Chapter 646: The eldest son of the Honda family
Compared with other luxury car manufacturers of the same era of V8 engine full-size models, the Lexus LS400 cabin is also quieter, the factory data shows that when cruising at 100km/h, the indoor noise is only 58 decibels, the general indoor speech is 40-60 decibels, 0-20 decibels are very quiet, almost not felt, 20-40 decibels quiet, as if whispering, 40-60 decibels, the level of ordinary indoor conversation, so this car is quite quiet.
At the same time, LS400 also has a very good top speed and acceleration, extremely low drag coefficient, Cd value is only 0.29, the drag coefficient of the top Mercedes-Benz models in later generations is 0.23, the drag coefficient of the mainstream models in the automobile market in the mid-eighties is more than 0.4Cd, the sedan that breaks through 0.3Cd is simply a freak, and the Audi 100 model has just reached 0.3Cd, and the Citroen DS is 0.36Cd.
The battle to reduce drag coefficient has always been a focus for automakers, with smaller drag not only reducing drag in the vehicle, but also reducing noise and vibration, and more importantly, further improving fuel efficiency and reducing pollutant emissions. According to some figures, a 0.04 reduction in drag coefficient reduces fuel consumption by 0.5 litres and CO2 emissions by 13 g/km when cruising at 130 km/h. This is too attractive and too important for car manufacturers!
The average fuel consumption of the Lexus LS400 model is only 12.6 liters per 100 kilometers, and it should be noted that this is a 4.0L engine!
This data was released, but also shocked a group of American consumers, in the car industry this also belongs to the high-horsepower engine, although the factory's evaluation data can not be regarded as reliable data, but people still believe that the manufacturer has a basis. Their testers must have run out of this data before it can be published!
This proves that the engine of this car has good fuel economy, and at the same time it is also very fuel-efficient, and Americans can't do without cars, so they are naturally very concerned about oil prices!
At the same time, although the power performance of the Lexus LS400 is on par with its competitors. However, it consumes less fuel and avoids the hassle of having to pay additional high fuel consumption taxes in the United States. At the same time, this car uses electronic fuel injection system and valve timing technology, both of which make the fuel economy of LS400 considerable, and in the face of increasingly stringent American automobile emission standards and European emission standards, it is easy to face these rules, increasing the reputation and influence of the brand!
In addition, the LS400 is the first full-size luxury car to be equipped with an electric four-way adjustable steering wheel, airbags for all occupants, electrically adjustable seat belts, and power mirrors. At the same time, all ESCs support the location memory function.
The interior of the car is made of California walnut. With the leather fabric provided by the famous British long-established store Connollyleather, there is also a holographic projection instrument panel, as well as an optional mid-road audio system, and if it is not optional, it provides Dongxing's own brand audio system, hands-free car phone system and so on.
In terms of configuration and technology, the Lexus LS400 has more than 300 innovations, and it can even be said that it completely surpasses the level of luxury cars of its time. Some of these are equipped with air suspension, for example. Other car manufacturers did not start to widely equip it until a decade later, and the maximum durability was guaranteed for a long time.
The Lexus LS400 is a masterpiece of engineering. As the most complex electronic system and the most advanced performance of the luxury model of its generation, the first-generation Lexus LS400 also has the highest level of reliability and durability in the history of automobiles, breaking the habit of the more complex and sophisticated the model, the higher the failure rate.
Lin Qiangsheng was casually visiting the auto show, dressing himself up as an ordinary tourist. Wearing a small hat and holding a camera in his hand, he also carried a backpack on his shoulder, he took pictures of cars when he had, and he also took notes, not only the car but also the set on the booth was also the focus of his shooting. It's a bit like a visitor.
He went to Honda's auto show site again, the Japanese manufacturer is now the most beautiful car dealer in the world, and the position given by the organizer of the exhibition is also the best, Honda's exhibition area has also reached 1000 square meters, and the Japanese car dealer is the main exhibitor of the major auto shows, and they are rich in models, mainly concentrated in mid-range cars and compact cars.
At this time, even European car dealers could not compare with Japanese car companies, and there were not many models suitable for ordinary users, and the Volkswagen Golf and Santana were not very popular with Americans.
Compared with these car dealers with a history of decades or even hundreds of years, China's car brands are quite weak, and the models brought are pitiful, in recent years, Lin Qiangsheng has insisted on selling several brands to the United States, and must come to participate in the auto show, in order to maintain the continuity of brand promotion and maintain the model from China to foreigners.
However, in recent years, due to production problems, no new models have been developed, such as Binqi's Volkswagen's Jetta and Passat, Xingtai's Daewoo Blue Sky and Asian Automobile Maxima, etc., which are still the same and have nothing new.
Lin Qiangsheng observed the Japanese model system, which is to improve his brand line and develop to the whole car series such as high, medium and low, compact class, and tour. In the next step, he plans to use its huge production plant to increase production capacity after the acquisition of AMC, and also plans to build a large factory in California or Virginia or North Carolina. Many of the world's top 500 companies have invested in this state, and the economic environment is better, but the labor cost is also higher.
Johnson Lin would never go to Detroit, where there is a strong National Auto Workers Federation, and there are many, many blacks!
Previously, he set up a factory in Georgia, and because of the large number of Chinese and Chinese employees, it soon attracted local protests. Power. Parade. Among them, the most fierce reaction was the black people, who protested against the discriminatory policies adopted by Lin Qiangsheng's automobile factory, and soon due to the intervention of the local media, the matter developed in an uncontrollable direction of the factory, and even the black employees and some white workers in the automobile factory also went on strike to participate in the protest action, and the American media reported this incident, causing Lin Qiangsheng a little trouble. Caused a lot of damage to his car factory.
Due to such and such pressures, the production capacity of this factory has not been increased, and even the people working in the workshop are not at peace, especially the Chinese and Chinese will be attacked on the way to and from work, and their personal safety cannot be guaranteed!
The southern United States is home to blacks, where they make up more than 40 percent of the population, and public opinion is tilting in their favor in this era, especially after the massive recruitment of blacks by the three auto industry giants in Detroit. It was even more intense for many people, who originally thought that Lin Johnson's car factory would recruit local blacks on a large scale, but their good intentions were disrupted by the sudden and inexplicable arrival of Chinese Americans, and the factory recruited these people who had nothing to do with the local area on a large scale, excluding the vast majority of locals, which made many people angry.
Before, Lin Qiangsheng thought about this employment matter too simply, and he didn't want to be like Volkswagen's first factory in the United States. Because of the mismanagement of racial issues, the management's arrogant discriminatory attitude towards blacks led to a massive wave of strikes. The image of Volkswagen in the United States was very bad, and because the sales of Volkswagen models in the United States in the 80s were frustrated, they finally closed the West Virginia plant in 1987, and the equipment of this factory was shipped to FAW-Volkswagen in China.
In several factories in the southern United States, Mr. Lin has been mild on workers, but not recruiting local blacks is regarded as the biggest discrimination. Equally criticized by protests and public opinion, he also had to change some policies and increase the number of black workers to 30% of the local black population!
The reason why I came to see Honda's booth was because I thought that the Japanese car company was also relatively successful in the United States. The employment problem was well solved, and when he was thinking about finding a representative of a manufacturer who seemed to be Japanese to inquire about the situation, a voice suddenly came from behind him.
"Arnold, is it Mr. Lin Johnson from the Eastern Star Group?" It's a Japanese English that makes people uncomfortable to listen to.
When Lin Qiangsheng turned around, he saw a middle-aged man about forty years old wearing glasses standing in front of him.
He was stunned for a moment, this middle-aged man was obviously a Japanese, and he was also wearing the gray uniform of the Honda factory, and the senior managers of Honda were wearing this uniform, and Lin Qiangsheng still knew some of the characteristics of this factory.
He nodded, and said suspiciously: "I'm dressed like this, you can still recognize it, you are?" ”
Lin Qiangsheng looked at a middle-aged man and wondered that he actually knew himself.
The middle-aged Japanese looked at Lin Qiangsheng's eyes and lit up, as if he had reconfirmed, he had discovered this person just now, the Honda family was very familiar with Lin Qiangsheng, and he recognized it at once!
He suddenly bowed to Lin Qiangsheng, and then said, "Sure enough, it's Mr. Lin Qiangsheng, my name is Tojiro Honda, and it's a great honor to meet you!" ”
Lin Qiangsheng thought about it, but he still didn't remember who this person was, but the middle-aged man's surname was Honda, and he asked directly: "What is the relationship between you and Mr. Honda?" ”
Tojiro Honda immediately nodded with a serious face and said, "That's my father, I'm the eldest son of the Honda family!" ”
Lin Qiangsheng sighed, looked up and down Honda Tojiro, medium height, and could see that he was also a handsome guy when he was young.
This was the first time he had heard that Soichiro Honda had an eldest son, and he had always thought that there was only one Honda Hirotoshi who founded the "Infinity" modified car brand.
He smiled and nodded, and was thinking about finding a Honda person to inquire, and the one in front of him couldn't be better, Lin Qiangsheng smiled and said, "I'm also very happy to see you!" I heard that Honda Motor Co., Ltd. has started construction of its Ohio plant, congratulations, you are the first Japanese car company to enter the United States, right? ”
Although Tojiro Honda's English was not good, he still had no problem listening, and he nodded and said, "Yes, we are the first Japanese car company to enter the United States!" ”
Lin Qiangsheng laughed and said, "Oh, I heard that your production is going well, can you tell me about your management methods and employment?" There's no need to hide this, if you don't tell me, I can get someone to consult! ”
Honda Tojiro also smiled and said, "Of course, there is nothing to hide from you, but after I finish speaking, I have a reluctant request, please Mr. Lin must agree to me!" ”
Lin Qiangsheng frowned suddenly, and asked with a serious expression: "Let's tell me, what is the request, I'll think about it!" ”
Honda Tojiro bowed to Lin Qiangsheng again, and said with a sincere expression: "The two of us have been fighting a lawsuit for the ownership of the 'Sanxianyin' trademark, and your trademark is very similar to our Honda's H-mark, I ask you to transfer this trademark patent to Honda Motor Co., please!" ”
Honda Tojiro gave another big bow in the face of Lin Qiangsheng, which immediately made Lin Qiangsheng embarrassed in place, and the surrounding audience was also more strange about the behavior of the two, and Honda's exhibitors also paid attention. (To be continued.) )