How do you make penguins money?

That is, how to make QQ money.

From the establishment of Penguin Technology to the present, the subsidiaries have been opened one after another, and the investment has become larger and larger each time. However, after a few years, the first company that was established has not yet made a profit. On the contrary, not only is it not profitable. Because the number of QQ registrations has grown explosively, just a small program of QQ has to spend tens of millions every month.

A year later, hundreds of millions are gone.

In addition, Penguin Technology has fought several business battles with OICQ and MSN.

In this way, Penguin Technology has been losing money again and again.

Originally, it was good that it was just a penguin technology, but Zhang Ning invested in a lot of other businesses. Like the search piece, it is also not profitable now. In addition, the mobile phone business in Japan has to continue to invest there. As for e-commerce, don't look at him as very popular, but the loss is no less than that of Penguin Technology.

If this continues, the penguin games that have been transfusing blood to these companies may not be able to hold on.

Moreover, Tong Lei's side has also had opinions recently. It's not that Tong Lei doesn't know the overall situation, the most important thing is that. Because after the Warcraft was blocked, Penguin Games also had to spend a lot of money to develop an independent 3D engine. If this is a blood transfusion, I am afraid that the advantages of the penguin game cannot be guaranteed.

As a last resort, Zhang Ning had no choice but to put QQ's profit plan on the agenda.

Immediately, Zhang Ning was endless, talking about a series of topics about QQ's need to make a profit.

"Wow, it seems that Zhang Ning is going to make a big move."

When I heard Zhang Ning say that he wanted Penguin to start making profits, the representatives of Internet companies were very interested.

They also pay attention to the penguin's QQ, and they use QQ themselves. They have also been thinking before, with tens of millions, or even more than 100 million QQ people, how can he not make money until now. It's just that when they put themselves in the position of QQ CEO, they also feel that although there are many people on QQ, there don't seem to be too many ways to make money.

This is the opinion of most representatives of Internet enterprises.

This is also the reason why most of the leaders of Internet companies at that time did not want to enter instant messaging.

Otherwise, anyone can write such a simple program as instant messaging, why wouldn't they do it?

"Hehe, there is no big move, if a company has not been profitable, even if it has potential, it is useless. Previously, many media, including many Internet companies, expressed concern about our profits, or there were still many doubts. I'm here to explain to you that it's not that we penguins don't have a profitable approach. It's just that we didn't want to make a profit so quickly. Moreover, I have also set a goal for myself this year, to make Penguin Technology's profitability reach the first place among domestic Internet companies. ”

Internet first.

Boy.

Everyone was shocked by Zhang Ning's domineering speech.

This is really not profitable, and the profit is amazing.

It's just that after being shocked by Zhang Ning, everyone thought about it carefully, but they felt that it was unlikely.

Even, after Zhang Ning finished speaking, some reporters asked Zhang Ning questions.

"Mr. Zhang, half a year has passed this year, are you sure that this year's target profit is the first?"

"Of course."

Zhang Ning said with certainty, even if it is more than half of this year.

"This ......"

The reporter was shocked again, and then asked, "I want to ask again, what you mean by this number one, really refers to Internet companies, including Sina, NetEase, Sohu, Shanda...... These are some of the companies. Again, you're just talking about instant messaging. ”

The reporter seemed to be very skeptical of what Zhang Ning said, and kept saying, "Because in our opinion, there is not much profit in instant messaging, at most, you can advertise." Moreover, there are also experts who have analyzed it. Instant messaging is just a tool for people to communicate, and it's free, unlike online games, which are unlikely to make much money. Moreover, there are not many advertising positions on instant messaging, and the profit is limited just by relying on advertisements such as pop-ups......"

The journalist was incessant, as if he knew a thing or two about instant messaging.

But in the end, after the reporter finished speaking, Zhang Ning said, "What I want to ask is who the relevant experts are, are the relevant experts as good as our penguins, and do I know anything about instant messaging?" If this expert knew so much about instant messaging, he wouldn't have zài our penguins, and maybe we penguins would have been defeated by him a long time ago. ”

"So, I would like to ask, what is your immediate profit plan?"

"This friend, you want to know?"

"I'd love to know."

"So, let me ask you, do you need QQ."

"Yes."

"Since you use it, you will definitely know when the time comes."

In a word, the reporter couldn't cry or laugh, and after saying so much, it wasn't that he didn't say it.

However, Zhang Ning didn't say anything. At the very least, he said a very hot topic. He's going to make Penguin the No. 1 Internet profit, so that it can be on the front page tonight. He believes that such a title will definitely be of interest to many people. In the same way, there will be a lot of experts or researchers who will come out to question it.

Even, the reporter didn't seem to be in a hurry, and directly pulled the topic of Zhang Ning to the major Internet companies present, and said, "Since Mr. Zhang is so confident, I don't know, when you make such a plan, what will some of the business leaders here think?" ”

"This friend, you want me to fight with major Internet companies. I'm sorry, but you're definitely not as familiar with them as I am. Moreover, even if I say such a thing, do you think that the major Internet companies hate me, if they had a mind like yours, then they would have been laid off a long time ago. Of course, I'm still holding my original opinion. We, Penguin Technology, will definitely be able to achieve the first ...... of profitability of Internet companies."

Zhang Ning is extremely confident.

This kind of self-confidence also ignited the passion of all the bigwigs sitting there.

"Good guy, Brother Zhang Ning, it seems that you want to PK all of us, yes, let's go back and carefully study the profit plan of our website, don't be surpassed by your guy."

"Brother Zhang Ning, you are too inauthentic, it turns out that I thought you were very honest, no, no, my brother will definitely not let you exceed, you wait."

"Mr. Zhang, although our Sohu has competed with your company before, it is not easy to surpass our Sohu."

NetEase, Sina, Sohu, and the heads of the three major portals spoke one after another.

Of course, Zhang Ning knew that the person in charge of the three major portals had no opinion on him at all.

He also knows that this kind of normal business competition, any website, they are welcome.

However, not all the business leaders present don't believe Zhang Ning, or they all have to compete with Zhang Ning, at least, after Zhang Ning said, Chen Tianqiao from Shanda Network, he was the first to agree with what Zhang Ning said. And think that although their Shanda Network is now much more profitable than Penguin Technology. However, he believes that Zhang Ning can do it.

As a result, as soon as Chen Tianqiao took the lead, a group of leaders of Internet game companies stood up one after another to support Zhang Ning and the three major portal PKs.

"Obediently, Brother Zhang Ning, you are forming a gang, so many people support you."

Ding Lei was almost startled when he saw so many people supporting him.

"I think it was Brother Zhang Ning who bought them, this guy is too bad, I don't have any confidence in whether I can beat him now."

Wang Zhidong said on the side.

"Alas, you don't know that in the game, Zhang Ning is directly their leading big brother. No, some time ago, under the leadership of Zhang Ning, they rushed to the Korean market. You say, they don't support Zhang Ning, who do they support? ”

Sohu CEO Shi Li seemed to see it most clearly, and said helplessly, "However, I also want to see how Penguin will realize their profit plan, if it is really realized, this may also be a very big reference for our portal." ”

The heads of the three major portals nodded and exchanged their opinions.

……

"Pony, have you read Mr. Zhang's speech?"

After Ma Huateng was recruited into Penguin Technology, the specific operation of QQ was handed over to the Ma Huateng team.

At this time, Zhang Ning and they were participating in the Internet conference in the magic capital, and Ma Huateng and they had already gathered together to discuss.

"Looked."

Ma Huateng nodded.

"Heh, what Mr. Zhang said is profit first, this task is too heavy."

Zhang Zhidong smiled bitterly on the side.

"Indeed."

Zeng Qingli was also helpless.

After they took over QQ, they have been constantly considering specific profits until now.

So far, they have had several good profit scenarios.

It's just that even if these plans are really good, they can be profitable, but there seems to be a big gap from what Zhang Ning said about being the first in the Internet industry. Look at the three major portals, obediently, they are old Internet companies. Back then, the Internet bubble lost money one after another, but now when it comes to relieving itself, it is very profitable.

If it was just them, maybe Ma Huateng wouldn't feel too much pressure.

The most unattainable, or impossible, thing for them is the penguin game.

Yes, that's right, the same penguin game is also a member of the Internet industry.

The overlord of China's online games, the Chinese Internet is currently the most profitable giant.

Around how whimsical they are, I don't think it's possible to surpass.

"So what now? After Mr. Zhang has a meeting in the magic capital, he will definitely be the first to come to us. If we can't deliver a satisfactory profit plan, I'm afraid we ......"

Zhang Zhidong seemed a little anxious, and similarly, Zeng Liqing, who has always been known as a business ghost, also had a big headache at this time.

He knew that his team had just been recruited by Zhang Ning not long ago, if he didn't make a decent result. Even if Zhang Ning didn't say anything, they felt shameless. Besides, they were still Zhang Ning's subordinates before defeat.

"Pony, what can you do?"

"Nope."

Ma Huateng is also suffering.

In this team, the most pressure is probably Ma Huateng.

ps: I did a gastroscopy today, this taste, it's so refreshing. In addition, I also hope that most of the readers will exercise a lot, don't be like Xiaobai, don't exercise every day, and finally get a gastritis. Fortunately, it's not too bad, take medicine for a while, and you should be fine.