Beitong is the first to come to the door,But it's not the last,In addition to the gamepad,There are keyboard and mouse、The title of the hardware such as the graphics card,Even the game console came to join in the fun...... Just one naming right has millions of revenues, which have brought a lot of income to the final end. It's impossible to make a big profit, but at least you can earn back some of the money you spend on advertising.

Moreover, the enthusiasm and generosity of these equipment manufacturers also indirectly indicate the popularity of the game, in short, this is a good phenomenon.

Overseas distribution is completed, domestic can not be left behind, self-operated orders only need to be stocked, but dealers' orders need to be distributed a few days in advance. However, this order is really rare, a huge Chinese physical market, 1.3 billion people, there are only more than 300,000 sets of orders, even Japan and South Korea can't compare, but this is still a good result......

"Mr. Su, overseas channels are out of control, our games are released in advance by some sellers, and the games are 'sneaking away'." Zhang Yan came in to report that she had just returned to the company yesterday.

Game stealing refers to a bad phenomenon of early release of the game through supply channels before the game is released, which is not good for the game. The release date can condense the sense of anticipation of players, and now it is leaked in advance, although Su is most confident that it will not be cracked, but it will also have a very bad impact.

Of course, the player only gets the disc in advance, and the activation system is controlled by the final end and the agent, and unless someone can crack the game, it will not be able to enter the game interface after installation.

"It's not my own channel, and I can't help it, but I'm confident that no one can crack our game yet." Su Shi said, then looked at Zhang Yan, and said guiltily: "After running around for so many days, you have lost a lot of weight, or you should rest for a few days!" ”

Although Su was most concerned about the sweetness in her heart, Zhang Yan still replied hard: "Mr. Su, it's working time, don't look at me with such eyes." Don't show too much concern, it's harassment. ”

Zhang Yan was really angry in her heart, she worked hard to help him shout outside, this guy was too much, she even messed with other women at home, when she knew about it from Sister Caiyue, she almost couldn't help but bite someone, and she didn't have a good face for Su until now.

"Uh......" Su was choked up and speechless. Zhang Yan has always been very well-behaved, and she is even more obedient to him, but this time she was really angry. He also glared at him with bulging gills.

Local propaganda work has stopped, but nationwide propaganda has just begun, and Internet bombardment, physical posters, news interviews, and tens of millions of propaganda funds have been invested intensively, and a wave of interstellar war kamikaze has been rolled up across the country.

It's the first time to do this kind of work at the end of the day, which is a bit clumsy, but it's a good idea, and in short, as long as it's a resource that can be used, it's easy to use it.

However, some people are not optimistic. Even if the Star God of War sells two or three million sets in China, the money that can be earned is only more than 100 million, but it invests tens of millions of publicity expenses, which is not very cost-effective.

"We can also send notifications and advertisements through the Guò mobile game client. The installed base of domestic mobile games is tens of millions, and if such accurate advertising is not used, it is definitely our mistake. ”

"TV advertising costs too much and there are too many restrictions. Not for the time being, but it can be disseminated through guò news. ”

"Internet media, and the partners we have worked with. We can all put in both text and video ads. ”

After entering the countdown to the listing, the final end is running at full capacity, and the investment of large funds has the effect that almost everyone knows that the stand-alone version of the game "Star War 2" is about to be launched, and it is not just the increase in attention, but also the orders of JD.com, Tmall, official websites and even physical channels have suddenly risen.

Perhaps China does not have the game genes of Japan, South Korea and the United States, but probably because the previous economic conditions did not allow it and the lack of domestic games, it does not mean that Chinese do not like to play games. But now that our lives are getting better and better, computers are not a luxury, and population welfare is our biggest advantage, even if only one percent of people buy games, that's tens of millions of sets.

In the first two days of listing, the final self-operated orders have exceeded 1.5 million, and the orders of physical channels have exceeded 500,000 sets.

"Thanks to domestic reservations, the first-day sales are conservatively estimated to exceed 2.5 million units!"

That's a very optimistic number, and while it's a bit different from GTA5's $800 million in first-day sales, it's also world-class.

"We are not busy speculating on sales for the first time, but now that orders at home and abroad have suddenly increased dramatically, our existing production capacity can no longer meet the demand for orders, and we must try our best to find a solution." Su said the most.

"How many more studios?" Liu Yiji asked.

"There are already a lot of production companies that we work with, and if we continue to increase, it is difficult to guarantee that there will be problems in quality, which is not a long-term solution." Vice President Ye said expressionlessly.

"The vice president is right, quality is the top priority." Sue nodded.

"Why don't we open up the right to make CDs in China? You can also make installation discs for sale without authorization, so that other production manufacturers, small workshops and even computer stores can participate and increase the popularity, anyway, we mainly rely on the activation card to make money, not the disc itself. Concubine Su said her own Jianyì.

"In order to save costs and quality of this kind of products, there is no guarantee of quality, and the problem is ultimately counted on our heads, and there will be a simulated version if it is not good, and the market is chaotic and the image of the genuine version is dangerous. Therefore, even if it is a digital version, it can only be installed and used locally after downloading, and it is forbidden for other parties to operate the system. Vice President Ye still vetoed Concubine Su's construction.

Su Fei didn't understand the technical professional problems very well, but she was still very unconvinced that the marketing strategy was rejected because of this, and then said: "Then can we provide installation U disks to computer stores, bookstores, newspaper stops, grocery stores and even individuals, they install one for each user, in addition to the normal rent of 10 yuan, if the game is activated, we will send them a subsidy of 5 to 10 yuan each through a system." ”

"And they also sell activation cards, which don't add to the trouble of physical cards, and are directly in the form of virtual activation cards. It can even be made into an app that integrates the activation and subsidy platform. ”

"In addition, we also have to make a small card signboard for each consignment point, which has words like 'Star God of War Agency Point' written on it, so that users can know that they can rent a USB flash drive of Star God of War here."

"In order to attract merchants to join, the USB flash drive is rented in the form of a lease, and you can apply for a return and refund at any time, and if his marketing volume exceeds a certain amount, the deposit of this USB flash drive will also be returned to them."

"In this way, not only can we solve the problem of production capacity, but also ensure the quality, but also allow more people to participate, and the sense of participation can increase the popularity of the game."

Concubine Su's brain is running fast, and her ideas are also very bold and innovative, not to mention China, even other game countries have never had one, and everyone bowed their heads and pondered the feasibility

(To be continued......)