Chapter 938: China Premiere
readx;?“ After a month and nine days, the bad film season demarcated by the General Administration of Naked Feet is finally over, and I can finally go to the theater again. Pen | fun | pavilion www. biquge。 info [Fengyun Novel Reading]"
On a famous movie forum on the Greater China Regional Network, some fans expressed such feelings, for many fans, December and the New Year's Day holiday are very good time to watch movies, but in such a time period, they rarely enter the theater, and even if they walk into the theater, they often do not buy tickets.
Someone on the website called, "Star Wars: The Force Awakens is finally going to be released, Duke fans, what are you waiting for?" See you tomorrow for the China premiere of Shanghai International Cinema! ”
Since the release of "Star Wars: The Force Awakens" in North America and overseas, Warner Greater China has never relaxed its promotion in the Chinese market, and the film has been released in North America for 20 days, earning $979.88 million, which has touched the threshold of $1 billion.
The global box office also successfully broke the $2 billion mark without any suspense, with a cumulative total of $2,215.88 million.
Such box office figures not only gave Warner Greater China confidence, but also allowed China Film Group, which is responsible for Chinese distribution, to see an opportunity to make profits, raising the distribution level of the film to the highest, whether it is official capital or private capital, it will not be difficult to cope with the high profits that can be expected.
Although the Chinese screening of "Star Wars: The Force Awakens" was a full twenty days late, which will inevitably lose some of the audience, the super high box office figures are undoubtedly the best publicity stunt and can attract enough attention.
"Star Wars: The Force Awakens" has been a global box office hit, and its peripherals have also become a hot commodity, Duke got the latest relevant statistics, since its release in the 20 days, the film's related peripherals have generated 700 million US dollars in sales in the United States alone, far surpassing other Hollywood blockbusters, becoming the local king of money.
Among all the peripheral products, the intelligent robot BB-8 and the Jedi lightsaber are the most popular.
And that's not all, Duke and Lucasfilm still have a big killer weapon left unused, coming to China at the same time. Duke also announced through his official Twitter and instant sharing that the merchandise of the character heroine Rey, which has not been released due to the secrecy of the movie, has entered the production stage and will be officially released soon.
You know, Rey isn't just the most popular character in Star Wars: The Force Awakens. It is also the focus of heated discussions among fans around the world recently, and her related products have come out, and their sales can be imagined.
In some ways, it's also a form of hunger marketing.
"Why is there a lot of characters to learn from Tina...... Is there a difference in Hong Kong? ”
The sun is slightly westerly. Scarlett who met Duke in Hong Kong? Johnson took his arm and sat peacefully in the car parked in the waiting area, looking at the various banners and words outside, and asked suspiciously, "Isn't this all Chinese?" Why is there such a big difference? ”
This kind of thing can be said for several days, and Ryan can only roughly explain it in the simplest language, "Chinese is divided into simplified and traditional Chinese, and those you saw before are traditional characters, and here are all simplified characters." ”
At this point, the door was pulled open from the outside. Duke reminded, "Honey, it's time for us to go down. ”
The Chinese premiere of "Star Wars: The Force Awakens" was not as big as its world premiere in Los Angeles, but it was also a superscale that Hollywood films had never reached.
Not to mention the Chinese stars invited by Warner Greater China and China Film Group, the team from Hollywood across the ocean can dazzle people's eyes, not only all the main creators of "Star Wars: The Force Awakens" are here, but Duke's friends and collaborators who are not in the circle but have a high enough coffee position also flew over to cheer.
Despite the enthusiasm of the Chinese fans, Duke and Scarlett made it through the red carpet as fast as they could, as there were enough stars behind them to cheer them on.
Leonardo? The appearance of DiCaprio. It almost made the female fans at the scene crazy, if it weren't for the fact that there were enough security personnel, Xiao Li would definitely not be able to return to the other side of the Pacific Ocean.
Tom? Cruise and Nicole? The Kidmans showed up hand in hand, and the reporters' fingers pressed the shutter almost spasmed. Fans also responded with a tidal wave of applause.
Charlize in a pale gold fishtail evening gown? Theron walked on the red carpet, and the originally chaotic scene immediately quieted down, leaving only countless straight eyes, Queen Theron's red carpet momentum can also kill everything here......
"Thank you."
In front of Shanghai International Cinema, Duke greeted several people who came over one after another. "Thank you for coming. Leo, you're still so charming. Tom, Mary, what about my goddaughter? Sally ......"
Duke hugged them one by one, and took Scarlett to stand in front of the media cameras with a few of them for a group photo, where a super director, two top male stars and three A-list actresses were concentrated, and the halos they each carried together murdered the cameras of countless journalists.
Leonardo? DiCaprio vs. Tom? Cruise and Nicole? Mr. and Mrs. Kidman, led by the staff to the guest area in front of the theater, Charlize ? Theron stopped in front of Duke, and didn't seem to see Scarlett holding him? Johnson in general.
"I'm looking good, aren't you?" Charlize? Theron raised an eyebrow and asked, "Isn't it beautiful?" ”
Duke was not stupid at all, how could he praise another woman in front of his girlfriend and just shrugged his shoulders without saying anything.
"This is a Dior-sponsored dress?" Scarlett? Johnson pouted without a trace, "This dress fully exposes the flaws of your flat chest......"
Charlize? Theron turned his head slightly, his eyebrows raised higher, and he was about to say something to fight back, but he saw Duke's eyes, facing Scarlett? Johnson shook his head slightly, turned and walked towards the guest area.
"I don't like her." Scarlett whispered.
Duke patted her hand gently, "Let's go, it's time for us to go to the interview area." ”
In the interview area, many reporters surrounded Daniel? Wu's side can become the leading actor of a mainstream Hollywood commercial blockbuster, and he has already done it even Bruce? Lee and Jack? What Chen didn't do is naturally the focus of media attention here.
"Being with me makes Daisy more stylish, and I inspire Daisy to be more attractive."
In the face of the media's time, the crew members are always united and friendly, and Duke just walked into the interview area when he heard Daniel? Wu standing in Daisy? Ridley said beside him.
Daisy? Ridley is also very cooperative, which is also the terms of her contract and work obligations, "Daniel is also one of the best young actors I've ever seen, and I think there is only one young actor on the set who does a better job than Daniel. ”
Speaking of which, Daisy? Ridley's hand touched the head of BB-8 who was following him, "It's a great feeling to act with BB-8, it's an incredible character. After spending a lot of time with it, I'm not used to acting with real people. ”
But as Duke entered the interview area, most of the reporters shifted the focus of the interview to him.
A reporter from the National Television Movie Channel first asked, "Director Rosenberg, China lacks a deep cultural foundation of Star Wars, do you think Chinese fans can accept a sequel to "Star Wars: The Force Awakens"?" ”
"Last night, a group of lucky Chinese Star Wars fans, fans and guests were the first to watch the early screening of Star Wars: The Force Awakens at Shanghai International Cinema."
Probably because the box office figures of "Star Wars: The Force Awakens" were too high and amazing, which made some media people here feel angry, so they asked such a difficult question, but Duke responded calmly, "I also participated in yesterday's advance screening, and I was surprised to find that the atmosphere was particularly warm during the movie." ”
For publicity reasons, Duke naturally spoke extremely fluent Chinese, "I didn't expect that there are so many Star Wars fans in China, they are as fanatical and die-hard as Star Wars fans in other parts of the world." When I watched the film last night, the responses, laughter and tears to the plot were so consistent with the reactions of the audience that we saw in the United States and in other parts of the world. ”
Duke gave the national television reporter a faint smile back.
Compared to reporters on national television stations with a special aura in the country, reporters from Penguin Entertainment, which has a partnership with Duke, are more cooperative in asking questions.
"Star Wars: The Force Awakens" has soared at the global box office, soaring with word of mouth."
The reporter had previously contacted Duke and knew that he could understand these Chinese words, "Even the American Film Institute specially extended the voting date for last year's 'Top Ten Films of the Year' for it, allowing the judges to vote after watching the film, and finally selected it into the top ten list, Director Rosenberg, what do you think of this?" ”
In response to the special treatment of the American Film Institute to open the "back door", Duke responded, "We have been so surprised by what has happened in the past few weeks. Not only this, but also broke the box office of $2 billion two days ago, etc., of course, we are looking forward to "Star Wars: The Force Awakens", but we really didn't expect such an enthusiastic response, I am very grateful, and I am very excited to see that everyone sincerely likes the new chapter of "Star Wars". ”
Since this film was released in China, the relationship between China and China is also the focus of attention of media reporters, and a reporter asked, "Star Wars: The Force Awakens that Chinese actors like Wu Yanzu will have more connections with China in the future." ”
"After many years, the "Star Wars" series is about to land on the Chinese screen again, and we are naturally looking forward to the release of the film in the world's second largest film market."
Faced with such a question, Duke certainly knows how to answer, "Star Wars: Rogue One, which will be released at the end of next year, has just finished filming recently, and there are two Chinese actors in it, and their performance during filming is too fantastic. ”
Finally, Duke also deliberately added, "There are so many legendary stories in China that have been passed down for thousands of years, and future Star Wars movies may draw inspiration from them." ”
The film is about to be released in China, and whether the global box office can achieve a leap forward, the performance of the Chinese market is very important. (To be continued.) )