readx;?“ "The Avengers" opened with a bang, and the box office of the midnight show ranked second in film history! ”

Early on Friday morning, almost all the major entertainment media outlets with relevant statistics posted similar news on the front page. Pen ~ Fun ~ Pavilion www.biquge.info [Fengyun Novel Reading]

"In the wee hours of the morning, Duke? Rosenberg's elaborate super-masterpiece "The Avengers" officially landed in North American theaters, and its midnight show at midnight exploded with $33.8 million, successfully surpassing "The Dark Knight" to become the new superhero movie and Duke? Rosenberg's film is the king of box office records at midnight. ”

"Although this data is compared to last year's Harry? Potter and the Deathly Hallows (Part II)" has a huge gap in the total box office of the terrifying $43.5 million midnight show, but the heroes under Marvel still prove that the charm of gathering and fighting monsters is super valuable, especially the excellent word-of-mouth effect of "The Avengers" and the huge enthusiasm of fans, so that box office analysts are optimistic about its follow-up market performance......"

As the media said, the North American film market, which is mainly composed of teenagers, exploded on Friday with a terrifying enthusiasm.

In Los Angeles, the three theater chains in Santa Monica Mall welcomed dozens of customers from the first time they opened in the morning, and fifteen minutes later, the number of people in each theater directly increased fivefold.

By noon, the three cinema chains on the square, AMG, Emperor Entertainment and Artist, were already full of people, and every corner of the hall was crowded with people, and each theater had to allocate some manpower to maintain order at the scene in addition to busy selling tickets and screenings, because many people who could not buy tickets complained.

There is no way, the three theaters have shown "The Avengers" on almost all the screens that can be taken out, but because it is a super popular location, the tickets are not enough at all.

"I don't care what you have to do with the publisher!"

In an office at Emperor Cinemas, the theater manager was yelling at the scheduling supervisor, "In addition to keeping 15 percent of The Hunger Games scheduled and one theater taking turns showing other films, I want 'The Avengers' to be shown on all screens!" ”

The rush of the Avengers is a natural one, and there is already a long queue in Times Square in New York, and these people have only one purpose in queuing. Waiting to watch The Avengers!

This scene immediately attracted the attention of the media, and the TV broadcast trucks and reporters had already rushed over to interview the fans in line.

A fan showed the Captain America shield backpack he was carrying to the camera, "I'm a Captain America supporter!" ”

Many fans interviewed shouted their favorite heroes to the camera.

"I'm a fan of Iron Man!"

"I love Thor and Loki the most!"

"I love Black Widow. What do I like about Scarlett? Johnson! ”

"I'm not a fan of any superheroes, I came to see this film because I like Duke? Rosenberg's film! ”

Even if it's Friday, "The Avengers" has detonated a nationwide viewing craze, starting in the afternoon. The attendance rate of the theaters showing "The Avengers" is basically more than 60%, and the theaters in popular areas such as Santa Monica Commercial Plaza and New York's Times Square cannot be described as full of moviegoers.

The "Avengers" sparked such a craze, which is also in line with the expectations of Duke, Warner Bros. and Marvel Studios.

First of all, the film's promotional preparations can be described as huge, from Duke's "Iron Man" to "Captain America", "Hulk Hulk", "Iron Man 2" and "Thor", in just a few years, there have been movies about the Avengers, which has undoubtedly accumulated a high level of popularity for the current collective dispatch, and the easter eggs after each movie directly laid the groundwork for this masterpiece. The snowball is getting bigger and bigger, the business is getting bigger and bigger, and Duke and Marvel have pushed the superhero movie into a virtuous circle.

Secondly, it is very rare for so many super heroes to gather together, and as a representative of American pop culture, it is difficult for moviegoers with young audiences as the main body not to have a star worship mentality, as can be seen in the movie derivatives all over the streets and alleys, and related topics that fill forum websites.

Again, the quality of the film is definitely the best choice, and it has accumulated a good reputation through pre-marketing before it is released, and the audience who has seen it after the release has also unanimously praised it. What's more, the visual effects of the film are shocking, and it is worth going into the cinema to see, and the 3D version has also accelerated the speed of box office popularity.

Finally, the atmosphere of the movie is light-hearted and humorous. Heroes who used to seem high above have gained human affinity, and this kind of character who breaks the established impression is easier to gain favor, suitable for all ages.

Of course, the most important factor for "The Avengers" to be so popular is the marketing and ...... It's a lighthearted popcorn movie!

Even if the director is changed to Duke, "The Avengers" still doesn't have any so-called depth and philosophical thinking to speak of. This is a story that knows the result from the beginning: the bad guys want to rule the earth, the good guys form an alliance, and after a series of run-ins, defeat the bad guys and save the world.

This is also a collection of Hollywood's usual tricks: super cool fights, dense cold jokes, handsome guys and beautiful women, and preaching justice and friendship.

Unfortunately, this routine has succeeded once again.

Although some people complain that the villains are too weak and the heroes are not played enough, "The Avengers" is enough to make the audience scream and laugh in the movie theater while happily untying their pockets.

This is the biggest factor in the success of "The Avengers", not pretentious or profound, the viewing experience is one word - cool!

On the instant sharing website, one of the fastest and most forwarded messages on Friday came from "The Avengers", and a very ordinary viewer wrote a sentence after watching the film - "The Avengers" is out, and there will be no more movies to watch this summer!

This also makes those who are full of literary and artistic fans very unhappy.

However, no amount of abuse they may have can change the fact that The Avengers is bound to succeed and gain unparalleled fame.

Some people always look down on commercial films, thinking that any director can make a good enough commercial film as long as the budget is sufficient.

But is that the case? In Hollywood, almost everyone agrees that big-budget commercial films are far more difficult to shoot than independent films!

Rome was not built in a day, "The Avengers" is not a success if just a few superheroes put together, and the seemingly nutritious popcorn movie is not something that anyone can make, and it also needs to be constantly innovated and improved.

When the audience is tired of watching the heroes fight alone, they consider uniting the heroes; After the success of the union. And then tailor your own series for each hero, only by constantly researching the market, is the foundation to maintain a steady stream of high-yield products in this industry, and is the foundation for the film industry to maintain its status and development!

As the scope of the film screening expanded. There are also some voices of disagreement, even cynicism.

"There are many kinds of cinematic rhythms, there are visual rhythms, there are emotional rhythms. For film, emotional rhythm is a necessary condition. Visual rhythm is an irrelevant condition. The emotionless visual rhythm movies are so sleepy that they are in full swing, and the audience is like watching a few runny kids fight over a piece of bubble gum, and it's just hilarious to pretend to be interested in waving the flag. ”

It's impossible to please everyone in a superhero movie like this, especially those who think they have an artistic eye, and the film itself is not made for these people.

"No one forces you to buy a ticket to a superhero movie, and if you want to see a slow-paced movie that moves the story forward with emotion, you can go to the art theaters. Why bother to watch commercial films and find guilt for yourself! ”

The reply following can be said to be the best response to the kind of moviegoers, after all, even fools know what Hollywood superhero movies look like, and they want to use a literary mind, deliberately use an 'artistic' vision, and run into commercial theaters to examine, it can only be said that these people have serious masochistic tendencies.

And this is only a very limited number of people's opinions, and it does not affect the popularity of "The Avengers" at all.

The sky by the window is slightly white, David? Ellison put on his clothes and walked out of the bedroom. From 'Fan? Since Diesel died in a car accident, his sleep quality has been extremely poor, and the bald head always appears in his dreams, disturbing him to sleep normally. On several occasions I was even woken up by nightmares.

But David? Ellison never regretted it, although Van ? Diesel's reputation was discredited after his death, but the car accident caused widespread attention, which was already very beneficial for "Fast and Furious 5".

Walk up to the spacious balcony, David? Ellison looked in the direction of Malibu. He had never looked forward to it like he was now—Duke? Rosenberg failed once!

Even as powerful as Duke? Rosenberg, if Avengers fails, it will also be a huge loss.

Sitting at the table on the balcony, the butler brought not only coffee, but also the newspaper he must read every day.

David? Ellison turned directly to the entertainment version, yesterday was the time when "The Avengers" fully landed in North American theaters, and now the box office on the first day should be released.

"Click!"

Crisp sound, David? The white porcelain coffee cup in Ellison's hand fell heavily on the tray of the same material, and the tray immediately split apart, and the brown y-body also splashed out and landed on the newspaper. Kerry's exaggerated expression was average, mocking some people's wishful thinking.

"A new single-day box office record in North America, the first film in history to exceed $100 million in North America in a single day, "The Avengers" created! $100.66 million! ”

This is the headline of the entertainment edition, and this is a number that will inevitably be remembered in the history of North American and even the entire world cinema!

David, who took a few deep breaths in a row, and his face was expressionless? Ellison calmed down at this time, and as the owner of a film company, he naturally knew the horror of this number.

This is not the final box office, not the first week box office, just the North American box office of "The Avengers" for one day!

Slowly close the newspaper, but this number, like a spell, has always been wrapped around David? Ellison's mind was at peace for a moment...... (To be continued.) )

ps: If nothing else, there are still two movies, and the book is over, and I have to go back to my hometown for the New Year, and there is no Internet over there...... Say hello to everyone in advance for the New Year. Also, give more commuter passes and recommended tickets!