Chapter 229: Beijing Meets Seattle
One of the biggest dilemmas facing video websites in China today is copyright issues.
Indeed, the copyright issue seems to be a pretty good opportunity at first: after all, no matter what kind of video you want to use now, although there is a copyright issue, you can just take it, and it's really fun, and it basically doesn't cost anything.
But in reality, this is the real rise of video sites.
Because it is impossible for video sites to rely on their own piracy to develop,If it has always been just piracy,I don't know where to start with the development and growth of a website,Because your high-quality content is quickly stolen by others,Come and go,Everyone is no longer willing to pay attention to what high-quality content is made and the like,Anyway, as long as you take it from other people,Over time,This makes the development of video websites fall into a dead loop。
…… Therefore, the standardization of video website copyright is definitely a road to be taken in the future, and it is also an indispensable road.
Chen Xi knows more about the fact that after the standardization of the copyright of the video website is really implemented, the speed is still very fast, in a very short period of time, at least the copyright between the video websites is not as loose as before, and then the major video websites began to compete for various copyrights, and the network copyright of many film and television works has become higher and higher.
With the Internet piracy leader Du Niang also entered the video industry, the standardization of video copyright has also become much faster, and the fall of the later generations of fast broadcasting not only made countless dicks silent and tearful, but it has also become a wake-up call on the copyright norms of Chinese video websites, and then even the subtitle network like the shooter has been abolished, since then, the copyright problem of the video website has been solved a lot at least superficially.
Prior to this, Chen Xi always had the copyrights of some film and television works favored by some video websites, and would give a price that was not too high, but these prices were already quite good in this year: anyway, it was an unexpected income, and one thing was better than nothing, but Chen Xi didn't give any of them, just because he wanted to make his own video website.
The future world belongs to the network,There is no doubt about this,A few years later, the rapid development of smart phones,The use of WIFI has gradually become commonplace,Let the network from the PC to everyone's mobile phone,It is obvious that the traditional paper media will be in the offensive of the Internet and the wireless era of smart phones,After that, it should be the traditional TV industry that will face such a situation。
According to Chen Xi's strategic arrangement, at that time, his video website has been able to form an independent network publicity channel, and from this point of view, the strategy of the entire deep space film and television has also been extended to the level of these aspects on the network......
In addition, there is a better place for video websites, that is, in the next few years, there is a certain space for the development of online videos on video websites, and within this development space, one thing is quite important, that is, video websites can eat policy dividends next: because in the future, some videos of video websites basically do not need to be reviewed, which is simply an extraordinary advantage for traditional media......
Because of traditional film and television works, in China, the main difficulties in reviewing are really not some of the things everyone imagines, in fact, now in China, there is a considerable difficulty in traditional film and television works is that there is no truly unified and consistent standard...... This is mainly about an ethereal feeling during the review, maybe the scale of this movie is relatively large in these places, everyone thinks that this is absolutely impassable, but I didn't expect it to pass, but some are not as good as that on this scale, and the result is not ......
There is no real criterion for death, and there is really a considerable danger of it...... And the video can circumvent these.,So a lot of movies or TV series can actually be put on video websites.,Of course, these can't include some too much.,If you have to shoot some S love violence and gore and the like, it's definitely not good.。
These advantages of video websites have also made Chen Xi pay more attention to these aspects, and he also knows that he needs to start early in terms of video websites. However, in the current development of Chinese video websites, in fact, some rivers and mountains have been laid down, but they are still facing the problem of profitability, so the slogan used by many video websites to attract investors is to make a profit rather than how much to make a profit......
The next year is a very important year for video websites, according to the memory in Chen Xi's head, in the following March, excited.com will join hands with dozens of copyright owners such as Beijing Poly Bona and Beijing Orange Sky Entertainment to jointly form an "anti-piracy alliance" and file a lawsuit against the video sharing website Tudou.
By September 2009, Sohu, excited, Youpengpule jointly formed the "video website anti-piracy alliance" will push the attention of video copyright to a new high point, the alliance was established at the beginning of the sword against Youku and put forward a claim of up to hundreds of millions of yuan, in the subsequent lawsuit, Youpenpule is directly pointed at the largest downloader Xunlei in China as a "piracy base", and at the same time put forward millions of dollars in claims, but also in a hotel in Shenzhen close-range conference game farce.
At that time, the domestic video field seemed to be in the limelight, and the copyright issue of video seemed to have become a sensitive topic that some website leaders avoided talking about.
After all, for some domestic Internet companies that have not paid attention to video copyright before, the expenditure budget in this regard may be unexpected, and the blow to copyright will become another headache in the cost of similar websites.
It's just a pity that these are all a necessary path!
After that, in the field of Chinese video websites, there will be an absolute two-faction situation, one is to excited.com, Youpengpule, LeTV and other channels that use genuine distribution as a profit model, and the other is Youku, Tudou, Ku6 and other entertainment websites that still use the sharing model...... Making zuò and sharing will become two categories, and what Chen Xi wants to do is obviously the strategy that Tencent Video and Sohu Video will follow in the future, supplemented by sharing and content-based!
The main content is still film and television works, which includes some variety shows and TV series that have been broadcast on TV stations, and the content produced by video websites......
Chen Xi plans to start a new stove to open a "deep space" video,At the beginning, it was based on the video copyright that Chen Xi had hoarded over the years and other copyrights he had purchased,And then participated in the process of hanging potatoes together with Sohu and the like,Participate in these things of copyright,Let deep space video have a place in the country,When this copyright turmoil passes,More videos will be launched,In addition, at the same time, the strategy of making their own products,As for making your own products, Chen Xi has too many things in his head that are suitable for the Internet.
Especially there are god-level works such as "Never Expected", if you add "Diao Silk Man", "Chen Xiang Six and a Half" and the like, this video site will soon be recognized by everyone.
Chen Xi was not only hoarding the network copyright of his company's film and television works before, but also hoarding the network copyright of some classic TV series and movies of other companies, although there was an expenditure of nearly 10 million, but the harvest was great! In later generations, about 10 million funds are used to buy the network copyright of film and television works, which is just a small stone thrown into the river, only the number of the two episodes of "Tomb Robbery Notes" purchased by iQiyi, but in this year, the figure of 10 million is used to buy the network copyright that many film and television companies do not pay attention to at all, but it is too much, after all, the average network copyright fee for a TV series is not even 100,000, and the average network copyright fee for a movie is less than 80,000, Such a terrifying price, although it makes the people in the company feel painful, but Chen Xi, who has the memory of future generations, feels that he has picked up a lot of treasures!
In addition, Deep Space Video also has an important strategy that it will directly start developing mobile phones at the very beginning, because Chen Xi has the memory of later generations, and of course he knows that in later generations, mobile terminals will be the mainstream of the future.
…… Looking at these strategies, many people are in a cold sweat, although they now have a considerable understanding of some of Chen Xi's forward-looking, and even many people even have a feeling of blindly believing in Chen Xi, but now to start these at the same time still makes them feel like wiping a sweat.
The three major projects, although they are not carried out directly at once, but at the very beginning, especially in movie theaters and video websites, this is money thrown into it like water! No matter how you say this, the start-up capital will be hundreds of millions, and according to Chen Xi's arrangement, the construction of movie theaters will soon increase, and the money for these things will be a big problem.
At that moment, an employee of the company stood up directly and said: "Mr. Chen, we now know your ideas and plans for the future of deep space film and television, but will it not be suitable if the step is too big?" We don't have enough money for such things now! ”
The investment in the cinema chain is already quite a terrifying amount, let alone anything else......
Chen Xi said: "First of all, the bank loan, and then the sale of some copyrights! I'm already preparing a report like this, and it won't be long before it arrives in your tank. ”
…… In fact, there are still many people who are concerned about this issue, but in fact, everyone understands it better, especially the things they can see from Chen Xi's expression, and they dare not say anything else, but indeed, Chen Xi should have made a complete decision......
Indeed, now Chen Xi wants to start such a grand strategy directly, especially bank loans, which are really very risky, and if they are not careful, they will be doomed.
Chen regrets that they are not only doing these projects now, but also the company needs to invest, to expand in various ways, and also needs other things, and the current situation of the company is that the salary of the company alone has to pay tens of millions of dollars in a year, not to mention other investments......
With such a big stall, Chen Xi really wants to spread it out like that?
It's unreliable to think about this!
But Chen Xi has already decided, and this is the biggest problem.
…… After today's year-end summary and outlook meeting, everyone's faces gradually carried a mixed feeling, the good news is that Chen Xi actually seems to be confident about Yiqiē, and he has proposed several solutions......
At least in terms of start-up capital, in addition to bank loans, that is what Chen Xi has prepared for them to do in the next year.
On the variety show, Chen Xi plans to launch four projects, although each project may not be able to reach the phenomenal level, but it does have quite strong capabilities, and there are a few phenomenal ones.
After the variety show reached this year, coupled with Chen Xi's previous disruption of the market in advance of Su Huaitai's "If You Are Honest, Do Not Disturb", it has fermented quite terrifying profitability, so these projects should be able to provide terrifying support for the entire company. In addition, Chen Xi has nearly ten TV series projects on hand, some of which are filmed by himself, some are outsourced, and there are also six film projects......
These are all memories from Chen Xi's mind.
Although this has huge requirements for Chen Xi's whole person, and he is even about to turn him into a machine, from Chen Xi's point of view, these things are necessary, and they will all have achievements.
In order to raise money, Chen Xi's first ring of 2009 will soon begin!
Because of the current various funding problems and the spread of large stalls, the entire deep space film and television is facing some problems.
Chen Xi's current purpose is to use a movie project to cash out to make some money, of course, the actual situation may not really be so ugly in terms of cashing out, in fact, the current Ye Ling's film project has not only got a pretty good box office in later generations, but also got a pretty good reputation.
This is Chen Xi's planned film "Beijing Meets Seattle", although this film only got a high box office after a few years, but now Chen Xi has a higher reputation and a greater foundation than the director of that movie, so Chen Xi's film is finalized, and he believes that this film project can definitely succeed now.
Chen Xi has already written the book of this film, and has entered the point of talking with the main actors, Wu Xiubo and Tang Wei, these two people are still the candidates for the hero and heroine in Chen Xi's heart, Wu Xiubo has now made quite a great achievement because of the "Before Dawn" that came out in advance, and he is a late bloomer. The popularity after "Ring" is also relatively strong......
PS: Ahhhh
From tomorrow onwards, try to restore at least two shifts a day. R1152