"After small electronic products, there are some commonly used electronic products, such as computers, mobile phones, home appliances, let's talk about computers first."

The people who came here are all domestic electronics companies, and Zhang Ning didn't want to favor one over the other, so after suggesting small electronic products, he put the suggestion point on the computer.

"Mr. Zhang, I'm very interested in computers."

Yang Yuanqing, who was on the side, said again.

"Hey, Mr. Yang, you Lenovo is too advantageous, that is, to make other small electronics, and to make computers, I see, Mr. Zhang is simply thinking of ideas for your company."

The person in charge of the other companies on the side said to Yang Yuanqing teasingly.

"Hey, hey, hey, don't you guys."

Seeing several business leaders besieging Lenovo, Yang Yuanqing immediately made a bitter face.

"Well, you don't know what we're doing. Although our Lenovo does seem to be quite large-scale, you can't understand the difficulties at all. Take the computer as an example, although Lenovo is expensive as the first brand in China. However, some key technologies have been controlled by foreign countries, especially processors and operating systems, which we do not even have the qualifications to meddle in China. Not to mention the others, the screen, the graphics card, these things, we don't have too many worries. Eventually, we developed the product, and it was a bit embarrassing to say it, and it was all about computer assembly. ”

Yang Yuanqing's grievances were supported by Tsinghua Tongfang, BOE and other companies.

"Yes, Mr. Yang is right, compared with small electronic products, we are under a lot of pressure in the computer area. Not to mention that some key technologies are in the hands of others in Europe and the United States, even if there are no key technologies, some computer brands in Europe and the United States are also worried in business competition. Mr. Zhang, what is your opinion on this? ”

A representative of BOE, an electronics manufacturer that provides displays, said.

"Hehe, if you want to give advice, I don't have a particularly good suggestion."

Zhang Ning shook his head.

"Just like Mr. Yang said, processors, operating systems and the like are in the hands of European and American people, and we don't have our own operating systems and processors, so we must be at a disadvantage in the competition. Still, that being said, we can't sit still. I think people should think more about laptops, or even tablets. ”

"Laptops, tablets?"

"Mr. Zhang, what's going on with this notebook and tablet?"

"Let's start with laptops, laptops are also computers. When it comes to profitability, laptops have always been larger than desktop computers. Although in the past many years we have been selling desktops better than laptops. But I think in the next few years, people will probably be more inclined to notebooks. I think Mr. Yang should have seen this situation. ”

"Indeed."

Yang Yuanqing nodded, "Our notebook sales have been growing in recent times, although it is still far from reaching the status of desktops, but we also predict that the growth rate of notebooks in the future will far exceed that of desktops." ”

"So, if you don't have much of a breakthrough in the desktop way, don't think about a laptop. For example, we can design a more elegant appearance, we can reduce the weight of the notebook, and so on, I think, even foreign computer manufacturers, they are not particularly good. If you have an idea to try it, I think this is an opportunity. ”

"So, Mr. Zhang, what's going on with that tablet?"

Yang Yuanqing asked again.

The notebook is okay to say, Yang Yuanqing is a computer, and he understands it when he hears it.

But for the tablet, Yang Yuanqing is really a little confused.

Although, he knows the concept of a tablet.

However, with current technology, it seems that it is not possible to develop a powerful tablet.

"What, Mr. Yang, don't you know anything about tablets?"

"Mr. Zhang, how to say it, we have not studied the tablet computer."

Yang Yuanqing shook his head, "However, there have been several technical problems that we have not been able to solve. ”

"The first is the performance of the tablet, if we only had a tablet with very average performance, we would have made it a long time ago. However, if you want to make a tablet computer that is the same as a PC computer, that is, basically all the functions on the computer must be realized, although it is not impossible to make it, but the weight of the production is very large. Previously, Microsoft had secretly studied tablet computers, and the tablet they made weighed 4 pounds, which was too heavy, and there were not too many market opportunities for such tablets, so you might as well buy a notebook. ”

"Mr. Zhang, why did you mention tablets again?"

This piece, Wu Haijun, the Shenzhou Computer on the other side, also said.

Although Shenzhou Computer was invested by Penguin, Zhang Ning still didn't care about most things.

At this time, Wu Haijun of Shenzhou Computer also attended the meeting.

"How so?"

Zhang Ning thought about it, he was thinking, how can he say the concept of tablets in later generations?

However, Zhang Ning still didn't say it later.

The concept of a tablet is too complex, and for them to understand the concept of a tablet, they first have to understand a smartphone.

But the problem is that smartphones haven't even appeared yet.

Obviously, tablets are more advanced than smartphones, and it's hard to say.

Originally, Zhang Ning didn't want to mention this concept.

Because Zhang Ning also knows that launching a tablet now is doomed to failure.

Even if Zhang Ning talks to Lenovo, even if Lenovo launches it, it will fail.

However, Zhang Ning felt that if he didn't talk about it now, when the tablet appeared in the future, they would not be able to react.

On the contrary, let them in first, even if they fail, they have accumulated valuable experience.

Most importantly, when Penguin launches its own tablets in the future, they can follow up in a short period of time.

Not like later generations, even if Apple launched the iPad, but there is no well-known tablet manufacturer in China.

The reason is also very simple, that is, domestic computer companies could not react at that time.

Even if they know that the iPad is selling very well, they can't launch a decent product because they haven't studied it before, there is no production line, and they don't have other experience.

One step is bad, every step is bad.

Even Lenovo has no idea of launching a tablet.

For the sake of the future, Zhang Ning can only let Lenovo and other companies follow up first, even if it seems that there are some tricks on them.

"Mr. Yang, in fact, the concept of tablet computers has been around for a long time. As for the two problems you mentioned, they are not necessarily unsolvable. Just like our Meizu generation, if I call it a tablet, who would object? Isn't he like a tablet, he's just a little less performant? But even if it's worse. I think his performance is also much better than the 286,386 computers of the year. ”

"As for the other product positioning, what kind of person would buy such a computer? It's also very simple, when the tablet is put on the market and someone comes to buy it, you won't know. Although, this looks a little hilarious. But what I mean by that is that the tablet plan probably won't make you much money in the beginning. Even, it is possible to lose money. But I believe that as long as you are willing to try to do research and innovate. Maybe in the future, tablets will become your main profit point. ”

"Also, I'll give you one more piece of news. Microsoft has restarted the tablet program, and everyone must know how powerful Microsoft is. Now that they have their own operating system, they're starting to move on to computers. Even if there really isn't any market for this tablet, or, for the time being, it can't be launched with current technology. However, in order not to be controlled by others, I think it is necessary to follow up with the companies involved. ”

Speaking of which, Zhang Ning didn't say more.

That's all said and done, if they don't enter, then Zhang Ning can't do anything.

"Mr. Zhang, thank you, we will definitely consider it seriously."

Yang Yuanqing expressed his gratitude to Zhang Ning and said very sincerely.

"After the computer, then, let's talk about the phone."

As soon as the mobile phone was mentioned, all of a sudden, the whole meeting ceremony was hotly discussed.

"Mr. Zhang, what do you think of mobile phones?"

"I heard that Nokia wants to enter the smartphone sector."

"Yes, Nokia held a press conference a few days ago and said yes, it will build a real smartphone."

"Mr. Zhang, what do you think is the future prospect of the smartphone market?"

Although the companies that come to Penguin do everything, if there is one that does the most, it is mobile phones.

Basically, half of the companies that came to the scene were making mobile phones, even if they didn't make mobile phones, they were also doing mobile phone-related markets.

Moreover, the smartphone that Nokia has recently picked up has also attracted their attention for a while.

In particular, after the emergence of the Meizu generation, the concept of smartphones has become more imaginative.

Wouldn't it be a smartphone to add a phone function to the Meizu generation?

I am afraid that many business leaders have had such thoughts.

At this time, after Zhang Ning talked about mobile phones, everyone present was extremely interested.

"It seems that everyone is interested in mobile phones."

Seeing that everyone was so interested, Zhang Ning smiled.

"Okay, I'm not going to hide it, I'll just tell you, that's right, our Penguin company has plans to enter the mobile phone area. And, as everyone speculated, we're going to be in the smartphone space as well. ”

Originally, Zhang Ning was going to secretly develop smartphones.

It's just a pity that the emergence of the Meizu generation has exposed the plans of Penguin.

Many companies believe that Penguin will enter the mobile phone market after the Meizu generation.

After all, the Meizu generation is too similar to a mobile phone.

"Haha, I'll just say, Penguin will definitely get into the phone."

"Great, Mr. Zhang, I hope you can destroy Nokia."

"Yes, Mr. Zhang, I have long been unhappy with Nokia, and with you taking the lead in entering the mobile phone market, we are much more confident."

"That's right, Nokia is embarrassed to say smart phones, don't you know that the word smart was invented by Mr. Zhang. Without the Meizu generation invented by Penguin, how could Nokia have the opportunity to talk about smartphones. ”

"But no, didn't Nokia launch a smartphone a long time ago? This time, there was a smartphone press conference, and what did it say about real smartphones. I think it's a joke, isn't that a slap in the face? Could it be that the smartphones they launched before were not called smartphones, they were called fake smartphones? ”

"Haha, haha, hahaha......"

Everyone said one sentence after another, and what they said was whether it was lively or not.

However, it can also be seen from this that these mobile phone makers probably hate Nokia to death.

For this, Zhang Ning is also emotional.

Nokia can do this step, which can be regarded as a bull's fork.

How can an ordinary enterprise do what everyone hates.

It must be Nokia that has robbed them of the market and made them unable to survive, which is why they hate it so much.

However, there are also a few who analyze calmly.

"Mr. Zhang, after you launched the Meizu generation, the market has indeed set off a boom in the concept of smart phones. It's just that we still feel a little confused about what this smartphone concept is and what kind of phone is called a smartphone. ”

Duan Yongping, the person in charge of backgammon, said.

They also make mobile phones, but there has not been much market, and they are also low-end mobile phones, and there is no profit.

"If smartphones come out, will there still be a market for smartphones like the Meizu generation?"

"Mr. Zhang, I feel that smartphones are very developed. But we don't know where to start, and it's been a struggle. ”

Gionee, ZTE, which are also mobile phone companies, expressed their concerns.

"Simply put, a smartphone is a smarter phone. The metaphor of the image, that is, the Meizu generation plus a call function. ”

The definition of a smartphone is very broad, and Zhang Ning has no way to explain it.

Moreover, it is too much to explain, and some also involve some trade secrets.

No matter how generous Zhang Ning is, it is impossible to share his skills with them.

"As for the smartphones coming out, there is still a market for smart phones. In my opinion, the foundation of smartphones is smartphones. If you don't have the foundation to make a smart phone, you may not be able to make a smart phone. So, although I think that after the smartphone comes out in the future, I am afraid that there will not be much market for smart phones. But I still recommend that you start with your smartphone. Just like I said about tablets, maybe you can't make money making tablets now, but maybe, your attempts can bring you rich rewards in the future. ”

"Also, let me emphasize. It is possible to make a smartphone now, but if you don't solve the problem of typing on a smartphone, then even if you make a smartphone, you may fail. I hope that people will think more about it when they are interested in entering a smartphone, rather than thinking that smartphones have a great future and just enter it all at once. ”

Zhang Ning reminded everyone present a little.

However, Zhang Ning did not say a specific solution.

It is impossible for Zhang Ning to say this method.

Second, even if Zhang Ning said it, Zhang Ning knew that they didn't have the strength to achieve it.

It's hard to build user habits.

Even if you tell them the method, it won't help.

It's just that none of this is the point.

When Zhang Ning talks about smartphones, he doesn't want them all to make smartphones.

Although Zhang Ning hopes that they will be able to enter the smartphone market, Zhang Ning still has his own plans.

"Actually, guys, smartphones are a big market, but we don't always have to keep an eye on them. According to our scenario, if the smartphone market explodes in the future. Well, smartphones will be liked by more and more people. Then, the competition for smartphones will also increase. If so, why don't we change our thinking, we also make smartphones, but we don't make branded phones, we only make related products for smartphones.

Why don't we make parts for smartphones, like smartphone screens, smartphone memory, smartphone cameras, smartphone circuit boards, smartphone ...... Even chips for smartphones. I think this piece is very promising, and it also has great potential. If we can lay a solid market in the parts and components, then our Chinese smartphones will have absolute core strength in the future. ”

Smartphone parts, this is an untapped market.

Although, there are already companies that provide various components for mobile phones.

But what was previously offered was a traditional mobile phone, not a smartphone.

Moreover, the previous mobile phone parts market was a very small and very small market.

However, once the smartphone exploded.

Then, the smartphone parts market will become the absolute core strength of Chinese electronics companies in the future.

Once Chinese electronics companies master these core strengths, Chinese electronics companies will quickly close the distance with foreign electronics companies. Even, it is possible to surpass them.

This is a once-in-a-lifetime opportunity.

In order to let everyone grasp this market, Zhang Ning suddenly asked a question.

"Guys, how big do you think the smartphone market will be in the future?"

Feeling that it may be impossible for everyone to describe how big it is, Zhang Ning said, "Let's take the size of the smartphone market as an example, how many smartphones can be sold in a year, and how much does his sales have?" ”

"Smartphones haven't appeared yet, and we can't predict it for the time being. However, judging by the sales figures of the Meizu generation. I think that the number of smartphones in the world will exceed 100 million in the future. ”

The first one to talk about is not the electronic companies that are making mobile phones.

On the contrary, the first to answer Zhang Ning's question was a family that has never done electronics.

Lei Jun.

The answer to Zhang Ning's question was Lei Jun from Jinshan Company.

As the No. 2 person in Jinshan Company, Lei Jun has unparalleled charm in product operation.

The Xishanju game he is responsible for has been the biggest profit point of Kingsoft in recent years.

On the contrary, it was Kingsoft Antivirus, which had performed well before, that has been going downhill because of the emergence of the concept of free antivirus.

In addition to Qiu Bojun, who came to Penguin today, there is also Lei Jun. Cell phone.

Moreover, the previous mobile phone parts market was a very small and very small market.

However, once the smartphone exploded.

Then, the smartphone parts market will become the absolute core strength of Chinese electronics companies in the future.

Once Chinese electronics companies master these core strengths, Chinese electronics companies will quickly close the distance with foreign electronics companies. Even, it is possible to surpass them.

This is a once-in-a-lifetime opportunity.

In order to let everyone grasp this market, Zhang Ning suddenly asked a question.

"Guys, how big do you think the smartphone market will be in the future?"

Feeling that it may be impossible for everyone to describe how big it is, Zhang Ning said, "Let's take the size of the smartphone market as an example, how many smartphones can be sold in a year, and how much does his sales have?" ”

"Smartphones haven't appeared yet, and we can't predict it for the time being. However, judging by the sales figures of the Meizu generation. I think that the number of smartphones in the world will exceed 100 million in the future. ”

The first one to talk about is not the electronic companies that are making mobile phones.

On the contrary, the first to answer Zhang Ning's question was a family that has never done electronics.

Lei Jun.

The answer to Zhang Ning's question was Lei Jun from Jinshan Company.

As the No. 2 person in Jinshan Company, Lei Jun has unparalleled charm in product operation.

The Xishanju game he is responsible for has been the biggest profit point of Kingsoft in recent years.

On the contrary, it was Kingsoft Antivirus, which had performed well before, that has been going downhill because of the emergence of the concept of free antivirus.

In addition to Qiu Bojun, who came to Penguin today, there is also Lei Jun.