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"It's finally open."

"yes, this is our third online game."

"Hehe, Xiao Ning, now you are relieved."

Zhang Ning, Chen Qingqing, Tong Lei, the three of them sat in the office.

Looking at the number of people online on the first day that kept breaking records, the eyes of the three of them were bright and bright.

"It's really incredible that it has exceeded 200,000."

It's been less than 24 hours, and it's not yet the prime time of the night.

The test started at 12 noon, and it has only been four hours now, and it has exceeded 200,000.

If this is tested in one day, the highest peak, won't it break through 400,000, or even 500,000?

Even Tong Lei's popularity of the Legend of Mortal Immortal Cultivation has been mentally prepared. But when such numbers came out, even she, the CEO, was very excited.

"Hehe, Qingqing, it's not just me who breathes a sigh of relief, I'm afraid you are also relieved."

Zhang Ningda sighed.

Recently, Penguin has invested hugely, and the business involved in it has suddenly crossed over from the original instant messaging to search, e-commerce, download, and a comic platform.

Fortunately, today's Legend of Mortal Immortal Cultivation is popular again, and Zhang Ning is no longer worried about no capital turnover.

"Mr. Zhang, Mr. Chen, I think that with the number of people who have gone online now, in the future, the Legend of Mortal Immortals will probably become the most profitable game in our penguin game. Even if it's Jin Gu Qunxia and Crossfire, it can't be compared. ”

"What's this, it's not yet the glory period of the game, if our market is mature, our game profits may reach tens of billions a year."

"Tens of billions?"

"Why, do you think it's impossible?"

"Think about it, how many people we have in China now, more than a billion people, and now the number of people we have access to the Internet has just exceeded about 100 million. Think about how great the potential of the future will be. ”

"Mr. Zhang, do you mean that in the future, more than one billion of our people will have access to the Internet?"

"Yes, I think so. Of course, it will take a long time for more than a billion people to learn and use the Internet. However, if more than half of our people in our country use the Internet, I think it will be done within 10 years. ”

"More than half of the country's population will be able to use the Internet in 10 years, oh my God."

The two only felt that such a concept was too exaggerated.

You know, many people nowadays don't even know what a computer is and how to use it.

There are also many ordinary people who will probably not use a computer in their lifetime. Moreover, they make up a large proportion of our population. Ten years for them to learn to surf the Internet is really too difficult, too difficult, almost impossible task. Not to mention China, even the United States, if it weren't for their higher level of education, they would not have been able to make the Internet penetration rate reach such a high level.

Tong Lei has been predicting that although she also believes that our market potential is great in the future, there will still be a large number of users entering the Internet in the future. However, with the explosive growth in recent years, I am afraid that within a certain period of time in the future, he will reach saturation, and it is impossible for him to double or even double his growth in this year.

Unless, all the young children now have grown up, and some of the original middle-aged people are far away.

In this way, it is possible to quickly reach more than 50% of the domestic Internet penetration rate.

Seeing Tong Lei's suspicions, Zhang Ning didn't care.

He knows that even the founders have not been able to bring about the changes brought about by technology.

Just like the advent of the mobile network, he made the Internet penetration rate reach more than 50% in an instant.

Even, such a popular concept is still growing every year and every year, far surpassing the current traditional Internet.

However, the current mobile Internet has not come so fast.

But Zhang Ning is very willing to use another method to make Tong Lei believe.

"Tong Lei, do you think it's impossible?"

"I just think that's a bit exaggerated."

"What an exaggeration, the future will come soon. However, we can't verify it relative to the future. However, there is another way I can prove my point. ”

"What's the solution?"

"For example, if I could find a way to double the number of online game users in a year, do you think it's possible?"

"Of course not."

The entire Internet penetration rate, maybe Tong Lei does not have much confidence. But when it comes to games, Tong Lei is confident.

It's 2002 now, no more than the 2000 period, and users can double or even triple in a year. Moreover, now Tong Lei has felt from the number of all aspects that the new users are no longer as explosive as they were in 2000 and 2001. Although the current growth is still very strong, it is not as strong as before.

"Tong Lei, are you so sure?"

"Yes."

"Okay, then let's make a bet, if I do it, you can tell everyone that I will be a nun for the rest of my life and never marry again."

"Xiao Ning, what are you talking about?"

Chen Qingqing, who was on the side, glared at Zhang Ning.

"Mr. Chen, it's okay, since Mr. Zhang likes to play so much, I will accompany him to the end. If Mr. Zhang loses, tell everyone that if you become a monk, you will never marry. ”

"Haha, okay, that's it."

Zhang Ning laughed, left Penguin Games with Chen Qingqing, and returned to Penguin Headquarters.

"Xiao Ning, are you idle and have nothing to do, and what are you betting? In case Tong Lei loses, you tell her that she really won't marry in the future. ”

"Qingqing, it's just a joke, don't take it seriously. But, Qingqing, why do you think I'll win this bet? Do you also agree that in a year's time, we can double the number of players? ”

Chen Qingqing shook his head, "Actually, I don't believe it either, but I believe what you say." ”

"Khan ......"

Zhang Ning burst into tears.

"Qingqing, you won't treat me as an immortal, don't you believe anything. However, I am really sure of what I just bet on. ”

Zhang Ning opened a document from the computer, "Qingqing, some time ago, I have been thinking about how to increase the number of people in our games again. ”

Before 2005, which part of the Internet was the most profitable?

A, of course, online games.

It can be said that in later generations, before 2005, Tencent, Alibaba, Sina, etc., none of them made Shanda money.

Similarly, the most brilliant are also online game companies like Shanda.

"Qingqing, if you look at it, if we let the number of users grow naturally, we estimate that the number of game users in 2002 may only grow by 30% at most, I think it's a bit slow. We had to find a way to motivate those who haven't played the game yet to get them to join us. ”

"Xiao Ning, you discussed this with me before, didn't you say that you want to advertise games on TV."

"I think, it's just that after our mini game was advertised before, the relevant departments didn't let us play it. It is estimated that the country will not be too active in promoting the game. ”

Zhang Ning is not dissatisfied with this, as long as the state does not suppress it, it is okay if he does not actively promote it.

"Then Xiao Ning, have you thought of a way now?"

"Yes."

Zhang Ning nodded, "I have carefully observed, in fact, there are still many users, whether they are users in Internet cafes or personal computer users, there are still a considerable number of people who do not play online games." Among them, some people don't know how to play, among them, there are also people who don't like to play, and some are because of the problem of point cards. ”

"Point cards?"

Chen Qingqing had some questions, "Xiao Ning, why is it still a problem of carding." We haven't cooperated with major Internet cafes, our point cards have been sold to all parts of the country, and if players want to buy our point cards, they can definitely buy them. ”

"I know, however, there are still some deficiencies in our point card sales. For example, for those users who use personal computers, where do they go to buy some cards? You can also go to an internet café, you would say. But if his home is far away from an internet café, the answer is that he can't play games. In other words, when he wants to play a game, he can't enter the game because the point card expires. He could only go far away and buy point cards again. ”

"There is another one, for some small Internet cafes, it is estimated that he will sell point cards, but he will only sell one or two game point cards, that is, one or two game points cards that are more popular in their Internet cafés, and in addition to these games, the point cards of other games, he will feel troublesome, or, order more point cards, they can't sell them, which increases operating costs. The sales of point cards are not moving, which once again restricts the number of players to be online at the same time and grow. ”

Now online banking payment has not been popularized, even in 2014, the same online banking has not been popularized.

Most of the game payment methods are still sold through point cards.

If there are some places where there are no game cards, users will naturally not be able to enter the game.

Then the problem arises, the point card has actually limited the number of people who are online at the same time in the game, or has restricted more people from entering the game.

While there are free games like Crossfire, not everyone is a fan of firearms.

As for some other free games, the way of charging for props is also because they have not mastered the essence of free operation games, and they are finally eliminated, and even, these free games are worse than paid games. Finally, in 2002, the pattern of the game market was still dominated by point card fees. As for free, there is only one CF of Penguin Games.

Therefore, for the growth of the number of players, Zhang Ning once again focused on the point card.

"Qingqing, it's actually very simple, that is, if our point card can be bought anywhere. It's like our commissary, you can see it everywhere, you can see it everywhere. So, do you think that the number of our gamers will not explode on a large scale again? ”

"Xiao Ning, what you said has some truth. It's just that our game point cards are not a necessity in people's lives, and they will only order our point cards when there are some consignment points such as Internet cafes. Like the kiosks we often see, or some newsstands, he is basically unlikely to order our point cards. ”

"Not necessarily."

Zhang Ning denied meaningfully, "As long as there is enough profit, why won't they order our point cards?" ”