Chapter 868: DC Sale
Although because of the previous few private trials as a foreshadowing.
People have been mentally prepared for the popularity of Mars entertainment, but after the real E3 is launched, people's enthusiasm for Mars entertainment can no longer be described in words.
Almost half of the exhibitors lined up in front of Mars Entertainment's somatosensory playable equipment, and no one was bored with the possibility of waiting in line for 40 minutes to get a trial.
There are even more than sixty percent of other companies standing in the door.
Even the day before, Sega's pre-exhibition press conference, where Yu Suzuki personally appeared, announced a lot of content about "Shenmue", and on today's E3 exhibition, there was also a trial of "Shenmue", but the attracted crowd was completely unable to catch up with the experience of Mars Entertainment.
After all, before "Shenmue", there was already "Hero".
Although players are looking forward to this game, but with the somatosensory of Mars entertainment on the side, the vast majority of people still choose to try it first~ somatosensory.
But it may be that there are too many people there.
Many people, seeing that the queue was too long, also returned to the display points of other companies.
E3 is not a carnival of Mars Entertainment, he is not like a carnival of Mars Entertainment, he can vacate a very large venue, arrange one or two thousand machines for players to try out, because E3 is a lot of game companies to participate in the exhibition, although Mars Entertainment has the highest status, and the exhibition area is also the largest, however, these exhibition areas also need to be allocated to other participating games.
Although, this time, the somatosensory occupies more than half of the Mars Entertainment E3 exhibition area.
However, it is also too small for the flow of people who want to experience it once, but the place is so big. Somatosensory games are games that require a lot of space, so in this way, there are fewer somatosensory devices that can be arranged.
When it was full, it was only 60 somatosensory devices.
And how many people are there at E3?
Close to 100,000!
It can be said that in this two-day E3 exhibition, there are only a few opportunities to experience the experience of Mars entertainment in person.
However, to everyone's delight, this time, because it was an open trial, at least the filming was allowed. Took a picture.
For those players who can't come to E3 to play in person, or even see it in person, it is a little comforting to be able to see it through TV shows and photos, but it has been blown into the sky by Mars Entertainment for more than a year, and what a somatosensory game that can change the history of the game is like.
Although it can only be said to be a little comfort.
But it's better than being able to only listen to others and not even meet in person.
After the video of the trial scene of these somatosensory games was played in some game shows, the major game forums began to discuss the topic of somatosensory games.
It's not just a comprehensive discussion on the official forums of Mars Entertainment to go. Even third-party well-known game new media forums such as IGN and GS are very enthusiastic about this issue, and players have expressed their opinions on this type of game in their posts.
Of course. There are also many people who have the opportunity to participate in this E3, or game media, game companies, or gamers who have spent a lot of money to buy qualifications to participate in the forum, showing off their trial process.
It also makes many people who have long been looking forward to the new host of Mars Entertainment ~ itch in their hearts.
Many people ask when exactly the Mars Entertainment Dreambox4 will be a problem.
Whether the somatosensory equipment is perfect or not, whether it can really reach the level of home use, etc. Questions like these, and those who have the opportunity to experience E3 in person will naturally answer them with a bit of pretense.
On the contrary, Sega, which is preparing to officially debut its new console DC at this E3 exhibition, is not so pleasant.
Although they were second only to Mars Entertainment in terms of the number of visitors during the E3 show. But the number of visitors is only one-third of that of Mars Entertainment.
You know, this time they took out "Shenmue", took out "VR Warrior 5", took out DC's prototype, and they even announced the official release time of DC, at the end of December this year, the world will be released simultaneously, but even so, with Suzuki Yu standing on the platform in person, it is not as good as Mars Entertainment just using a somatosensory device, plus a "Sports".
And other things of Mars Entertainment are even more good.
However, this is also a habit that Mars Entertainment has always had, and they generally put their heavyweight games on top of their carnivals.
At the beginning of this policy, it must have been sprayed for a while, but when it comes to the fact that the carnival is a grand event of their own after all, and the E3 exhibition is more like an exhibition than a grand event for players to participate in, so there are always fewer opportunities to try it out, and if you want to show a new game, players must want to try it out as many times as possible.
So, this matter is over.
The two days of E3 were fast.
Although many people who came to the exhibition said that they did not have enough experience of Mars Entertainment at all, Mars Entertainment said that before the carnival at the end of this year, there should be no new opportunities for on-site experience.
He also stated that this time "Movement" is actually the old version of "Movement".
And the version used in the previous evaluation of the family mother in New York is different.,The one in New York,The use of Miyamoto Shigeru's revised "Sport", which is more interesting than the current old version of "Sports", but because of some immature places, this version is not very suitable for an open-ended trial, so this time the trial is used.
However, Mars Entertainment has also made a promise that they will try the latest version of "Sports" at this year's carnival at the latest, and will also open some trials of "Super Balotelli Galaxy" depending on the situation.
After all, at last year's carnival, Mars Entertainment opened a trial of a level of "Super Balotelli Galaxy".
Although it is a closed form of lottery, it still makes many players remember it.
There is one thing that has attracted a lot of attention from various media outlets and players.
That is this E3 exhibition, Jester did not show up from beginning to end, and the whole process was in charge of Satoshi Iwata, who had just been promoted to the president of Mars Entertainment.
Even now it has been specifically in charge of technology. Transcendent Mark in the interior of Mars Entertainment. Saini, this time also came to the E3 scene in person, but Jester never showed up.
At first, I thought it was the reason why the reporter didn't find him.
But in fact, according to the people of Mars Entertainment later, during the E3 exhibition in the past few days, and Ester has been working at the headquarters of Mars Entertainment as usual, and has been working on WOW, which is not the slightest different from usual.
From this aspect, it really shows that Jester said that he was ready to retire this time. Maybe it's not just about fun, but he's really planning to do it.
And now the formal letting go is also giving the successor the opportunity to practice.
Although several things that Iwata Satoshi did after taking office have been criticized by many people, Mars Entertainment has indeed been more commanded in terms of research and development, including this E3 exhibition, which has also been very successful, and it is said that in the first quarter of this year, the overall revenue of Mars Entertainment has increased by 20%.
This is the benefit of Satoshi Iwata's internal reforms.
Now there are rumors within Mars Entertainment. Because of Satoshi Iwata's outstanding performance, Jester has basically confirmed that when he officially retires, he will become the official helmsman of Mars Entertainment.
The second half of the year. The gaming industry is not without excitement, and the E3 exhibition is just a stepping stone in the second half of this year.
Because the release time of the new next-generation console DC is set for the end of this year, the promotion of Sega must start before, and the large-scale publicity starts half a year in advance, although it is a little early. But for the situation that Sega is now facing, there is no way out.
Because of Sega SS, the market share is now declining across the board.
The share is constantly being eaten away by Dreambox3 and PS2. Even if you are a die-hard Sega fan, you know that Sega has reached the point where it is not broken at this time.
To be honest, at the beginning of this generation, Sega's SS, also known as Sega Saturn, sold well, and at that time the Dreambox 3 had not yet been released, and they competed with Sony's PS2.
With the excellent quality of the first game, as well as the support of players, in the beginning of the sales comparison, in fact, Sega's comparison with Sony has a great advantage, but after all, this generation is an era of transformation from 2D to 3D, at the beginning, players still feel that 2D is still the mainstream, but it is retained, especially the Mars Entertainment represented by Jester to start the promotion of 3D games.
Or let 3D replace 2D and become the mainstream of players' choice of games.
Therefore, Sega's sales were gradually caught up by Sony in the middle and late stages, and even pulled away, although Sega tried its best, but it was still difficult to recover this sales rout.
This is something that must be endured after a mistake in the battle of routes.
SEGA also wanted to work on 3D games, but their chips were not good at processing 3D graphics, so although Sega had several games that did a very good job of gameplay, it still didn't make the situation of the Sega Saturn console any better.
Therefore, this is the move of Sega to release their console in advance when there is no way.
But to be honest, Jester is actually very worried about Sega's production capacity, I don't know what the situation of their generation of DC is, in Jester's impression, part of the reason for DC's failure is that his architecture is more complex, and the production capacity can't keep up, so when DC officially announced the discontinuation, the total sales of this console were only sold more than 10 million units.
But Jester didn't care too much about it.
Because he himself knows that Sega will not become the biggest competitor of Mars Entertainment in this generation.
But then again, now he won't go ~ to worry about the next generation, whether Dreambox4 will succeed, and what kind of sparks can collide with Sony's PS3.
For Jester, his contribution to console games has basically ended here, Mars Entertainment is now strong enough, with the best R&D team in the world, the most enlightened R&D strategy, the most loyal and largest player base, if in this case, Mars Entertainment can be defeated, then to be honest, Jester thinks.
That's better to pour it out.
He founded Mars Entertainment, but he didn't just think that he couldn't play without this company.
Absolutely not, this is a healthy, mature company with unlimited potential, and besides, in Jester's heart, he doesn't think that losing in the battle of generations is nothing.
Does losing a generational battle mean that everything is over?
To be honest, Sony hasn't won since PS1 started.
Did Sony just give up?
Jester is now really putting all his energy into the development of WOW, and he basically doesn't care about the console platform, the development of his own console, and even the development strategy of the new handheld he proposes, except for listening to other people's opinions when attending some meetings, and he doesn't even take the initiative to speak.
This is also a signal that he is deliberately sending.
"All I want to talk about right now is WOW."
In an interview, Jester was asked if he could talk about the new console battle, but he didn't expect to get this answer from Jester.
This time, the WOW development team didn't release the concept of a dungeon in advance for others to try.
Blizzard first came up with the concept of a replica, and then the SOE team immediately made a replica, of course, there are many people who think that the SOE has already had this idea, in fact, this time Jester's development team has never revealed the concept of their replica, and as a result, SOE has not produced this change at all.
This also shows from one side that in fact, the original SOE development team has never had such an idea on its own.
Time passes day by day.
Even Jester, who has never been absent from the carnival, was absent at the carnival at the end of this year.
And in December, Sega was the first to kick off, this time the next generation battle.
DC is on sale. (To be continued.) )