"Wu Gongzi, please take a step slowly."

Zhang Ning, who was staying on the side, finally spoke at this time.

"Oh, Zhang Ning, you're angry, haha, okay, I like to see others angry."

Wu slapped his face, and his whole body trembled with joy.

It's just that Zhang Ning responded without talking about it, "I'm not angry, but, Wu Gongzi, I think you are quite unhappy." I think you should apologize to the three girls immediately, if not......"

"Apologize."

Wu Yong seemed to hear a joke, "Zhang Ning, are you telling a joke, asking me to apologize to them, are you a second force." ”

"By the way, if you threaten me, I won't apologize, what can you do to me?"

Although Wu Yong knew that several wealthy politicians attached great importance to the Tang family, they attached more importance to Zhang Ning. But Wu Yong felt that his identity was half a catty and eight taels with Zhang Ning, no matter how talented Zhang Ning was, what could he do with himself.

"Hehe, I won't do anything to you, but you can remember. Perhaps, just because of your cousin today, your Wu family will be removed from the political and wealthy families of the Republic from now on. ”

"Delisted, what a big breath."

Wu Yong pretended to be frightened, "Zhang Ning, I'm so scared, don't scare me." ”

"Wu Gongzi, don't worry about them, don't worry, with me, the Wu family will be fine, let's go."

Haotian glanced at Zhang Ning and didn't say anything, but persuaded Wu Yong to leave.

"Just give Haotian a face, Zhang Ning, I'm waiting for you to come and remove my Wu family."

Watching Hao Yong leave, Zhang Ning didn't have the heart to watch the Forbidden City anymore, and said to the third girl, "Okay, I'm not interested in watching it, I still have something to do, so I'll leave first." ”

Without waiting for the three to respond, Zhang Ning left the Forbidden City.

"Xiao Ning, don't be impulsive, the Wu family is one of the wealthy families in domestic politics, especially the old man Wu, the power of the year was only under your grandfather, you don't want to do anything stupid."

"Don't worry, uncle, I'm not an impulsive person."

Finding Xu Baohua again, Zhang Ning also roughly knew that this time the Wu family was going to fight for himself in an all-round way.

Google China is a supergiant that they have cultivated in the business world to deal with themselves.

No wonder Google killed China so quickly, it turned out to be backed by the Wu family.

Finally figured out the cause and effect, Zhang Ning fell into deep thought.

The Forbidden City met Wu Yong, which made Zhang Ning very unhappy.

Although Zhang Ning has never interfered in any political forces, if someone provokes him, it will be different.

However, Zhang Ning was not impulsive.

The current power of the Wu family is greater than that of the Tang family, and Zhang Ning would not find trouble with the Wu family for no reason.

In order to truly destroy the Wu family, it is necessary to set up a big situation.

One can make the Wu family irreversible.

However, before setting up this bureau, Zhang Ning must first solve Google.

"The company is running out of liquidity."

Originally, Zhang Ning's idea was to have a real fight with Google China.

He can use a huge amount of money to spend on advertising, and even advertise on CCTV, and Zhang Ning can do the same.

It's just that when Zhang Ning checked the liquidity of Penguin, there were very few of them.

Although it is also possible to come up with a sum of money to fight with Google China, there are other companies under Penguin, and they can't just smash it on search. In particular, only Penguin Games is making a profit, and the others are losing money, and the liquidity is obviously not particularly abundant.

Google can spend a lot of money to fight with penguins, but Zhang would rather not put all the treasure on search.

However, if you don't spend a lot of money to fight with Google, if Google gets up, it will be really troublesome.

Thinking of the situation in the future when Google and Baidu shared the Chinese search market equally, Zhang Ning had a big headache.

China can only use Chinese's own search engine, Google, and absolutely cannot save zài.

Looking at Google's recent continuous investment in the market, Zhang Ning analyzed it one after another.

Advertisements on CCTV, advertisements on other TV stations, advertisements on portals, advertisements on Times Square.

From the Internet to reality, Google's advertising has covered the whole of China within this month.

However, after analyzing one advertisement after another, Zhang Ning found the flaws of these advertisements.

Advertising is too unpurposeful, and the effect is certainly not much better.

Take CCTV's advertising as an example, advertising on CCTV does not necessarily succeed in one dozen. Although CCTV's ratings cover all of China, it does not mean that all Chinese are interested in this advertisement. Among them, there are many people who don't use computers, don't know what the Internet is, and don't know search engines. Moreover, even if some people know. However, many people have spontaneously dropped the ads that popped up after watching the ads.

Some of this has caused a huge waste of advertising resources, and a lot of money is spent, but the effect is very average.

This is because traditional media advertising cannot be focused.

In other words, traditional advertising can't figure out which of the demographic are willing to buy and which are potential users.

Thinking of Focus, Zhang Ning became interested, and he thought of the famous Focus Media in later generations.

Focus Media has successfully captured the market by relying on precise advertising positioning, although they do not seem to have as strong advertising as TV media. However, because they have selected high-quality customers excellently, the focus advertising model launched by Zhongfen Media has been liked by countless merchants once it has been listed in China.

Of course, when it comes to Focus Media, we have to say Jiang Nanchun, the founder of Focus Media.

Jiang Nanchun's surname is Jiang, because there is a side in front of the door, so it is called Jiang Nanchun.

Jiang Nanchun has been relatively smart since he was a child, and when he was in college, he thought of going out to make money because he was thinking about how to pay his classmates for dinner. Accidentally, Jiang Nanchun, who was still a freshman, entered the Chinese advertising industry. When other classmates were still in love in college, Jiang Nanchun had already used Big Brother. While others are still thinking about where to find a job after graduation, Jiang Nanchun's business has monopolized 90% of China's IT advertising.

Because of an Internet crisis, the previous large investment has suffered huge losses, and Jiang Nanchun is on the verge of bankruptcy.

Until one day, Jiang Nanchun went to a high-end office building and saw a paper advertisement at the elevator door.

He found that the people who come and go to the top of the high-end office buildings are the elite of the city, and they either have high incomes or high positions, and their spending power is very strong. That's where he discovered the focus mode of advertising. His idea was that by putting ads in office buildings, he would undoubtedly be several times more effective than traditional media.

Soon, Jiang Nanchun thought that wouldn't the effect be better if the paper advertisements at the elevator door were replaced with electronic displays.

Thinking of this idea, Jiang Nanchun was excited.

He feels that the advertising on the elevator is very promising, on the one hand, it will position the audience, no matter what advertising is here.

Whether it's selling a house, selling jewelry, selling a TV, or selling a computer, these people can afford it.

In addition, he also discovered. While they wait for the elevator, they will definitely be idle and bored. With this boring time, they will be very willing to watch the advertisements at the elevator door, especially the advertisements of this electronic display.

There is another important factor, that is, there are only hundreds of thousands of high-end office buildings in China, and if you win one, there will be one less, and if others want to come again, they will not be able to grab the position.

Just do it, Jiang Nanchun founded the famous Focus Media with the Focus Model found at the elevator door.

Countless influential advertisements have been displayed on Focus Media's elevator display screens and have achieved great success.

Obviously, Jiang Nanchun has not yet discovered the Focus Model, let alone created Focus Media.

This memory made Zhang Ning very moved.

Although Focus Media is not necessarily a giant company, it gives Zhang Ning the opportunity to enter the media market.

In the future, this will greatly help Penguin's other businesses, and at the same time, it will not be controlled by others.

In addition, even for the present, Zhang Ning feels that it is necessary to create Focus Media immediately. Since Google advertises on TV stations, on the Internet, and in other media newspapers, Zhang Ning is not going anywhere, so he uses the Focus Media he created to defeat Google.

Just do it, this is the most glorious page in the history of Chinese advertising, and Zhang Ning will not give up.

He first contacted an electronic display manufacturer and asked them to produce a uniform electronic display according to their requirements.

Then, Zhang Ning secretly established Focus Media and recruited hundreds of salesmen.

After just one day of training, Zhang Ning asked these salesmen to go to the entire office building in Yanjing.

The effect is very good, and it didn't take much time for all the large and small office buildings in Yanjing City to be included in the focus territory. Moreover, Zhang Ning has not spent much yet. As for the reason, it's too simple. In the past, most of the elevator doors of office buildings were either not advertised, and the office buildings could not collect advertising fees. Either there are ads, but the ads are the kind of paper ads that cost very little. There is also a kind of advertising that does not receive money. Why, Nima, these ads were put up by others with small advertisements.

Now there is an advertising company that sends money, and they have no reason not to sign a contract.

Therefore, Zhang Ning only spent 10,000 yuan per office building to win the advertising business for the whole year.

Some are even less, and a few thousand dollars can be done.

Looking at the thousands of office buildings included in the territory, Zhang Ning smiled happily.

He didn't expect that things would go so smoothly, and he almost didn't encounter any difficulties, and he took down the entire Yanjing City.

Not only Zhang Ning, but also wrote this in the memoirs of the advertising industry in later generations.

One night one day, Zhang Ning discovered the Focus Mode.

It only took one night for Zhang Ning to become the master of the entire Yanjing media.