It's just that for the two of them's turn-overs, Zhang Ning patiently explained again.

"Technically, customizing your avatar settings is more cumbersome than the average operation. However, after so many years of development of the Internet, many white users have been transformed into old whites, and many old white users have also been transformed into old birds. Even if there are still people who can't operate, there will be people who teach him how to operate, and there will never be an embarrassing situation like when a software came out and no one knew how to use it.

As for the custom avatar function of NetEase Bubble back then, yes, that's right, they did launch this function. It's just that what everyone doesn't know is. NetEase Bubble's customization function is open to all members, which means that you can use it, and I can use it. What you have, I have, what's the comparison, what is the superiority of this?

What our members have to do, that is, others don't have it, I have it, others have it, I'm stronger......"

Zhang Ning was unhurried and kept explaining.

The three of them also had a little understanding in Zhang Ning's continuous explanation.

"I see, Mr. Zhang. Our instant messaging members don't necessarily need to do some more convenient features like other websites or software. Although these features are also good, these features are not necessarily particularly stimulating to users. However, if you do something that can stimulate the eyes of ordinary users, make them want to do this in their hearts. Then, our members can be regarded as a real success. ”

Ma Huateng said happily.

"Yes."

Zhang Ning nodded, "In general, although our membership settings cannot make every user become a member. However, with these settings, I think our conversion rate will definitely not be just 1 in 100, it will be 1 in 10. That is to say, our number of 100 million users will reach 10 million. ”

"10 million."

When the three of them heard this number, they were shocked again.

With 10 million members, this is definitely the most terrifying member in the world.

Of course, the most important thing is that these 10 million are paying users. Such a huge number of payers, let alone the three major portals, even if it is an online game that claims to be one or two million online at the same time, it is also incomparable.

……

Mid-June 2002.

Penguin Technology, the largest instant messaging company in China, officially launched a membership priced at 10 yuan/month.

At the same time, on the same day, QQ also updated the latest instant messaging version under the strategy of Penguin Technology.

Many Internet media companies have expressed their interest in Penguin Technology's QQ members.

Not only that, but ICQ and MSN, who are far away on the other side of the Pacific Ocean and Penguin Technology have encountered the same problems (the number of users is rising, and profits have not been able to open), have also set their sights on the day when Penguin Technology members are launched. They really want to see what kind of inspiration Penguin Technology's membership system can give them.

However, there are also some discordant voices. Some media have launched a follow-up investigation on Penguin QQ's membership system. On the one hand, they interviewed various Internet experts, and on the other hand, they also wanted to check whether QQ members could succeed from the field counts. Although, many experts have said on the day of the launch of QQ members that they are not optimistic about QQ members. However, in order to truly grasp the first-hand information, many media have been waiting for the number of members to be opened.

It wasn't until the end of the first day that some of the media got the answers they wanted.

On the first day of the launch of QQ membership, the number of open members was only 100,000.

This figure has excited many experts who were not optimistic about QQ members before. They once again emphasized in the media that it is understandable for Penguin to launch QQ members, after all, if a company wants to make a profit, it cannot be free forever. It's just a pity that users don't seem to buy QQ members.

There are also some experts who immediately began to analyze the added functions of QQ members.

Let's start with magic emotes.

The expert said that QQ emojis can be described as a very successful idea of QQ. His presence made our chat and communication much more enjoyable. Let us understand that a small QQ emoji actually contains so many meanings. However, compared to QQ expressions, magic expressions can only be regarded as chicken ribs. Although, the QQ magic emoji looks a little better than the QQ emote.

Let's talk about QQ groups.

This feature is even more unsuccessful.

Before, QQ had a QQ group for each user, so what's the use of adding a few more?

As for what member user red letter display, ranked high...... I can only say that except for children who will blush at such a top ranking, it is estimated that there are not a few brain-dead people who will like it.

Of course, it's not that QQ members don't have any role, and his QQ acceleration upgrade settings are good. Looking at so many crazy people, they hang up every day, not to upgrade. It's just that with such an accelerated upgrade, he is like a plug-in in the game, which is Yan zhòng's cheating. Perhaps, such an upgrade will make members feel very happy, but the negative effects he brings are afraid that Penguin Technology will make a big fight.

Others, however, start from the number jù analysis.

Although the number of 100,000 members on the day does not mean that QQ will only have 100,000 in the future, no matter how hard QQ tries, I am afraid they can only achieve 1 million members online. This is the same number as the number we surveyed online, that is, Penguin Technology's 100 million users, they only managed to convert 1 million people into members, and the conversion rate is a pitiful 100:1.

There are even some media reporters who want to ridicule Penguin Tech.

It seems to vaguely remember that a certain head of Penguin Technology said in the Modu Internet Conference that they want to make Penguin Technology the first Internet profit. Now it seems that I really don't know if that speech was a joke or the heartfelt words of this big guy.

In short, in a word, Penguin Technology's membership results on the first day have become a joke in the eyes of many media.

Even, such a joke also affected Ma Huateng and the three of them.

"Why, you felt like you failed on the first day?"

Looking at the three of them, Zhang Ning didn't know what to say.

He was not affected by the media or by the current membership of only 100,000.

"Mr. Zhang, he was not affected by these media. It's just that our number of institutes that day is indeed a little low. This kind of number jù is worse than the number jù in the open beta of some games. ”

On the first day of the open beta of a certain game, some broke 100,000, some broke 150,000, and some broke 200,000.

What's even more ruthless is the penguin game, which directly broke more than 400,000 on the first day of the public beta.

In this way, the current QQ members are naturally much worse.

"Is it bad?"

Zhang Ning asked rhetorically, "But why don't I feel it at all?" In another week, if you look at it again, I'm sure that the number of our members will directly exceed 1 million. ”