Chapter 740: A lot of questions
Zhang Qiuxi felt that if it was to attract investment, it would be really reassuring, so he talked about all these concerns and said: "So my opinion is that everything should be done by yourself, so that these problems can be avoided to the greatest extent." What is the most depressing thing about travel classics? That's being slaughtered, and you can't expect everyone, especially the profiteers, to have the same conscience as we do. ”
"Dozens of broken stones sell for thousands, a shrimp costs thirty-eight, and all that flows everywhere are trusts, as long as you enter the store and don't get bled out, don't think about it, and you will be beaten according to reason...... If all this happens, our paradise will be closed, and others will only blame us. ”
"I support my sister's opinion." Zicai Xinna stood on Zhang Qiuxi's side, and Hongdou, who has always liked to disagree with her, also agreed this time, saying: "These problems really can't be guarded against, so I also agree that it's better to be responsible for yourself." ”
Jiang Xiaoting was still waiting for others to speak, Shangguan Jin clasped her hands and pondered for a while, and said: "If we are responsible ourselves, first of all, not to mention that we need to invest a lot of manpower and material resources, it is still a question whether we can do it well." Don't think that if you have money, you can do anything, we can't smash a KFC even if we throw out all our net worth. ”
"If we do it ourselves, because the cost of input increases, it will also increase, and in the end, these costs will only be passed on to consumers, which is not our original intention. If a bottle of mineral water sells for dozens of dollars, will anyone not complain? ”
Everything in a tourist attraction is more expensive than other places, in addition to the maintenance cost of the entire attraction itself, there is also a reason to start the price on the ground. Zhang Qiu regrets that they will not have a lion opening their mouths, but the cost must be calculated. The higher the input, the greater the stress. The more it is passed on to consumers.
"If a tourist starts with the mentality that everything is too expensive, they will definitely not have a good experience. And in our plan, there will be Chinese food, Western food, foreign fast food and all kinds of snacks, if you want to say foreign fast food, who can compare to KFC McDonald's? Can we make that taste? Even if it can be done, it is not as good as in the eyes of others. ”
This is the influence of the brand, when the recognition likes a brand, it is exactly the same thing, people will feel that the brand they recognize is better. If it's a street stall, even if it's better, people will feel that it's not as good as the brand, KFC or McDonald's, which one is more delicious, Pepsi or Coca-Cola, which is more delicious.
But I don't dare to fight, there will be no Wallace and very Coke in this. If these two are used to fight, the two camps, which were originally arguing fiercely, will unite and face the spearhead. So if you want to sell fries and burgers in the park, you almost have to choose these two.
"Otherwise, people will say that this is what you bought for so much money. Everyone feels that high consumption has not been provided with the corresponding service, this psychological gap slowly accumulates and the image of the paradise is about to be stereotyped, as the boss, we will also be stained, Hongdou You bought a problem with the mobile phone before, and the boss of the mobile phone brand was scolded. ”
Shangguan Jin's words are also very reasonable, and Yang Jie was the first to second. Ye Qingqing also stood by her side, and Zicai Xinna said: "But if you want to attract investment, the problem that my sister said just now does exist, and it has not been solved yet?" ”
Ye Qingqing said: "If we are all self-employed." Shangguan said that these problems are not the same, and they cannot be solved. ”
"No matter how you do it, there are problems, of course, it is best to face the problems that you can control, and obviously it is more advantageous to be self-employed." Red beans followed suit. Yang Jie waved her hand and said, "Come on, self-management is controllable." In the long run, this is even more disadvantageous, if people are accused of high prices and low services every day. Is this still the paradise we imagined? ”
Listening to them arguing, Jiang Xiaoting finally expressed her opinion and said: "From the perspective of a businessman, I tend to suggest that you do do self-operate, although this does require more costs, but you also earn more." The main thing is that people are used to the law that things in scenic spots are dead and expensive, so as long as they are not too outrageous, they will not think that you are the culprit. ”
"However, I have calculated a little, and at present, the price in the park will be more than twice as much as that outside, and if it is self-employed, it will also need to recruit relevant employees, training, etc., and it is estimated that it will have to be at least tripled. And then you have to count what grade of tableware, tables and chairs you are going to use, etc., you have decorated all the shops so luxuriously, the cost is already not low, and with the corresponding facilities, you have to turn up. ”
Jiang Xiaoting said that everyone was a little dumbfounded, they didn't expect that they could calculate the cost like this, there were too many things that they had ignored before, fortunately they didn't go into business, otherwise they would have to pay for it one by one. Jiang Xiaoting continued: "Of course, it doesn't have to be like this, and the cost can also be passed on. ”
"Whether it's food or entertainment, we can sell it at the same price as outside, and then count these costs in the tickets, the tickets that were originally going to sell a hundred were sold for three hundred yuan, and the places that were not going to charge were charged one hundred and eighty, and now the classic toilets in China are almost all free to use, and we can continue to charge."
"This doesn't seem to be a common pit anymore." Zhang Qiuxi couldn't help but rub his forehead.
"The world of adults...... Are you going to say that again? Jiang Xiaoting rolled her eyes and said: "This is one of the most common means used by merchants, playing the slogan of ultra-low price to attract people, not to mention that this part of the goods is sold at a low price, you can choose to sell it with money, and sell other things to you at a higher price, just double the earnings, you must have been fooled by this." ”
Although I don't know if I really encountered it, but no one dares to say that I have really never been cheated by profiteers, Zhang Qiuxi said: "Although I can't refute what you said, but this kind of method is still not good, and the price of tickets is still booked according to the reservation." By the way, what is the price of the tickets we negotiated earlier? ”
"We ...... Has this been discussed? Zhang Qiuxi looked at the red bean, the red bean looked at Shangguan Jin weakly, and Jiang Xiaoting couldn't help but want to hit the wall on the side.
"Well, I know it's my responsibility, I'll do the calculations and come up with a reasonable price." Jiang Xiaoting said: "Now put aside the matter of whether the store is attracting investment or self-operated, talk about your thoughts, what do you think of the ticket attractions and entertainment facilities?" ”
If these are not solved, it also involves the problem of how to share the cost, and it seems that the later things are not easy to decide. (To be continued......)