Beer, which launched small bottles of beer for more than 10 yuan, is attacking their market, so that they have to fight back. I have to say. The parent company of Ice & Snow Beer is really wealthy. The partnership of the two investment groups is rich, and they can attack two big brands at the same time, and they still have the upper hand, and the cattle are a mess.

Shi Lei thought for a long time. Suddenly, a flash of inspiration, yes, if Anshai also turned around at this time and attacked the low-end market of ice and snow beer, wouldn't it be able to surround Wei and save Zhao?

You ice and snow beer steal our market first. We can in turn grab your market and make it clear who wins and who loses.

Anshai and SAM are both among the world's leading beer companies, one is the king of the Americas, the other is the leader of Europe, and the beer consumption in both places is very high, and now it is time to compete in the Asian market, and no one will back down at this time.

Originally, Anshai was going to buy Ice City Beer. It's just to fight against ice and snow beer, and now the ice city beer can't be received, so what should they do? Very simple. Buy other breweries, muddy the waters, and then take advantage of the opportunity.

Shi Lei came to this conclusion and was very excited, regardless of how late it was, he immediately grabbed the phone. Call Hu Changsheng.

"Hey, Brother Hu. I found a great opportunity for us to make a lot of money! Shi Lei said loudly.

"Ah~~~ What time is it? What good opportunities have you found, let me tell you, the stock price of Ice City Beer will not fluctuate much recently, and there is no point in investing. Hu Changsheng yawned, what age is he, where is Shi Lei's energy, and he felt that the nightlife had just started at ten o'clock.

"I know the strategy of Anshai Company, they will definitely acquire those local breweries, such as the four-star beer company, such as the northern branch of Donghai Beer, such as Chunchang Beer Company, which are all large beer companies second only to Bingcheng Beer in the Northeast, with an annual output of more than 200,000 tons, which is enough for them to compete with Ice and Snow Beer in the Northeast." Shi Lei said excitedly. He really didn't feel sleepy at all now, and his mind was full of excitement about discovering the other party's intentions.

"I talked to your father about this in the afternoon, and tomorrow morning, you come to my office, and your father will come over, and we will discuss together how to make some money in it. Alright, nothing else, I'm asleep, but don't call anymore. Ah~~~" Hu Changsheng yawned again and hung up the phone.

This Shi Lei, the progress is quite big, he didn't seem to like to use his brain very much, but he didn't expect that he now knows how to analyze the situation. Changsheng Group has so many market analysts, this kind of result, Hu Changsheng has long considered it, but he didn't expect that Shi Lei actually took this into account.

When Shi Lei heard Hu Changsheng's words, his excitement suddenly disappeared by more than half. Originally, he thought that the results of his analysis, it turned out that Hu Changsheng had thought of it a long time ago, and it seemed that there was still a big gap between him and this kind of scheming businessman.

Tossing until the second half of the night, Shi Lei fell asleep in a daze, and in his dream, he saw himself become a beer tycoon and reach the pinnacle of life.

The sun is always after the wind and rain~~~

"Hello?"

"Leizi, I'm in Bingcheng, and in an hour, I'll meet at the Changsheng Group." Shi Xitong's voice came from the phone, Shi Lei glanced at the watch on the bedside, it was already ten o'clock.

"Oh, okay, I'll go over here." Shi Lei hurriedly got up and took a shower, plucked himself, and drove out.

After sitting in Hu Changsheng's office for a while, someone led Shi Xitong and Kang Jianhui in.

"Dad, Brother Kang."

"Boss Hu, long time no see."

"Boss Shi, long time no see, sit. Xiao Zhao, pour tea. ”

After everyone sat down, Hu Changsheng took a copy of the information and handed it to Shi Xitong and Shi Lei respectively: "Take a look, this is the analysis data that I asked someone to do, and at present, Ansi Hai Company is contacting the North Branch of Donghai Beer, which has three breweries and one brand in Northeast China." The sales channels are also all over the three northeastern provinces, but with the increase in the production capacity of Bingcheng Beer and the invasion of Ice and Snow Beer, it has been losing money for two consecutive years, and it is just about to be sold. ”

Didn't Hu Changsheng send someone to keep an eye on Xu Guofu and his party, just found out that Xu Guofu had a collapse with Bingcheng Beer, and instead went to contact the northern branch of Donghai Beer, which was to buy this factory first and take root in the Northeast first. Knowing this news, Hu Changsheng's subordinates analyzed it a little and came to the same conclusion as Shi Lei, Anshai Target Ice City Beer has not given up, and now is the time to prepare to stir up the situation.

If the disruption succeeds and both Ice City Beer and Ice and Snow Beer lose, Anshai will be able to take the opportunity to bring Ice City Beer under his command, and even drive Ice and Snow Beer out of the Northeast market!

For the sake of the market, these big companies should not hesitate to pay a price, because if they master the market, they can slowly make money back, and even earn more, isn't this what Ice and Snow Beer does, and now it has begun to make a profit, and the level of profitability makes Qingdao Beer and Jingcheng Beer jealous crazy, no way, the market share is large, the sales volume is large, and the natural income is more.

After reading this information, Shi Xitong handed it to Kang Jianhui casually, and Kang Jianhui also began to read it seriously. Shi Lei looked at it very carefully, there were many bases on it, all of which Shi Lei had not thought of, and finally there were some analysts' signatures, indicating that this analysis report was the result of the joint efforts of these people, and they all recognized this report.

After Kang Jianhui finished reading, Hu Changsheng asked: "How is it, Leizi, what do you think after reading this report?" ”

Shi Lei pondered for a moment and organized the language: "I think we should get involved in it, speculate the price of the brewery, and then sell it to Anshai and Ice and Snow Group respectively." They should be willing to pay some benefits for the sake of the market, but the cycle may take a year or two. ”

Shi Xitong nodded, turned his head to look at Kang Jianhui and asked, "Jianhui, what do you think?" ”

"I have the same point of view as Leizi, we should also be involved, especially this time the northern branch of Donghai Beer, we should buy it first, and then buy a number of provincial beer companies across the country, integrate them together, and sell them to Anshai, which our company is best at. The cycle doesn't take two years, one year is enough. Kang Jianhui said confidently.

Bang Bang Bang ~~~

Hu Changsheng slapped his face: "Mr. Shi, the people you have cultivated are really extraordinary, I don't think it will take a few years, Jianhui should be on his own, right?" ”

Kang Jianhui immediately showed an embarrassed look, but he didn't refute it out loud. Shi Xitong has already told him that at most two years, Kang Jianhui will inevitably become the vice president of Taishi International Asia-Pacific Branch, and there is just a vice president who is at a certain age, how can he retire within two years.

Kang Jianhui's persistence has finally paid off. With Shi Xitong's support, he is the last vice president, and his power will not be worse than that of the first vice president. And if Shi Xitong can become the chairman in the future, then he still has the opportunity to become the CEO of the Asia-Pacific branch. It is estimated that at that time, it will be replaced by him with Shi Guangfeng.

"Mr. Hu's company is not also full of talents, they still have a lot of shortcomings, especially Leizi, if it weren't for your help, they wouldn't have been able to get to where they are today. How about we join forces to mix it up? Shi Xitong said with a smile.

"Okay, I can probably come up with about two billion in cash, and another billion will do, but it will be a few months later."

As soon as Hu Changsheng spoke, Shi Lei was startled. How big are they going to get, and with so much money from one person, it's probably even more expensive than buying Ferretti Group.

"Our company has just received some money, and we are just looking for an investment direction, so our company will also take out three billion, just like you, and invest twice." Shi Xitong nodded and said.

Hu Changsheng looked at Shi Lei with a smile: "How about it, Leizi, do you dare to play with us and take out hundreds of millions to participate?" (To be continued).