Chapter 60 Psoriasis Advertisement

> it can be said how correct Zhang Ning's choice to advertise on the Sina portal is.

Although the crazy funds are smashed, it does make people feel painful. However, the effect of the crazy smashing of advertisements is obvious. In just one week, QQ has reached 10,000 simultaneous online records. Although this number is nothing, it is online at the same time as Tencent's 30,000, and it already has the strength to fight.

However, in the face of QQ's strong attack, Tencent finally met the challenge.

After announcing IDG and Pacific Century Digital's stake in Tencent, Tencent immediately began to make great strides.

Server, broadband, OICQ upgrades, all of which were quickly completed within a week. In addition, in the face of QQ's advertising, OICQ was not idle, this time, Tencent also chose to cooperate with the portal to vigorously promote their OICQ. Even, the intensity of this promotion is even crazier than the promotion of QQ.

Sina, Sohu, Tianya, Chinese Forum, China.com, Sky.com, Maopu.com...... Almost all websites, large and small, all of a sudden, have OICQ ads. And such a crazy move has also made the once silent Chinese Internet slowly set off waves.

At this time, some media focused on instant messaging. They commented that under the cold winter of the world's Internet, almost all Internet companies are cutting back on expenses to tide over the winter. However, in China's Internet market, there are two instant messaging companies that have invested a lot of money. Relevant experts said that Penguin Technology's advertising expenses on Sina alone have reached more than 3 million. Another company, Tencent, is said to have invested about 5 million in advertising spending.

Such a crazy move also made many industry experts say that this is too blind. They believe that it is impractical to invest large sums of money without being sure of the means of profit. Perhaps, after these two companies invest a lot of money, their instant messaging online numbers will indeed be further improved. However, virtual unprofitable users are of no use at all.

They still sit down and think calmly about their respective profit plans.

Because with an effective profit plan, such an investment will pay off in the future.

"Mr. Zhang, Tencent has been making frequent moves recently, what should we do?"

Chen Qingqing entered Zhang Ning's office and asked with some concern.

"Rest assured, with such a huge amount of advertising investment, they won't be able to support it for long."

If nothing else, Tencent only has an investment of about 4 million US dollars, which is more than 30 million yuan when converted into RMB. If more than 30 million are played according to such an advertisement, I am afraid that it will not take half a year, and they will have to roll up and go home. Therefore, Zhang Ning did not seem too anxious about this.

"Our advertising continues. However, we will not learn from them for the time being. ”

"It's just that you don't say that now is the time to grab the market, if we don't follow, the first batch of markets will probably be transferred to OICQ. Moreover, OICQ entered this market before us. Their crazy advertising, for us, will be very suppressed. Moreover, it is not conducive to our propaganda. ”

"I know. However, I'm just talking about not going head-to-head with them, and we still have to do the same with advertising on the Internet. It's just that I thought of a few more cost-effective ways to do this. ”

"Cost savings?"

"How to save?"

"It's simple, post online."

"Posting on the Internet, this, isn't the effect too low."

"No, as long as we post it well on the Internet, the effect may be more powerful than an authentic advertisement."

Chen Qingqing wanted to say something, but Zhang Ning waved his hand, and held a meeting of all members in a while, I want to talk specifically about how we post this time.

Half an hour later, Chen Qingqing gathered 20 employees of Penguin Technology.

At present, Penguin Technology has only recruited 20 people because its business scope has not been fully opened. However, Zhang Ning believes that 20 is enough for the time being.

"Ladies and gentlemen, as I am sure you know, we have now entered the most intense period of the struggle. Our rival OICQ has advertised across all major websites, although we have also advertised on Sina. However, our advertising density is still not as high as theirs for the time being. But are we going to give up on China's instant messaging market?

No.

As I said before, China's instant messaging market must be the world of QQ.

So, what we're going to do is a more ferocious promotion than all of them -- psoriasis advertising.

Zhang Ning wrote the three big words "psoriasis" on the blackboard.

As soon as these three words came out, all the staff members in the meeting couldn't help but snicker. It's just that because he is facing Zhang Ning's boss, although he knows that Zhang Ning is young, he is their boss after all. So, they didn't dare to laugh out loud.

"Laugh if you want, and we'll talk about it when you're done."

Seeing that everyone was holding back a smile, Zhang Ning spoke directly.

When everyone said this, they couldn't help it anymore, and they all laughed.

"Okay, everyone laughed and laughed, now the meeting is officially open."

After a while, Zhang Ning saw that everyone was recovering from laughter, so he said, "Why did I write this psoriasis advertisement?" As long as you go to the street or go out, we can have these psoriasis advertisements on telephone poles, wall tiles, doors, and even toilets. Although, these ads are not formal. However, these advertisements have penetrated into thousands of households, and almost everyone knows about them. So, in my opinion. If our ads can be seen by everyone like psoriasis ads, then we can win this battle. ”

"So, Mr. Zhang, what should we do?"

"It's very simple, everyone has only one task, and that is to post."

"Posting?"

"Where?"

"All websites in China, wherever we can post, we have to send our posts to them."

"But, Mr. Zhang, what should I do if the forum administrator deletes it?"

"It's not easy, delete it and resend it."

"What should I do if someone deletes my account?"

"It's okay, continue to register an account if the account is gone."

"What if the IP is blocked?"

"If the IP is blocked, we will download a software that automatically changes the IP."

From time to time, employees asked, and Zhang Ning answered them one by one.

"What kind of posts do you post?"

"Everyone thinks for themselves, there is no limit. It can be an introduction to QQ, or it can be a functional comparison between QQ and OICQ. If you are more creative, you can also post more jokes about QQ. This joke can be made up by yourself or copied online. However, the content posted must be related to QQ. After sending it out, it should be interesting for people to see such a post. Also, they will try to download QQ...... For example, let me give you an example of a QQ joke:

When I first started using QQ, I didn't know anything.

Seeing a person's avatar blue, I was very envious and said, so I humbly sent a message to him for advice:

"Hello, how can I turn my name blue?"

is worthy of being a master, the message over there is very fast, and the number of words is a lot: "I'm sorry, the master is not there, I'm her QQ, what's the matter with me"

It's just my idol.,Even the QQ you use is so powerful.,Will chat for the master.,So I replied to the message even more humbly: "Okay QQ.,Can you tell me how your master turned his name blue?" “

The message came back quickly: "I'm sorry, the owner is not here, I'm her QQ, what's the matter with me"

Kiwifruit, I've said it twice and asked me, I'm angry, scolding it: "You perverted QQ, I've said everything, how can I turn my name blue!"

The message over there is still: "I'm sorry, the master is not here, I'm her QQ, what's the matter with me"

An hour later, I knew it was called an autoresponder!

As soon as such a joke was told, the whole conference room burst into laughter again.

"What do you think of this joke?"

"It's funny, it's the same, and it's also very close to our QQ."

"Mr. Zhang's joke not only makes people laugh, but also promotes our QQ on the other hand."

Seeing that everyone has realized, "That's right, we're just going to keep posting on the site in this way." We want everyone to know our QQ, even if they don't know, when they see our post, they will try to search for it, what is this QQ. Or, just download it and use it. In a word, we want to make our ads appear in all forums and chat rooms in China.

I want each of you to send at least 1,000 posts a day.

"Ah......h

All almost collapsed.

"What, I'm a good talker, as long as everyone completes the task, the salary will be doubled this month."

As soon as it was said to double, everyone present did not speak anymore, and instantly killed in front of the computer.

Register, register, register.

Post, post, post.

The posts all over the sky, like snowflakes, smashed into China's major websites.

Therefore, during this period of time, the most eye-catching thing on the Chinese Internet is that in addition to OICQ's advertisement, it is a large post of QQ. He's like psoriasis on a telephone pole, everywhere he goes. Click on a random web page and go out. You deleted one second, and the next he went out again. You block his account, and then another account comes in. You delete his IP, and the next second, another IP in the United States immediately follows up.

Of course, not all of these ads are removed by some webmasters. Like some of the more funny and interesting QQ dialogues, they are still circulating in major forums. This has also caused QQ to become a hot topic among many netizens in a short period of time. They are searching for what QQ is in the search engine, what can QQ be used for, and are there beautiful women and handsome guys on QQ? Of course, more people start to try to download QQ after searching.

However, these posts are just the beginning of the QQ outbreak.

What really made QQ explode was the invincible posting software that Zhang Ning spent three days writing.

Under the attack of this one software, all the administrators of China's Internet Forum were all stupid.

Hundreds of thousands of ads are all piled up there, this wants to be deleted, how to delete it?

The latest chapter was first published by Genesis and reprinted by White Worry Pavilion!