Google.

Google Inc. is an American multinational technology company, dedicated to Internet search, cloud computing, advertising technology and other fields, developing and providing a large number of Internet-based products and services. Google was founded by Larry, who was then studying for a Ph.D. in science and engineering at Stanford University. Paige and Sergey? Bloom co-founded, hence the two also known as "Google." uys”。 On September 4, 1998, Google was founded as a private company to design and manage an Internet search engine "Google Search"; The Google website was launched in the second half of 1999. Google's mission is to bring together global information so that everyone can access and benefit from it. No one thought that Google, which was created in 1998, would become the largest search engine in the United States and the world in just two years.

At this time, a topic is constantly being discussed in the Google conference room.

"Japan."

"China."

CEO Page pointed to Japan and China on the world map, constantly thinking back and forth, "Is the first step in our Asia strategy to be put in Japan or China?" ”

Google's search engine has become invincible in the United States, and as a global company, Google is eager to expand its search engine to the world.

As for the Asian strategy, Page has some indecisiveness.

In terms of economic aggregate, Japan is better than China.

However, China is much larger than Japan in terms of population.

"Bloom, what's your opinion?"

Page gave the question to his partner, Bloom.

"Page, I think China and Japan are both huge markets, and they both have great potential. If I could, I would like to do both at the same time. ”

"No, I can't."

Page shook his head helplessly, "We don't have this time for the time being, and besides, we can't spare too many people. In addition, we have raised funds for the third time, although the results have been very good. However, we don't have much money either. Japan and China, we can only choose one. If it succeeds, then we can boldly enter China. If we fail, we can also minimize the damage. ”

"Then I'll think about it."

Brom nodded, and Page was telling the truth.

After a while, Brom thought about it and said, "I think we can think about Japan." ”

"Tell me why."

"First, Japan's economy is more developed than China's."

"Second, more than 95% of Japan's Internet infrastructure has been completed."

"Third, although Japan does not have as many people as China, the number of people of more than 100 million is also a terrifying number. Moreover, more than 100 million users, they all have the potential to go online. ”

Brom gave three reasons in a row, and Page couldn't help but nod.

"That's what I thought too."

Although Page also feels that China has great potential, and even, at the current rate of China's economic development, in the next ten years, China may be able to surpass Japan and become the world's second largest economy. However, China's current Internet infrastructure is still too poorly built. Although, they have invested a lot of money. However, China is too large, not to mention the completion of network signal coverage in all places, even if it is to circle the main trunk around China, it is an extremely difficult task.

As a result, although China's Internet development is almost in sync with the rest of the world, it still lags behind many countries.

At the same time, Page thinks more. Search engines are not a product of the early days of the Internet, and in the early days of the Internet, novice users would not use search engines at all. Japan's Internet is a bit more mature than China's. It's also relatively easy for Google to expand to Japan.

"Well, our Asian strategy is right here in Japan."

However, just as Page decided, a voice came out on the side.

"Wait, Paige."

It was Eric who spoke, and he didn't have any role at Google, but Eric was the brains of Page and Brom.

A large part of Google's rapid development was due to Eric convincing Yahoo to use Google Search.

At this point, Eric spoke, and Page paid great attention.

"What's wrong, Eric?"

"Page, I think that China's recent development has been very rapid, and we should not give up this market."

"Eric, I think you heard me wrong, we don't want to give up on the Chinese market, we just want to develop in Japan first. Then, we rolled it out to China. ”

"I know, however, there are now Yisou and Baidu in the Chinese market, and although their technology has not reached the world's top, they have completed the layout of the search engine. We still have some opportunities to enter the Chinese market, and if we wait another two years, I am afraid that the Chinese search engine market will not be able to compete with us. ”

"Erik, you have a point. It's just that we can only consider one market first. ”

"I know."

Eric nodded, "I don't want our Google to enter China as well, actually, we can do it another way." For example, we can consider investing in Baidu in a small way. If necessary, in the future, we can also acquire Baidu. ”

……

Penguin Games.

In one fell swoop, the Legend of the Golden Gu Heroes, which exceeded 700,000 online at the same time, broke the global record and shocked the whole world.

However, in contrast to the shock of the outside world, Penguin Games has not stopped the pace of promotion.

On the contrary, the more popular the game is, the greater the promotion of Penguin Games. However, because major game companies are still obsessively dominating various game promotion platforms. Although some game companies found that they were throwing money hard, it still had little effect and they withdrew. However, the entire game promotion cost is still several times more than usual. In order to save money, and in order not to take the lead in continuing to make other game companies think that the success of Jingu Qunxia depends on promotion. Tong Lei did not continue to choose to cooperate with these game platforms, but instead cooperated with search engines.

It's just that when Zhang Ning checked Tong Lei's cooperation with Yisou and Baidu respectively, Zhang Ning was surprised.

"What's going on, Tong Lei, how to promote it on Baidu, it's nearly 3 times that of Yisou."

Zhang Ning, who had helped Yisou before, expressed his confusion about Tong Lei's large-scale cooperation with Baidu.

Although, Zhang Ning doesn't mind Penguin Games cooperating with Baidu temporarily.

What's more, Zhang Ning also knows that in this society, even if it is competing with each other, in some places, it is possible to cooperate.

It's just that he doesn't understand why Tong Lei only attaches importance to Baidu, but not to easy search.

Moreover, according to what Zhang Ning learned before, it seems that the market share of Yisou and Baidu is not much different.

Could it be that Baidu's market share has been far ahead of Yisou's in recent times?

With questions, Zhang Ning checked the information.

As of the first quarter of 2001, China's search engine market share is as follows:

Easy Search 35%.

Baidu, 55%.

Other: 10%.

The number on the information made Zhang Ning very unhappy.