The box office of "Ghost Horse and Flying Man" is 18 million Hong Kong dollars, which is nearly 8 million more than the box office in the previous life, and all of them depend on the rational use of hype.

"Gong Xi Cai" has a box office of 21 million Hong Kong dollars, which can barely save a trace of face. The box office of "Lucky Stars" was 31 million Hong Kong dollars, breaking the 30 million Hong Kong dollars mark for the first time.

"North and South Shaolin" by the leftist film company Lianhua Cinema was released for more than a month, and the box office also exceeded 18 million. In addition, Shaw Brothers' "Goodbye Seven Days of Love" also has a score of more than 6 million.

During the Spring Festival, the total box office performance in Hong Kong was nearly 100 million Hong Kong dollars, which is really exciting. And "Lucky Star" broke through the 30 million box office mark in Hong Kong for the first time, which also makes people feel that the golden age of Hong Kong films has come.

For a while, many consortia have joined in the investment of Hong Kong films, such as Pan Disheng, who is engaged in luxury goods business in Hong Kong, Huang Yulang, who started by drawing comics, Deng Guangrong, who started with literary films, etc., as well as film companies in Nanyang, Taiwan and other places have also invested, making Hong Kong films usher in a golden age of fast exhibition.

Golden Harvest defeated the old enemy Xinyi City in one fell swoop during the Spring Festival this year, earning a box office of 30 million, firing the first shot of the year, winning a good start, and making a lot of fun.

The company was inexplicably excited and happy, and the celebration banquet alone was set up three times. The newspapers are also full of praise, believing that Golden Harvest has created a new era of Hong Kong films. Even the martial artists of the Hong family class walked out with great pride, and they were much more majestic than before.

In comparison, the new art city is full of gloomy clouds.

Although the box office of "Gong Xi Cai" finally reached 21 million Hong Kong dollars. It's kind of saving a little face. However, because he lost the throne of the annual box office champion, and there was a gap of nearly 10 million Hong Kong dollars with Golden Harvest, it also made the new art city feel unhappy.

After all, for three consecutive years, Xinyicheng won the box office championship, which crushed Jiahe to death. Now it's the other way around, it's the other way around, how can this breath come out of the throat.

When the film was released, everyone was busy with publicity and had no time to hold them accountable, and now that the Spring Festival has passed, it's time to settle the account.

Mai Jia and Huang Baiming were both dissatisfied with Ishida's willfulness. If it weren't for his insistence on grabbing the Spring Festival schedule. insists on releasing "Gong Xi Cai" starring his own producer, then maybe this year's box office champion will not be lost. So he had to be held accountable for this one!

Ishida's personality is a bit withdrawn, although his role in the movie is laughter and scolding, but in fact, he is very strict in private. This is also a common problem for many comedians.

originally lost the annual box office champion. It already made him feel very ashamed. Now Huang Baiming and Mai Jia are pointing the finger at him again. Naturally, it made him feel even more angry.

The reason why he grabbed the Spring Festival schedule before was to highlight his value. Because he now feels like he's being marginalized.

Mai Jia starred in "Best Partner" in the past two years, and won the box office championship every year. The scenery is incredible. Huang Baiming's screenwriter is a good hand, "Ghost Horse Smart Star", "Happy Ghost", "Little Fear", "Best Partner" and so on have won extremely high box office, and "Happy Ghost" starring him has also become the most profitable movie in Xinyicheng.

Both of them are thriving, but they have been standing behind in the past two years and have gradually been marginalized. How can Ishida stand it, you must know that in the early days of the establishment of Xinyi City, he was a well-deserved actor. What "Funny Times", "Happy Fairy Nest", "Difficult Brothers", "Chasing Girls", etc., are all starring him, and he has also made great contributions to Xinyicheng.

Now that the new art city has reached and there are more actors under it, he Ishida naturally takes a back seat, giving him a feeling of crossing the river and demolishing the bridge, unloading the mill and killing the donkey. Especially now that Mai Jia and Huang Baiming are unanimously accusing him, it makes him feel isolated, and makes him, who is already withdrawn, become more and more radical.

"Okay, since you all blame me for this, that's my responsibility alone." Ishida slapped the table and said, "Since this is the case, then I won't bother you, and how much money you have lost this time will be deducted from my dividends." And after I built yì, everyone will settle their own accounts and be responsible for their own profits and losses! ”

"Ishida, you mean you're going to split up?" Mai Jia couldn't help frowning when she heard him say this.

"Since everyone is not doing well, it is better to separate, and save the senseless battle of words." Ishida said.

"Ishida, calm down, we are all brothers, starting from scratch, little by little. How can it be said that a family is separated? The good old man Huang Baiming hurriedly persuaded.

Mai Jia waved her hand, "Since Ishida said that you want to settle accounts separately, then it's better to separate them." In the future, everyone will withdraw money to make movies, and they will be responsible for their own profits and losses! ”

"Mai Jia, ...... you" Huang Baiming was stunned for a moment, and was about to persuade again, but listened to Ishida nodded, "Okay, then it's decided." ”

Huang Baiming saw that the two of them had already agreed, and he was the one with the least shares among the three bosses, so he had no choice but to nod at the moment.

The reason why Mai Jia agreed to share the account also has his own considerations, he now has the "Best Partner" series in his hand, which is a big treasury and will not lose money. After sharing the account, he doesn't have to share what he earns with others, which is a great benefit to him.

Besides, now there are only three of them left in the Seven Monsters of Xinyi City, Zeng Zhiwei followed Hong Jingbao to be the Five Lucky Stars, Xu Ke and Shi Nansheng went to open a film studio, and although Teddy Robin has not left yet, his mind is no longer in the company.

It can be said that the Seven Monsters of Xinyicheng are now in name only, and the so-called struggle house is now empty. The three bosses will no longer go to that small room for a meeting, and now there are special people for filming and writing scripts, and there is no need for seven people to spend the bridge overnight, so the only hub to maintain the three of them has also lost its role.

Now that there is a dirty problem because of the money problem, it is better to separate from each other, and it will save everyone from turning their faces in the end, which is not good-looking.

……

The separation of the three giants of the new art city was carried out in secret and was not widely publicized. Because the outside world is unaware that Hong Kong's most dynamic film company has now become fragmented.

After the Spring Festival, overseas filmmakers also came to Hong Kong to snap up the source of films, among which "Lucky Star", which won the box office champion of the Spring Festival, was naturally popular, and Yongsheng Entertainment's "Ghost Horse and Flying Man" was also sought after by film companies in Nanyang, Taiwan, Japan and other places.

Although Han Jin himself was banned by the Taiwan authorities, "Ghost Horse and Flying Man" was not included in the so-called seal because he did not participate in the performance.

This time, it was able to win the third place at the box office during the Spring Festival, and almost defeated "Gong Xi Cai" in Xinyi City, which was really a surprise to Taiwanese filmmakers.

Therefore, Taiwanese film companies also offered a price of 3 million Hong Kong dollars to buy film sources, plus the price offered by Nanyang film companies. It also made Yongsheng Entertainment Company earn more than 5 million Hong Kong dollars.

Of course, the biggest head is still from Japanese film companies. The last time they bought "Color is Empty", the cost was only 30 million yen, but in the end they won the box office of 1.7 billion yen. So this time, they knew the taste of the marrow and made a request to Yongsheng Entertainment Company to buy a copy early.

However, because of this play, Han Jin did not participate in the performance. It's just up to him to invest. So the price of Japanese filmmakers is not very high. It's only 20 million yen.

In line with the idea that no matter how small the mosquito's legs are, they are still meat, Han Jin still agreed to sell them the copy. However, he also realized the pain of not having access to overseas travel.

For example, Golden Harvest has a long-term cooperation with Japanese institutes, so they can adopt a sharing system with Japanese institutes. For example, "Plan A" set a sky-high price of 3.1 billion yen in Japan. As a result, Golden Harvest also received nearly 700 million Japanese dollars, which is dozens of times that of Yongsheng Entertainment Company.

However, it is not an easy task to build overseas travel channels, and Golden Harvest has also worked hard for many years to open the Japanese market with the help of Li Xiaolong's kung fu films.

Although he is very popular in Japan, his influence is still mainly concentrated in the music world, and his influence in the film industry is still far inferior to Cheng Long. If he can have the same box office appeal as Cheng Long, it is not that he is begging Japanese filmmakers to buy copies, but that Japanese filmmakers are begging Han Jin to buy copies.

"Well, it seems that it's time to be the protagonist by yourself, if you can use this to open up the Japanese market, then you will have the price to negotiate with Japanese filmmakers." Han Jin pondered in his heart.

In addition to selling overseas rights at a fixed price, reproduced video tapes are now being produced in a hurry. He Shenghe's current business of smuggling reproduced video tapes has become bigger and bigger.

Xu Ruhai has never been in the business of reproducing video tapes before, but since he helped Han Jin smuggle the video tape of "Color is Empty" last year, he made a lot of money.

Therefore, although "Color is Empty" has long been painted, the business of smuggling reproduced video tapes not only did not reduce production, but continued to increase production, not only reproducing Yongsheng Entertainment's videotapes, but also Shaw Brothers, Golden Harvest, and New Art City, all of which came to make reproductions one by one.

The reproduction video business in Nanyang, Taiwan and other places is still small, but the real big one is from the big 6. Since the reform and opening up, the big 6 side has allowed some people to get rich first. And the people who get rich first are indeed really rich, and their lives are not inferior to those in Hong Kong, such as refrigerators, color TVs, washing machines, video recorders, audio recorders, etc., everything.

And the big 6 people who have become rich naturally want to get spiritual satisfaction after filling their stomachs, so movies and music in Hong Kong are very popular with them.

Last year, He Shenghe made a lot of money by smuggling reproduced video tapes and audio tapes to the big 6 side. Of course, the current renminbi is not recognized by all countries in the world because of its low gold content, and it is like waste paper when brought to Hong Kong. Therefore, although he made a lot of money, Xu Ruhai was a little embarrassed about how to spend it.

……

Han Jin's tour in Japan began in mid-February and lasted until early April, with a total of 22 concerts, attracting 450,000 fans.

Thanks to the success of the concert, Han Jin's popularity in Japan has soared again, and its commercial value has been further reflected. During the tour, hundreds of manufacturers wanted to invite him to be the spokesperson of their products, and the remuneration offered was also very considerable.

Han Jin now has a total of four endorsements, Sony Electric, Toyota Crown Motors, Itoen Green Tea, and Sakura Bank credit card, which is not much, but it is really fine. Each endorsement is carefully selected by him, which can add points to his image.

Because Han Jin knows the truth that advertising endorsements are not expensive, celebrities don't need too many endorsements, as long as a few good endorsements can make people make a lot of money.

On the contrary, too many advertising endorsements, greedy and chewy, are easy to be offensive. It seems that Kim so-hyun, who became an instant hit with "My Love from the Star", received more than 30 advertisements in the mainland in one go, although he made a lot of money, but it also caused the audience aesthetic fatigue and greatly reduced his own commercial value.

So despite facing so many advertising invitations, Han Jin did not dazzle, but carefully selected the right endorsement for himself. (To be continued......)

Tips: The new domain name "biquge.info" has been launched by Biquge, and the original domain name is about to be discontinued. Please tell each other, thank you!