Chapter 23: The Best Proof

Ask for recommendations! Collect!

After hanging up the phone and going back and forth in the living room twice, Duke suppressed his chaotic mood, and the mixed expression on his face was replaced by calm.

Because there are only 20 screens in 20 theaters, the first-day screening statistics of "Speed of Life and Death" have been released.

The average attendance of a single show is 18 people, and the average box office of a single show is $84 - there is a discount on the package - the average number of shows on the first day of a single theater is 8, and the total box office on the first day is $13,440......

Compared with the super blockbusters in my memory that can easily hit $15,000 at the box office of a single museum, this result is really miserable.

Fortunately, another piece of news came at the same time, which could lift people's spirits.

A total of 2,880 people watched "Speed of Life and Death" in a single day, and Twentieth Century Fox received a total of 2,056 questionnaires, of which 1,577 people rated the film A+, 256 people rated A, and less than 20 people rated C or less.

The audience's reputation on the first day of the screening can be described as bursting.

I just don't know if word-of-mouth can be converted into box office in the end......

With a soft sigh, Duke left the house and walked towards the seaside boulevard not far away, Santa Monica was already a little hot in April, and although there was still a hint of coolness in the sea breeze, he was sweating not far along the promenade.

Approaching the private marina area, Duke turned into a cold drink shop at a three-way intersection and said to the owner behind the counter, "Joe, have a glass of chilled coconut water." ”

"Hi, Duke." When the boss handed over the coconut water, he asked with a smile, "I heard that your movie is released?" ”

"You're very well-informed." Duke took a large sip of the cold coconut water and felt much more comfortable.

"Don't forget, this is Santa Monica."

The boss named Joe pointed in the direction of the marina, "From there, grab any one and you could be a movie star." ”

Seeing Duke shrug his shoulders, the boss swore again, "Don't worry, Duke, we've known each other for ten years, and I will definitely mobilize the people around me to watch your movie!" ”

Hearing the boss's words, Duke couldn't help but look up slightly, as if he wanted to look at the distant sky through the ceiling, and saw that all the people who watched the screening could also use words and actions to drive the people around him to watch "Speed of Life and Death", he knew how terrible the power of word of mouth was.

Just not far from Duke, Kunitez listlessly walked into the University of Southern California, he didn't sleep well last night, his head was full of Mercedes buses, and even in his dream he became a member of the bus, and in the shocking explosion of the bus crashing into the plane, he saw God......

"It's all that damn movie! Why did the young director named Duke Rosenberg make such a wonderful film? So thrilling? ”

"Hi Kunites."

Suddenly, a few classmates caught up with him, and the one holding the basketball jumped over and grabbed his shoulder, "Let's go, let's go to the event together?" ”

"Still can't." Kunitez pointed to his faint dark circles, "I need to find a place to catch up on my sleep." ”

"You didn't sleep well last night?" Someone else walked over and asked.

"I went to see a movie yesterday and it was so exciting......"

Like a child who has just watched the most wonderful story and is eager to share it with his friends, Kunitez gushed endlessly, "Except for "Terminator 2", it is the best action movie I have seen in recent years......"

A long list of compliments jumped out of his mouth, and finally he said, "You have time to take a look, it's a pity to miss it." ”

"Oh?"

A few people were visibly interested, asking, "With all that said, what is the film really called?" ”

"Life and Death!"

"Isn't there no extracurricular activities this weekend?" The man with the basketball said, "Let's go together." ”

The sun slowly moved from the east to its proper position, and Johnson, who had just finished lunch, returned to the office, because there was a short break at noon, and many colleagues had gathered together to discuss topics of mutual interest, and he joined in.

After talking about the new president and the collapse of the Soviet Union, the conversation gradually turned to the movie.

"At the beginning of next month, "Alien 3" will premiere."

The person who spoke was about forty years old, and obviously had a special affection for the Alien series from the late 70s, "I heard that the director has changed again, and it's a rookie named David Fincher, do you want to see it?" ”

This isn't a family-friendly genre, and it's obviously better to be with friends.

"Is it the only new movie lately?" Someone is clearly not interested in aliens.

"I'll recommend one to you." Johnson took over, "I took a break yesterday and went to see a movie called "Life and Death"......"

Because there are so many publicity expenses for screenings, Twentieth Century Fox's promotion of "Speed of Life and Death" is still tepid, but with the increase in the number of people who see the film, the reputation of "Speed of Life and Death" in the audience has begun to slowly ferment, although the box office on weekdays does not have any explosive trend, but every day shows a slow upward trend.

The latest film count jΓΉ is also fed back to Duke by Robin Grande in time.

On Wednesday, the average attendance was 21, and the total box office in a single day was $145.26 million.

On Thursday, the average attendance was 25, and the total box office in a single day was $168.44 million.

In the first three days of screening, "Alien 3" received a total of $44,810 in 20 theaters and $2,240 at the box office in a single theater.

"That's a good result......

On Friday morning, Duke received a call from George Lucas, "It's higher than I expected, Life and Death has potential, and I'm going to inform Lucasfilm and put some pressure on Twentieth Century Fox to put more resources into it." ”

At the same time, Twentieth Century Fox's director of distribution, Townsend Rothman, is also convening a meeting of the department, in addition to discussing the release of "Alien 3", and then "Life and Death" in the screening.

Needless to say, "Alien 3" is the highlight of Twentieth Century Fox this year, and it is also a packaged project of CAA, which is definitely the focus of the release.

"My opinion ......"

Townsend Rothman's deputy said, "It's still necessary to be cautious with 'Life and Death,' and we'd better maintain the current publicity and look at the box office reaction on Friday and Saturday, and the weekend box office can test whether a film really has enough potential." ”

There is no objection, although the six major companies produce countless bad movies every year, they are all cautious in dealing with investment, even Spielberg's projects will go through layers of review, from project approval to filming to publicity and distribution, it takes a long time to research, estimate, and hundreds of thousands or even millions of funds will be decided on the brain, and it will never appear in large film companies with complex shareholding composition and mutual checks and balances.

With the arrival of Friday, the North American film market has reached the busiest time of the week, and the weekly movie list in North America is also based on the weekend box office figures from Friday to Sunday, which is also the time period that best reflects the potential and competitiveness of a movie.

Fabio is the conductor of the independent cinema chain, and his workload on three days of the weekend is often several times that of a weekday.

"Instinct, two tickets, thank you."

After receiving the other party's money, Fabio skillfully handed over tickets and made change, "Instinct" has been in theaters for more than a month, but there are still many viewers who come to see Sharon Stone, and it is also the best movie sold in theaters this week.

The hands of the clock slowly passed through seven o'clock in the evening, and more than 40 audience members walked out of a movie theater, and they seemed to be discussing buses, subways, explosions, and other topics as they walked.

This is a very good film, Fabio also went to the hall to watch it for a while yesterday during his break, and in his eyes, except for Sharon Stone stripped naked, in terms of wonderful Cheng dΓΉ, "Instinct" is not comparable to "The Speed of Life and Death" at all.

It's just that the fame and appeal of "Speed of Life and Death" from the director to the actors are not enough, and the publicity is limited, and many people don't know about this movie at all.

Today, however, seems to be different, and in the few screenings that have been screened, the number of spectators in a single show has nearly doubled compared to yesterday.

"Hey, man......"

A group of student-looking people came here, "Life and Death, six sheets." ”

Night is coming, and more and more people are entering the theater.

"Speed of Life and Death, two."

""Speed of Life and Death", one piece."

"The Speed of Life and Death" ......"

Fabio, who has been busy, suddenly found that the number of people buying tickets for "Speed of Life and Death" is increasing, even surpassing "Instinct", which occupies 3 theaters.

Just after the new "Speed of Life and Death" began to be screened, Fabio also arrived at the end of work, taking advantage of the gap between the shifts, he roughly counted the number of ticket buyers for this "Speed of Life and Death", and found that more than 80 tickets were sold, which is the theater today...... No, the highest attendance in a single session of the week!

On Friday night, from New York to Los Angeles, from Seattle to Nashville, the number of attendees in a single show of 20 theaters was almost double or even three of those on Thursday, and many people even came to the theater in groups to watch "Life and Death"!

By the next morning, the situation had been reported to Twentieth Century Fox, and although it would take a high-level meeting to make a final decision, Townsend Rothman already had the idea of devoting more resources to the film.

"The single-day box office on Friday was $62,778, the single-theater box office was $3,138, and the audience A+ rating rate was 77 percent......"

These numbers on Townsend Rothman's desk are the best proof of the market potential of "Life and Death"!