June 1st. [.

This is the first day of the Super Imagination mobile phone online rush purchase.

The staff of the super mobile phone waited nervously in front of the computer, doing a series of preparations.

Zhang Ning and Son Zhengyi were not idle, sitting in the office, waiting patiently.

It was 7 p.m. and the rush was set for 8 p.m.

"Zhang Ning, how much time do you think it will take for our 3,000 mobile phones to be sold out."

Son sat on the side and asked with some excitement.

"What do you think?"

Zhang Ning did not answer, but asked rhetorically.

"An hour at most."

Son replied directly, "Recently, the warm-ups in front of you have adjusted everyone's interest. Today is the first day of the rush sale, and I believe that in an hour at most, we can sell out 3,000 mobile phones, what do you think? ”

"I think so."

Zhang Ning stopped suddenly.

Seriously, according to Zhang Ning's prediction, he is very pessimistic about the number of snap-ups this time.

If Zhang Ning were to make a prediction, he would say that he would not be able to sell 3,000 units in at least 10 hours, or even 24 hours.

It's not that Zhang Ning doesn't have confidence in the super dream phone.

Zhang Ning had already carefully analyzed the situation faced by Chaoxiang mobile phone before.

First, there are not enough mobile phone brands.

There are more than a dozen well-known mobile phone brands in Japan, and there are no brands for super mobile phones, and they can't even compare with miscellaneous brands.

This is a brand new brand, if you want to start from scratch, no matter which one it is, there is a lot of trouble.

Second, the popularity of Chaoxiang mobile phones is relatively insufficient.

Although it seems that the previous three waves of warm-up are quite lively.

But the excitement is just the excitement, and many people are just watching the excitement and may not necessarily buy it.

Third, Zhang Ning had already secretly made an investigation report.

According to the report, only 100,000 people are interested in buying a Chaoxiang mobile phone.

It's just an intention, and it's 100% sure to buy, only less than 10,000.

This is a very low number.

Although Zhang Ningding sold 50,000 mobile phones in two weeks, it was lower than the intended 100,000.

However, it is not easy to sell these 50,000 units online through guò.

However, Zhang Ning did not give up the online rush purchase plan.

Moreover, Zhang Ning also figured out the rush purchase of guò this time, forming a wave of rush buying.

Then, in the rush to buy, increase the popularity of Chaoxiang mobile phones.

This plan comes from the Xiaomi mobile phones of later generations.

This means that the sales volume is reduced as much as possible, so as to increase the sales share, and then increase the sales price.

This program is also called the Hunger Marketing Program.

However, in the case of Chaoxiang mobile phone, the situation is slightly different.

One of the reasons is that Xiaomi phones are very large in the Chinese market, and there are many people in China, and he will soon be able to achieve the purpose of hunger marketing by reducing sales. However, in Japan, when the popularity of Chaoxiang mobile phones is not high, and there are not as many people who buy mobile phones in Japan as in China, it is really difficult for Chaoxiang mobile phones to create an atmosphere of thousands of users rushing to buy.

Of course, Zhang Ning can think of this piece, and he has a solution.

"I think it's only 10 minutes."

"10 minutes?"

Son Masayoshi almost fell to the ground, "No, Zhang Ning, you can sell it in 10 minutes?" ”

"It can't be."

Son shook his head, "Although I also think that our mobile phones have great potential in the future, for now, there are some impossibilities. ”

"I don't think it's possible, but we can make the impossible possible."

An hour passed quickly, and the time came to 8 o'clock in the evening.

At this time, most of the office workers in Japan have already gone home from work, and they have finished their meals and are ready to rest.

They have plenty of time to surf the internet and plenty of time to shop.

It was also at this point in time that the Chaoxiang mobile phone online rush purchase activity officially began.

Many users who have long wanted to buy a super mobile phone are waiting in front of the computer, ready to rush to buy and place an order.

1 unit.

The first sales record was quickly closed.

10 parts.

100 units.

1000 units.

In ten minutes, 1,000 Super Imagination phones were sold.

This one is not bad, it is okay.

It's just that after ten minutes, the subsequent transaction has become a situation of one or two transactions in one minute.

See the number of backstage ...... Zhang Ning nodded.

Sure enough, the popularity of the super dream mobile phone is still insufficient.

However, Zhang Ning didn't want to let the rush go on.

A rush that takes too long is not a rush buy.

made a quick decision, and after 15 minutes of panic buying, Zhang Ning decisively shouted to stop.

Thanks to your support, 3,000 phones have been sold out completely.

If you still want to buy, then, tomorrow at 8pm, we will continue to snap it up.

Shouting stop is not the end of the panic sale.

Calling for a stop is a direct announcement to the outside world that the share of the super-dream mobile phone was completely sold out on the same day.

This move made Son almost go crazy.

"Zhang Ning, what are you doing here?"

"You know what, you're cheating."

"I know."

Zhang Ning nodded, "Yes, I'm cheating, but in business, who doesn't cheat." ”

"Zhang Ning, you must know that this is Japan, not China. In Japan, if it is found that our Super Imagination mobile phone is cheating in the rush sale, then our Super Imagination mobile phone will be completely finished. ”

Son almost smashed the table.

"Brother Sun, calm down."

Zhang Ning doesn't care at all.

"I know the business rules of your Japanese country, but I want to say that before our Super Imagination phone doesn't attract the attention of others, even if we announce that it is sold out in 1 minute, it is impossible for anyone to set their eyes on you."

"Okay, even if you're right, but once our super want mobile phone sells well, how will you end up then."

"How else can it end?"

Zhang Ning smiled, "It's too simple. ”

"If our super dream mobile phone sells well in the future, we can directly use the number of hot sales in the back to fill in the previous cheating, isn't it?"

"This ...... This can also be done. ”

Son Masayoshi stumbled, and was so shocked by Zhang Ning's words that he didn't know what to say.

"Well, you're right, but what's the use of you?"

"Aren't we rushing to buy, rushing to buy, you can buy 24 hours a day, how can this be considered a rush purchase?"

"It's just that you snap up the purchase in ten minutes, and many users may not have bought it. Among them, there are also many users who want to buy. ”

"That's what you want. As long as they want to buy, the more they can't buy it, the more they will buy it. Even, when such a rush to buy is becoming more and more intense, those who hesitate endlessly, or even never thought of buying, will buy because of our hot rush to buy. ”

"Looks like it makes sense."

"So, what we have to do is not look at how many of our phones are sold. Even if we sell 50,000 mobile phones in one go, how much can we earn? What we want is to make our phones famous. This rush purchase is an opportunity to make our mobile phone famous. Of course, in this, we have to get a little bit of a means. ”

In the following days, the Super Imagination mobile phone rush continued.

It took 15 minutes to sell 3,000 units on the first day.

The next day, Zhang Ning directly shortened 15 minutes to 5 minutes.

On the third day, it was shortened from 5 minutes to 3 minutes.

On the seventh day, Zhang Ning actually shortened 3 minutes to 1 minute that no one dared to imagine.