Chapter 764: Watching Quietly

By mid-January.

It has been more than a month since Sony's PS2 was released, and although sales reached nearly 600,000 units on the first day, sales for the rest of the day can only be described as average.

As of yesterday, there are a few more days in a month.

According to Sony's own announcement, the total sales of PS2 are less than 1.6 million units.

It can also be seen that although the enthusiasm of fans for the new console was very high at the beginning, the vast majority of fans still have a cautious attitude, although they are also very excited about the beautiful 3D graphics.

However, there are many reasons why they don't buy it for the time being.

The first is that there are not enough games on the new console at present, although Sony has made great efforts, but after all, a console has just been released, and it is certain that there are not many new games.

The second is that compared to the new console, the games on the old console are too rich, there are all kinds of them, and, with the release of the new console, the price of the old console and the game is also certain, and it is not only Sony that does this, even Mars Entertainment has lowered the price of its own games by $10-20 while Sony releases their PS2.

Under the temptation of a large number of cheap games, many players will have the idea that it is better not to buy a new console so quickly, and to play some old games that they have not played before, of course, there is another reason.

That is,The first batch of hosts will basically have some kind of problem,The first to buy,Basically, they are true love fans,It's a test user,Although Sony must have done stress tests in all aspects,But this kind of million-scale test has not been carried out at all,It's impossible。

Basically, the shipment of the first shipment will not be too large.

Wait for the player's feedback to come out. Adjustments based on feedback are commonly used.

It's basically the same in later generations.,Except for true love fans and budding newcomers.,When players choose a host,,It's not the first time to start.,Generally wait for the second batch.,Or even the third batch of goods.。

Of course, there is nothing wrong with the first batch.

For example, Microsoft's three-red problem is only once in the history of consoles.

Everything else is a minor issue, and nothing is too big to deal with.

For example, the static electricity problem of the PS4's sensor button was a problem that was present at the beginning of the release. The specific performance is probably that if you plug your machine into the socket for a long time, then there will be a static reaction on your induction key, what is this static reaction, basically when you are playing a game, he will suddenly spit out the disk.

Specifically, when you were masturbating The Witcher 3, he suddenly spit out your game board.

Then you're out of the game.

Of course, you just play the download version of the words. There will be no such problem.

Logically speaking, this is not a big problem, but in the end Sony still did not repair it, when the second version of the machine was released. I simply replaced the seemingly tall sensor buttons with physical mechanical buttons.

And so everyone rejoices.

But even if you use the first version of the numbered machine that starts with 1XXX, don't worry.,As long as you pay attention when you play.,Unplug the power from the socket after playing.,There will still be no problem with this static electricity.。 However, these problems are harmless, and they are really not worth mentioning compared to the three red problems faced by Microsoft back then.

Regarding Microsoft's three red issues, although in the industry and various game forums, they are all used to hack Microsoft's topics. But especially in domestic forums, in fact, many black people don't even know what the three-red problem is and what the specific manifestations are.

Of course, many people say that it's just three red lights!

Three red lights are true, but the question is do you know where those three red lights are?

Basically, the person who took the initiative to provoke the Sanhong problem, as soon as you asked this, you were immediately deflated, and you couldn't answer it at all, because he had never seen what Sanhong looked like, how could he describe it to you?

The so-called three reds,Actually,It was a circle around the switch that was XBOX360 at the time,Divided into four lights,If it is normal,These four people should be green,But the problem with XBOX at the beginning is that the three lights in the counterclockwise turn red,Thus making the machine unable to start。

THIS ISSUE HAS A BIG IMPACT ON XBOX.

Not only for XBOX360, but for the entire video game industry, this is probably the most serious console problem a console manufacturer has ever encountered.

In fact, Jester has a kind of sigh, that is, Microsoft, if it weren't for Microsoft, it would probably be replaced by any other host manufacturer to encounter such a problem, and it would probably not be a strange thing for this host project to be completely abandoned.

In the past, many people were making up for the three red problems in their brains.

There has been no official statement.

However, in 2015, the former head of Microsoft's gaming business, Peter . Moore, after leaving Microsoft, when he was interviewed, took the initiative to talk about the three red problems that almost destroyed the XBOX, and to be honest, Jester was also taken aback after reading it.

At the time, IGN published the story, and the title given was a great decision.

It's no secret that the Xbox 360 had a three-red problem soon after its release in 2005, but Microsoft didn't pay enough attention to it initially.

By the time the time came to 2007, the problem of three reds had become more and more impossible to sit idly by, and Microsoft took out $1.15 billion to replace a normal console for those Xbox 360 players who were troubled by the death of three reds.

And Peter. Moore gave a detailed account of the disaster, and was joined by Phil, the future director of Microsoft's gaming division. Spencer and one of the founders of XBOX, Sean Muls. Blakely, so, this thing Peter. Moore's description should be accurate and unmistakable.

"At that time, we started to receive a lot of bug reports and bad reviews from players, but it was difficult for us to accurately estimate exactly what a serious accident was going on," said Peter. Moore recalled, "I remember I went to Robiie. Bach, my boss, and told him that we were probably going through a billion-dollar accident. To make matters worse, when we started to analyze the problem, there were important people in the company who left the company, which undoubtedly caused a huge challenge for the engineers. We only know that the three reds are related to the overheating of the host. At that time, we tried a lot of fixes. I also remember players using wet and cold towels to cool down. ”

Peter Moore's team was so overwhelmed by the issue that it would quickly turn into a massive Xbox PR crisis if things got out of control. The finance team at the time estimated that it would cost $1.15 billion to fix the problem, and Peter Moore mentioned on the show that he would always remember that day.

"I called Robbie in Building 34 with Microsoft boss Steve Brown. Ballmer held a simple meeting. We had to tell Steve that we had to take action now, and we needed to send the empty Xbox boxes to the players' homes to recall the problematic Xbox 360s and return them to them after fixing. Alternatively, players can remove the hard drive and send it to us. ”

"My team estimates that it will cost $1.15 billion to resolve the incident, of which $240 million will be spent on FedEx postage, and the company's hardware inventory is expected to run out in two weeks. I remember sitting in front of Steve almost shaking all the time, but I affirmed that if I didn't take action, it would be tantamount to chronic suicide and that those comments would ruin the Xbox signboard. ”

"Steve is a terrible guy. But I must say I love him to death. He asked me in detail what I should do, and then asked how much it would cost, and when I answered $1.15 billion, he immediately replied, 'Let's do it right away,' without hesitation. I thought I was going to set a volcano on fire, but in fact nothing happened. ”

When talking about this experience, Sean Arms. Blakeley also echoed the words and said Steve. Ballmer or Bill. Dealing directly with someone like Gates can be very painful. But they're also really happy to help you out. "If we all turn away from anger, Peter. Moore must have died. But if we keep our senses, then we will naturally be more concerned about how to help him solve the problem. This is one of the reasons why Microsoft has been able to achieve business success for a long time. ”

Peter Moore is very grateful for the huge budget consumption in the face of Steve Moore. Ballmer was able to give him the green light to let him go. In fact, they succeeded in eliminating most of the malicious reviews about Xbox. He believes that every Xbox 360 player should also be grateful to Steve to some extent. Ballmer's steadfastness and decisiveness on this issue. If the company had chosen to prevaricate this issue at that time in an attempt to get by, Xbox One and even the Xbox brand would have disappeared.

"I was on the verge of breaking down." Peter Moore went on to share his unique experience, "I had to attend a lot of briefings and presentations so often, and it wasn't like the chats we had here today. It was a terrible experience that most people could not have imagined. In collaboration with engineer Todd. Holmdah. Eventually we changed the lead-free solder joints on the GPU as well as the fans, and thank God and thanks to Todd, we got the problem done. ”

Compared to the story of problem solving. Peter Moore is more immersed in Steve. Ballmer's Wise Decision: "The moment Steve Ballmer made his decision is a sacred moment I will never forget. At the time, the cost of rescuing Xbox was probably tripled or quadrupled, so I'm confident that Xbox One won't make similar mistakes again. ”

When Jester read the report, he didn't have the slightest doubt about the title of the report, the Great Decision.

This is indeed a bold move by Microsoft's top management.

To a certain extent. THEY'VE SAVED THE XBOX BRAND AND LEARNED ENOUGH LESSONS FOR THE DEVELOPMENT TEAM THAT HAVE BEEN TRANSLATED FROM MORE THAN A BILLION DOLLARS IN XBO DEVELOPMENT.

For example, the first version of PS4 has a lot of minor problems, and the static electricity problem of the induction button mentioned before is only one of the more significant.

But XBO, there really hasn't been anything wrong.

This is extremely rare in a new product, not only the hardware engineers fully consider various situations when designing, but also very responsible in quality control production.

In this regard, Microsoft is much stronger than Sony.

Although Jester is a Suoqing, this is still admitted.

Of course, game consoles are still heroes in terms of sales, and Sony's PS4's 24 million sales are indeed many levels higher than Microsoft's XBO 12 million sales.

Basically, the end result of this era, in the first two years, has already been laid.

Fast forward to January of the new year, and the release of Sega's console Saturn is also imminent, and their investment in publicity, especially in North America, is no worse than Sony.

Although Sega itself does not have the brand bonus effect of Sony's huge empire.

However, with the addition of countless games from arcades to consoles over the years, their game fans are also incomparable to Sony.

Therefore, at the beginning of their release, the momentum made by players was not inferior to Sony.

Even the first-day sales were much higher than the PS2.

And rightfully so.

There are more fans of Sega's game, but the PS2 supporters have also found a point of attack to attack Sega's supporters, you know, this kind of camp spraying each other is not unique to later generations in China, he naturally exists in the United States, many American producers have said this kind of thing in interviews, but they all think this kind of behavior was stupid at the time.

And then Phil. Spencer also said in an interview after becoming the boss of Microsoft's games division that any faction sprays each other is SB - of course, this is because their XBO is blown up by PS4 sales, and it is they who are sprayed, so he said that.

It's just that Sega didn't develop a 3D game specifically for the Saturn machine.

There is a port, it is Suzuki Yu's VR warrior, but this game is not the first release, according to the news announced by Sega on the day of the launch, this game will probably take half a year to be released.

Jester watched it all silently.

There is only one thing he has to do now, and that is to make his own game and develop his own console.

Then, after a year, a counterattack is carried out. (To be continued......)