Chapter 94 Corporate Change
Before adjusting personnel, Qin Ran spent almost all of his working time on discussions with specific employees, each of whom lasted 45 minutes one-on-one, and the content of the conversation was not limited, the main purpose was to let Qin Ran know more about the employees he wanted to promote.
When the ancient emperors paid attention to the personal assessment of the local officials of the counties and counties, they were often politically clear and socially stable. Managing a large company is similar to governing the country, and the evaluation and appointment of key positions in the company is related to the smooth and stable operation of the company.
Advocating flat management is the trend of future development, and large companies are very prone to the problem of bloated institutions and too many hierarchies.
Compared with the backward level of communication in ancient times, the current society is based on the development of modern electronic technology, and the speed of light has been improved in information dissemination, and the scene of the emperor has been fundamentally changed. Qin Ran's transformation of the company is based on the help of Internet data network transmission, and all the company's process management must run under the internal server in the future, creating a paperless office atmosphere, and taking the lead in realizing Internet office in China.
The company's operation focus will be based on the project, the implementation of the project manager responsibility system, all resources are deployed around the project. The entire company level will become a two-level structure of "headquarters-project", which will greatly improve management efficiency.
In this way, the company's "headquarters" will become brain decision-making, and the "project" will be equivalent to the limbs responsible for specific execution. The "headquarters" is responsible for strategic planning, land acquisition, financial management, personnel reserves and other back-end support, and the "project" is responsible for turning the planned projects of the "headquarters" from drawings into reality.
Based on this, Qin Ran redesigned the company's framework.
The headquarters of Jiangnan Group has six departments, each of which is directly managed by at least one vice president.
The strategic development department is mainly responsible for the company's strategic planning, reserve land resources for bidding, and set up real estate projects, which is directly under President and CEO Qin Ran. Li Desheng, assistant to the president, is responsible for daily management, and he also serves as the director of the president's office.
The Residential Real Estate Division, which is mainly responsible for the development and construction of commercial housing, is managed by Vice President Zhou Zhidong, who is also the General Manager of Jiangnan Real Estate Co., Ltd.
The Commercial Real Estate segment is mainly responsible for the development, construction and operation of commercial real estate. It is managed by Vice President Guo Huiming, who also serves as the General Manager of Jiangnan Commercial Land Company Co., Ltd.
The customer and operation department is mainly responsible for the company's investment, marketing, operation and property management, and is managed by Vice President Song Pengcheng, who is also the general manager of Jiangnan Operation Co., Ltd.
The finance department, which is mainly responsible for the financial management of the group and coordinates the overall allocation of funds for each project, is managed by Sun Jingui, vice president, who is also the CFO of Jiangnan Group.
Human resources department. He is mainly responsible for the Group's human resources management and employee assessment, and is managed by Vice President Liu Xufeng, who is also the Chief Human Resources Officer of Jiangnan Group.
Wei Dong was promoted to the position of deputy general manager of Jiangnan Real Estate Co., Ltd. due to his outstanding work in Wenzhou, and he will assist Zhou Zhidong in his work.
Chen Hao will accompany Qin Ran to Tianjing, where he will be promoted to the position of deputy general manager of Jiangnan Commercial Land Co., Ltd., and will be in charge of the Tianjing Jiangnan Plaza and Twin Towers project work full-time.
Guan Xin because of his outstanding performance in the two corporate crises, together with Zhang Cheng, who is effective in attracting investment. At the same time, he was promoted to deputy general manager of Jiangnan Operation Co., Ltd. In addition, Guan Xin also hung up the post of deputy director of the president's office. Directly responsible for the company's security issues.
The commercial housing residential development and commercial real estate models are different, in short, one is for sale and the other is for rent, so the corresponding project units of Jiangnan real estate and Jiangnan commercial land are also different. In a city, where residential development can last for many years, the company can build a few or a dozen of them like the West Bay template. And commercial real estate, especially the construction of Jiangnan Plaza. It may be possible to build one in a city, but no more than three, and after the construction is completed, there is basically only operation and maintenance left.
Jiangnan Real Estate Co., Ltd. will take the city as the basic project unit corresponding to the headquarters, cancel the intermediate area at the provincial level, and directly take the city as the project center unit. For example, Jiangnan Real Estate Jiangzhou Branch. As a subordinate organization corresponding to the headquarters, it is responsible for the residential real estate market in Jiangzhou as a whole.
Unlike real estate companies, Jiangnan Commercial Land Company will take the entire Jiangnan Plaza as the central unit of the project, such as the Jiangnan Plaza Branch in Jiangzhou City, which is responsible for all the work of the Jiangnan Plaza under construction in Jiangzhou.
As for the third subsidiary of the Group, Jiangnan Operation Co., Ltd., it is mainly responsible for connecting the property, investment, marketing and operation of Jiangnan Real Estate and Jiangnan Commercial, and plays an auxiliary and supporting role for the two main subsidiaries.
The three subsidiaries are independent, but they are synergistic with each other under the framework of the whole group, and personnel, finance, materials, etc. can be uniformly deployed and used at the group level, so as to maximize the utilization of resources.
The above is the company's structural interpretation, so how to deal with the specific implementation of a project?
Take the just-determined Tianjing Jiangnan Plaza and Twin Towers project as an example, after the project is approved, the internal server system of Jiangnan Group will be transformed into Tianjing Jiangnan Plaza and Twin Towers Branch. According to the commercial real estate development template that has been built in the company's server system, once the branch is established, it will automatically match the manager's office, cost procurement department, engineering department, marketing department, R&D department, finance department, human resources department, commercial operation department and other functional departments, and at the same time stipulate the number of personnel and positions of each department.
Chen Hao is the project leader designated by Qin Ran, and he will directly serve as the project manager in the system.
At the same time, the group's internal system will publicize the project on the company-wide platform, and list the number and requirements of the functional departments of the project to be recruited, and interested company employees can apply for their favorite positions on the intranet. At this stage, the human resources department of the group will also be vigorously involved, and has the right to recommend or transfer employees to Chen Hao.
Next, Chen Hao has the right to screen the resumes of the personnel to apply for or recommend, and he is fully responsible for the recruitment and appointment of personnel in various functional departments of Jiangnan Plaza and Twin Towers Branch in Tianjing City.
After the personnel are in place, the project will set the entire project flow chart according to the planned construction period in the group's intranet system, and the basic unit will be accurate to the day. As soon as the project was launched, the team led by Chen Hao advanced step by step according to the project flow chart, and when and who should do what was listed in the system data one by one.
The flow chart sets out the deadlines for each sub-project. For example, it is stipulated that the approval of construction application is 45 days, and the parties need to report the work progress regularly every 3 days.
As the person in charge of project process management, Chen Hao should convene all functional departments related to the project to hold a meeting to coordinate the various processes of the project, reduce the friction of project operation, and improve the efficiency of project development. Meantime. He also needs to submit key points of the project to the headquarters for approval, such as the large expenditure of procurement, the acceptance of batch projects, etc.
Chen Hao is the first person responsible for the whole project, the heads of other functional departments are the second responsible person, and the specific implementer is the third responsible person, with clear responsibilities and clear rewards and punishments. Something went wrong, Qin Ran asked Chen Hao to take responsibility, and Chen Hao continued to hold him accountable.
Through the computer system process, the company's headquarters can monitor the progress of the project at any time, and the problems found can be solved in time.
After the completion of a project. As the manager in charge of the project, Chen Hao has to score and evaluate all team members and record them in the company's internal system. The score will be related to the success rate of the employees in the next internal recruitment, as well as the amount of bonuses they receive at the end of the year.
In this way, the employees within the entire group are basically in a semi-mobile state, and they are paid according to their posts, so as to maintain the vitality of the company's internal competition at all times.
If you can't find a suitable position within the company. If no project team wants to hire you, you're sorry you have no choice but to leave.
Competent employees will quickly stand out. Because all assessments speak with facts, the results of the assessment are related to your position and salary.
Under Jiangnan Group, there will be many project branches, all of which will become the basic units of many independent and inseparable projects through the intervention of the Internet management system, just like the above examples.
In order to promote the internal reform of the group company. Just cooperating with an IT company to develop this Jiangnan Office 1.0 system software, Qin Ran invested 75 million yuan. In order to cooperate with the company's networked computer office in the future, nearly 60 million yuan has been invested in the purchase of hardware facilities such as computers, servers and optical fiber Internet access. If you count the 20 million staff training costs of the new system, Qin Ran spent a total of 150 million yuan for this large-scale change. Because the company is younger. Most of the new employees are college graduates, and the old employees also deliberately raised their academic background when they were recruited, so the employees were quick to accept, and the new system went online and ran relatively smoothly.
Why did Qin Ran dare to win big projects in Hudong and Tianjing at once regardless of the consequences, relying on the support of such a supercomputer data background Internet system. With this system, Jiangnan Group's management and operation efficiency is at least three times more than that of other traditional companies. At the same time, the team required for the company's rapid expansion can be quickly replicated, and they will fight in various new battlefields based on a strong back-office support system.
With the launch of the new system, the project managers of other branches were also announced.
Wei Dong concurrently served as the manager of the Hudong branch of Jiangnan Real Estate in the important town market, Xiong Xindong served as the manager of the Ningdu branch, and Guo Zirui naturally served as the manager of the Jiangzhou branch. As for the branch managers of Wenzhou and Ningbo City, they are also served by newcomers, Wenzhou is Xue Daojun recommended by Wei Dong, and Yan Chengpeng recommended by Guo Huiming in Ningbo City, they were originally the right-hand men of the two in the local area. As for the special Tianjing branch, it is temporarily concurrently served by Li Desheng, who only has the original rose garden project at hand, and it is estimated that the commercial housing project will soon be implemented on the ground.
In terms of commercial real estate, the manager of Jiangzhou Jiangnan Plaza Branch is Yin Chao, the former assistant of Guo Huiming, and the manager of Jiangnan Square Branch in Jiangbei District, Ningbo City is Cheng Jianchun, an old subordinate brought by Guo Huiming. The construction of Jiangnan Plaza in Jiangnan District, Hudong City and Ningbo City has not yet started, so the appointment of personnel has not yet begun. The Jiangzhou Golf Project was completed soon in October and temporarily handed over to Yin Chao for trusteeship.
In the golden years of real estate, which has started and is about to last for ten years, Qin Ran knows that real estate development companies are like pigs standing on the tuyere, and they can fly at will. But Qin Ran doesn't plan to be a pig, he wants to take advantage of the strong wind to build the company into a goshawk that roams the sky.
What is the most important and critical element of competing with the same kind of real estate companies that compete like flies in the sky?
Take the land!
This is the answer given by Qin Ran.
The company should choose good land and grasp the rhythm of development, which is the key element of competition between real estate companies.
Therefore, land acquisition belongs to the field directly managed by Qin Ran, and every piece of land taken by Jiangnan Group, when and how much of each piece of land is developed by Qin Ran is directly commanded and controlled by Qin Ran.
When I buy land, I have a better vision than you and I am cheaper than you, when I sell a house, I sell better than you and sell more expensive than you, I buy a lot when the market is down, I sell when the market is high, and I always step on the beat and walk in front of all of you, this is Qin Ran's goal.
Throughout August, Qin Ran put all his energy into the company's reform, and Jiangnan Group also jumped from the traditional management model to the Internet management model. (To be continued......)