Chapter 125: Encirclement and Suppression

Just like "Jurassic Park", which detonated the summer file last year, after the box office of "Independence Day" was released on the first day, it inevitably became the public enemy of all the films in theaters, and since Saturday morning, the media has been slamming louder than yesterday.

In some ways, this situation has exceeded Duke's expectations, and he knows that Hollywood is very competitive, and it is by no means a pure place for nothing, but he did not expect that the competition will be so fierce.

The senior management of Walt Disney also made a congratulatory phone call to him, and their media was shouting that the aliens in "Independence Day" have low IQs and are scary, how could they invade the earth?

There are also media outlets that have a close relationship with Sony Entertainment, constantly picking on the logical loopholes of the film, and are eager to put all the bugs in front of the American public.

Originally, Duke thought that "Independence Day" had no strong competitors in the same schedule, and the whole screening process might be smoother, but he never thought that the box office of 20 million+ on the first day of "Independence Day" would detonate all possible competitors.

"Duke, you come from a good background, and you don't know much about low- and middle-income families in the United States, right?"

Hear Robin sitting across from the desk? Grande's words, Duke nodded, if according to some people once said, America is heaven, but he has lived here for more than twenty years, but he understands that this is definitely not heaven, and certainly not hell, in essence, not much different from the country he once lived in - the rich are rich. The poor are poor, and human rights and all that are.

"Although movies are indeed a relatively cheap form of entertainment relative to income." Robin? Grande continued. "But for low- and middle-income people, every month or even the entire summer season, the budget that can be demarcated for movie tickets is definitely limited, and if they choose this film, they will give up another film, and these people are the main group of people who contribute to the box office."

"So......" Duke immediately understood, "we have a potential competition with other films?" ”

"Look. Disney for "The Lion King", Paramount for "Forrest Gump". It's discrediting us. "Robin? Grande reminded him, "Actually, a lot of the voices that slammed 'The Lion King' and 'Forrest Gump' last month came from Warner and Fox. ”

In the face of competition and interests. No one is kinder and nobler than the other.

This is Duke's biggest feeling, if you want to work hard in Hollywood, you can't be afraid of competition, which super-hit movie is not rushed out of a siege? Hasn't the once big ship been collectively surrounded and suppressed by the media and film critics? The result? It crushes all the dignity of film critics!

Although there is no James? Cameron shouts 'I'm the king of the world', but Duke also wants to try to see if he can tear off the fig leaf of critics with a super-hit film like "Star Wars", after all, they have declared war on him!

Withdrawal and avoidance. By no means his style!

Meanwhile, Warner Bros.'s Jeff? Robinoff just watched Nancy? Josephson left his office and dialed the secretary's desk.

"Get the fastest flight to New York!"

In the outside media hustle. Strangling the almost white-hot summer file, Jeff? Robinoff decided to leave Los Angeles, not to escape the competition, but to the Times Warner headquarters in New York to seek the full support of the group of companies!

Like "Death Island", "Independence Day" is a project that he fully introduces and promotes, if it can exceed market expectations. Not only will there be a large bonus to be gained, but it will also write a lot of money on the resume.

To know. Current CEO Kevin? Trasuha is leaving office in September, and if he wants to move to the next level, if he wants to win the competition, he needs capital!

"Brave Death Island" is his capital, and the success of "Independence Day" will also become his capital.

Even, Jeff? Robinov fantasized that once "Independence Day" could achieve the market results of "Jurassic Park", this CEO position would be his!

An hour later, Jeff? Robinoff got on a flight to New York's JFK Airport, and while Time Warner hasn't really made a move yet, Warner Bros. has already used a lot of resources.

Although Warner Television Network is only an unpopular role in front of the four major television networks, it also has a lot of regular viewers, and during the day on Saturday, Warner TV broadcast trucks scattered all over the United States, like Fox TV, have driven to the doors of famous theaters in major cities.

Fox TV is aimed at the audience, and Warner TV is aimed at the theater chain.

"Look, there's already a long queue."

In front of the camera, a theater manager pointed to the crowded but not chaotic crowd at the ticket office and said, "These people are queuing for only one purpose, to watch "Independence Day"!" We've sold out tickets for the afternoon here, and they're only able to buy tickets for the evening, which is the first time this year, last year's Jurassic Park didn't have such a long line, and the last time this kind of scene was in 1991's Terminator 2. ”

The picture switched to Chicago, and he was also a theater director.

"The audience is too enthusiastic, the popularity of "Independence Day" has completely exceeded expectations, the crowd in line has been crowded outside the theater, our box office during the day today is all sold out, in order to facilitate the fans to watch, we have to temporarily add four screenings, still can't meet the ......"

It wasn't long before the manager of a New York theater stood in the middle of the television frame.

"In order to meet the needs of the audience, we temporarily increased the screening rate of "Independence Day" from the original 53 percent to 62 percent, and even so, almost every theater is full, and we are considering further increasing the screening rate."

In the final analysis, whether it is the reaction of ordinary fans or theaters, all publicity has only one purpose, to suppress the negative remarks of competitors and the ultra-low evaluation of film critics, and attract audiences to enter theaters to buy tickets.

Although some viewers were influenced by negative comments and critics to abandon the film, the long queues in famous theaters in major cities from noon on Saturday proved that "Independence Day", which was released on the eve of Independence Day, has enough appeal to mainstream audiences in terms of schedule, theme, publicity and content!

The number is the most real reaction of the market, first-hand statistics, through the various research and consulting firms hired by Guò, a steady stream of feedback to Warner Bros. and Twentieth Century Fox, and then to Duke for the first time.

Around six o'clock in the afternoon, the Independence Day studio was still brightly lit. Josephson hurried from the Warner Building to Duke's office.

"Up-to-date statistics." The smile on her face couldn't be hidden, "As of now, today!" Saturday! "Independence Day" has already grossed more than $20 million! ”

"Sure enough, that's good news!"

Sophia, who is sorting out the transcript of the interview that Duke will use later? Coppola, looking up, said, "As Duke told me, we're kind of overestimating the influence of film critics. ”

"What about audience word-of-mouth?" Duke asked, and that was what he was focused on.

"The A-grade rating has dropped to 86 percent, which is a normal decline." Nancy? Josephson pulled over his chair and sat across from Duke, "In terms of professional reputation, unfortunately, Duke, "Independence Day" is about to fall to 3 points. ”

"Leave them alone." Duke thought for a moment and said, "There are many viewers who have this kind of mentality, and on the basis that the film can maintain a certain degree of popularity, the more fiercely the critics critic criticize, the more they can stimulate their curiosity about the film." ”

Although they are not experts in psychology, all three of them know that this mentality is actually common among fans.

"Alright, let's not talk about that."

Nancy shifted the subject to something else, "Warner just informed me that the Los Angeles Times reporter will be here in an hour, and the female reporter interviewed you last time, Duke, and we'll check the transcript again, which is an important part of the publicity plan." ”

Duke nodded solemnly, he has never been a person who has been indifferent when others step on him, not to mention that this also involves his own heavy interests, and it is not a problem at all to appear in person or something, as long as the benefits are big enough, he doesn't mind dancing with the devil.

When Sarah, a female reporter for the Los Angeles Times, walked into Independence Day Studios, she was in a studio in Chicago, and Roger? Albert and Siskel Watch the Movie, which is making final preparations, will be broadcast live across the United States via the Guò cable network.

Roger? Albert and Jean? Siskel sat in the dressing room, the makeup artist busily applying makeup to them, and the two co-managers, at this time, stood across from each other, talking about the situation of the movie they were about to review.

"I just got the news that "Independence Day" has reached $20 million at the box office today, and if nothing else, it will surpass yesterday's box office figures."

In general, films released on weekends will grossing more on Saturday than on Friday.

Although this is normal, Roger? Albert's face is very ugly, because this figure proves that the role of film critics is far from being as big as he imagined! Because the mainstream audience obviously ignored his extremely negative evaluation and ignored the thumbs he downward!

For people who think they are big enough in terms of prestige and fame, being ignored is sometimes a terrible kind of existence.

"There's a call from Disney." The agent continued, "Roger, they want your comments to be a little sharper and more impactful. ”

"I do my best."

After receiving the benefits of some people, you must do things for the other party, Roger? Albert was well aware of this, "Am I for Duke? Rosenberg has a lot to prepare. ”

"Roger, I'll support you!"

Like an old friend, Jean? Siskel also received a good income.

After putting on the makeup, the two well-known and fair film critics checked the final draft, and then walked into the live studio. (To be continued)

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